TUGAS I

The Google search engine has become so popular with Internet users that the word “Google” is often used as a verb
(“I ‘Googled’ the restaurant to see its reviews”), but there are other well-known search engines, such as Yahoo! and
Micro- soft’s Bing. Table 1 shows the percentage of Internet surfers who used each search engine (i.e., the search
engines’ market share) in April 2014 as compared to April 2012.
Questions and Exercises
1. Search the Web for the most up-to-date statistics about the search engine market.
2. As a team, interpret these numbers. What is striking/ important about these statistics? How do the numbers
compare to your own search behavior?
3. How have the numbers changed? Will there be other important players in the search engine market?
4. Using your spreadsheet software of choice, create a graph/figure most effectively visualizing the
statistics/ changes you consider most important.

TABLE 1 Top Search Engines by market Share, april 2014 compared with april 2012

Search Engine April 2014 Market Share (%) April 2012 Market Share (%) Change (percentage points)

Google 72.8 79.7 26.9

Baidu 13.8 5.7 8.1
Yahoo! 6.2 6.5 0.3
Bing 5.6 4.5 1.1
Other 1.6 3.6 22.0

Source: Based on http://marketshare.hitslink.com/search-engine-market-share.aspx?qprid=5.