Types of Communication

What is Communication?

 a term takes on different contexts resulting in people having

different views on communication types.
 communication is generally defined as the exchange of thoughts,
ideas, concepts, and views between or among two or more
people, various context come into play.
TYPES OF COMMUNICATION ACCORDING TO MODE

 A message may be conveyed via these types: verbal – non-verbal

and visual.
 the nonverbal mode is equally essential as it enhances one’s
message.
Verbal & Non-Verbal Communication

 Effective communication calls for the blending of these two types.

 proper gestures and facial expressions
 Customers greeting him/her with a welcoming smile.
 speak during the first few minutes is significant as it leaves a
lasting impression on your listeners.
Visual Communication

 type of communication that uses visuals to convey information

and/or messages.
 examples are signs, symbols, imagery, maps, graphs, charts,
diagrams, photos, drawings or illustrations, and even various
forms of electronic communication.
 visual communication is classified under non-verbal
communication.
 the message is able to decode the meaning correctly by
contextualizing the information received.
 visual communication even more advantageous is that it makes
use of technology that provides apps (applications), videos, and
images.
  Audience size should be considered as well when preparing slide
presentations or other forms of visuals.

Types of Communication According to Context

Communication may also be classified according to context:

(1) intrapersonal;

(2) interpersonal;

(3) extended;

(4) organizational communication;

(5) intercultural communication.

Intrapersonal Communication

 The Latin prefix intra- means within or inside.

 means talking to oneself. label it as self or inner talk, inner
monologue, or inner dialogue.
 Psychologists call it with other names such as selfverbalization or
self-statement.

find yourself talking to yourself, there is really no need for you to answer
back. You talk to yourself because you think that there is the need to:
boost your confidence when you are nervous to speak in front of an
audience, apprise yourself that you did a task poorly.
Interpersonal Communication

 As opposed to intra-, the Latin prefix INTER- means between,

among, and together. An interactive exchange takes place as
interpersonal communication takes place.
 a transaction does not necessarily take place since it can only be
simple interaction such as greetings, getting to know a person, or
ordinary conversations that happen between or among the
interactants.
 INTERPERSONAL COMMUNICATION

communication situation is interpersonal if it is meant to establish or

deepen one’s relationship with others.
TRANSACTIONAL

However, if the objective is to ACHIEVING SOMETHING at the end of the

conversation.

Interpersonal talks are meant for maintaining social relationships.

transactional talks aim to accomplish or resolve something at the end of

the conversation
EXTENDED COMMUNICATION

 involves the use of electronic media. Unlike before when it only

called for the use of television and radio,
 nowadays, the description of extended communication may be
expanded as to include tele, audio, or phone conferencing; video-
conferencing; Skype calls; and other technological means.

extended communication is public in nature, speakers are expected to be

prepared when they speak, making their language more formal.

use of electronic media, messages are transmitted quickly.

Organizational Communication

 Organizations comprise individuals who work for the company.

 you become a professional, either working for a company or
putting up your own.

you should know that each organization has expectations that you as a
communication professional should meet or that you as the owner may
establish.

Each organization has its own culture. This is referred to as

“organizational culture.” Based on its history and development, an
organization develops its own core values, vision, and mission
statements, goals, and objectives
 There are two types of organizational structure: (1)
formal and (2) informal.
Formal structure

 allows communication to take place via designated channels of

message flow between positions in the organization.
Informal communication

on the other hand, comes from unofficial channels of message flow. Also
known as “grapevine,” messages coming from the different levels of the
organization are transmitted.
Intercultural Communication

As the term implies, it is a communication between or among people

having different linguistic, religious, ethnic, social and professional
backgrounds.

Even gender difference affects communication. Individuals having

different orientations communicate and interpret messages differently.

 Australians consider EYE CONTACT as important in assessing the

sincerity of a person.
 Indians, looking straight into the eyes of a person while talking is
inappropriate. This does not, however, mean that they are
dishonest or insincere.