One example of a successful persuasive speech is Martin Luther King Jr.

's "I Have a Dream"

speech. This speech, delivered during the 1963 March on Washington for Jobs and Freedom, is
widely regarded as one of the most powerful and influential speeches in history. The speech has
a clear and powerful message of racial equality and justice. King's use of vivid language and
repetition of the phrase "I have a dream" creates a memorable and emotionally resonant message.
King skillfully uses rhetorical devices such as metaphors, alliteration, and parallelism to enhance
the impact of his words. For example, he compares racial injustice to a "bad check" and uses the
repetition of "now is the time" to emphasize the urgency of the civil rights movement. The
speech appeals to the emotions of the audience, evoking feelings of hope, unity, and a shared
vision for a better future. King's passionate delivery and his ability to connect with the audience
on a personal level contribute to the emotional impact of the speech. King's position as a
respected civil rights leader and his use of references to historical events and figures lend
credibility and authority to his arguments. He draws upon the principles of the American
Declaration of Independence and references Abraham Lincoln's Emancipation Proclamation to
strengthen his case for equality. The speech concludes with a powerful call to action, urging the
audience to continue the fight for justice and equality. King's use of inclusive language, such as
"we" and "our," creates a sense of collective responsibility and motivates the audience to act.