Strategy Trắc nghiệm

1.How many basic strategic levels are there in corporate strategic management?
a. 3
b. 4
c. 5
d. 2
2.What factors does the role of the strategic management process not include?
a. It helps businesses achieve much better results than previous results.
b. Help businesses link decisions made to relevant environmental conditions
c. Help organizations see their goals and directions.
d. Help limit errors in long-term environmental forecasting
3.According to Michael E Porter's comprehensive strategic management model, what key content does the
strategy consist of?
a. 4
b. 5
c. 3
4.Which statement is not correct following?
a. Limiting errors in long-term environmental forecasting can sometimes be huge.
b. Absolute trust in the original plan, necessarily implemented, avoid additional information that
interferes with the plan.
c. The advantages of the process of applying a business strategy are obviously of much greater value
than the disadvantages.
d. The main disadvantage is that establishing business strategy management takes a lot of time and
effort.
5.What functions does the strategic system in the enterprise have?
a. Functional strategy
b. Company-level strategy
c. Global strategy
d. Business unit-level strategy
e. All of the strategies mentioned above
6.According to Professor Michael E. Porter, "Developing options" to choose from is the second step in Strategic
Planning?
a. Step 5
b. Step 4
c. Step 8
d. Step 3
7. In the organizational structure for the strategy, which structure comes from dependence on vertical and
horizontal streams of power and information
a. Online structure
b. Matrix structure
c. Functional structure
d. Structured according to strategic business status
8.The strategic planning process must:
a. All ideas are right.
b. Identify the premises for planning.
c. Market surveys to identify business opportunities
d. Identify the target system
9.Is the strategy NOT implemented?
a. The unintended strategy that the organization must formulate and implement due to fluctuations in
the external or internal environment
b. The strategy is inconsistent with the volatile practice of the external or internal environment of the
organization
c. The intended strategy is adjusted flexibly during implementation.
d. The intended strategy that the organization pursues implements full compliance as expected
10.Choose the WRONG answer in the answers below? * Wrong
a. Strategy is the creation of a valuable and unique position by acting differently from competitors.
b. Strategies are the policies that are put in place to run their operations.
c. Strategy is choice, trade-off in competition @
d. Strategies are the means to achieve long-term goals @
e. Strategy is the creation of conformity, rhythmic attachment of activities in production and business of
the company.
11. Competitive advantage is: The process of the following:
a. All the ideas mentioned are true.
b. Anything a company can do is actually better than a rival company.
c. The ability to develop, deploy and evaluate strategies to take advantage of opportunities that come
from internal and external factors
d. Constantly adapting to changes in external trends and events as well as internal capabilities,
competencies and resources
12.Limitations to be avoided when planning a strategy are
a. Don't use standard plans to measure performance.
b. Strategic planning is only to meet the requirements of inspection and law.
c. All the statements stated are true.
d. No effective information to employees who continue to work without a sense of plan
e. Strategic planning to gain control over decisions and resources
13.Strengths and weaknesses inside...
a. Arising in management, marketing, finance/accounting, production/operation, research and
development, management information systems
b. Activities that can be controlled at the organizational level.
c. Determined by current factors
d. Defined in correlation with competitors
e. All of the above ideas are correct.
14.Long-term goals are understood to be:
a. It's the result of trying to accomplish a series of other short-term goals.
b. Wishes, plans to organize in the next 5-10 years
c. The specific results that the organization seeks to achieve in pursuing its mission
d. All of the above statements are true.
e. It should be challenging, measurable, consistent, reasonable and clear.
15.What order is appropriate in strategic management?
a. Organization - Planning - Control - Inspection
b. Organization - Control - Planning - Inspection
c. Planning - Organization - Control - Inspection
d. Control - Organization - Inspection – Planning
16.Strategic management should NOT?
a. A combination of intuition and reason.
b. Adapt effectively to change.
c. Objective, logical and systematic approach to making key decisions
d. A concise, accurate approach to processes and steps one- two-three
17.The challenge is understood to be:

a. The natural environment is being severely damaged on a global scale.
b. The rapid change of the business environment.
c. Businesses are and will have to work hard to win the superiority and monopoly of modern
technology.
d. All of the above statements are true.
e. Business and competition are global.
18.Strategic management brings benefits:
a. Help with awareness, prioritize, and take advantage of opportunities
b. Minimize the risks.
c. Encourage a positive attitude towards change.
d. All the statements stated are true.
e. Providing the basis for clarifying personal responsibility
19.The strategy is:
a. All of the above statements are true.
b. The means to achieve long-term goals.
c. Potential actions that require decision-making at the level of senior leadership and significant
resources of the organization.
d. Actions taken in an effort to achieve the goals of organizations and businesses
e. Set the basic, long-term goals of the organization
20.External opportunities and challenges are...
a. Economic, social, cultural, demographic, environmental, political, legal, governmental, technological,
and competitive trends and events can benefit or cause significant harm to an organization in the future.
b. Economic, social, cultural, demographic, environmental, political, legal, government, technological,
competitive trends and events that enterprises can intervene in to benefit them
c. Economic, social, cultural, demographic, environmental, political, legal, government, technological,
competitive trends and events that enterprises can control to reduce losses tolandmines
d. Economic, social, cultural, demographic, environmental, political, legal, government, technological,
competitive trends and events that a business can intervene with the support of stakeholders to benefit itself
21.What is the first thing to do in the process of strategic administration?
a. Identify strategic objectives
b. Analysis of the environment inside and outside the organization
c. Define the organization's mission, vision, and strategic objectives
d. Strategic planning at all levels
22.According to Michael E Porter's comprehensive strategic management model, what basic steps does the
strategic evaluation process take? *
a. 3
b. 2
c. 5
d. 4
23.The financial benefits of strategic management are:
a. Members of the organization receive higher salaries.
b. Bringing higher profits to the organization
c. Shareholders receive higher returns.
d. Help the organization work better.
24.The policy is understood to mean:
a. All the statements stated are true.
b. The means to achieve the annual goal
c. A deliberate system of principles that guides decisions and achieves reasonable results
d. Is a statement of intent, and is made as a procedure or protocol
e. Principles, rules and procedures are established to make an effort to achieve the goal.
25.The internal benefits of the organization when implementing strategic planning are NOT: (wrong)
a. Every member of the organization must implement a strategy to keep it afloat.
b. Enhance communication, dialogue @
c. Help to better understand or better improve each member's awareness of what the organization is
doing or planning @
d. The higher commitment of each member to implement the strategy effectively
26.The reasons why a strategic planning enterprise is ineffective is:
a. Lack of knowledge or experience in strategic planning
b. There are real differences between views within the organization.
c. Inadequate reward structure
d. All the ideas stated
e. The plan is lengthy, cumbersome, impractical or inflexible.
27.Is one of the roles of Strategic Management?
a. Interested in performance and efficiency
b. Interested in the existence and profitability of the company
c. Care about customers and competitors
d. Pay attention to goals and results.
28.The strategy development phase does not include?
a. Identify opportunities and risks outside the organization
b. Give mission, vision
c. Assess strengths and weaknesses within the organization
d. Allocate resources to implement the strategy
29.Will educating business members to understand customer demand help businesses increase?
a. Self-improvement
b. Customer-oriented ability
c. The ability to innovate
d. Strategic direction
30.According to Michael E Porter's comprehensive strategic management model, what basic steps does the
strategic planning process take?
a. 3
b. 5
c. 4
d. 2
31.According to Professor Michael E. Porter, the three main contents of the strategy include:
a. Creative, selected, appropriate
b. Choice, thinking, creativity
c. Thinking, fit, expertise
d. Creativity, thinking, expertise
32.The role of strategic management
a. Associated with short-term development in the long-term context
b. Broadly interested in relevant organizations and individuals
c. All of the above statements are true.
d. Aiming for and achieving goals by working through people.
33.One of the new concepts "strategy is choice, trade-off in competition", which author's concept?
a. Phillip Korler
b. Michael E.Porter
c. Paul Krugman (Nobel 2008)
d. Joseph Stiglitz (Nobel 2001)
34.How many types of basic strategies level business units*
a. 5
b. 2
c. 3
d. 4*
Business Unit Level Strategy (SBU)
35.The order of the strategic management process is as follows:
a. Analysis of the business environment; Identify strategic objectives; Strategic planning at all levels;
Implementing the strategy; Strategic inspection and evaluation
b. Identify the organization's mission, vision and objectives; analysis of the organization's operating
environment; Identify strategic objectives; Strategic planning at all levels; Implementing the strategy;
Strategic inspection and evaluation
c. Identify the vision, mission and objectives of the organization; Analysis of the business environment;
Strategic planning at all levels; Implementing the strategy
d. Identify strategic objectives; Identify the vision, mission and objectives of the organization; Strategic
planning at all levels; Implementing the strategy; Strategic inspection and evaluation
36.How many types of basic company-level strategies*
a. 4
b. 3*
c. 5
d. 2
Company-level strategy
37.The strategist is the one who:

a. Discovering opportunities from emerging markets
b. Responsible for the success or failure of the organization
c. As a follower of industry trends and competitive trends, develop identifying threats/challenges to
businesses and developing innovative action plans
d. All of the above ideas are correct.
38.The sequence of the stages of the strategy is:
a. Recession - Development - Start-up - Flourishing
b. Start -Development - Flourishing - Recession
c. Development - Start-up - Flourishing - Recession
d. Start -Flourishing - Development - Recession
39.The implementation phase of the strategy does not include?
a. Create a management structure for strategic implementation
b. Develop and take advantage of effective communication systems
c. Forming a culture of strategic support
d. Allocate resources to implement the strategy
e. Choose the right alternative strategies.
40.Types of company-level strategies, business unit-level strategies, operation strategies, global strategies are
collectively referred to as:* Sai
a. Single strategy, no combination or related to each other
b. Basic strategies in business
c. Strategies at different levels in a business
d. Strategies that every business has to implement.
41.Strategic assessment stage DOES NOT include?* Wrong- corrected
a. Reviewing internal and external factors that underpin the current strategy @
b. Performance review @
c. Conduct corrective solutions
d. Look for the right alternative strategies.
Review the strategy Review the facilities used to build the strategy.
Re-evaluation of the strategy of re-evaluating the level of implementation of the organization in practice
Re-implementing the necessary modifications Based on the results of the above 2 steps, Mussels on kites,
revise the necessary strategies
42.What steps does targeted management take?
a. Set specific goals at each level of the organization
b. Make setting goals a process of engagement
c. All of the above ideas are correct.
d. Periodically review the process towards meeting goals
43.Basic skills of management DO NOT include:
a. Professional skills
b. Negotiating skills
c. PERSONNEL skills
d. Thinking skills
44.The role of strategic management?
a. Aiming for and achieving goals by actions through people
b. Broadly interested in relevant organizations and individuals
c. Interested in performance and efficiency
d. All the statements stated are true.
45.What causes the need to change appropriate strategies in enterprises:
a. The change of the micro-environment
b. All the statements stated are true.
c. Change of management level or owner
d. The change of the macro environment
46.What is the following content that is not part of the strategic management process?
a. Implementing the strategy
b. Define strategies
c. Establishing a relationship with a partner
d. Strategic review
e. Environmental analysis
47.Which of the following is NOT the role of strategic management?*

a. Business strategy helps businesses realize their purpose in the future
b. Business strategy contributes to improving the efficiency of using resources, strengthening the
position of enterprises
c. Business strategy helps businesses seize and take advantage of business opportunities
d. Business strategy is not intended to help businesses define their mission, vision, core values and
goals.
e. Business strategy helps to create a solid basis for businesses to make decisions suitable to market
fluctuations
Strategic management plays a role in building strategicvisions, planning business missions, setting strategic
objectives through external environmental analysis, internal environment and construction, strategicselection.
 Help clearly see your purpose and direction on the basis of internal environmental analysis,
understand the strengths and weaknesses of the business, so that the leader considers and determines
which direction and when to reach a specific point. In addition, strategic management also encourages
employees to master what needs to be done to improve performance.
 The environment outside the business is always changing rapidly, these changes are easy to create
unexpected risks as well as opportunities for businesses. Strategic management must target these factors
(future environmental opportunities and risks). It is advisable to require the strategic manager in a
strategy to analyze and forecast environmental conditions in the near and distant future.
 Thanks to strategic management, businesses will link decisions made to the relevant environmental
conditions, so strategic management helps businesses better prepare to cope with changes in the
environment and master the situation.
 The most important reason for the application of strategic management is that the majority of
research shows that businesses that apply strategic management perform better than they have
previously achieved, and businesses do not apply strategic management. The application of strategic
management will reduce production and business risks for businesses.
48.Business strategy does NOT include:

a. Business unit-level strategy
b. Enterprise-level strategy
c. Link strategy
d. Functional-level strategy
e. Global strategy
49.According to Michael E Porter's comprehensive strategic governance model, what basic steps does the strategic
implementation process take?*
a. 2
b. 4
c. 3
d. 5
50.Activities aimed at setting goals and strategies for the implementation of the specified objectives are:
a. Information system
b. Human being
c. Organizational structure of the business
d. Infrastructure
51.What is the first thing to do in the process of strategic administration?
a. Define the organization's mission, vision, and strategic objectives
b. Analysis of the environment inside and outside the organization
c. Identify strategic objectives
d. Strategic planning at all levels
Is the legal status of the organization subject to macro factors?
a. Politics - law
b. Demographics and labor
c. Economic
d. Socio-cultural
External environmental analysis has a purpose, meaning:
a. Establish a limited portfolio of opportunities that benefit the organization and challenges to avoid
b. All the statements stated are true.
c. Identify positive and negative trends from the environment impacting the organization
d. Identify and assess opportunities and risks from the external environment
e. Focus on identifying important variables to take appropriate response action
Is the micro-environment included?
a. Antitrust law
b. Population
c. Customer
d. Natural environment
An enterprise related to the international business environment is one that has the activities:
a. Having overseas production/service facilities
b. Import and export of goods/services
c. All the ideas stated
d. Domestic production, consumed in the outer gums
Barriers out of the industry are NOT restricted by what factors?
a. Business performance
b. Government regulations
c. Fixed costs out of the industry
d. Mental barriers
The pressure from the replacement product does not include which factor?
a. The level of competition of alternative products
b. The availability of replacement products.
c. Customer satisfaction level
d. Government regulations
Elements of the macro environment:
a. Demographics; Politics and law; Technology; Economic
b. Demographics; Politics and law; Technology; Economics; Culture - Society
c. Demographics; Politics and law; Technology; Economics; Culture and society; Nature; Global
d. Demographics; Politics and law; Technology; Economics; Culture and society; Natural
e. Demographics; Politics and law; Technology
Which of the following factors is NOT the external factor mentioned?
a. Economic
b. Politics - law
c. Natural
d. Technology
e. Organization of the apparatus
The environment that has a direct and frequent impact on the success of the business is:
a. Political and legal environment
b. Population and labour environment
c. Micro-environment
d. Macro environment
Does the technology environment not include factors?
a. The ability to transfer technology
b. Trends, speed of development of new technologies, new products
c. Policies to support export and import water technology
d. Purchasing power of the economy.
What steps does the external environmental research process take?
a. Making a matrix to evaluate environmental factors
b. Forecast of environmental developments
c. Proposing an action plan to respond to environmental fluctuations
d. Collecting and processing information
e. Environmental analysis
Buyer pressure on businesses in the industry will decrease if:
a. When buyer's purchases account for a large proportion of business sales
b. Industry products are not important to the quality of the buyer's products
c. It's hard for buyers to change suppliers.
d. The supply industry consists of many small businesses and a small number of buyers.
e. Buyers buy in bulk and focus.
The business environment is influenced by the following factors:
a. A change in government policy.
b. The emergence of new products/services
d. Cultural transformation
e. Technological innovation
Pressure from suppliers increases if:
a. The supplier's product is lowly differentiated
b. The products that the supplier sells have very few replacement products.
c. Low supplier conversion costs
d. The government restricts the establishment of new businesses.
e. In the industry, there is an economy thanks to the scale.
Factors affecting the macro environment ARE NOT included?
a. Demands for a raise of workers
b. Growth rate of the economy, interest rates
c. Inflation rate, exchange rate
d. Number of bankrupt, dissolved enterprises
The criteria for environmental evaluation are:
a. Impact range
b. All the ideas stated
c. Affecting the strategic level
d. Complexity level
e. Ng effect properties
Trade policy is among the following factors:

a. Socio-culture
b. Technology
c. Economic
d. Politics - law
e. Economic globalization
Human resources provided to businesses affected by macro factors?
a. Demographics and labor
b. Politics - law
c. Socio-cultural
d. Economic
Micro-environmental analysis does not include the problem?
a. Pressure from local policy
b. Pressure from suppliers
c. Potential competitors' risk of entering the industry
d. Competitive pressures of businesses in the past.
The competitor of Clear shampoo is all other shampoo products on the market. The consideration of competitors
as above is of the following level:
a. Desired competition
b. Competition between product types
c. Competing in the same product type.
d. Competition between labels
Which of the following is the micro-factor?
a. Supplier
b. Natural elements
c. Technology and engineering
d. Socio-cultural
How many macro factors affect the business
a. 6
b. 5
c. 4
d. 7
Factors in the international business environment DO NOT include?
a. Tariff and cultural barriers
b. The degree of replacement of products supplied in the domestic and international markets
c. Economic, political and social upheavals
d. Impact of international financial institutions
Is consumer behavior influenced by macro factors?
a. Demographics and labor
b. Socio-cultural
c. Politics - law
d. Economic
Problems that are NOT related to the micro-environment:
a. Broker
b. Businesses face it every day.
c. Associated with business
d. General, generalized scope
e. Direct public
Supplier pressure decreases if:
a. The government does not restrict the establishment of new businesses in the industry.
b. There are only a few providers.
c. Low supplier conversion costs
d. The products that the supplier sells have very few replacement products.
e. The supplier's products are highly differentiated.
Characteristics of factors in the microbiological environment are NOT:
a. Independent impact
b. Slow, less flexible pace of change
c. Fast and flexible pace of change
d. Indirect impact
e. Direct impact
The micro-environment is also known as:
a. Working environment
b. The inner environment.
c. External environment
d. Natural environment
Which of the following is not micro-economics?
a. Unemployment is ongoing.
b. Milk is going up in price.
c. Brands are being built by businesses.
d. TH True Milk launches new product
Which of the following factors is NOT likely to be the source of relationships between businesses?
a. Selling to customers with similar demographic characteristics
b. The same in manufacturing technology.
c. Operating in the industry with similar success factors
d. Similar in size
In the context of environmental analysis, "generosity" means:
a. The level of resources is stable or volatile.
b. The extent to which the industry follows the traditional life cycle period
c. The diversity of resources.
d. The extent to which resources are available to support companies in an industry and allow them to
grow
Early identification of signs of change and environmental trends is the purpose of what means of environmental
research?
a. Predict
b. Review
c. Track
d. Assess
So the supplier's bargain is?
a. All the ideas stated
b. The importance of the product provided.
c. Number of suppliers
d. The degree of replacement of the product provided
What environmentally driven cultural factors are there?
a. Global
b. Culture - society
c. Government, politics and law
d. Demographics and labor
Environmental factors affecting product quality, the cost of businesses are:
a. Socio-culture
b. Economic globalization
c. Politics-law
d. Economic
e. Technology
Barriers to entry are NOT limited by what factors?
a. Customer loyalty
b. The differences or secrets of the competition
c. Government regulations
d. Business performance
What are the main elements of the macro environment?
a. 6
b. 7
c. 4
d. 5
What factors are not in the micro-environment?
a. Technology engineering
b. Supplier
c. Competitors
d. Customer
The micro-environment does NOT include:
a. Customer
b. Supplier
c. Technological change
d. Substitutes
e. Competitors
In the following factors, which are not within the scope of the demographic environment?
a. Structure of the economic sector
b. Age structure in the population
c. Change the size of the household
d. Size and rate of population growth
Is consumer purchasing power influenced by macro factors?
a. Economic
b. Socio-cultural
c. Politics - law
d. Demographics and labor
What are the levels of external environmental analysis?
a. Environmental review
b. Strategic adjustments
c. Environmental assessment
d. Environmental monitoring
e. Environmental forecast
Identify the correct proposition among the following clauses:
a. If a business answers the needs of the external environment, its strategy will be more effective.
b. The more dependent a business is on the external environment, the more it must focus on analyzing
and judging that environment in order to have an appropriate response strategy.
c. If a business answers the needs of the environment, its strategy will be more effective.
d. If a business handles the needs of its internal environment, its strategy will be more effective.
The macro environment has an impact... to business
a. Fast
b. Slow
c. Powerful
d. Direct
e. Indirect
What are the non-factors of the macro environment that impact the business:
a. Competitors
b. Government
c. Scarcity of resources, energy
d. Inflation
The factors of the micro-environment are:
a. Nature, socio-economic, science and technology, legal politics
b. Competition, potential competitors, economy, customers, alternative products
c. Economy, legal politics, science and technology, population, nature, socio-culture
d. Competitors, suppliers, customers, alternative products, potential competitors
The macro environment factors that affect the capacity and competitiveness of the business are NOT:
a. Infrastructure
b. Supplier
c. Support services industries
d. Human resource level
e. Market
Is an external environmental review for purpose?
a. Come up with an appropriate response strategy.
b. Create a competitive advantage
c. Identify the company's opportunities and challenges.
d. Find out the company's strengths and weaknesses.
What is not the buyer's bargain?
a. Number of buyers
b. Number of suppliers
c. Volume and weight of purchases
d. The level of competition of alternative products
Analyzing the external environment through... degree
a. 5
b. 3
c. 2
d. 4
Lesson 3. Analysis of the internal environment

