Professional Documents
Culture Documents
Department Commerce
Submitted To Mam Rafia Kazmi
What is Intercultural Communication?
Intercultural communication is a discipline that studies communication across different cultures
and social groups, or how culture affects communication. It describes the wide range of
communication processes and problems that naturally appear within an organization or social
context made up of individuals from different religious, social, ethnic, and educational
backgrounds. In this sense, it seeks to understand how people from different countries and
cultures act, communicate, and perceive the world around them.
1. Language Barriers:
2. Non-verbal Miscommunication:
Varied gestures, facial expressions, and body language can be interpreted differently across
cultures.
3. Stereotyping:
5. Cultural Norms:
Divergent social norms and values may cause clashes in expectations and behaviors.
Some cultures rely heavily on context, while others prefer explicit communication, leading
to potential confusion.
8. Perceptions of Time:
Varying attitudes toward punctuality and time management can cause frustration.
9. Power Distance:
10. Ethnocentrism:
Believing one's own culture is superior can hinder understanding and cooperation.
1. Active Listening:
Pay close attention to what others are saying, and show that you understand by
nodding or paraphrasing.
2. Respect Differences:
3. Nonverbal Awareness:
Adjust your communication style to align with cultural norms, whether it's verbal
or written.
6. Cultural Sensitivity:
Familiarize yourself with common phrases in the language of the culture you're
interacting with to show respect.
8. Build Trust:
9. Educate Yourself:
Learn about different cultures, traditions, and customs to enhance your cross-
cultural awareness.
10. Flexibility:
Be open to adapting your approach based on the specific cultural context you're
engaging with.