BUSINESS BRANDING TEMPLATE

Name of business: Apprécier Coffee

Address: Brooklyn, New York City
Contact number: (+1)646 – 434 – 249
Email: appreciercoffeeoffical@gmail.com
Website: www.ApprécierCoffeeoffical.com
Contact person:
Vision: Become a familiar brand, loved and trusted by domestic and international consumers
Mission: exists to bring the typical core value, is the foundation for creating the best service,
contributing to the position of Apprecier in the market.

Goal: Becoming the leading coffee brand chain in Vietnam and reaching out to the world. Create a
process closed, from the source of the supply to the product delivered to the customer. Taking
customers as the center to create the best products/services.

Tagline: Fuel for your creativity

Logo:

Main font style: Oswald

Color:
Products Offered: main product is coffee, tea, and light breakfast
Grand Opening: 14/2/2024
Hours Open: 8 am – 10 pm

Target market info:

1. Dominant gender: Men and Women

2. Age range: 20 – 50

3. Location: Brooklyn and US/ or international

4. Time of engagements: 8 pm

Keyword

Main - Brown coffee, relax and enjoy, enhance the taste

Supporting KWs: Management, coffee owner