The organization's valuable resources are understood to be:
a. Rare
b. It's not easy to replace.
c. Difficult to copy
d. Valuable
e. All ideas are right.
Factors related to product/service pricing decisions are:
a. Consumers
b. Supplier
c. Competitors
d. Distributor
e. All of the above ideas are correct.
The question "Are facilities, resources and markets strategically positioned?" when conducting any functional
analysis?
a. Research and development functions
b. Organizational cultural functions
c. Production/operation functions
d. Marketing functions
On what basis is the ratio of a business's financial leverage determined?
a. Ratio of debt to total assets
b. Ratio of long-term debt to equity
c. All ideas are right.
d. Interest solvennment coefficient
e. Debt-to-equity ratio
The resources of the organization are understood to be:
a. Culture
b. Machinery, equipment, infrastructure
c. Technology
d. Brand, reputation
The question "Is the company's Internet presence as good as a competitor's?" when conducting a functional
analysis?
a. Production/operation functions
b. Research and development functions
c. Organizational cultural functions
d. Marketing functions
The financial/accounting functions of the organization are expressed in what types of decisions:
a. Dividend decision
b. Financial/capital raising decisions
c. Investment decisions
d. All ideas are right.
In the following statements, which one is the best?
a. An organizational culture is a pattern of behavior that the organization has developed in the face of
external adaptation and internal integration, and it has worked well enough to be seen as valuable.
b. The culture of the organization is the set of activities that have been planned to merge forms of
communication between members.
c. The culture of the organization is the values, beliefs, forms that everyone in the business recognizes
and thinks, speaks, acts as a habit.
d. A culture that embodies the aggregate of interdependence values and behaviors that are common in
the business and tends to pass on itself.
When analyzing the environment inside the business, the analyst will see:
a. The strengths and risks of the business
b. Opportunities and weaknesses of the business.
c. Opportunities and risks to businesses
d. The strengths and weaknesses of the business.
Research and development activities in the enterprise are aimed at:
a. Strengthening technology capacity for businesses
b. Growth and growth for the business
d. Increase the position of the business
The question "Is the organization well positioned among competitors?" is asked when conducting any functional
analysis?
a. Production/operation functions
b. Marketing functions
c. Research and development functions
d. Organizational cultural functions
The question "Is the job description and job specificization clear?" when conducting an internal analysis in what
approach?
a. The organization's value chain
b. Areas of organization governance
c. The organization's core competencies and competitive advantage
d. The management functions of the organization
Internal environmental analysis is NOT intended to:
a. Determine the competitive advantage of the organization
b. Identify and evaluate the resources/capabilities of the organization
c. Find out the strengths and weaknesses of the organization.
d. Identify the core competencies of the organization
The objectives of an organization's value chain analysis are:
a. Determine which activities are most valuable
b. Facilitate the management of the manager's business
c. Assess the organization's relationship with stakeholders
d. Create the highest profit for the business.
What is in the organization's motivation function:
a. Group effort
b. Communicate
d. Leader
e. Organizational change
A company shares the same office as another to minimize costs. Here's an example of:
a. Effective
b. Outsourcing
c. A core capability
d. Force
The question "Does the company have a good relationship with investors and shareholders?" is asked when
conducting a functional analysis?
a. Organizational cultural functions
c. Financial/accounting functions
d. Production/operation functions
What are the tangible resources of business?
a. Effective organizational structure
b. Business strategies and policies adapted to the environment
c. Business environment information
d. Creative ideas of employees.
The following activities are not a direct concern of procurement activities
a. Buy assets such as machinery and equipment.
b. Raw material price agreement
c. Receiving raw materials put into operation
d. Decide whether to manage quality in coordination with suppliers
How many supporting activities are there in the internal environment of a business?
a. 4
b. 5
c. 6
d. 7
Is the production/operation function analysis of the enterprise based?
a. Quality control process analysis
b. Analysis and evaluation of workers' work
c. Operational process analysis
d. Inventory management analysis
What is not the strength of the organization?
a. Have intangible assets such as brands, images, ... valuable
b. Enjoy the benefits of local authorities
c. Have a good infrastructure system.
d. Have special know-how, skills, experience, or ways to do things
e. Have strong human resources
The environment that affects business is:
b. Macro environment
c. Internal environment
d. Micro-environment
Implementing the internal assessment of the organization, the requirements:
b. Information needs to be standardized.
c. We need to identify the most important strengths and weaknesses.
d. Employees and managers must be involved.
e. Global environment
Implementing the internal assessment of the organization, the requirements:

b. Information needs to be standardized.
c. We need to identify the most important strengths and weaknesses.
d. Employees and managers must be involved.
What is not the weakness of the organization?
a. Poor local government support
b. Lack of important competitive skills and experience
c. Weaknesses in organization and management
d. There is no solid input supply.
e. Poor marketing
The analysis of the cost/benefit of the organization in marrketing activities is:
a. Compare the total cost with the total benefit.
b. All ideas are right.
c. Estimate the benefits of that cost.
d. Calculate the full cost associated with the decision.
Assessing the organization's ability to coordinate for the purpose of:
a. Implementing the strategy
b. Remove the strategy
c. Develop a strategy
d. Strategic review
How many criteria do you compare macro and micro-environments?
a. 5
b. 4
c. 3
d. 6
Supporting activities in an organization's value chain analysis DO NOT include:
a. Finance and accounting
b. Sales and after-sales service
c. Information system
d. Resource management
e. Relationship with local authorities
In the following statements, which one is the most correct?
a. External environmental analysis is about opportunities and challenges for businesses.
b. The manager only needs to analyze the internal environment enough to come up with a strategy for
the company.
c. External environmental analysis is to know the strengths and weaknesses of the organization
d. Managers need to analyze the internal environment to come up with the right competitive strategy.
The question "Do managers at all levels plan effectively?" is asked when conducting an analysis, not what energy?
a. Control
b. Organization
c. Define
d. Control
Distribution activities are NOT related to:
a. Inventory
b. Customer
c. Retail locations
d. Distribution channel
Information system administration in the enterprise aims to:
a. Organizing communication facilities, helping to enhance dialogue between management and between
managers and subordinate employees
b. Improve the performance of the organization by improving the quality of governance decisions
c. Improve the performance of the organization by quickly communicatiting governance decisions
d. Organize communication utilities, helping everyone in the organization communicate with each other
more quickly
The question "Do managers delegate good authority?" is asked when conducting a functional analysis?
a. Control
b. Define
c. Control
d. Organization
The main activities in the organization's value chain analysis DO NOT include:
a. Production
b. Input logistics
c. Output logistics
d. Sales and after-sales service
e. Information system
The cultural products of the organization are understood to be:
a. Values
b. Symbol
d. Ceremony
e. Faith
What are the basic financial indicators of the business?
a. Financial leverage ratio
b. Growth rate
c. Rate of wage increase
d. Profit margin ratio
e. Solvened ratio
The main activities in the organization's value chain analysis are:
a. Production
b. Output logistics
c. Input logistics
d. Sales and after-sales service
Is the internal environmental analysis?
a. Analysis of business finances
b. Analysis of marketing activities
d. Analysis of technical and production factors
An analysis of the organization's value chain aims to:
a. Assess the organization's relationship with the external environment
b. Assess external impacts on the organization
c. Assess the internal activities of the organization
d. Assess the organization's relationship with stakeholders
The supporting activities in the organization's value chain analysis are:
a. Finance and accounting
c. Resource management
d. Relationship with local authorities
e. Information system
The question "Are the company's goals and objectives measurable and well communicated?" is asked when
conducting a functional analysis?
a. Organization
b. Control
c. Control
d. Define
The culture of the organization is not related to:
a. Ensuring consistency in the behavior and working style of employees
b. Strengthening solidarity within the organization
c. Increase profits for the organization.
d. Create sympathy and trust for customers and partners
The benefits of internal environmental analysis are:
b. Identify and evaluate the resources/capabilities of the organization
c. Identify the core competencies of the organization
d. Find out the strengths and weaknesses of the organization.
The analysis of the organization's marketing activities is:
b. Research, evaluate the needs and desires of consumers
c. Market research
d. Assess the costs, benefits and risks associated with marketing
e. Research distribution channels
The question "Does the company use the concepts of strategic management?" is posed when conducting any
functional analysis?
a. Organization
b. Define
c. Control
d. Control
The question "Are current products technologically competitive?" when conducting functional analysis?
a. Organizational cultural functions
c. Marketing functions
d. Production/operation functions
To analyze the internal environment of the organization, one can follow:
b. Areas of organization governance
c. The management functions of the organization
d. The organization's value chain
e. The organization's core competencies and competitive advantage
When analyzing the internal environment of the business, it is necessary to analyze several factors:
a. 4
b. 5
c. 7
d. 6
How does a strong supplier affect the company's operations?
a. Inflation
c. Reduced profitability
d. Reduced quality
Lesson 4: The mission, vision and goals of the organization

What is NOT required for a mission statement?
a. The range should be suitable, should not be too wide nor should it be too narrow
b. It shouldn't be too easy, it's un challenged.
c. The content must be clear, so that everyone can understand and understand
d. We need to help find the organization's destination and destination.
External factors used to establish goals are conditions of the general environment and ..
a. Existing and potential competitors
b. Customer
c. Social pressures
e. Supplier
The organization's vision is:
a. Vivid pictures, a vivid picture of what might happen to the organization in the future
b. Basic instructions on the technology or field in which the organization is involved
c. Milestones, statuses and expectations that the organization wishes to reach in the future
d. The reasons, the meaning of the existence of the organization, the activities of the organization
Choose the best answer in the following sentences:
a. Business ethics are ethical standards that employees are forced to adhere to.
b. Business ethics are corporate regulations to ensure employees do not engage in deceitful behavior
towards customers.
c. Business ethics is a system of standards and rules that businesses build to guide their operations.
d. Business ethics is a system of standards and rules that businesses require employees to implement.
The philosophy of "new governance" is characterized by:
a. Market mechanisms and partnerships with the private sector
b. Use successful entrepreneurs to stimulate ideas in the public sector
c. Stronger regulation than the private sector
d. Strong government control.
The philosophy of "new governance" is characterized by:
a. Market mechanisms and partnerships with the private sector
b. Use successful entrepreneurs to stimulate ideas in the public sector
c. Stronger regulation than the private sector
d. Strong government control.
Which of the following changes is easily accepted?
a. A change in management.
b. A change in the business environment.
c. A decline in activity.
d. A change in the needs of stakeholders
Statements about an organization's aspirations can be found in:
a. Specific actions
b. Mission statements
c. Strategic objectives
d. Vision Statement
Where an organization considers the impact of its strategic decisions on society, this is known as:
a. Business ethics
b. Business policy
c. Corporate Governance
d. Corporate social responsibility
An organization's mission is a concept that refers to:
b. The reasons and meaning of the birth and existence of the organization
c. It's a summary of the values of the organization.
d. It is a statement throughout the course of the organization's operations.
The main objects that affect the organization's goals are:
a. Customers, authorities, associate partners
b. The inner school, the external environment.
c. Employers, employees, customers, society
d. Board of Directors, employees, customers, society
The three objectives of the transnational organization are performance, responsiveness and...
a. Adaptability
b. Learning experience
c. Flexibility
d. Quality
Which is the smallest problem for a small business:
a. Establish a clear market position
b. Owner/agent issue
c. Long-term existence
d. Cash flow
"Facilitating the transfer of objectives into the work structure related to the assignment of service to the
responsible departments within the organization" is the benefit of:
a. Mission statement
b. Vision Statement
c. Long-term goals
d. Strategy
What business is considered unethical?
a. Oversized
b. Labeling goods incorrectly
c. Advertising is not true to the truth.
d. Failing to provide equal opportunity for women and minorities
e. All the ideas stated are correct.
Which of the following components affects the strategic objectives of the organization?
a. Society
b. Customers and employees
c. Business owner
When there is a fit between the organization's goals and the goals of the individual, this is known as:
a. Goal coordination
b. Goal consensus
c. Target fit
d. Target hierarchical conformity
How many characteristics does a mission statement have?
a. 9
b. 5
c. 7
d. 11
What is not the characteristic of a mission statement?
a. Show that the organization is socially responsible.
b. Length less than 250 words
c. Competitive
d. Inspiring
e. Long-term
Is the organization's strategic objective?
a. An idea of the future.
b. Specific business results need to be achieved when implementing a strategy.
d. Specific states, milestones, and goals that the organization wants to achieve within a certain period of
time
The reputation of an organization is an example of:
a. A limited resource
b. A resource based on knowledge
c. An invisible resource.
d. A tangible resource
To discover an organization's strategy, you should:
a. Read the mission statement
b. Look at what the organization does in practice.
c. Ask the ceo.
d. Read the strategic plan
Competence can be understood as:
a. The attributes that an organization needs to be able to compete in the market
b. How to do the unique work of the organization
c. Special abilities
d. A group of attributes that lead to a competitive advantage
Factors that influence the organization's goal setting:
a. The past growth of the organization.
b. Environmental forces
c. The values of senior leadership
d. Internal resources
e. All the ideas stated
Isn't it important to influence the organization's goals?
a. Competitors
b. Employee
c. Board of Directors
d. Customer
The resources of an organization are understood to be:
a. Organization activities
b. The capabilities of the organization.
c. Tangible assets
d. Inputs that allow the organization to carry out activities
The vision is:
a. A summary of the organization's beliefs, values, and priorities in relation to groups of people,
primarily workers and customers
b. The specific goals that the organization wants to achieve and the dependent context in which it exists
c. A summary of the organization's beliefs, values, and priorities in relation to groups of people,
primarily workers and customers
d. Long-term goals, which suggest a future direction, aspiration, or image that the organization wants to
achieve or become
How many steps has the process of establishing the organization's mission statement take?
a. 8
b. 5
c. 7
d. 6
Core competencies or ability to excel come from three areas, which are:
a. Structure, innovation, prestige
b. Texture, flexibility, prestige
c. Structure, innovation, operation
d. Infrastructure, innovation, prestige
The scope of the mission statement is:
a. Statement of the central purposes of the organization
b. The scope of the mission statement is:
d. The basic philosophical statement that the official pursues
According to Collins and Poras, what distinguishes visionary organizations from merely good organizations is:
a. Organizations are prepared to change their culture.
b. Organizations are prepared to change their core values.
c. Organizations are prepared to change their core values.
d. Organizations are prepared to change their culture.
Clear knowledge is:
a. It's not easy to copy.
b. It's not easy to systematize.
c. Hide hide
d. It can be known and easily transferred.
Which of the following is not included in the nine contents of thestatement?
a. Community relations
b. Customer
c. Trademark
d. Business philosophy
The social responsibility of the business is:
a. No layoffs.
b. A sense of building certain ethical standards in the process of strategic planning
c. Create the best working environment for employees
d. Share profits for those who are disadvantaged outside of society.
What should strategic visionary leaders avoid to ensure the long-term success of the strategy?
a. Blindfolded by the success of a strategy and belittling the damage done to others
b. It depends too much on your colleagues.
c. Become too ambitious.
d. Adaptability
How much does an organization have a clear mission statement that brings about how much?
a. 6
b. 5
c. 8
d. 7
The determination of the organization's objectives is that the objectives must be clearly defined at each respective
time, must ensure priority, and:
a. It doesn't have to be mutually connected.
b. It doesn't have to be achieved.
c. The measurement is quantitative or quantitative
d. We must ensure mutual alignment.
A change agent that can be understood is:
a. External consultants analyze and recommend changes that need to take place
b. A senior management professional who knows every part of the organization
c. A person or group of people who are in a role driving change in the organization
d. A person or group of people in the organization that people try to influence, in order to get their
attention in the organization's strategy.
How many benefits does an organization with a clear mission and vision statement bring?
a. 11
b. 9
c. 7
d. 10
Strategic decisions can be distinguished from other types of decisions by three factors, which are importance, time
frame, and:
a. Impact
b. Long-term
c. Commitment
d. Risk
Core competencies can be defined as:
a. A group of attributes that lead to a competitive advantage
b. Configuration of value chain
c. A unique way of the structure of the organization
d. A group of resources leads to a competitive advantage
Choose the best answer in the following sentences:
a. Strategy is the choice, trade-off in production and business activities with competitors
b. Strategies are plans that are established or actions taken in an effort to achieve an organization's
goals.
c. The strategy is to create a smooth, cohesive fit between members and managers to promote the
company's production and business activities.
d. Strategy is the creation of a distinct position from the competition by specific activities.
The four internal factors used to set goals are resources, the leader's perspective, and so on.
a. Past activities and achievements, the needs of interested parties
b. The needs of stakeholders, environmental conditions
c. Past activities and achievements, environmental conditions
d. Past activities and achievements, relevant objects within
When an individual "exhibits" "abandonment" of behaviors in response to organizational change, they:
a. Start introducing the benefits of change to other employees
b. Recognize that some old methods have made mistakes and accept that new methods need to be
adopted
c. Stick to the old way of doing the job even though they realize that change has happened
d. I totally deny that a change has happened.
The strategic objectives of the business do NOT include:

a. Market development
b. Social responsibility
c. Regular salary increases
d. Increase overall profits
The role of strategic objectives is not:

a. Basis for evaluating and examining the activities of the organization
b. Help members of the organization remove barriers and dare to think big
c. Reflecting production and business efficiency
d. Setting performance standards
Value-based administrations are:

a. A structured target system is used in the private sector for people to enhance shareholder value
b. A structured target system is used in the public sector for people to improve services to the public,
through an understanding of the values of the organization.
c. A structured goal system to encourage people to enhance the value of the organization
d. A name for goal-driven administration
What is not the customer-oriented feature of the mission statement?
a. Distinguish one organization from another.
b. Spoken in clear words to be widely understood throughout the organization
c. Create a framework for evaluating activities both now and in the future
d. Determine what the organization is and what it wants.
e. Demonstrate generalization and consider a range of different possible goals and strategies without
limiting creativity in management
What is not the role of a vision statement?
a. Linking and transforming the noble ideals outlined in the mission with the implementation strategy to
achieve the future as desired
b. Facilitate the inclusion of objectives in the allocation of tasks for activities primarily within the
organization
c. Help the organization find its destination and destination.
d. Help members of the organization remove barriers and dare to think big
The way in which an organization creates value from the knowledge it holds in the organization is called:
a. Learning organization
b. Knowledge acquisition
c. Knowledge management
d. The organization's learning.
What is the following seen as attempts to show off the look?
a. Market Survey
b. Goal
c. Strategic planning
d. Mission
Chapter 5. Company-level strategy

Is unrelated diversification a strategy?
a. Directing growth by targeting new markets with new products but not related to technology
with the products in production
b. Direction of growth by targeting the current market with new products and services but no
technological connection with ongoing products and services
c. Seek ownership or increased control over suppliers
d. Direction of growth by targeting new markets with new products and services but
technology-related to products and services in progress
The fact that a company produces paper, investment lines to plant trees for wood, plant sugarcane
shows the strategy they are pursuing is:
a. Backward Integration
b. Forward Integration
c. Diversification is involved.
d. Horizontal link
What questions does the company's strategy answer the following?
a. How do we compete?
b. Where are we in the industry?
c. How do we support our business strategy?
d. How do we get up?
In terms of skills and resources, differentiation strategies require businesses to have:
a. Highly standardized products
b. Distribution system at low cost
c. Close labor supervision
d. Marketing capacity outpaces competitors
e. Long-term investment, access to capital
Telecommunications enterprises expand their operations into the education sector by providing means
of communication and distance training. The business has implemented a strategy.
a. Market penetration strategy
b. Horizontal diversification
c. Related Diversification.
d. Product development strategy
Is integration backwards a strategy related?
a. Seeking ownership or increased control over the company's competitors
b. Seeking ownership or increased control over suppliers
c. Gaining ownership or strengthening control over distributors or retailers
d. Targeting new markets with new products but not related to technology with the products in
production
Is forward integration a strategy related?
a. Gaining ownership or strengthening control over distributors or retailers
b. Targeting new markets with new products but not related to technology with the products in
production
c. Seeking ownership or increased control over suppliers
d. Seeking ownership or increased control over the company's competitors
The rapid penetration strategy in the enterprise-level strategy has the objectives of:
a. High profits in a less competitive environment
b. Low profitability in a less competitive, small-scale environment
c. Increase revenue in large, competitive markets
d. Low turnover in small scale, less competition
Which of the following businesses is considered to have a major failed restructuring?
a. Snow White Cotton
b. Pacific Airlines
c. FPT Group
d. Hoang Anh Gia Lai Group
Included company-level strategy?
a. Diversification growth strategy; integrated growth strategy; general growth strategy;
Downsizing strategy
b. General growth strategy; integrated growth strategy; removal strategy
c. Growth strategy; integrated growth strategy; liquidation strategy
d. Growth strategy; defensive strategy
How many standards does sustainable competition have?
a. 3
b. 5
c. 6
d. 4
What stage of the industry cycle does the rivalry become intense?
a. Recession
b. Fully grown
c. Reorganize
d. Saturated
In differentiation strategies, the following factors are ranked in the lowest order of priorities:
a. Cost performance
b. Customer responsiveness
c. Renovate
d. Distribution performance
e. Quality
Is market penetration a related strategy?
a. Seek ownership or strengthen control over suppliers
b. Gain ownership or strengthen control over distributors or retailers
c. Seek sales growth by improving existing products or services, or developing new ones
d. Seek market share growth for products and services in the current market through better
marketing efforts
In response to the five factors that impact the industry environment, Chan Kim and Renee Mauborgne's
view (in the blue ocean strategy) is to focus on business strategy:
a. The product is of much higher quality than other products of the same type.
b. Focus on creating and winning new needs.
c. Focus on the narrow market segment.
d. The lowest price compared to other competitors
Fill in the blanks" ... summing up the relevant activities of the business creates and adds value to
customers."
a. Sales Administration
b. Quality check
c. Value chain
d. Strategic planning
To deal with five factors impacting the industry environment, Michal E. Porter's view is to focus on
business strategy:
a. All the strategies stated.
b. The lowest price compared to other competitors
c. The product is of much higher quality than other products of the same type.
d. Focus on the narrow market segment.
Kinh Do , a company operating in the field of food processing, buying Wall ice cream factory is the
strategy:
a. Focused growth strategy
b. Related diversification strategy
c. Integrated growth strategy
d. Mixed diversification strategy
The difference between a non-profit and a for-profit organization is:
a. No shareholders contribute.
b. There are customers, employees, credit providers, suppliers andistreet,...
c. There are competitors.
d. Implement strategic planning
Measures of acquisition, merger, alliance, joint venture belong to the following strategic groups:
a. Market development strategy
b. Integration strategy ahead
c. Horizontal linking strategy
d. The integration strategy behind
How many stages does a business's life cycle have?
a. 3
b. 5
c. 4
d. 6
Which of the following factors is NOT a strategic issue of a typical non-profit organization?
a. Develop a wide range of products and services portfolios
b. Maintaining the values of the organization.
c. Managing interested parties
d. Maintain an influx of donations
The objectives of the integration growth strategy are:
a. It's all right.
b. Increased competitiveness
c. Increase sales
d. Increase market share
A product that falls into a downturn in one market but is still accepted in another. To take advantage of
this, what strategy the company often adopts:
a. Shrinking market share
b. Repeat the life cycle of the product.
c. Developing market share in new markets
d. Expanding the market
The advantages of the head in the market are:
a. Establish and maintain long-term relationships with customers, suppliers, distributors and
investors
b. Gain market share and best position in the market
c. Win loyalty and commitment from customers
d. Ensure access and supply commitments from scarce resources
e. All the ideas stated
Sustainable competitive advantages are:

a. The ability to create products with unique technological processes, create high added value,
suitable for the needs of customers
b. The ability to maintain a low production cost and then rely on product differentiation
compared to competitors
c. The superior abilities of the subject competing in the competition with his opponent
d. The ability to continuously provide the market with a special value that no competitor can
offer.
Organizationally, differentiation strategies require businesses to have:

a. Incentives based on closely meeting quantitative goals
b. The responsibilities of the departments and individuals are clear.
c. Tight organizational structure
d. Tight cost control
e. Close cooperation between research and development, product development and marketing
functions
What strategy was Facebook's acquisition of Instagram in 2012 and WhatsApp in 2014?
a. Diversification growth
b. forward Integration
c. Product development
d. Backward Integration
e. Joint venture
Is retrenchment a related strategy?
a. Sell all of a company's assets in pieces.
b. Grouping activities to cut costs and assets
c. Seek ownership or strengthen control over rivals
d. Selling a business unit or part of a business
The purpose of competition is:
a. Having a foothold in the market, abundant raw materials, attracting many customers
b. Gain many advantages, avoid risks and damages in the course of the business
c. It's the way to survive and maintain the business.
e. Gaining a lot of profit from other individuals and organizations.
To protect the quality of its products in its Stores in Moscow, McDonalds set up dairy farms, livestock
farms, vegetable gardens as well as food processing plants in Russia. McDonald's has implemented a
strategy:
a. Diversification is involved.
b. forward Integration
c. Joint venture
d. Backward Integration
What strategy is the development of new product features?
b. Product development strategy
c. Market development strategy
d. Product improvement strategy
Is liquidation a strategy related?
a. Sell all of a company's assets in pieces.
b. Selling a business unit or part of a business
c. Seek ownership or strengthen control over suppliers
d. Grouping activities to cut costs and assets
Businesses seeking to own or increase control over their supply systems are strategic:
a. Integration development strategy ahead
b. Focused development strategy
c. Backward Integration Strategy
d. Horizontal linking strategy
A low price strategy means a strategy:
a. Integration forward
b. Market penetration
c. Low cost
d. Differentiation
An organization set up to generate specific profits to advance a social goal is called:
a. A socially responsible business.
b. A compassionate business
c. A social enterprise
d. A socialist organization
The life cycle of a company is:
a. Embryonic - Development - Maturation - Degradation
b. Start - Growth - Maturity - Recessioni
c. Embryos - Growth - Saturation - Degradation
d. Formation - Maturity - Fierce Competition - Saturation - Recession
What is the second stage of the business life cycle?
a. 3
b. 4
c. 5
d. 2
In times of economic crisis, businesses often do NOT apply the following restructuring strategies?
a. Mergers and acquisitions
b. Industry narrowing
c. Staff cuts
d. Scale up
e. Change of owner
The focused growth strategy does NOT include:
b. Product development strategy
c. Product diversification strategy
d. Market development strategy
How many levels of business strategy are there?
a. 3
b. 2
c. 6
d. 4
e. 5
"The strategy of increasing sales and profits by engaging in other industries that are relevant or
unrelated to the business of the business" is:
a. Product development strategy
b. Diversification growth strategy
c. Horizontal integration strategy
d. Focused growth strategy
Which of the following strategies is a step back to reorganization?
a. Cutting strategy
b. Strategy of returning investment capital
c. Cost-cutting strategy
d. Removal strategy
What is most important to managers at all strategic levels of the business?
a. Attend and effectively implement the company's plan to avoid inconsistencies, inefficience
and miscommunication
b. Attend and understand all of the company's plans to help with collaboration, facilitate and
commit to the implementation of the strategy
c. Attend, understand and effectively implement the company's plan to avoid inconsistencies,
inefficiency and miscommunication
d. Attend and understand the company's strategic plan to help with collaboration, facilitate and
commit to the implementation of the strategy
Barriers to entry into an industry are more likely if:
a. Low conversion cost
b. Access to high distribution channels
c. Low differentiation
d. High demands for large-scale economic efficiency
The reasons for the implementation of the diversification growth strategy are:
a. The market is storming.
b. Product life enters a period of decline.
c. You may be disadvantaged in taxes.
d. Financial surplus
The challenge is understood to be?
b. The rapid change of the business environment.
c. Business and competition are global.
d. Today's business environment is seen as a red ocean filled with competitors.
e. The technological and scientific revolution is happening at a storming pace.
In a horizontal linking strategy, the business seeks to own or increase its control over the audience:
a. Customer
b. Distributor
c. Supplier
d. Competitors
What is the company-level strategy designed to solve the following problems?
a. Identify the relationship between business and society.
b. Manage a portfolio of business sectors to enhance the overall position of the business
c. Identifying sectors and products as well as markets in which the business competes
The second part of the business life cycle is.
a. Period of intense competition
b. Period of recession
c. Saturation phase
d. Development phase
What characteristics of competition are determined by what characteristics are the following?
a. Low level of product differentiation

b. The ideas are all right.
c. The growth rate of the market.
d. High fixed cost
Is diversification involved a strategy?
a. Direction of growth by targeting the current market with new products and services but no
technological connection with ongoing products and services
b. Direction of growth by targeting new markets with new products and services but
technology-related to products and services in progress
c. Seek ownership or increased control over suppliers
d. Directing growth by targeting new markets with new products but not related to technology
with the products in production
Telecommunications enterprises expand their operations into the education sector by providing means
of communication and distance training. The company has implemented a strategy:
a. Product development strategy

b. Diversification is involved.
c. Horizontal diversification
d. Market penetration strategy
How many steps do you take to develop a company-level strategy?

a. 8
b. 6
c. 7
d. 5
e. 9
Is horizontal linking a related strategy?
a. Gain ownership or strengthen control over distributors or retailers

b. Seek ownership or strengthen control over rivals
c. Seek ownership or strengthen control over suppliers
d. Seek market share growth for products and services in the current market through better
marketing efforts
Competition is NOT aimed at:
a. It is a motivation for individuals/organizations to strive, change and strive to develop in all

aspects
b. As a basis for organizing the evaluation and classification of cadres and employees
c. Create pressure and stimulate exploration, creativity and development in all aspects for the
organization
d. Gain many advantages, avoid risks and damages in the course of the business
e. Gaining a lot of profit from other individuals and organizations.
This strategy applies when a business cedes or closes one of its businesses in order to fundamentally
change the content of its operations. Is this a strategy?
a. Cost-cutting
b. Harvest
c. Retreat
d. Return on investment capital
Which of the following industries is less likely to adhere to the traditional life cycle model?
a. Insurance brokering
b. Hairdressing
c. Software development
d. Mining
The company-level strategy does not have the following characteristics?
a. Detailed, specific strategic system

b. Business development orientation
c. System of general strategies
d. Focus on identifying long-term goals.
At what stage of the industry lifecycle is the potentially lowest buyer's power?
a. Form
b. Saturation
c. Recession
d. Fierce competition
e. Fully grown
What role does a company-level strategy play?
a. Coordination of operations of all business units and functional departments

c. Orientation of the unified development of the business
d. Guidance on construction, implementation and control in all business units and functional
departments
Chapter 6: Business and
Functional Unit-Level Strategy
Question 1: Product value is formed from the following factors:

a) The use of the product
b) Buyer perception
c) Product price
d) Tangible and invisible
Question 2: What role in research and development functions helps to create superior quality?
a) Easy-to-fabricate product design
b) Monitoring disability to the root
c) Streamline suppliers
d) It's all right.
Question 3: The business-level strategy is:
a) The above ideas are all true.
b) Overall commitments and actions help businesses gain a competitive advantage by
harnessing their core competencies into specific product markets.
c) System of general strategies, focusing on identifying long-term goals, orientation of the
business
d) Operational plans in each functional field to concretize company and business-level strategies
into production and business activities
Franchising business model is:
a) Both providing free apps and platforms to multiple audiences can make money from their
data.
b) Leveraging Blockchain technology, enabling decentralized systems to operate on a global
scale
c) The existence of the company depends on the possibility of having one or several major
distribution channels to connect with users.
d) Primarily based on direct interaction from the brand or company to the customer
e) The franchising party provides a business license to the franchising party, which has the right
to sell the franchising party's products and services in exchange for royalties
Question 5: What are the advantages of differentiation strategy?
a) Achieving equality and profitability may be higher than companies that are pursuing a
common strategy
b) Withstanding the price increases of suppliers
c) Create barriers from competitive forces
d) Capture the needs, meet customer tastes better
Question 6: In the following strategies, which of the business unit-level strategy?
a) Market development strategy
b) Product development strategy
c) Differentiation strategy
d) Market penetration strategy
IBM advertises the quality of its service provided by a well-trained sales force, what strategy is the
company implementing?
a) Competitor-based strategy
b) Cost-leading strategy
c) Strategies make a difference.
d) Customer-based strategy
Question 8: Businesses looking for a foothold in the market with market share are:
a) 30%
b) 10%
c) 20%
d) 40%
Question 9: Is the transparency of competitive advantage leveled to the extent that?
a) Competitors can identify the causes of competitive advantage
b) Competitors have access to the same resources and capabilities.
c) Competitors can copy resources and capabilities.
d) Competitors can find alternative resources and capabilities.
Question 10: What is the role of a functional-level strategy?
a) As the basis for synchronous coordination of activities to achieve the long-term objectives of
the business and company-level strategies
b) Focus on improving the performance of processes within the company
c) Ensuring to improve the efficiency of each aspect of production and business activities
d) All ideas are right.
Question 11: What are the components of BMC (Business Model Canvas)?
a) 6
b) 5
c) 9
d) 8
e) 7
Question 12: The factors that govern the business-level strategy are:
a) Customer demand
b) The above ideas are all true.
c) Customer group
d) Distinguishing capacity
Question 13: What is known as the strategic gridlock of the business is:
a) There is no plan necessary for success in the chosen strategy.
b) All ideas are right.
c) There is no consistent choice of product/market/differentiation ability to create a
competitive advantage
d) Failing to secure or maintain a competitive advantage
Question 14: The biggest downsides of a strategy that combines cost-guided with differentiation are:
a) High cost, little profit due to small customer size
b) Failing to meet the change in customer tastes
c) Complex production operations
d) Opponents have the ability to imitate styles, patterns
Question 15: The market is determined by:
a) Supply conditions and production technology
b) Demand and customer conditions
c) Supply and customer conditions
d) Demand and supplier conditions
Question 16: Product development strategy includes:
a) Find new product values, modernize product structure
b) Expanding the structure of product sectors, modernizing the structure of new products and
products
c) Find new use values of products, technological process innovation, production: product cost
d) New products, expanding product industry structure, technological process innovation
Question 17: A differentiation strategy provides:
a) A unique wide segment
b) A narrower segment is more expensive.
c) A wider segment is more expensive.
d) A unique narrow segment
Question 18: The overall competitive strategy at the business level is implemented on the basis of:
a) Competitive advantage and competitive range
b) Low cost and competitive advantage
c) Uniqueness of products, services and scope of competition
d) Competitive advantage and narrow range of competition
Question 19: With a business unit-level strategy that focuses on differentiation, what is the task of
marketing strategy?
a) Research the need to design products
b) Take the lead in creating unique, unique products
c) Highly standardized products
d) Creating activities that increase product value
Question 20: Based on the scope of the strategy, what two types of business strategies are divided into
two?
a) Focus strategy and general strategy
b) General strategy and department strategy
c) Focused strategy and strategy based on relative advantage
d) Department strategy and focus strategy
Question 21: What are the advantages of cost-guided strategy?
a) Less impacted by power providers
b) The ideas are all right.
c) Reduced customer power
d) Price advantage
Question 22: The strategy of the business looking for a foothold in the market is:
a) Service improvement strategy
b) Product characteristics specialization strategy
c) Low price maintenance strategy
d) Strategies for building a better distribution system
Question 23: The business model is:
a) Research model of producing cheap high-quality products and services
b) The operations of the business create products and services that meet the needs of
customers and bring profit
c) All ideas are right.
d) Cashless commodity exchange model
e) The model is based on technology that connects directly between sellers and buyers
Question 24: The power of the high provider if:
a) There are many providers to choose from.
b) The supplier's products must not be differentiated.
c) There is an integrated threat going forward.
d) The supplier's product is easy to understand.
Question 25: The strategy of the market leader is:
a) Consolidation strategy
b) Confrontation strategy
c) Product innovation strategy
d) All of the strategies above
e) Strategy to reduce the attractiveness of the industry
Question 26: Which of the following statements is not correct?
a) Cost leaders try to be industry leaders by making a difference
b) Cost guides also often pay little attention to different market segments and position their
products to appeal to ordinary customers.
c) Cost-drive chooses low product differences
d) Cost guides can demand lower prices than competitors and still get the same level of profit.
Question 27: Which of the following strategies is the business unit-level strategy?
a) Product development strategy
b) The strategy is based on low cost.
c) Market development strategy
Question 28: What kind of general competitive strategy are there?
a) 6
b) 5
c) 4
d) 3
Question 29: To develop a business unit-level strategy, what factors is the decision-making process
based on?
a) Customer demand
c) The possibilities of differentiation
d) Customer group
Question 30: With the business unit-level strategy of leading in terms of costs, what is the task of
operating strategy?
a) Make optimal inventory
b) Focus on the production process, saving costs
c) Highly standardized products
d) It's all right.
financial strategy?
a) Highly standardized products
b) Cost reduction solutions in business processes
c) Priority is given to product solutions.
d) Priority is given to lowering costs.
According to Michal E. Porter, what kind of general competitive strategy is there?
a) 5
b) 3
c) 6
d) 4
Question 33: What are the advantages of a strategy that combines cost-guided with differentiation?
a) Create barriers from competitive forces
b) Capture the needs, meet customer tastes better
c) Achieving equality and profitability may be higher than companies that are pursuing a
common strategy
d) Withstanding the price increases of suppliers
Question 34: What is the strategy of the business that challenges the market?
a) Strategies for building a better distribution system
b) All of the strategies above
c) Product innovation strategy
d) Service improvement strategy
e) Low price maintenance strategy
information system management strategy?
a) Priority is given to solutions that make a difference in products and services
b) Reduce the difference in your competitors' products.
c) It's all right.
d) Create attention for products and services in appropriately selected highlights in the market
Question 36: What is the purpose of the business unit level strategy?
a) Improve the competitive position of the product
b) General direction of the business
c) It's all right.
d) Effective management and use of the resources of the business
Question 37: Characteristics of the general focus strategy are:
a) Pursue or advantage costs or differentiation but only in the customer group or a market
segment
b) Flexible manufacturing allows you to pursue differentiation to create low-cost
products/services
c) Create different, unique products and services that competitors can't have
d) Create products and services at the lowest cost in the business
Question 38: Buyer pressure on businesses in the industry decreases if:
a) The supply industry consists of many small businesses and a small number of buyers.
b) Buyers buy in bulk and focus.
c) When buyer purchases account for a large proportion of business sales
d) It's hard for buyers to change suppliers.
Question 39: Characteristics of the strategy that combines cost-guided and differentiated is:
a) Create different, unique products and services that competitors can't have
products/services
c) Pursue or advantage costs or differentiation but only in the customer group or a market
segment
d) Create products and services at the lowest cost in the business
Question 40: Which of the following strategies is a focused growth strategy?
a) Alliance strategy, joint ventures
b) Horizontal linking strategy
c) Strategy of integration backwards
Question 41: "Find new product values" belongs to:
a) Market development strategy
b) Market entry strategy
c) Product development strategy
d) Customer-based strategy
Question 42: A substitute product or service is:
a) Another way to meet the same needs
b) A new business entering the industry.
c) A competitor's product or service
d) An less attractive way to meet similar needs
Question 43: The competitive strategy is also known as:
a) Enterprise-level strategy
b) Industry strategy
c) Business-level strategy
d) Functional-level strategy
Michal E. Porter's general strategies are:
a) Low prices, differentiation, focus on low cost
b) Lowest cost, differentiation, low-cost focus, differentiation-based focus
c) Low prices, differentiation, low cost consolidation with differentiation
d) Low prices, differentiation, focus on differentiation
Question 45: Is customer need understood?
a) Desires, necessities or desires that may be satisfied by the characteristics of a product or
service
b) Psychological characteristics, habits of using products/services
c) Meeting customer needs from products/services provided
d) Commitments and actions help businesses gain a competitive advantage by harnessing their
core competencies into specific customer groups.
Question 46: What measure of achievement is argued to be most useful to shareholders?
a) Added economic value
b) Investment yield
c) Asset growth index
d) Discounted cash flow
Question 47: A business strategy based on competitive position is understood to be:
a) Differentiation strategy
b) Strategy for consolidation between lowest cost and differentiation
d) Lowest cost strategy
e) Generalization strategy
Question 48: The component of a business model is:
a) Product/service area
c) Customer area
d) Business infrastructure
e) Financial sector
Question 49: What are the factors:
a) Purchases
b) Marketing
c) Finance
d) It's all right.
e) Research and development
Question 50: Which of the following authors' five competitive pressures is the view?
a) William J. Glueck
b) Garry D. Smith
c) Michael E. Porter
d) Fred R. David
Question 51: The strategy towards the market segment of the business is:
a) All the ideas above

b) Serving a variety
c) Serving normal customers
d) Serves a segment/or gap
Question 52: Based on market share, the market leader has a market share of:
a) 30%
b) 20%
c) 40%
d) 10%
Question 53: The distinguishing capacity of the business is understood as:
a) The ability to use resources that have been purposefully combined to achieve a desired
target state
b) The methods and skills that the organization uses to combine resources to create products
and services
c) The way businesses use to satisfy customer needs to gain a competitive advantage
d) An internal operation that a company performs better than the other internal activities it
performs
Question 54: What questions is the business-level strategy NOT intended to answer?
a) What kind of people are we going to be?

b) How will customer needs be satisfied?
c) Who is satisfied?
d) What needs to be satisfied?
Question 55: What are the advantages of cost-guided strategy?
a) Withstanding the price increases of suppliers

b) Suitable for the resources of small companies.
c) Achieving equality and profitability may be higher than companies that are pursuing a
common strategy
d) Create barriers from competitive forces
Question 56: A business-level strategy would be:
a) What markets are businesses competing in? How's it going?

b) What resources are shared between businesses? How's it going?
c) What industries do businesses want to enter?
d) How are businesses related?
Question 57: Samsung considers possibly shifting a large part of its smartphone factory from Vietnam
and many other countries to India to set up a manufacturing center in the country. Is this decision
likely to be made at the level?
a) Function
b) Business
c) International
d) Business
Question 58: Characteristics of the cost-leading strategy are:
a) Pursue or advantage costs or differentiation but only in the customer group or a market
segment
b) Create products and services at the lowest cost in the business
c) Flexible manufacturing allows you to pursue differentiation to create low-cost
products/services
d) Create different, unique products and services that competitors can't have
Question 59: Characteristics of differentiation strategies are:
a) Create products and services at the lowest cost in the business

products/services
c) Pursue or advantage costs or differentiation but only in the customer group or a market
segment
d) Create different, unique products and services that competitors can't have
Question 60: With a business unit-level strategy of leading in terms of costs, what is the task of research
and development strategy?
a) Create a low-cost mode of operation

b) It's all right.
c) Lower costs by learning experience
d) New product design at a low cost
e) Try to imitate.
Chapter 7: Business Strategy in a Global

Environment
Question 1: The basic characteristics of a suitable coalition partner are:
a) Don't try to exploit the alliance in an opportunistic way for its own purposes.
b) We must share views on the purpose of the company and on the purpose of the alliance.
c) All the ideas stated
d) It has the potential to help the company achieve its strategic objectives, be able to access
markets, share costs and risks,...
When joining the global value chain, the biggest pressure on international businesses is:
a) Market globalization, product diversification

b) Globalization of markets, low-cost products
c) Diversify high-quality products and products
d) Market globalization, product standardization
Question 3: What makes a company different from a partnership?
a) If members of a company die, the corporation will survive as long as the capital remains.
b) A company cannot be held accountable for the illegal behavior of its employees.
c) If members of a company die, the company ceases to exist.
d) A company cannot own property.
Collins studied several companies to distinguish "great" companies from good companies. Great
companies understand three things: "What you can do best in the world"; "What drives your economic
motivation"; and:
a) What are you deeply passionate about?

b) You can shake up the industry.
c) You can be hard to predict.
d) You know how your opponents are.
Question 5: The method of entering the global business market through export has characteristics:
a) Empowering an intangible asset to a franchisee for a specific period

b) Businesses that hold a majority stake will have strict control over the business.
c) The contractor agrees to handle all details of the project for a foreign partner, including
training of operational personnel
d) Manufacturing enterprises are not involved in the process of selling products abroad and
cannot invest when the product has been exported
e) Be able to learn about the local business environment, share costs and risks
Question 6: Why are organizations joining the alliance?
a) Improve their ability to learn.

b) Because they don't have enough cash to buy other organizations.
c) To get the resources between the resources of other organizations and themselves
d) Learn how other organizations work and copy it
Question 7: When the pressure to localize is LOW, what strategy should businesses choose?
a) It is necessary to adjust and implement decentralization when selling differentiated products

to different markets
b) There is no need for generalization and control in system design.
c) There is no need to adjust and implement decentralization when selling the same type of
product with the same markets
d) It is necessary to standardize and control the concentration in system design
A company owned by shareholders, but managed by those representing them is often referred to as:
a) Modern corporation
b) Business
c) Company
d) Modern Corporation
Question 9: Stemming from the level of cost-reducing pressure and local adaptation pressure, how many
basic strategies can businesses choose?
a) 3
b) 4
c) 5
d) 2
Question 10: Competitive conditions in the globalized economy are:
a) You have to have a product that's different with better and better quality.
b) Your product must meet the needs of a large number of customers.
c) Your product must be made in a simple way.
d) You must have the lowest price.
Question 11: The qualities of a global economic competitive environmental leader are:
a) Empower and build trust.

c) Learn, dare to admit your ignorance and incompetance
d) Being able to clearly articulate the organization's perspective
e) Regional thinking, global action
Question 12: Large scale of market penetration and long-term strategic commitment to bring
advantages:
a) Limiting the market entry of potential competitors
b) Attract customers and distributors
c) All the ideas stated are correct.
d) Higher lead advantage
Question 13: The best marketing strategy in a global economic competitive environment is:
a) All ideas are right.

b) The power of marketing lies in specialization, not everything for everyone.
c) Know whether the right strategic choice is offensive or defensive.
d) Know the forecast for the future.
e) Focus on one focus to make an impression on the customer's mind.
Question 14: Does transnational strategy have its characteristics?
a) A competitive strategy to increase profits by transferring and exploiting the superior products
and skills of enterprises in foreign markets
b) It is a competitive strategy that aims to increase profitability through cutting costs on a global
scale, while increasing value by adapting products to each market.
c) It is a competitive strategy to increase profits on a global scale of cost-cutting.
d) It is a competitive strategy to increase the value of a business's products by adapting the
product to each foreign market.
Question 15: When joining the global value chain, what factors must international businesses adjust
their operations to?
a) Politics - law
b) Technology
c) Environment
d) Economic
e) Socio-cultural
Question 16: The method of entering the global business market through franchising has characteristics:
a) Empowering an intangible asset to a franchisee for a specific period

b) Manufacturing enterprises are not involved in the process of selling products abroad and
c) The contractor agrees to handle all details of the project for a foreign partner, including
d) Businesses that hold a majority stake will have strict control over the business.
Question 17: In order for the alliance to defend itself against the opportunism of its partners, which of
the following methods can be chosen?
a) All the stated ways.

b) Alliances can be designed to be hard to transfer technology without the right to transfer
c) Contractual protections should be included in the alliance agreement.
d) Choose an important trusting commitment from your partner in advance
e) The parties to the alliance can agree on a trade in skills and technology to ensure fairness.
Question 18: When the pressure is on high localization, what strategy should businesses choose?
a) It is necessary to standardize and control the concentration in system design

b) There is no need for generalization and control in system design.
c) There is no need to adjust and implement decentralization when selling the same type of
d) It is necessary to adjust and implement decentralization when selling differentiated products
Question 19: Modern businesses have four characteristics. It's a limited liability; legal status; general
focus administration; and:
a) Interested parties
b) Shareholder
c) Transferable
d) Fiduciary tasks
A strategy that can exploit local differences and achieve global performance is called:
a) Transnational
b) Global
c) International
d) Multi-market domestic
Question 21: The decision to enter the market is judged based on the long-term potential through...
element.
a) 5
b) 2
c) 4
d) 3
Question 22: When linking pressures and low cost reductions, what strategy should businesses choose?

b) It is necessary to standardize and control the concentration in system design
c) There is no need for generalization and control in system design.
d) There is no need to adjust and implement decentralization when selling the same type of
Question 23: Characteristics of the globalized economy are:
a) International trade is increasing rapidly and there is a change in quality.

b) The global distribution of social labour is deepening.
c) The shift of capital between countries through growing activities
d) The foreign policy of international countries is getting higher.
e) All ideas are right.
Question 24: Does international strategy have advantages?
a) Help enterprises exploit the location economy, scale economy, implement global strategic
cooperation, share and transfer core skills
b) Cost savings due to standardized products and the use of the same marketing strategy
c) Suitable for businesses that trade products that are in common demand but do not have, or
have very few competitors
d) Allow businesses to carefully study consumer preferences in different countries, thereby
responding quickly and effectively to changing consumer preferences
Question 25: When joining the global value chain, the buyer's pressure on international businesses is:
a) Standardized, high-quality goods

b) High-quality goods at low cost
c) Diversified goods, low cost
d) Standardized, diversified goods
Question 26: Does a multinational strategy have advantages?
a) Suitable for businesses that trade products that are in common demand but do not have, or
b) Allow businesses to carefully study consumer preferences in different countries, thereby
c) Cost savings due to standardized products and the use of the same marketing strategy
d) Cost savings due to standardized products and the use of the same marketing strategy
Question 27: The method of entering the global business market through turnkey projects has the
characteristics:
a) The contractor agrees to handle all details of the project for a foreign partner, including
b) Empowering an intangible asset to a franchisee for a specific period
c) Manufacturing enterprises are not involved in the process of selling products abroad and
Question 28: The positive role of globalization is:
a) The interdependence of countries across the globe is driven by free trade.

b) Create a concentration of wealth and power in the hands of large corporations
c) Take away job opportunities in higher-wage developed countries as the production of goods
moves through other countries
d) Raising living standard in poor and underdeveloped countries by creating job opportunities,
modernizing and improving access to goods and services
Question 29: Globalization is:
a) The phenomenon of increasing the number and intensity of activities increases

interdependence between countries economically, socially, culturally, politically and legally.
b) The spread of products, technologies, information, cross-border employment and national
culture
d) The process of socializing production on a global scale
Question 30: What kind of organizational structure describes the most closely the typical company in a
flat world?
a) Structure by geographic region

b) Virtual network structure
c) Flat structure
d) Functional structure
Question 31: The decrease in international trade and investment barriers is due to the impact of the
following factors:
a) Environment
b) Politics - law
c) Culture - Society
d) Economic
Question 32: Global strategic alliances are global-oriented alliances:
a) Global markets and business competitiveness

b) Global market or competitiveness of the business
c) Global market and the level of product diversification that the alliance offers
d) Competitiveness and resources of the business
Question 33: Economic union is the level of integration that:

b) Adopt common monetary and fiscal policies
c) Member states agree to implement trade liberalization
d) Allowing free movement of labor and capital within the bloc
e) Implementing a common trade policy for non-member countries
Question 34: The Global Strategic Alliance brings disadvantages:
a) Risks of receiving outdated, harmful technologies with the environment

b) All the ideas stated are correct.
c) Risk of losing technology
d) Risks from ineffective alliances
e) Risks of opening up the domestic market to foreign partners
Ghmawat (2005) argues that globalization will be accurately described in words:
a) Cultural imperialism
b) Regionalization
c) Multi-localization
d) Globalization (Glocalization)
Question 36: The purpose of global business expansion is:

b) Exploiting the potential capabilities of the business
c) Spread the market to reduce risk
d) Find new customers
e) Reduce production costs, improve competitiveness
Question 37: The Global Strategic Alliance offers an advantage:
a) Help shape technology standards

b) Encourages entry into foreign markets
c) All the ideas stated
d) Encourages the transfer of complementary skills between businesses
e) Share with your partner about the cost and risks of the new product and process
Question 38: How many basic criteria allow for clarification of cultural differences in coalition
management?
a) 3
b) 4
c) 5
d) 6
Question 39: How can the alliance protect itself from partner opportunism?
a) 2
b) 5
c) 3
d) 4
Question 40: After 5 years of negotiations between the two sides, in mid-June 2020, Vietnamese lychee
has officially hit the supermarket shelves at the Embassy of the Rising Sun. This event marks Vietnamese
businesses that have expanded their markets outwards to:
a) Find new customers

b) Shift from production to export
c) Reduce production costs, improve competitiveness
d) Exploiting the potential capabilities of the business
In alliance management, differences in management methods are often related to differences in:
a) Culture
b) Communication skills
c) Management model
d) Management level
Question 42: Does transnational strategy have advantages?
a) Cost savings due to standardized products and the use of the same marketing strategy
b) Help enterprises exploit the location economy, scale economy, implement global strategic
c) Allow businesses to carefully study consumer preferences in different countries, thereby
d) Suitable for businesses that trade products that are in common demand but do not have, or
Question 43: Large scale of market penetration and long-term strategic commitment bring
disadvantages:
a) Limit flexibility in your strategy.

b) All the ideas stated
c) Long-term and irreversible impact
d) Tied to one market, with few resources to attack other markets
Question 45: When joining the global value chain, international businesses must adjust their operations
due to:
a) Human resources issues

b) Product standardization issues
c) Differences in the business environment
d) Local government policy issues
Question 45: The method of entering the global business market through a joint venture has
characteristics:
a) The contractor agrees to handle all details of the project for a foreign partner, including
b) Manufacturing enterprises are not involved in the process of selling products abroad and
c) Empowering an intangible asset to a franchisee for a specific period
Question 46: The Global Strategic Alliance is:
a) Global alliances are market-oriented or capacity-oriented.

b) Alliances at a global level are geared toward the ability to drive the cost of the product it
offers.
c) Alliances at the global level are geared towards the level of product diversification that the
alliance offers.
d) Alliances at a global level are geared toward the differentiation capabilities of the products
that the alliance offers.
Question 47: All the ideas stated
a) Assess the effectiveness that international business brings

b) Balancing benefits, costs and risks
c) Growth
d) All the ideas stated
e) Market size
Question 48: The U.S. high tariffs on goods of Chinese origin have caused many businesses to move
production from the world's second-largest economy to Vietnam and other countries in Asia. This shift is
aimed at:
a) Reduce production costs, improve competitiveness

b) Exploiting the potential capabilities of the business
c) Find new customers
d) Spread the market to reduce risk
Question 49: The decision to enter the market is judged on the long-term potential through the following
factors:
a) Economic and political situation

b) International business value
c) All the factors stated
d) Market size
e) Growth
Question 50: There are three tools to gain a global competitive advantage. These are national
differences; large-scale economic efficiency; and:
a) Differential advantage
b) Efficiency
c) Learning
d) Scope economic efficiency
Question 51: Does the globalization strategy have advantages?
a) Cost savings due to standardized products and the use of the same marketing strategy.
b) Suitable for businesses that trade products that are in common demand but do not have, or
c) Help enterprises exploit the location economy, scale economy, implement global strategic
d) Allow businesses to carefully study consumer preferences in different countries, thereby
Question 52: When linking pressures and cost reductions are HIGH, what strategy should businesses
choose?

b) It is necessary to standardize and control the concentration in system design
c) There is no need for generalization and control in system design.
d) There is no need to adjust and implement decentralization when selling the same type of
Question 53: Does the international strategy have its characteristics?
a) It is a competitive strategy to increase profits on a global scale of cost-cutting.

b) A competitive strategy to increase profits by transferring and exploiting the superior products
c) It is a competitive strategy to increase the value of a business's products by adapting the
d) It is a competitive strategy that aims to increase profitability through cutting costs on a global
Question 54: When joining the global value chain, businesses often face obstacles due to:
a) Lack of product diversity

b) Differences in culture, language and business environment
c) Lack of confidence in local policy
d) Production does not meet customer needs.
Question 55: Does the globalization strategy have its characteristics?
a) It is a competitive strategy to increase the value of a business's products by adapting the

b) A competitive strategy to increase profits by transferring and exploiting the superior products
c) It is a competitive strategy that aims to increase profitability through cutting costs on a global
d) It is a competitive strategy to increase profits on a global scale of cost-cutting.
Question 56: The benefits of global business expansion are:
a) Learn and transfer new knowledge within the company in different markets
c) Allowing companies to enter new markets outside the country with ambitions to expand
their business globally
d) A powerful measure to help recover the cost of investment in new products and technologies
Question 57: Small market penetration scale brings advantages:
a) Have time to gather information about the market.

b) Allow the company to understand the market before deciding on the most appropriate size
c) Reduce risk
d) All the ideas stated
Douglas and Wind argue that a worldwide price-based strategy is unsustainable because:
a) There aren't enough consumers who are sensitive to prices.

b) Price-based strategies can be imitated.
c) It's too hard to keep costs low.
d) It is difficult to achieve large-scale economic efficiency.
Question 59: Which product is supposed to fit into a global strategy?
a) Toothpaste
b) Packaged foods
c) Luxury watches
d) Cars
Question 60: Does a multinational strategy have characteristics?
a) It is a competitive strategy to increase the value of a business's products by adapting the

b) It is a competitive strategy to increase profits on a global scale of cost-cutting.
c) It is a competitive strategy that aims to increase profitability through cutting costs on a global
d) A competitive strategy to increase profits by transferring and exploiting the superior products
Chapter 8: Establishing a Strategy

Question 1: How many steps does the QSPM quantitative planning matrix develop through?
a) 4
b) 6
c) 7
d) 5
Question 2: The tools for choosing a strategy are:
a) External and Internal Factors Evaluation Matrix (EFE) and Internal Factors (IFE)
b) Strategic planning matrix on the basis of QSPM quant-quant
c) SWOT Matrix
d) Main Strategic Matrix (GS)
Question 3: In the EFE matrix, the score of the enterprise is greater than 1.0 but less than 2.5 is classified
as?
a) 10,0 – 5,0 - 1,0

b) 4,0 - 2,5 – 1,0
c) 5,0 - 2,5 – 1,0
d) 4,0 – 2,0 – 1,0
Question 4: The basis of the strategic plan formationphase is basedon:

b) Techniques that can be used such as SWOT, BCG Matrix, SPACE matrix, IE matrix, and GS
matrix
c) Combining skills and internal resources and skills with opportunities and risks created by
external factors
d) Information gathered from an early stage combines external opportunities and challenges
with internal strengths and weaknesses
Question 5: Contributions of the QSPM matrix:
a) There is no limit to the number of strategies evaluated.

b) It can be applied to all organizations.
d) It's less likely that factors are overlooked or misrated weights
Question 6: What steps is the Strategic Position and Operational Assessment (SPACE) matrix established
through?
a) 7
b) 3
c) 5
d) 6
e) 4
Question 7: Identify the alternative strategy that the company should consider implementing. Set the
strategies into separate groups if possible." Here's a development of:
a) SWOT Matrix
b) EFE Matrix
c) IFE Matrix
d) QSPM Matrix
e) SPACE Matrix
Question 8: In the BCG matrix, when the business may be dissolved:
a) Dogs
b) Cash Cows
c) Stars
d) Questions Mark
Question 9: The fifth step in the process of establishing the strategic position matrix and operational
assessment (SPACE) is:
a) Find the intersection of Tung – Hoan value

b) Calculate a plus point average for CA, IS, FS, and ES factors
c) Identify the set of variables used to evaluate CA, IS, ES and FS indexes
d) Determine the average value of the ES and FS elements to find the value on the space
matrix's toss axis on the toss axis
Question 10: Choose the best answer in the following sentences:
a) Only strategies in the same group are easier to compare than those that are not in the same
group.
b) Only strategies that are not the same group are easier to compare than those in the same
group.
c) Only different strategies are compared to each other.
d) Only strategies in the same group are compared to each other.
According to the BCG matrix, an SBU that has products in an attractive industry but has a low market
share is called:
a) Dogs
b) Cash Cows
c) Questions Mark
d) Stars
The most difficult task of establishing a SWOT matrix is:
a) Combining strengths with important opportunities

b) The combination of strengths with internal factors
c) A combination of important elements inside and outside.
d) A combination of external factors and important opportunities
Question 13: The CPM matrix (competitive image matrix) is set up to:

b) Let managers see the company's strengths and weaknesses for competitors
c) Identify competitive advantages for the company and weaknesses to overcome
d) Identify a company's main competitors and its own strengths and weaknesses in relation to
the strategic position of the direct competitor.
Question 14: Based on the BCG matrix tool, enterprises implement a harvest strategy when:
a) Relatively high market share

b) High industry growth rate
c) Relatively high market share and saturated demand growth rate
d) High market share and high industry growth rate
e) Relatively high market share and high demand growth rate
Question 15: The matrix of internal and external elements (IE) is used to:
a) Consider the ability to maximize profits of the business

b) Analysis of the balance of portfolios
c) Consider the growth capacity and the attractiveness of the market.
d) Consider the strategic choice of business units
Question 16: Step 6 in the construction of the SWOT matrix is:

a) Combining weaknesses with threats to form a WT strategy
b) Combine strengths with opportunities to form a SO strategy
c) Combine strengths with threats to form st strategy
d) Combine weaknesses with opportunities to form WO strategies
Question 17: Which of the following factors is NOT important to consider when choosing a coalition
partner?
a) Additional resources for yourself

b) They have as much to lose as you if the alliance fails.
c) Culture and resources are similar.
d) Compatible expectations and goals
Question 18: An organization that has both human and capital to develop products but whose
distributors are unreliable or incapable of satisfying the company's needs, the effective strategy that can
be applied is:
a) ST Coordination Strategy
b) WO Coordination Strategy
c) SO Coordination Strategy
d) WT Coordination Strategy
No matter how many opportunities and threats the EFE matrix has, the highest total critical point a
company can have is..., on average, the most important score a company can have is...., the average is....
And the lowest is...
a) 5,0 - 2,5 – 1,0
b) 4,0 – 2,0 – 1,0
c) 4,0 - 2,5 – 1,0
d) 10,0 – 5,0 - 1,0
Question 20: The purpose of making the SWOT matrix is:
a) Set out possible strategies and pre-feasibility to be implemented

b) Set out the strategies that can be selected and decide which one is best.
c) Set out the strategies that can be chosen, not the best strategy.
d) Set out pre-feasibility strategies to set the stage for establishing a viable strategy
Question 21: The methods of collecting information are:
a) Conducting experimental activities on the survey subjects

c) Take tests on survey subjects
d) Research documents or interviews
e) Directly observed on the survey subjects
Identifying and analyzing the key factors that influence strategy is the work of the step. in the process of
developing a strategy
a) Decision stage
b) Input stage
c) Combined stage
d) Evaluation review phase
Question 23: How many tools do you have to build a strategy?
a) 3
b) 2
c) 5
d) 4
Question 24: The term "information asymmetry" means information in a company:
a) Transferable to all interested parties

b) It must not be transferred to all interested parties.
c) Equal transparency for all stakeholders
d) There is no same level of transparency for all stakeholders.
Question 25: How many steps does the mc kisey matrix build?
a) 5
b) 4
c) 6
d) 3
According to Fred R. David, the EFE matrix is set up in several steps:
a) 4
b) 3
c) 5
d) 6
Question 27: The formation and implementation of the strategy is concretized through three stages,
respectively:
a) Stage of strategic development and analysis; strategic implementation phase; strategic

search phase
b) Stage of strategic development and analysis; strategic implementation phase; phase of
strategic measurement, evaluation and adaptation
c) Construction phase; strategic implementation phase; strategic testing phase
d) Strategic analysis phase; strategic implementation phase; strategic adaptation phase
Question 28: The role of the Ansoff growth matrix is:
a) Used to analyze the scale of changes in a business's product strategy and market strategy
b) Allow managers to quickly summarize potential growth strategies in each of the existing
market's problem groups and compare them to the risks involved.
c) As a way to test the company's existing products and markets, shows that products can start
to create and the market can enter.
d) All ideas are right.
Question 29: What steps is the IFE matrix set up by?
a) 5
b) 4
c) 3
d) 6
Question 30: The Ansoff Growth Matrix is used to:
a) Analysis of the different strategic directions an organization pursues

b) Analysis of the balance of portfolios
c) A business's market stock review
d) Assess whether the parent company creates value
Question 31: The Main Strategic Matrix (GS) is used to:

b) Consider the strategic choice of business units
d) Consider the competitive position and the growth of the market.
Question 32: In the EFE matrix, what does the total important score of 1.0 show us?
a) The company's strategy took advantage of the opportunity but failed to avoid external
threats.
b) The company's strategy has taken advantage of opportunities and avoided external threats.
c) The company's strategy does not take advantage of opportunities and avoids external
threats.
d) The company's strategy does not take advantage of opportunities but can avoid external
threats.
Question 33: What is the step "Determining the number of attractive points of each strategy (TAS)" in
the QSPM matrix?
a) 2
b) 6
c) 3
d) 5
e) 4
Question 34: Is the data from the government's report on the production and export situation of
enterprises in the industry used in their market analysis a source of data?
a) Primary
b) Scientific literature
c) Media documents
d) Secondary
Question 35: Choosing the right strategy and making decisions is the job of the step... in the process of
a) Combined stage
b) Input stage
c) Decision stage
d) Evaluation review phase
Question 36: In the EFE matrix, what is the highest total of important points that a company can
achieve?
a) 4.0
b) 2,5
c) 3,0
d) 5,0
According to the BCG matrix, in a company's portfolio, the SBU led by the ....
a) Stars
b) Cash Cows
c) Dogs
d) Questions Mark
Question 38: What steps does the process of developing a strategy take?
a) 5
b) 6
c) 7
d) 8
A method for visualizing possible future options is known as:
a) Script planning
b) Visualize the script
c) Imagine the script
d) Script synthesis
Question 40: Based on bcg matrix tools, enterprises will invest in expanding production when:
a) Relatively high market share

b) High market share and high industry growth rate
c) Relatively high market share and high demand growth rate
d) High industry growth rate
e) Relatively high market share and saturated demand growth rate
Question 41: Which matrix is common for internal analysis?
a) BCG
b) GIVE
c) SWOT
d) IFE
Question 42: The highest total critical score a company can have is 4.0; an average of 2.5 and as low as
1.0 used for the matrix:
a) CPM Matrix (Competitive Imaging Matrix)

b) SWOT Matrix (strength matrix, weaknesses, opportunities, challenges)
c) Ife matrix (matrix that evaluates internal factors)
d) EFE Matrix (matrix that evaluates external factors)
Question 43: What steps is the SWOT matrix done through?
a) 8
b) 4
c) 5
d) 7
e) 6
Question 44: The tools for forming a strategic plan that can be selected are:
a) EFE Matrix, IFE Matrix, Competitive Imaging Matrix (CPM)

b) Competitive Imaging Matrix (CPM), Main Strategic Matrix (GS), EFE Matrix
c) SWOT Matrix, EFE Matrix, QSPM Matrix
d) SWOT Matrix, Main Strategic Matrix (GS), Strategic Position Matrix and Operational
Assessment (SPACE)
Question 45: In the BCG model, a business in the Dogs cell location, can switch positions to stars cells by
doing:
a) Merger strategy
b) Focused growth strategy
c) Diversification growth strategy
d) Growth and integration strategy
Question 46: The role of the use of information in strategic setting is:

b) Support the manager's intuitive judgment to determine the appropriate level and evaluation
c) Input tools require managers to quantify subjectively, enabling more effective strategic
development and evaluation
d) Allow strategists to build and evaluate strategic options more effectively
Question 47: The tools for formulating a strategy are:
a) Main strategic matrix, IFE matrix, SWOT matrix

b) Competitive Imaging Matrix (CPM), Main Strategic Matrix (GS), QSPM Matrix
c) EFE Matrix, SWOT Matrix, QSPM Matrix
d) EFE Matrix, Competitive Imaging Matrix (CPM), IFE Matrix
Question 48: Is step 3 of the information collection process?
a) Identify information needs

b) Perform logical reasoning
c) Building an information collection system
d) Information processing
Question 49: How many steps did the construction of the Ansoff matrix go through?
a) 4
b) 6
c) 5
d) 3
Question 50: Which of the following data is most likely in terms of future forecasting:
a) Environmental science data

b) Demographics
c) Social trends
d) Economic indicators
Question 51: How many steps does the information collection and processing model
take?
a) 5
b) 4
c) 3
d) 6
Question 52: How many stages does the strategy process consist of?
a) 5
b) 4
c) 2
d) 3
Question 53: The MC Kinsey matrix is used to:

b) Assess whether the parent company creates value
d) Analysis of the balance of portfolios
Question 54: How many steps is the CPM (competitive image matrix) set up?
a) 5
b) 3
c) 4
d) 6
Question 55: In the BCG matrix cash cow is the cell with market share and growth:
a) Low – Low
b) Low – High
c) High – Low
d) High – High
According to Fred R. David, the second step in the ife matrix is:
a) Multiply each element's importance by its type to get an important score

b) List 10 to 20 key internal factors including both strengths and weaknesses
c) Cataloging 15 to 20 external factors that are critical to a company's success,
including opportunities and threats to the company and its business
d) Determine the weight of important elements by importance from 0.0 (unim
significance) to 1.0 (very important)
Question 57: How many cells does the matrix of internal and external elements (IE)
have?
a) 8
b) 6
c) 12
d) 9
According to Fred R. David, the first step in the efe matrix is:
a) Determine the weight of important elements by importance from 0.0 (unim

significance) to 1.0 (very important)
b) Multiply each element's importance by its type to get an important score
c) Cataloging 15 to 20 external factors that are critical to a company's success,
including opportunities and threats to the company and its business
d) List 10 to 20 key internal factors including both strengths and weaknesses
Question 59: Combining information to form a strategic plan is the work of the step... in the process of
a) Decision stage
b) Combined stage
c) Evaluation review phase
d) Input stage
Question 60: The role of the main strategic matrix (GS) is:

b) Popular tools for forming strategies that are likely to be selected
c) Can help plan a strategy for both large and small businesses
d) Combine with other mats to come up with the right strategies
STRATEGIC MANAGEMENT REVIEW
1. Isn't that the name of a financial statement?

A. Report on business results (profit/loss)
B. Sales and inventory reports
C. Balance Sheet
D. Currency flow report
2. Which of the following is TRUE?

A. The structure of the organization is expected to evolve as the organization grows
larger and more diverse.
B. Each organization starts with a simple structure, then moves to a functional structure,
before becoming a functional online structure.
C. The organization's performance will be affected if the structure is unstable.
D. Virtual network structure is better than functional structure
3. The early recognition of market changes and trends is called work:

A. Market research
B. Market Prediction/Forecast
C. Market review
D. Market assessment
4. The strategic planning process is NOT included?

A. Define vision, mission, value
B. External environmental analysis
C. Analysis of the internal environment
D. Deploying resource allocation for enforcement
5. Is the industry environment also called?

A. Micro-environment
B. International environment
C. National environment
D. It's all right.
6. Is market penetration a related strategy?

A. Seek sales growth by improving existing products or services, or developing new ones
B. Seek market share growth for products and services in the current market through
better marketing efforts
C. Gain ownership or strengthen control over distributors or retailers
D. Seek ownership or strengthen control over suppliers
7. Is the general business-level strategy based on two platforms?
A. Uniqueness and customer potential

B. Competitive advantage and competitive range
C. Competitive advantage and cheap
D. Service quality and competitive range
8. A business called leading the market when it has market share?

A. < 10%
B. 10-20%
C. 20-30%
D. > 40%
9. Is economics of scale understood to be?

A. Expanding portfolios
B. Serving many customer segments
C. Cheaper than bulk SX
D. Diversifying multiple products
10. At the company level strategy, diversification occurs when the company:
A. Operate in two different countries.
B. It operates in two different industries.
C. Works in two different segments.
D. Works in two different regions.
11. Businesses are looking for a foothold in the market with market share.
A. 10 %
B. 40 %
C. 20 %
D. 30%
12. Will the pressure of the supplier increase when?

A. The supply market has a lot of businesses.
B. Government restricts support for new businesses
C. There are very few substitutes.
D. The provider's SP has a low level of differentiation
13. Diversification into many sectors and business markets is an example of:
A. Social responsibility
B. Cost optimization
C. Risk management
D. Sustainable development
14. The positive role of globalization is

A. Raising living standard in poor and underdeveloped countries by creating
job opportunities, modernizing and improving access to goods and services
B. Take away job opportunities in higher-wage developed countries as the
production of goods moves through other countries
C. The interdependence of countries across the globe is driven by free trade.
D. Create a concentration of wealth and power in the hands of large corporations
15. Determining competitive advantage occurs primarily at what strategic level?

A. Functional level
B. Company level
C. Business level
D. It's all wrong.
16. Is the pressure on the business decrease when?
A. Buyers buy a lot with big SL
B. The supply industry has many businesses.
C. It's hard for buyers to switch providers.
D. It's all right.
17. Measures of acquisition, merger, alliance, joint venture belong to the following strategic
groups:
A. Focused growth
B. Integration ahead
C. Horizontal link
D. Integration behind
18. Is liquidation a strategy related?

A. Sell all your business and property.
B. Reallocating resources, cutting costs, personnel
C. Strengthening your opponent's control of market share
D. Joint ventures with businesses to create sustainable ecosystems
19. What are the advantages of a cost-leadership strategy?

A. Withstanding the price increases of suppliers
B. Suitable for the resources of small companies.
C. The margin is very large.
D. It's all wrong.
20. In the EFE matrix, what does the total important score of 1.0 show us?
A. The company's strategy does not take advantage of opportunities but can avoid external
threats.
B. The company's strategy does not take advantage of opportunities and avoids external
threats.
C. The company's strategy has taken advantage of opportunities and avoided external
threats.
D. The company's strategy took advantage of the opportunity but failed to avoid external
threats.
21. Isn't that why companies are attacking the global market?
A. Expand customer files and revenue
B. Access to cheap and high-tech human resources
C. Reduce competition in the international environment.
D. Reduce supply chain and market risks
22. What is the slowest way to grow a business?

A. Outsourcing
B. Internal development
C. Strategic Alliance
D. Merger
23. In the EFE matrix, what does the total important score of 1.0 show us?
A. The company's strategy does not take advantage of opportunities but can avoid
external threats.
B. The company's strategy does not take advantage of opportunities and avoids
external threats.
C. The company's strategy has taken advantage of opportunities and avoided
external threats.
D. The company's strategy took advantage of the opportunity but failed to avoid
external threats.
24. Isn't that why companies are attacking the global market?
A. Expand customer files and revenue
B. Access to cheap and high-tech human resources
C. Reduce competition in the international environment.
D. Reduce supply chain and market risks
25. What is the slowest way to grow a business?

A. Outsourcing
B. Internal development
C. Strategic Alliance
D. Merger
26. The international and macro environment has an indirect impact on the business
A. RIGHT
B. GOT
27. What are the benefits of external environmental assessment for the company?
A. Credit risk
B. Unfavorable choice
C. Choices are scarce.
D. Ethical risks
A. Find out the company's strengths/weaknesses.
B. Improve resources and competitive advantage
C. Identify opportunities/challenges for the company
D. Reasonable allocation of human resources
28. What is not a major activity in the supply chain?

A. Input logistics
B. Output logistics
C. Information system
D. Production and operation
29. What is the "relationship with investors and shareholders"?

A. Marketing/Sales
B. Finance
C. Culture, organization, human resources
D. Production and operation
30. When a business promises more than the actual ability to win a contract, this is:
31. The culture of the organization is not related to:
A. Increase profits for the organization.
B. Uniformly, the way the employees work.
C. Create sympathy and trust for partners
D. Strengthening solidarity, internal cohesion
32. What is the main influence on the company's goals?
A. Customers
B. Board of Directors
C. Employees, society
D. It's all right.
33. To discover an organization's strategy, you should:

A. Look at what the organization does in practice.
B. Read the mission statement
C. Read the strategic plan
D. Ask the ceo.
34. A business that seeks to own or do business in the supplier's own field is called:
A. Integration behind
C. Horizontal link
D. Market development
35. At what stage of the industry lifecycle is the power of the buyer usually at its lowest?
A. Formed
B. Adult
C. Fierce competition
D. Saturation
36. According to the BCG matrix, a product in an attractive but low-market sector is called:
A. Question mark
B. Dog
C. Cash cow
D. Star
37. In the BCG matrix, cash cow is the cell with market share and growth:
A. Cao - High
B. High - Low
C. Low - Low
D. Low - High
38. The difference between a non-profit and a for-profit organization is
A. There are competitors.
B. Implement strategic planning
C. No shareholders contribute.
D. There are customers, employees, credit providers, suppliers and distributors
39. Identify alternative strategies that the company should consider implementing. Set
strategies into separate groups if possible. This is a development of
A. EFE Matrix
B. SWOT Matrix
C. IFE Matrix
D. QSPM Matrix
40. Methods of entering the global business market through a characteristic franchise
A. The contractor agrees to handle all details of the project for a foreign partner,
including training of operational personnel
B. Businesses that hold a majority stake will have strict control over the business.
C. Empowering an intangible asset to a franchisee for a specific period
D. Manufacturing enterprises are not involved in the process of selling products abroad
and cannot invest when the product has been exported
41. The highest total critical score a company can have is 4.0; The average is 2.5
and as low as 1.0 is used for the matrix.
A. SWOT matrix (strengths, weaknesses, opportunities, challenges)
B. EFE Matrix (matrix that evaluates external factors)
C. GE-McKinsey Matrix
D. IFE matrix (matrix that evaluates internal factors)
42. When pressure is on high localization, what strategy should businesses

choose?
A. It is necessary to adjust and implement decentralization when selling
differentiated products to different markets
B. There is no need to adjust and implement decentralization when
selling the same type of product with the same markets
C. There is no need for generalization and control in system design.
D. It is necessary to standardize and control the concentration in system
design
43. Does a transnational strategy have advantages?

A. Cost savings due to standardized products and the use of the
same marketing strategy
B. Allow businesses to carefully study consumer preferences in
different countries, thereby responding quickly and effectively to
changing consumer preferences
C. Suitable for businesses that trade products that are in common
demand but do not have, or have very few competitors
D. Help enterprises exploit the location economy, scale economy,
implement global strategic cooperation, share and transfer core skills
Question 1: The formation and implementation of the strategy is concretized

through three stages, which are the stages:
A. Construction phase; strategic implementation phase; strategic testing
phase
B. Stage of strategic analysis; strategic implementation phase; strategic
adaptation phase
C. Stage of strategic development and analysis; strategic implementation
phase; Strategic testing and adaptation phase
D. Stage of strategic development and analysis; strategic implementation
phase; strategic search phase
Question 2: The macro environment consists of several main factors:
A. 2
B. 3
C. 4
D. 5
Question 3: When analyzing the internal environment of the business, it is
necessary to analyze several factors:
A. 4
B. 5
C. 6
D. 7
Question 4: The order in which information sources are viewed is:
A. Internal secondary, external secondary, inside main, external main
B. Secondary internal, essential inside, secondary external, main external
C. The main inner, the secondary,the secondary outside, the main exterior
D. It's all wrong.
Question 5:
Key objects affect the target:
A. Board of Directors, Employees, Customers, Society
B. Employers, employees, customers, society
C. Internal school, external environment
D. It's all wrong.
Question 6: If the company is in a strong market share - negative growth,
what tactics should be applied below:
A. Use a highly mobile strike force
B. Use quality products to sell to small segments of the market
C. Fixed and withdrawn defenses
D. Withdraw quickly from the market.
Question 7: The process of choosing a general strategy of the business consists
of several steps:
A. 1
B. 2
C. 3
D. 4
Question 8:
At the basic business level, growth strategies focus on:
A. Products
B. Markets
C. Products and markets
D. A, B, C correct
Question 9: In the organizational structure for the strategy, which structure
comes from the dependence on the streams of power and information in a
vertical and dimensional way horizontal:
A. Functional structure
B. Department structure
C. Structure according to strategic business status
D. Matrix structure
Question 10: To ensure that the inspection is effective, the senior manager
must conduct the inspection according to the process:
A. Set out the standards for examination, determine the content of the
examination,compare the results with the set standards, quantify the results
achieved, determine the cause misrepresentation and through correcting
measures
B. Identifying content, setting standards, quantifying test results,

comparing results with set standards, identifying misleading content,
through correcting measures
C. Identify content, set standards, quantify results achieved, identify false
causes, compare results with set standards, and through correcting measures
D. Set standards, determine content, quantify results, compare results
with set standards, identify causes of deviations and make excuses
Corrections
Question 11: The following step is in the general strategic selection process:
A. Recognize the current business strategy
B. Control of investment capital term
C. Assessing corporate strategy
D. All three of the above statements are correct.
Question 12: The horizontal diversification strategy is the strategy:

A. Seek growth by entering new markets with new products but using
existing technology
B. Seeking growth by entering new markets and engaging existing ones
with new products has nothing to do with today's product. technically
C. Seeking growth by engaging the current market with new products has
nothing to do with today's product technically.
D. All three of the above statements are wrong.
Question 13: The competitive pressure year model is the view of the following
author
A. Garry D. Smith
B. Fred R. David
C. Michael E. Porter
D. It's all wrong.
Question 14: In the following statements, which one is the most correct
A. External environmental analysis is to know the strengthsand weaknesses
of the organization.
B. External environmental analysis is to know the opportunities and
challenges for the business.
C. The manager only needs to analyze the internal environment enough to
come up with a strategy for the company.
D.B and C are all right.
Question 15: The implementation factors can be managed and tested
A. Quantity, Quality
B. Time
C. Time
D. All the answers are correct.
Question 16: In the broad sense of "resources " consistsof:
A. Human resources
B. Devices
C. Financial resources
D. A, B, C are all right.
Question 17: The process of developing a strategy consists of several stages:
A. 1 stage
B. 2 stages
C. 3 stages
D. 4 stages
Question 18: Diverse growth strategies include:
A. Concentric diversification
B. Horizontal diversification
C. Diversification combined
Question 19: The strategic selection process does not include:
A. Recognize the current business strategy
B. Company strategic selection
C. Evaluate selected strategies
D. It's all wrong.
Verse 20; The following factor is the micro-factor.
A. Supplier
B. Technology and engineering
C. Social factors
D. Natural elements
Question 21: The focused growth strategy includes:
A. Market penetration strategy
B. Market Development Strategy
C. Product development strategy
D. All the sentences above
Question 22: The strategy of limiting recession applies when
A. Corporate restructuring to downsize
B. Effective market penetration phase
C. The volatility of the business environment is beneficial for the business
D. It's all right.
Question 23: The decrease in international trade and investment barriers is due
to the impact of factors
A. Socio-culture
B. Technology
C. Economics
D. Politics - law
Question 24" Buyer pressure on businesses in the industry decreases if
A. The supply industry consists of many small businesses and a small number of
buyers
B. Buyers buy in bulk and focus
C. It is difficult for buyers to change suppliers
D. When buyer's purchases account for a large proportion of business sales
25:
Question Educating business members to understand customer
needs will help businesses increase:
A. The ability to innovate
B. Customer-oriented ability
C. Self-improvement
D. Strategic direction
Question 26: The pressure of suppliers decreases if:
A. There are only a handful of suppliers.
B. Business purchases account for a small percentage of supplier output
C. The supplier's products are highly differentiated
D. Low supplier conversion costs
Question 27: What is the basic task of research and development in business
units:
A. Product research and development /(service)
B. Research and development of processes
C. Market research and development
D. A and B are right.
Question 28: The typical task of the production management department
and operation in the business units in the process of performing
professional functions is:
A. Schedule production and operations over time
B. XCheck the quality of operation processes
C. Maintenance of means and production equipment
Question 29: The risks of a focused growth strategy are
A. Not enough funding to implement the strategy in the long run
B. Vulnerable to economic volatility
C. The profitability of the hideout segment diminishes
Question 30: The market development strategy is
A. Find growth by entering new markets with existing products
B. Find growth by developing existing markets with new products
C. Find growth by entering new markets with new products
D. All three of the above are wrong.
Question 31: In the organizational structure for the strategy, which structure
comes from dependence on vertical and vertical streams of power and
information horizontal.
C. Structure according to strategic business status
D. Matrix structure
Question 32: One of the roles of Strategic Management:
A. Interested in goals and results
B. Care about customers and competitors
C. Interested in performance and efficiency
D. Interested in the existence and profitability of the company
Question 33: Choose the best of the answers below:

A. Strategy is the creation of a valuable and unique position by acting
differently from competitors.
B. Strategy is choice, trade-off in competition.
C. Strategy is the creation of conformity, rhythmic attachment of activities in
production and business of the company.
D. All three of the above answers are correct.
Question 34 Find the new use values of the product " belongingto:
A. Market entry strategy
C. Product development strategy
D. Customer-based strategy
A. Newproducts, product industry structure, technological process
innovation
B. Find new use values of products, modernize product structure

C. Expanding the structure of the product industry, modernizing the
structure of new products and products
D. Find new use values of products, technological process innovation,
production: product cost
Question 36: There are several criteria for comparing macro and micro-
environment:
A. 3 criteria
B. 4 criteria
C. 5 criteria
D. 6 criteria
Question 37: " Customer-based strategy " is the strategy:
A. Micro-level
B. Macro level
C. Functional level
D. Agency level
A. Only strategies in the same group are compared to each other.
B. Only different strategies are compared to each other.
C. Only strategies in the same group are easier to compare than those that
are not in the same group.
D. Only strategies that are not in the same group are easier to compare than
those in the same group.
Question 39: The SWOT matrix is carried out through several steps:
A. 2 steps
B. 4 steps
C. 6 steps
D. 8 steps
Question 40:"Identify the alternative strategy that the company should
consider implementing. Gather strategies into separate groups if possible."
This is a development of:
A. SWOT Matrix
B. QSPM Matrix
C. EFE Matrix
D. IFE Matrix
The most difficult task of establishing a SWOT matrix is:
A. Combining strengths with important opportunities
B. The combination of external factors and important opportunities
C. The combination of important external and external factors
D. The combination of strengths with internal factors

Question 42: Macro-level strategy includes:
A. Market focus and development strategy
B. Leading strategy of lowering prices and product development strategies
C. Both a and b are right.
D. Both a and b are wrong.
A. Strategies are plans that are established or actions taken in an effort
to achieve an organization's goals.
B. Strategy is the creation of a distinct position from a competitor by
specific activities.
C. Strategy is the choice, trade-off in production and business activities
with competitors
D. Strategy is the creation of conformity, rhythmic bonding between
members and managers to promote their production and business activities.
company
Question 44: The manifesto contains several contents:
A. 5 contents
B. 7 content
C. 9 content
D. 11 content
Question 45: The vision in Strategic Management is:
A. an image
B. unique image
C. ideal in the future
Question 46: The following is considered as attempts to express vision:
A. Mission
B. Strategic planning
C. Target
D. Survey of the slithering market
Question 47: The strategic planning process must be carried out in several
steps:
A. 3 steps
B. 5 steps
C. 7 steps
D. 9 steps
Question 48: Macro-level strategies include strategies:
A. CL market penetration, CL market development, CL product development
B. CL enters the market,CL leads down price,CL relies on competitors
C. CL is customer-based, CL relies on competitors, CL focuses
D. CL Product Development , CL Focus , CL Difference
Question 49: The purpose of making the SWOT matrix is:
A. Set out pre-feasibility strategies to set the stage for establishing a
viable strategy
B. Set out possible strategies that can be selected and decide which one is
best.
C. Set out possible strategies that can be selected, not the best
strategies.
D. To outline possible strategies and pre-feasibility to be implemented
Question 50: In the EFE matrix, whatdoes the total important score 1 show
us?
A. The strategy set out by the company does not take advantage of
opportunities and avoids external threats.
B. The company's strategy has taken advantage of the opportunity but failed to
avoid external threats.
C. The strategy the company sets out does not take advantage of
opportunities but can avoid external threats
D. The company's strategy has taken advantage of opportunities and avoided
external threats.
phase
adaptation phase
Question 52: The tools for formulating a strategy are:
A. EFE Matrix, SWOT Matrix, QSPM Matrix
B. EFE Matrix, Competitive Imaging Matrix, IFE Matrix
C. Main strategic matrix, IFE matrix, SWOT matrix
D. Competitive Imaging Matrix, Main Strategic Matrix, QSPM Matrix
Question 53: The tools for formulating a strategy that can be selected are:
A. SWOT Matrix, EFE Matrix, QSPM Matrix
B. EFE matrix, IFE matrix, competitive visual matrix
C. SWOT Matrix, Main Strategic Matrix, QSPM Matrix
D. Competitive visual matrix, main strategic matrix, EFE matrix
Question 54: Environmental factors affecting product quality, the cost of
businesses is:
A. Sociocultural
B. Technology
C. Economics
D. Politics-law
Question 55: Trade policy is in the group of factors:
A. Politics-law
B. Economics
C. Socio-culture
D. Technology
Question 56: The pressure of the supplier decreases if:
A. The supplier's products are highly differentiated
B. The Government does not restrict the establishment of new enterprises in
the industry
C. The product that the supplier sells has very few substitutes
D. Low supplier conversion costs
Question 57: The pressure of suppliers increases if:
A. In the industry, economic survival is due to the scale
B. The product that the supplier sells has very few substitutes
C. The government restricts the establishment of new businesses
D. The supplier's product is lowly differentiated
Question 58: Buyer pressure on businesses in the industry will decrease if:
A. The supply industry consists of many small businesses and a small number of
buyers
B. Buyers buy in bulk and focus
C. It is difficult for buyers to change suppliers
D. The product of the industry is not important to the quality of the buyer's
product
Question 59: Based on bcg matrix tools, enterprises will invest in expanding
production when:
A. Relatively high market share
B. High industry growth rate
C. High market share and high industry growth rate
D. Relatively high market share and high demand growth rate
Question 60: Based on the BCG matrix tool, enterprises implement a harvest
strategy when:
A. Relatively high market share
B. High market share and high industry growth rate
C. Relatively high market share and high demand growth rate
D. Relatively high market share and saturated demand growth rate
Question 61: In differentiation strategy, the following factor is ranked in the
lowest order of priority:
A. Cost performance
B. Innovation
C. Quality
D. Distribution performance
Question 62: In terms of skills and resources, differentiation strategies
require businesses to have:
A. Long-term investment, access to capital
B. Marketing capacity superior to competitors
C. Close labor supervision

D. Highly standardized products
Question 63: In terms of organization, differentiation strategies require
businesses to have:
A. Close cooperation between R&D, product development and marketing
functions
B. Tight cost control
C. Tight organizational structure
D. The responsibilities of the parts, individuals clearly
Question 64: What is the task of strategic management?
A. Set goals
B. Develop a plan
C. Allocationand allocation of resources
D. All of the above statements are correct.
Question 65: Developing new features of which eel products belong to?
A. Product development strategy
B. Product Improvement Strategy
C. Market Development Strategy
D. Market penetration strategy
Question 66: The market development strategy is the development strategy in
terms of:
A. Geography
B. Customer
C. They're both right.
D. Both are wrong.
Question 67: The strategic planning process can be divided into several main
steps:
A. 3
B. 4
C. 5
D. 6
Question 68: Whatis the purpose of national environmental analysis?
A. Assessing the impact of globalization in competition within an industry
B. Consider whether the country in which the company operates creates

favorable conditions for gaining competitive advantage in the global
market.
C. Both are right.
D. Both are wrong.
Question 69: In the following strategies, which are of the micro-strategy:
C. Differentiated strategy
D. Both a and b are right.
Question 70: In the BCG model. A business in the Dogs cell location, can switch
locations to stars cells due to:
A. Growth and integration strategies
B. Focused growth strategy
C. Diversification growth strategy
D. Merger strategy
Question 71: Developing a strategic plan to promote strengths and
exploit opportunities is the coordination of a pair of factors?
A. S-O coordination
B. W-O Coordination
C. S-T Coordination
D. W-T Coordination
Question 72: Whatare the advantages of product differentiation strategy?
A. The ability to negotiate with suppliers
B. The ability to maintain the distinctiveness of the product
C. The ability to negotiate with customers

D. Both a and c are true.
Question 73: Whatis the role of a functional-level strategy?
A. Focus on supporting the arrangement of business areas
B. Focus on supporting the strategy of enterprises and business-level

strategies
C. Determine the selection of a specific product or service
D.a&00 is all right.
Question 74: How many principles does the Just In Time model have?
A. 5
B. 6
C. 7
D. 8
Question 75: What kind of functional-level strategy is it?
A. Micro strategy
B. Macro strategy
C. Depending on the subject of the study, it is considered a micro or macro
environment
D. All three are wrong.
Question 76: An organization has both human and capital to develop
products but distributors are unreliable or incompetent. To meet the needs
of the company, the effective strategy that can be applied is:
A. So coordination strategy
B. St Coordination Strategy
C. WO Coordination Strategy
D. WT Coordination Strategy
Question 77: The purpose of the SWOT matrix is:
A. Set out possible strategies
B. Pick out some of the best strategies to implement
C. What is the best strategic regulation?
D.a&00 is all right.
Question 78: EFE is the evaluation matrix:
A. Internal factors
B. External factors
C. Internal environment
D. a, b, c are all true.
Question 79: The strategy according to Professor Michael E. Porter includes
several main contents:
A. 2
B. 3
C. 4
D. 5
Question 80: The following is the content of the strategy according to G.S. E.
Porter:
A. Strategy is the creation of a valuable and unique position by acting
differently from the competition.
B. Strategy is choice, trade-off in competition.
C. Strategy is the work of creating conformity, rhythmic attachment of
activities in production and business.
D. Both a, b &c.
Verse 81 is understood to be:
A. The rapid change of the business environment.
B. The technological revolution took place at a storming rate.
C. Business and competition are global.
D. Both a, b&c are right.
Question 82: The role of QTCL:
A. QTCL attaches short-term development in the context of long-term
competition.
B. Pay a broad interest to the organizations and individuals concerned,
interested in performance and efficiency.
C. Aim for and seek to achieve the organization's goals by taking actions that
pass through people.

Question 83: The purpose of the QTCL process:
A. Define the vision, mission, and goals of the organization.
B. Strategic planning at all levels.
C. Implement the strategy.
D. It's all wrong.
Question 84: The strategic planning process consists of several basic steps:
A. 6 steps
B. 7 steps
C. 8 steps
D. 9 steps
Question 85: What causes the need to change the appropriate strategy in
the business:
A. Changes in the level of administration or owner
B. The change of the macro environment
C. Changes in the micro-environment
Question 86: In the macro environment, the scope:
A. Very broad, general in a country.
B. Directly connected to the business.
C. Both a&b are right.
Question 87: The strategy formed in macro-MT:
A. Long-term, focusing on long-term forecasts as the basis for strategic
planning.
B. Affecting company-level strategy.
C. Both a&b are right.
D. Both a&b are wrong.
Question 88: Micro-environment is also known as the environment:
A. MT operations
B. MT outside
C. MT population
D. MT inside
Question 89: Micro-MT includes:
A. Competitors
B. Customer
C. Supplier
D. Both a, b&00 are right.
Question 90: The strategy in micro-MT is:
A. Long-term
B. Dynamic, affecting business-level strategy and functional level
C. Both a&00' are right.
Question 91: D. Both a&00 are wrong.
Problems related to the micro-environment:
A. Associated with business
B. You have to deal with it every day.
C. General scope, generalization
D. Both a&00 are right.
Question 92: The rate of change of factors in micro-MT:
A. Fast, flexible
B. Slow
C. Average
D. Both a, b&00 are right.
Question 93: In micro-MT, about control:
A. It can be controlled.
B. It can't be controlled.
C. It can be controlled and active.
D. Both a, b&00 are wrong.
Question 94: MT has a direct and frequent impact on the success of
enterprises:
A. Micro mt
B. MT Macro
C. MT Politics
D. MT Law
Question 95: MT micro-impact... For any business:
A. Live
B. Indirect
Question 96: Functional-level strategies include:
A. Marketing strategy
B. Research and Development Strategy (R&D)
Question 97: How to choose strategies in product and technology
development revolves around two factors:
A. For whom is produced?
B. How do you produce?
According to Fred R. David, the EFE matrix is established:
A. Make a list of 5 to 10 external factors that are crucial to a
company's success, including opportunities and threats. It affects the
company and its business.
B. Multiply each important level of each element by its type to get an
important score.
C. List between 10 and 20 key internal factors including strengths and
weaknesses.
D. All three are wrong.
Question 99: Strategic planning tools include:
A. Tools for formulating and selecting strategies
B. Tools for formulating a strategy can be selected
C. Tools for strategic selection
D. All three answers.
Question 100:"Listing weaknesses inside the company" is the 4th step of which
matrix?
A. SWOT Matrix
B. QSPM Matrix
C. EFE Matrix
D. IFE Matrix
Question 101: The order of functions that managers perform is:
A. Organization, planning, inspection, control
B. Inspection, planning, organization, control
C. Planning, organization, control, inspection
D. It's all wrong.
Question 102: Activities to define goals and strategies for achieving the
defined objectives are:
A. Organization
B. Planning
C. Control
D. Check
Question 103: The decision-making process usually goes through several basic
steps:
A. 3
B. 4
C. 5
D. 6
Question 104: One of the four main stages is noted when presenting the
development of strategic management:
A. Long-term planning
B. Strategic Management
C. a, b are all right.
D. a, b are wrong.
Question 105: Based on the scope of the strategy, one divides the business
strategy into two categories:
A. Centralized strategy and strategy based on relative advantage
B. Focus strategy and general strategy
C. Department strategy and focus strategy
D. General strategy and department strategy
Question 106: One of the main economic factors affecting businesses is:
A. Bank interest rate

B. Stage of economic cycle
C. Balance of payments
D. It's all right.
Question 107: The goal of the business-level strategy is:
A. Increase sales, increase profits
B. Long-term company survival and development
C. Compete with competitors
D. a, b are all right.
Question 108: The following strategies belong to the focused growth strategy:
B. The strategy of integration behind
C. Alliance strategy, joint venture
D. There is no right answer.
Question 109: Concentric diversification strategy is the strategy:
A. New product development that incorporates old technology hits new
market
B. New product development incorporates new technology that hits the
current market
C. New product development incorporating new technology hitting new
and existing markets
D. All three answers above
Question 110: In the following strategies which are micro-level strategies:
A. Market development strategy
B. Differentiated strategy
C. Focus strategy
D. Both b and c are right.
Efe is the matrix:
A. Matrix of external factors
B. Matrix of internal elements
C. Matrix of strengths, weaknesses, threat chances
D. It's all wrong.
Question 112: What are the factors:
A. Purchase
B. Finance
C. Marketing
D. It's all right.
Question 113: Advantages of the business focus period:
A. Ensure business advantages
B. Reduce competitive pressure
C. Focus resources on strategic implementation
D. It's all right.
Question 114: Disadvantages of the expansion phase of the business sector:
A. Wasting resources as the product matures
B. There are many political risks.
C. Strategic planning is complicated.
D.b, c are all right.

Question 115: The basic functions of strategic management in order:
A. Planning, organization, control, inspection
B. Planning, organization, inspection, control
C. Organization, planning, control, inspection
D. Control, organization, planning, inspection
Question 116: How many stageshas strategic management gone through?
A. 2
B. 3
C. 4
D. 5
Question 117: The following sentences are not micro-economics:
A. Dairy products are rising in price
B. The brand is being built by businesses
C. Unemployment is ongoing.
D. Tan Hiep Phat Company has just launched a product
Verse 118: " Strategic management does not need to pay attention to the
analysis of its environmental conditions. " This sentence:
A. Yes.
B. Sai
Question 119: What is the most important resource in this day and age?
A. People
B. Information technology
C. Infrastructure
D. Superstructure
Question 120: Which matrix is usually used for internal analysis:
A. IFE
B. SWOT
C. BCG
D. GE
Question 121: Establishing information needs" is the second step in the
management information system:
A. 1
B. 2
C. 3
D. 4
Question 122: The management components that affect the progress of
achieving the goal:
A. Owner
B. Staff
C. Customer
D. A, b, c are all right.
Question 123: The strategic position matrix and operational evaluation is the
matrix:
A. IFE
B. Space
C. SWOT
D. GE
Question 124: In the BCG matrix, when the business may be dissolved:
A. Question mark
B. The cow
C. The dog
D. Star
Question 125: A product that falls into a downturn in one market but is still
accepted in another. To this advantage, what strategy the company usually
adopts:
A. Shrinking market share
B. Repeat the life cycle of the product
C. Market expansion
D. Developing market share in new markets
Question 126: The following part, indispensable in the implementation of the
strategy:
A. Finance
B. Human Resources
C. R&D
D. Production
Question 127: "Milk " is a step in the process of checking:
A. 3
B. 4
C. 5
D. 6
Question 128: The strategic selection process consists of several steps:
A. 2
B. 3
C. 4
D. 5
Question 129: What are the requirements when developing and implementing
the strategic management process?
A. The scope of the business, objectives and the basic conditions for the
realization of the objectives must be determined.
B. We must anticipate the future business environment.
C. Decisions must be attached to relevant environmental conditions
D. a and b are correct.
Question 130: What factors does the role of strategic management not
include?
A. Help organizations clearly see their goals and directions
B. Helps to limit errors in long-term environmental forecasting
C. Helps businesses achieve much better results than previous results
D. Help businesses link decisions made to relevant environmental
conditions
Question 131: What properties affect the periodic collection model?
A. Take the initiative
B. Passive
C. Interact
D. Support
Question 132: How does a strong supplier affect the company's operations?
A. Price increase
B. Reduced quality
C. Reduced profitability
D. All three are right.
Question 133: What does the SWOT matrix list of business?
A. Opportunities and weaknesses
B. Risks and strengths
C. Strengths and weaknesses
D. Opportunities, risks, strengths, weaknesses
Question 134: What is the cost-leading strategy?
A. Attract price-sensitive customers.
B. Satisfied with the current market share, create a higher profit for the
product than it is currently.
C. Both a and B are right.
Question 135: What factors doesthe strategy of making a difference make?
A. Technology, quality.
B. How to distribute, brand.
C. Price.
D. It's all right.
Question 136: What functions doesthe strategic system in the enterprise have?
A. Functional strategy
B. Business unit-level strategy
C. Global Strategy
Question 137: What steps should the strategic planning process take?
A. Market survey to identify business opportunities

B. Identify the target system
C. Identify the premises for planning
Question 138: The strategic system in the enterprise includes:
A. Functional strategy
C. Global Strategy
Question 139: The strategic planning process needs to:
A. Market survey to identify business opportunities
B. Identify the target system
C. Identify the premises for planning
Question 140: How many stages of business life:
A. 2
B. 3
C. 4
D. 5
Question 141: The following content is not included in the nine contents of the
manifesto:
A. customer
B. business philosophy
C. public relations
D. brand
Question 142: The skills of management include:
A. Thinking
B. Human Resources
C. Expertise
D. All three sentences above
Question 143: Conditions for implementing an integrated growth strategy:
A. Identify legitimate investment objectives
B. Sufficient investment capital
C. Human resources
D. All three landed on
Question 144: When was the corporate culture formed?
A. Before the business was formed
B. After the business is formed
C. They're both wrong.
D. Both are right.
Question 145: Objectives of the integration growth strategy:
A. Increase in sales
B. Increased competitiveness
C. Increase market share
D. It's all right.
Question 146: The reasons why businesses implement a diversification growth
strategy.
A. The market is saturated.
B. Product Life Degradation Cycle
C. Financial surplus
D. May be disadvantaged in terms of taxes
Question 147: A hybrid diversification strategy:
A. Combine new sp + technology → new market
B. Combine new sp + new technology → the current market
C. Combine new sp + new technology → new market, current
D. It's all wrong.
Question 148: The main content of strategic management is:
A. Creativity
B. Selection
C. Suitable
D. It's all right.
Question 149: How many levels of strategy are there in corporate strategic
management?
A. 1
B. 3
C. 4
D. 5
Question 150: What factors are not of the external environment affecting the
business:
A. government
B. inflation
C. scarcity of resources, energy
D. competitors
Question 151: Integrated growth strategy includes:
A. vertical integration
B. annexation
C. integration link
D. both a, b, c are true.
Question 152: The rapid penetration strategy in the enterprise-level strategy
has the goal of:
A. high profitability in less competitive environment

B. low turnover in small scale, less competitive
C. increases revenue in large, competitive market
D. low profitability in a less competitive environment, small scale
Question 153: During the period of growth, businesses in competitive
positions often choose which strategy:
A. Fast Growth Strategy
B. key focus campaign
C. Market Penetration Strategy
D. other strategies
Question 153: The life cycle of a business has several stages:
A. 3
B. 4
C. 5
D. 6
Question 154: What stage of development is the second stage in the life cycle
of the enterprise:
A. 2
B. 3
C. 4
D. 5
Question 155: What is planning?
A. It is a process that involves human thought and will.
B. Is the identification of objectives and the determination of strategies,
policies, procedures and detailed plans for achieving the objectives while
defining the stages. It has to be done to achieve the goal.
C. Both are wrong.
D. Both are true.
Question 156: The Corporate Manifesto contains several contents:
A. 8
B. 9
C. 10
D. 11
Question 157: The focus strategy is one that lies in:
A. Micro-level strategy
B. Macro-level strategy
C. Integration strategy
D. It's all wrong.
Verse 158: Which sings incorrectly in the following statements:
A. The main disadvantage is that establishing business strategy
management takes a lot of time and effort.
B. The advantage of the process of applying a clear business strategy is that it
is of much greater value than the disadvantages.
C. Absolute trust in the original plan, which must necessarily be
implemented, avoids additional information that interferes with the plan.
D. Limiting errors in long-term environmental forecasting can sometimes
be huge.
What are tangible resources:
A. Business environment information
B. Business strategies and policies adapted to the environment
C. Effective organizational structure
D. Creative ideas of employees
Question 59: Micro-environmental analysis does not include the problem:
A. Competitive pressures of businesses in the industry
B. Potential competitor's risk of entering the industry
C. Pressure from suppliers
D. Pressure from local policy
What is the difference in institutional culture?
A. Demographics
B. Politics - law
C. Socio-culture
D. Global
Question 160: Which statement is not correct:
A. Any legal provision may be a risk to one business, but an opportunity
for another.
B. The capacity of the business only really makes sense when compared to
that of a competitive business.
C. Environmental information is an important input of the business in the
process of strategic management
D. All of the above statements are correct.
Question 161: Early identification of signs of change and environmental bias
is the purpose of what medium of environmental research?
A. Tracking
B. Review
C. Prediction
D. Review
Question 162: The rivalry becomes intense in what stage of the industry
cycle:
A. Growth
B. Reorganize
C. Saturation
D. Recession
Question 163: The standard for determining core competencies:
A. Worth it.
B. Rare
C. Difficult to imitate
D. Includes all the sentences above
Question 164: If a company wants to become more efficient and has a low-
cost advantage, where should it be on the experience curve?
A. Move down below
B. Move upwards
C. Both a and b are right.
Question 165: What role in R&D function helps to create superior quality:
A. Rationalize suppliers
B. Monitoring defects to the root
C. Easy-to-manufacture product design
D. It's all wrong.
Question 166: To formulate a business unit-level strategy, what factors isthe
decision-making process based on?
A. Customer demand
B. Customer group
C. The possibilities of differentiation
D. Includes all three sentences above.
Question 167: Which statement is not correct:
A. Cost-guided leader selects low product differentiation
B. The cost leader tries to be the industry leader by making a difference
C. Cost guides also often pay little attention to different market segments
and position their products to appeal to casual customers. often
D. The cost leader may require a lower price than the competitor and
still get the same profit.
Question 168: What are the advantages of cost-guided strategy:
A. Price advantages
B. Less impacted by power providers
C. Reducing customer power
IBM advertises the quality of its service provided by a well-trained sales
force, the company is implementing a strategy:
A. Customer-based strategy
B. Competitor-based strategy
C. Strategies make a difference
D. None of the words are right.
Question 170: The intensity of competition is determined by which of the
following characteristics:
A. The growth rate of the market
B. High fixed costs
C. Low level of product differentiation
Question 171: Key strategies place an emphasis on improving existing
products or markets without changing any of the following factors:
A. Focused growth strategy
B. Growth strategy by integration
C. Eels growth by diversification
Question 172: Which strategies are not in the group of horizontal integration
strategies:
A. Consolidation strategy
B. Internal integration strategy
C. Annexing strategy
D. Joint venture strategy and economic linkage
Question 173: Telecommunications enterprises expand their operations into
the education sector by providing means of communication and distance
training. The company has implemented a strategy:
A. Concentric diversification
C. Market penetration strategy
D. It's all wrong.
Question 174: To protect the
quality of its products at stores in
Moscow,McDonalds set up dairy farms, livestock farms, its vegetable
gardens as well as food processing workshops in Russia. McDonald's has
implemented a strategy:
A. Vertical integration in the right direction
B. Vertical integration in the opposite direction
C. Joint venture strategy
D. a and c are true.
Question 175: This strategy applies when a business cedes the sale or closure
of one of its businesses in order to fundamentally change the content of its
operations. Here's the strategy:
A. Cost reduction
B. Res returning investment capital
C. Harvest strategy
D. Exit strategy
Question 176: Low price strategy means strategy:
A. Low cost
B. Market Penetration
C. Vertical integration
D. Differentiation
Question 177: Kinh Do - a company operating in the field of food
processing, buying Wall ice cream factory is the strategy:
B. Horizontal diversification strategy
C. Mixed diversification strategy
D. Integrated growth strategy
Question 178: The fact that a company produces paper, investment lines to
plant trees for wood, plant sugarcane shows the strategy they are pursuing:
A. Integration behind
C. Horizontal diversification
D. Peer integration
Question 179: The life cycle of a company:
A. Start-up - Stability - growth - saturation - degradation
B. Embryonic - developmental - maturing - degraded
C. Start-up - growth - maturity - recession
D. Embryos - growth - saturation - degradation
Question 180: What is the right order about the stages of a company's
development?
A. Expanding the newfield of KD, focusing on 1 field of KD, vertical integration
- globalization
B. Vertical integration – globalization, expansion of the field of KD, focusing on
a new field of KD
C. Focusing on 1 field of KD, vertical integration - globalization, expansion
of new fields of KD
D. Both a, b, c are wrong.
Question 181: How many support activities are there in the internal
environment of a business?
A. 4
B. 5
C. 2
D. 6
Question 182: TheQSPM matrix tool is used to select a KD strategy that uses
input from which tool:
A. IEF, EFE, competitive image matrix
B. SWOT Matrix, main strategic matrix
C. a, b are all right.
D. a, b are wrong.
Question 183: The following strategies: Business strategy, KD strategy,
operation strategy. Here are:
A. Basic strategies in business
B. Strategies at different levels in a business
C. Single strategy, there is no association or related to each other
D. a, b, c are all true.
Question 184: One of the new concepts of "strategy is choice, trade-off in
competition", which author's conception is this?
A. Phillip Korler
B. Paul Krugman (Nobel 2008)
C. Michael E.Porter
D. Joseph Stiglitz (Nobel 2001)
Question 185: Strategic management through ........ stage:
A. 2 stages
B. 3 stages
C. 4 stages
D. 5 stages
Question 186:... ..... aggregate the relevant activities of the business that
create and increase value for customers.
A. Strategic planning
B. Quality control
C. Value chain
D. Inventory management
Question 187: Factors affecting the macro environment:
A. Growth rate of the economy, interest rates
B. Inflationrate, exchange rate
C. Both A and B are wrong.
D. Both A and B are right.
Question 188: Business strategy includes:
A. Enterprise-level strategy
C. Functional-level strategy
D. It's all right.
Question 189: The environment affects the business:
A. Macro environment
B. Micro-environment
C. Internal environment
D. All the sentences above
Question 190: "The strategy of increasing sales and profits by engaging in
other industries is relevant or irrelevant to the business of the business.
Karma" is:
B. Production development strategy
D. Horizontal integration strategy
Question 191: Which factors are not in the microbiological environment:
A. Competitors
B. Supplier
C. Customer
D. Technology engineering
Question 192: In the BCG matrix, cash cow is the cell with market share and
growth:
A. High – High
B. High – Low
C. Low – Low
D. Low – High
Question 193: In times of economic crisis, enterprises often do not apply
the following restructuring strategies:
A. Staff reduction
B. Narrowing down the industry
C. Scaling up
D. Change of owner; M&A
Question 194: "I have to do something to prove that I am a good
administrator", showing the following wrongdoing?
A. Subjectivity
B. Complacent
C. Lack of comment
D. Hurry
Question 195: Which of the following businesses is considered to have a major
failed restructuring?
A. FPT Corporation
B. Pacific Airlines
C. Snow White
D. KS Omni – Movenpick
Question 196: The objective of the strategy is determined based on:
A. The company's human resources
B. The structure of the company
C. Vision, mission of the company
D. A, B are all right.
Question 197: Factors that change strategic planning:
A. Micro,macro environment
B. Change of owner
C. A, B are all right.
D. A, B are wrong.
A. Stretch the product line
B. Detecting new target customers
C. High pricing strategy for products
Question 199: Advantages of the company in the stage of expanding new
business areas:
A. Focus resources on the implementation of the strategy.
B. Enterprises can raise growth, offset the cost of product investment
C. A, B are wrong.
D. A, B are all right.
Question 200: How many stepsto build the SWOT matrix:
A. 6 steps
B. 4 steps
C. 8 steps
D. 10 steps
Question 201: What's the first thing to do in strategic management?
A. Environmental analysis inside and outside the enterprise
B. Identify strategic objectives
C. Define the vision, mission and objectives of the organization
D. Strategic planning at all levels
Question 202: How much does a manifesto contain?
A. 7
B. 8
C. 9
D. 10
Question 203: The vision of the organization?
A. The reasons and meaning of the existence of the organization, the activities
of the organization
B. The milestones, status and expectations that the organization wishes to
reach in the future
C. Picture, a vivid picture of what might happen to the organization in the
future
Question 204: The Corporate Manifesto includes .... Content:
A. 6
B. 7
C. 8
D. 9
Question 205:... . It is a company statement with specific contents:
A. Mission
B. Vision
C. Target
D. It's all wrong.
Question 206: The objectives of the business include:
A. Short-term, medium and long-term
B. Finance
C. Non-financial
D. It's all right.
Question 207: The focused growth strategy includes .... Strategic group:
A. 2
B. 3
C. 4
D. 5
According to Fred R. David, the EFE matrix is set up through ............ step:
A. 3
B. 4
C. 5
D. 6
Question 209: Step 6 in the construction of the SWOT matrix is:
A. Combine strengths with opportunities to form SO strategies
B. Combine strengths with threats to form ST strategy

C. Combine weaknesses with opportunities to form WO strategies
D. Combine weaknesses with threats to form WT strategies
Question 210: The tools for choosing a strategy are:
A. SWOT Matrix
B. QSPM Quantitative Strategic Planning Matrix
C. Main strategic matrix
D. Matrix for Evaluation of External (EFE) and Internal Factors (IFE)
No matter how many opportunities and threats the EFE matrix has, the
highest total critical score a company can have is...., the average is .... And the
lowest is...:
A. 10 - 5 - 1
B. 5 - 2,5 - 1
C. 4 - 2 - 1
D. 4 - 2.5 - 1
According to the BCG matrix, in a company's portfolio, the SBU led by the ....
A. Dogs
B. Questions Mark
C. Cash Cows
D. Stars
Question 213: The macro environment has an impact. to business:
A. Live
B. Indirect
C. Both of the above statements are true.
D. Both of the above statements are wrong.
Question 214: Elements of the macro environment:
A. demographics, politics-law, technology
B. demographics, economics, politics-law, technology
C. demographics, economics, politics-law, technology, socio-culture
D. demographics, economics, politics-law, technology, socio-culture,
global
Question 215: To achieve the goal of fast and stable growth, it is necessary to
implement the strategy.
B. Integrated growth strategy
D. All three of the above charges
Question 216: Strategic management consists of several tasks:
A. 3
B. 4
C. 5
D. 6
Question 217: How many macro factors affect the business:
A. 4
B. 5
C. 6
D. 7
Question 218: Toss axis – the diastrum of the BCG matrix represents:
A. Market Share – Market Growth
B. Market Share – Revenue
C. Revenue - Market growth
D. It's all wrong.
Question 219: The strategy of entering the market towards:
A. New products
B. Technological process innovation
C. New market
D. Product diversification
Question 220: Phase 3 of the business life cycle is:
A. Stage of development (growth)
B. Penetration phase
C. Stage of maturity
D. Period of recession
Question 221: The business unit-level strategy has the purpose:
A. General direction of the business
B. Improving the competitive position of the product
C. Effective management and use of the resources of the enterprise
D. It's all right.

In Michael E Porter's view, does strategy involve the main content?
A. 1
B. 2
C. 3
D. 4
Question 223: The role of strategic management?
A. Aiming for and seeking to achieve goals by actions through people
B. The importance of the organization and individuals concerned is broadly
concerned.
C. Interested in performance and efficiency
Question 224: What does a manifesto contain?
A. 3
B. 5
C. 7
D. 9
Question 225: How many stepsdoes the EFE matrix consist of?
A. 5
B. 6
C. 7
D. 8
In the EFE matrix, what is the highest total number of important points a
company can achieve?
A. 3
B. 4
C. 5
D. 6
Question 1: Step 3 of the information collection process is?
A. Building an information collection system
B. Identify specific sources of information
C. Identifying information needs
D. There is no right answer.
Question 2: What steps doesgoal management need?
A. Set specific goals at each level of the organization
B. Make setting goals a process of engagement

C. Periodically review the process towards meeting the objectives

According to Professor Michael E. Porter, the three main contents of the strategy
include:
A. Creativity, thinking, expertise
B. Creativity, selection, fit
C. Choice, thinking, creativity
D. Thinking, suitability, expertise
Question 4: The strategic management process includes:
A. Identify the vision, mission, objectives of the organization; Identify
strategic objectives; Strategic planning at all levels; Implement the strategy.
B. Analysis of the business environment; Identify strategic objectives;
Strategic planning at all levels; Implement the strategy.
C. Identify strategic objectives; Define the vision, mission, goals of the
organization; Strategic planning at all levels; Implement the strategy.
D. Define the vision, mission, objectives of the organization; Analysis of the
business environment; Strategic planning at all levels; Implement the strategy.
Question 5:"Determining options" is the second step in the strategic

planning process?
A. Step 2
B. Step 3
C. Step 4
D. Step 5
Question 6: The 6th step in the strategic planning process is:
A. Identify options
B. Compare and evaluate options.
C. Identifying optimal options
D. Planning ancescies
Question 7: The environment outside the business includes:
A. Micro and macro environment
B. Competition, suppliers, customers, alternative products, potential
competitors
C. Economy, legalpolitics, science and technology, population, nature,
socio-culture
D. The above statements are all true.
Question 8: The development phase of a product:
A. Embryos, growth, development, degradation
B. Embryos, stability, growth, development, degradation
C. Newly established, stable, growth, recession
D. Embryos, development, growth, degradation
Question 9: A meaningful focused development strategy when:
A. Enterprises have not exploited all the opportunities present in their

current products and markets
B. The business of the business is strong, the enterprise can reach out to
control the business ahead, behind or peer in the industry
C. When the business shows that there are not many opportunities for the
business to grow further, or there are more opportunities to be beautiful outside
the industry. The current business of the business.

Question 10: Product value is formed from the following factors:
A. Product price
B. The use of the product
C. Tangible and invisible
D. Buyer perception
Question 11: The diversification development strategy makes sense when:
A. Enterprises have not exploited all the opportunities present in their
current products and markets
B. The business of the business is strong, the enterprise can reach out to
control the business ahead, behind or peer in the industry
C. When the business shows that there are not many opportunities for
the business to grow further, or there are more opportunities to be beautiful
outside the industry. The current business of the business.
Question 12: Businesses seeking to own or increase control over their
supply systems are strategic:
A. The strategy for developing integration behind
B. Forward integration development strategy
C. Peer-to-peer integration development strategy

D. Focused development strategy
Question 13: In a peer-to-peer integration strategy, the business seeks to
own or increase its control over the audience:
A. Supplier
B. Competitors
C. Distributor
Question 14: At what stage of the product's lifecycle:
A. Stages 3 and 4
B. Phase 5 after adopting a recession reduction strategy
C. Phases 2 and 3
D. Both A and B are right.
phase
adaptation phase
Question 16: The main objects affect the target:
A. Board of Directors, Employees, Customers, Society
C. Internal school, external environment
D. It's all wrong.
Question 17: If the company is in a strong market share - negative growth,
what tactics should be applied below:
A. Use a highly mobile strike force
B. Use quality products to sell to small segments of the market
C. Fixed and withdrawn defenses
D. Withdraw quickly from the market.
Question 18: To ensure that the inspection is effective, the senior manager
must conduct the inspection according to the process:
A. Set out the standards for examination, determine the content of the
examination,compare the results with the set standards, quantify the results
achieved, determine the cause misrepresentation and through correcting
measures
B. Identifying content, setting standards, quantifying test results, comparing

results with set standards, identifying misleading content, through
correcting measures
C. Identify content, set standards, quantify results achieved, identify
false causes, compare results with set standards, and through correcting
measures
D. Set standards, determine content, quantify results, compare results
with set standards, identify causes of deviations and make excuses
Corrections
Question 19: The performance index of capital use of the enterprise is an
indicator thatshows:
A. Use 1 coin of capital to generate 1 dollar of revenue
B. Use 1 revenue to generate 1 capital
C. Both of the above statements are true.
D. Both of the above statements are wrong.
Question 20 What is the most logical process in implementing strategic
management:
A. Organization of control → → Planning → Inspection
B. Control → of Planning → Inspection →

C. Planning → the Organization of → Inspection →
D. Organization of → Planning → Control → Inspection

Question 21: The order in which information sources are reviewed is:
A. Secondary internal, secondary external, essential inner, main external
B. Secondary internal, essential inside, secondary external, main external
C. The main inner, the secondary,the secondary outside, the main exterior
D. It's all wrong.
22:
Question Strategic vision needs to be able to create a focus of the
resource of the business with attention to the _______
A. time and scale
B. capacity and resources
C. ability and scale
D. time and resources
Question 23: The first content in the business strategy planning phase is:
A. Identify the current mission, objectives and strategies of the business
B. Analyze what competitors are doing
C. External environmental analysis
D. Analysis of the organization's resources
Question 24 Step 5 in the general strategic management model is?
A. Business strategy decisions
B. Enterprises use appropriate tools, means, analytical and forecasting
techniques to analyze the internal environment
C. Distribution of resources
D. Develop appropriate business strategies
Question 25: What are the adjustment strategies?
A. Adjusting working solutions; organizational structure adjustments; Adjust
current goals and strategies; corporate restructuring
B. Identifying objects that need to be adjusted, adjusting working solutions;
organizational structure adjustments; Adjust current goals and strategies
C. Check business strategies, adjust business solutions; organizational
structure adjustments; Adjust current goals and strategies
D. Identifying objects that need to be adjusted, adjusting working solutions;
organizational structure adjustments; Adjust current goals and strategies;
corporate restructuring
Question 1: What are the conditions for testingand evaluating effective
business strategies?
A. Ensuring the information base; use of auditing data; Use
information about business expenses
B. Ensuring the right business environment; ensuring the information base;
use of auditing data; Use information about business expenses
C. Ensuring the right business environment; use of auditing data; Use
information about business expenses
D. Ensuring the right business environment; use the evaluation data of
audit activities
Question 21:
What assets do systems, structures, cultures, decision-making processes
belong to?
A. Institutional assets
B. Perception assets
C. Human property
D. Knowledge assets
Question 22:
The authors believe that there are three tests that can be applied to evaluate
a strategy as "good" which is:
A. Fit, differentiation, sustainability
B. Suitability, internal resources, external environment
C. Suitability, differentiation, external environment
D. Differentiation, internal resources, suitability
Question 23:
Basic governance issues during the strategic implementation phase include:
A. Set annual goals; Develop policies; allocation of resources; adjust the
current organizational structure; develop corporate culture, support
strategic implementation
B. Strategic planning; Develop policies; allocation of resources; adjust the
current organizational structure; developing a corporate culture that supports
strategic implementation
C. Locate forces before takingaction, setting annual targets; Develop
policies; allocation of resources; adjust the current organizational structure;
developing a corporate culture that supports strategic implementation
D. Locate forces before taking action; Develop policies; allocation of
resources; adjust the current organizational structure; developing a corporate
culture that supports strategic implementation
Question 24:
Company-level development strategies include:
A. Diversification strategy, vertical integration strategy, focused growth
strategy
B. Vertical integration strategy, stability strategy, impairment strategy

C. Development strategy, stability strategy and decline strategy
D. Focused growth strategy, decline strategy, development strategy
Verse 25
Vertical specialization in organizational structure does not include:
A. Establishing a departmental structure in the organization
B. The official allocation of powers
C. All options are right.
D. Determining the rank of administration in the organization
Question 1: Horizontal specialization in management activities is the basis
for forming:
A. Functional departments
B. Corporate governance levels
C. Business establishments
D. Workshops
Question 2: The matrix structure does not meet the requirements:
A. The division of tasks is clearly appropriate for the individually trained
fields
B. The one-leader mode
C. For organizations with many projects
D. Responding to changes outside the organization
Question 3: The organizational structure of the enterprise has the following
characteristics:
A. All options are right.
B. Specialization
C. Coordination
D. All three answers above
Question 4: The tool is commonly used to form selective strategies
and is based on two evaluation criteria: competitive positioning and Is the
growth of the market?
A. Main strategic matrix
B. Balanced Scoreboard Model (BSC)
C. McKinsey's 7S Analysis Framework
D. SPACE Matrix
Question 5: To set the SWOT matrix how many stepsdoes the administrator
have to take?
A. 8
B. 7
C. 9
D. 10
Question 6: To build the EFE matrix, how many steps do you need to take?
A. 4
B. 5
C. 6
D. 7
Question 7: To consider whether the strategy needs to be adjusted, based on
how many questions?
A. 3
B. 4
C. 5
D. 6
Question 8: What does the influx of people rushing to buy discounted goods
show?
A. The buyer acts for economic gain
B. The buyer acts out of brand love
C. Buyers act out of loyalty
D. Effective business brand positioning
When evaluating a strategic option, a company can test the plan against
the standards of feasibility, suitability, and feasibility. Acceptance. Relevance
in this context means:
A. Strategy consistent with the strengths, weaknesses, opportunities and
threats identified in strategic analysis
B. Strategies for meeting stakeholders
C. The strategy will work in practice because it has the necessary resources
and capabilities
D. The strategy of satisfying shareholders
Question 10: Strategic testingand evaluation is carried out:
A. At the later stage of implementing the strategy
B. At the implementation stage of the strategy
C. At the strategic stage
D. All options are right.

Question 11: How many steps does the overall strategic management model
divide the entire strategic management cycle into?
A. 9
B. 10
C. 11
D. 12
Question 12: Some consulting centers, housing brokerage services with a
small scale (lessthan 10 employees), have an organizational structure in the
style of only 1 The executive is considered a director and the remaining
employees do not have specific titles to minimize costs. What kind of
organizational structure is this?
B. Matrix structure
C. Simple organizational structure
D. Organizational structure by unit, department
Question 13: The goal of evaluating the external environment during the
strategic development phase is?
A. Make a summary list of opportunities from the environment that
businesses should seize, as well as the risks also from the environment.
B. Find the strengths and discover the weaknesses of the company itself
in order to promote the strengths and overcome these weaknesses.
C. Reviewing the internal and external factors used by the business is
the basis for strategic development
D. Set long-term goals and create alternative strategies, selecting a
few of them to pursue.
Question 14: What is the goal of analyzing the factorsand components of the
internal environment?
A. Find the strengths and discover the weaknesses of the company itself
B. Make a summary list of opportunities from the environment that
businesses should seize, as well as the risks also from the environment.
C. Reviewing the internal and external factors used by the business is
the basis for strategic development
D. Set long-term goals and create alternative strategies, selecting a
few of them to pursue.
Question 15: What is the goal of analyzing and choosing strategies?

A. Set long-term goals and create alternative strategies, selecting
a few of them to pursue.
B. Find the strengths and discover the weaknesses of the company itself
C. Make a summary list of opportunities from the environment that
businesses should seize, as well as the risks also from the environment
D. Reviewing the internal and external factors used by the business is
the basis for strategic development.
Question 16: How many standards must the core capacity of the business
ensure?
A. 3
B. 4
C. 5
D. 6
Question 17: If all three issues : external environment, internal environment
and the implementation of goals are volatile and changing, what should
businesses do? ?
A. Rebuilding the strategy.
B. Strategic assessment
C. Strategic inspection
D. Change strategy
Question 18: If one of the three issues: the external environment, the internal
environment and the implementation of the goal of change, what should the
business do?
A. Changing strategy
B. Strategic assessment
C. Strategic inspection
D. Rebuilding the strategy
Question 19: What causes the need to change the appropriate strategy in
the business?
A. All options are right.
B. Change of management level or owner
C. The change of the macro environment
D. Changes in the micro-environment
Question 20: What is the following statement incorrect about the resources of
the business?
A. Businesses all have the same way to classify resources
B. Resources in a business are often distinguished into two main categories:
tangible and intangible resources.
C. Resource utilization and management requires managers to group and
classify the resources of the business.
D. Are assets that a business owns and can exploit for economic
purposes
Question 21: What is the following statement incorrect about price
sensitivity?
A. The more frequency of the promotion, the less price sensitivity
consumers have.
B. Price sensitivity is the level of customer response to the increase or
decrease in the cost of a business's products.
C. Price sensitivity is expressed through price-driven demand elasticity
D. Customers are low price sensitive if they have high incomes
Question 22: What is not in the basic contents of the mission:

A. Competitors
B. Customer
C. The philosophy of the organization
D. Self-assessment
Question 23: What content is not characteristic of core competence?
A. Unique and hard to imitate
B. Help the company gain more market share
C. Help the company differentiate it from other competitors
D. Help the company satisfy customers more
Question 24: What is the limitation of the matrix model that forms strategy
on the basis of price sensitivity and product differentiation?
A. The model is divided into highs and lows for both price sensitivity and
product differentiation.
B. With productsand services that customers are sensitive at low prices but
accept to differentiate products at a high level, businesses should choose to
fight. unique or differentiated product comb
C. This matrix has one dimension that reflects the price sensitivity of the
product and the other that reflects the ability of the customer to accept the
differentiation of the product. dye
D. Corresponding to each right angle on the diagram will determine the
enterprise's choice of the right specific strategy.
Question 25: What is not true about strategic adjustments?
A. When adjusting the strategy, existing business strategies will be
canceled
B. How volatile isit, adjusting to it
C. The adjustment of the business strategy must be carried out in
accordance with the principles, methods and use of the necessary meansand
tools in the plan. business strategy definition
D. Is the process of proactively adapting the business to abnormal
fluctuations that occur
Question 26: What is
incorrect about the relationship between organizational
structure and strategy?
A. The strategy follows the organizational structure
B. Changes in strategy will lead to changes in organizational structure
C. Organizational structure should be designed to facilitate the pursuit

of a business's strategy
D. The more the organizational structure fits into the strategy, the more
likely it is to create opportunities for successful implementation of the strategy.
Question 27: What is not true about the balanced scoreboard method?
A. This method is also based on two evaluation criteria: competitive
position and market growth.
B. By identifying metrics and indicators, the BSC transforms strategy and
vision into a series of measurements that are closely linked together.
C. Is a management system that helps managers as well as all employees
in the organization clearly define the visionand strategy of their organization
and Turn them into action.
D. Was born in 1992 by Robert Kaplan
Question 28: What is the following content that is not of implementing the
strategy?
A. Assess the level of implementation of the organization in practice
B. Allocation of resources in the enterprise
C. Identify short-term goals or annual goals
D. Make administrative decisions
Question 29: What of the following is not a feature of a low-cost competitive
strategy?
A. Pioneering in the field of research to introduce new features, new
products
B. The group of customers that the company serves is usually the " average
customer " group .
C. Don't focus on product differentiation
D. Focus on technology and management to reduce costs
Question 30: What is the following content that is not characteristic of the
product differentiation strategy?
A. Investmentcosts, new product research is limited
B. Allow the company to price at a high level
C. Divide the market into many different segments
D. Focus on differentiation.
Question 31: What is the following content that is not characteristic of the focus
strategy?
A. Only to meet the needs of many customers
B. Enterprises have the ability to provide unique products or services,
especially that other competitors cannot do
C. There is a risk of high production costs
D. Risks of changing technology or changing customer tastes
Question 32: Is the following content not the principle of strategic
implementation?
A. In the event that the business environment fluctuates beyond the
anticipated limits, the implementation plans must be consistent and
intended to fulfill the objectives of the war. the comb has been established.
B. Business policies must be built on the basis and directed at the realization
of strategic objectives
C. The longer the plan is, the more general; The shorter the plan, the
higher the specificity.
D. Enterprises must ensure adequate reserves of necessary resources
during the effective implementation of the strategy
Question 33: What is the following content that is not the principle of
implementing strategic planning?
A. In the event of a anticipated off-limits business environment,
implementation plans must remain consistent and aim to achieve the
objectives. strategy
B. The plan must be disseminated to all workers and must have their
enthusiastic participation and support
C. The longer the plan is, the more general; The shorter the plan, the higher
the specificity.
D. Enterprises must ensure adequate reserves of necessary resources
during the effective implementation of the strategy
Question 34: Which of the following is not the role of Strategic Management
(QTCL)?
A. QTCL is only done at the macro level
B. QTCL always has 2 active and passive characteristics
QTCL is a regular and continuous process.
D. QTCL needs the participation of many people
Question 35: The method has the outstanding advantage of transforming the
strategic vision of the organization into action-specific goals for each
department and the individual. So does it help organizations be highly
effective in implementing their strategies?
A. Balanced Scoreboard Model (BSC)
B. Main strategic matrix
C. McKinsey's 7S Analysis Framework
D. SPACE Matrix
Question 36: Is the method involved in identifying 7 complex factors that

affect the capacity of the business in the organization to implement the
strategy?
A. McKinsey's 7S analysis framework
C. Balanced Scoreboard Model (BSC)
D. SPACE Matrix
Question 37: The method of describing the criteria for assessing the
environment within a one-way business is financial resources (FS) and
competitive advantage (CA); The other dimension describes two external
environmental assessment criteria as environmental stability (ES) and
industry power (IS)?
A. SPACE Matrix
C. Balanced Scoreboard Model (BSC)
D. McKinsey's 7S Analysis Framework
How many stages is strategic management divided into?
A. 2
B. 3
C. 4
D. 5
Question 38: The strategic management process may or may not take any of
the following steps:
A. Adjust strategy
B. Inspecting and supervising the implementation of the strategy
C. Resource allocation, strategic implementation
D. Define vision, mission
Question 39: According to the SWOT Matrix, the plan requires businesses to
promote their strengths to take advantage of all favorable opportunities for
business development with efficiency. Is it high?
A. S/O combined strategic plan
B. S/T Combined Strategic Plan
C. W/O combined strategic plan
D. W/T combined strategic plan
Question 40: According to the SWOT Matrix, this option requires businesses
to take existing measures to minimize weaknesses, limit and avoid
weaknesses. Are there any risks in the process of developing and implementing
a strategy?
A. W/T combined strategic plan
B. S/O combined strategic plan
C. W/O combined strategic plan
D. S/T combined strategic plan
Question 41: According to the SWOT Matrix, this option requires businesses
to take appropriate measures to promote the strengths, limit and prevent
risks, new Is it an advantage to strategic operations?
A. S/T combined strategic plan
B. S/O combined strategic plan
C. W/T Combined Strategic Plan
D. W/O combined strategic plan
Question 42: In the organizational structure for strategy, which structure

comes from dependence on vertical and vertical streams of power and
information Horizontal?
A. Matrix structure
C. Functional structure
D. Structure according to strategic business status
Question 43: In the matrix model of strategic formation on the basis of

price sensitivity and product differentiation, with products, services that
Customers accept product differentiation at a high level but have low price
sensitivity, which strategy should businesses choose?
A. Unique products
B. Low production costs
C. Enhanced promotion
D. Product discounts
Question 44: With productsand services that customers accept to
differentiate products at low levels and low price sensitivity, businesses
should choose How to choose a competitive strategy?
A. Improve the quality of service
B. Enhanced promotion
C. Improve product quality
D. Product discounts
Question 45: The concept of a business strategy does not include the following
factors:
A. business goals
B. action sequence
C. resources required
D. forward-looking policy
Question 46: The benefits of strategic management are:
A. make the strategic outlook clearer for the company
B. strategic policy focus
C. improves awareness of business activities
D. in the sense of awareness of the profession allowed to do business
Question 47: The development process of strategic management has several
stages:
A. 2
B. 3
C. 4
D. 5
Question 48: The task of strategic management does not include:
A. Creating a strategic perspective
B. Create a strategic item
C. Develop and adjust strategies as needed
D. formulate a strategy in the national interest
Question 49: Factors that define a business's strategic objectives include:
A. Resources outside the business
B. Resources related to the business sector of the enterprise
C. Policies related to the business sector of the enterprise
D. Internal resources of the enterprise
Question 50: Factors that do not affect the strategic objectives of the business
are:
A. The effects of the business environment
B. Resources related to the business sector of the enterprise
C. The development of the business
D. Internal resources of the enterprise
Question 51: Strategic options include:
A. Economic strategy
B. Business strategy
C. Technology strategy
D. Security strategy
Question 52: Implementing the strategy includes the following factors:
A. Design organizational structure and control system to implement the
strategy
B. business premises design
C. designing an enterprise governance system
D. designing an internal control system for enterprises
Question 53: Key objects that affect the strategic objectives of the business
include:
A. Board of Directors, employees, customers, society
C. Trade union organization at the grassroots
D. Social organizations
Question 54: There are several forms in the organizational structure:
A. 1
B. 2
C. 3
D. 4
Question 55: The strategic evaluation process consists of several steps:
A. 2
B. 3
C. 4
D. 5
Question 56: There are several stages in the process of adjusting the strategy:
A. 1
B. 2
C. 3
D. 4
Question 57: Limitations of the 5-factor competitive model and the strategic
group model:
A. Do not indicate the development direction of the enterprise
B. It doesn't show the difference that businesses have the ability to make.
C. Does not indicate the level of competition in the industry
D. Does not indicate the level of development of an industry
Question 58: The life cycle of an industry has several stages:
A. 3
B. 4
C. 5
D. 6
Question 59: What is the driving force for change in the industry?
A. A. Changes in political institutions
B. Environmental change
C. The change in long-term growth in the industry
D. Changes in people's age

Question 60: Understanding the competitor's move is....?
A. Understand the technology of the competitor

B. Understand the level of competition
C. Understand the leadership of the competitor
D. Understand the strategy of the competitor
Question 61: Analysis of the SWOT matrix reads:

A. 1
B. 2
C. 3
D. 4
Question 62: There are several standards for assessing the sustainable
competitive advantage of the business:
A. 2
B. 4
C. 6
D. 8
Question 63: How many basic activities the value chain consists of:
A. 4
B. 6
C. 8
D. 10
Question 64: The Icarus Paradox consists of several contents:
A. 1
B. 2
C. 3
D. 4
Strategic Management – Multiple Choice

1. In order to reduce production costs, enterprises should implement the strategy
A. Concentrated growth
C. Vertical commodity diversification
D. Concentric diversification
YEARS: C
2. Telecommunication enterprises expand their investment in the education sector to take

advantage of means of communication for distance training. It's the implementation of the strategy:
A. Concentrated growth
C. Vertical commodity diversification
D. Concentric diversification
YEARS: D
3. The following factors are external factors of the enterprise

A. Competitors
B. Economics
C. Population
D. All three factors above.
YEARS: D
4. In the BCG matrix, when the business may be dissolved
A. Question mark
B. Star
C. The Cow
D. The Dog
YEARS: D
5. In terms of investment needs to implement competitive strategies, the strategy needs to invest
the most and continuously:
A. Low-cost strategy
B. Differentiation strategy
C. Low-cost focus strategy
D. Differentiation-focused strategy
YEARS: B
6. The following risk is not the risk of differentiation strategies in M. Porter competitive strategies
A. Price pressure from the supplier.
B. Make differences and the ability to maintain differences.
C. The ability of competitors to imitate.
D. Pressure from changing customer habits.
YEARS: A
7. According to M. Porter, the main competitive strategic groups are
A. Low cost
B. Differentiation
C. Focus
D. All three of the above strategic groups.
YEARS: D
8. In the SPACE matrix, the main strategic groups include
A. Attack, defense, competition, and caution.
B. Attack, defense, competition, caution and withdrawal.
C. Attack, defense, competition, caution and counterattack.
D. Attack, defense and retreat.
YEARS: A
9. The objective requirements include:
A. Specifically, Measurable, Unanimous, Practical and Have a Definite Time Limit.
B. Specifically, Measurable, Unanimous and Practical
C. Measured, Agreed, Practical and Have a Definite Time limit.
D. All three of the above answers are wrong.
YEARS: A
10. One of the main economic factors affecting the business is:
A. Consumer trends change
B. Bank interest rates change
C. The population of the area tends to increase.
D. Flood disasters
YEARS: B

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1.How many basic strategic levels are there in corporate strategic management?

17.The challenge is understood to be:

37.The strategist is the one who:

47.Which of the following is NOT the role of strategic management?*

48.Business strategy does NOT include:

Trade policy is among the following factors:

Lesson 3. Analysis of the internal environment

a. All ideas are right.

Lesson 4: The mission, vision and goals of the organization

The strategic objectives of the business do NOT include:

The role of strategic objectives is not:

Value-based administrations are:

Chapter 5. Company-level strategy

Sustainable competitive advantages are:

Organizationally, differentiation strategies require businesses to have:

a. Low level of product differentiation

Is diversification involved a strategy?

a. Product development strategy

How many steps do you take to develop a company-level strategy?

Is horizontal linking a related strategy?

a. Gain ownership or strengthen control over distributors or retailers

Competition is NOT aimed at:

a. It is a motivation for individuals/organizations to strive, change and strive to develop in all

The company-level strategy does not have the following characteristics?

a. Detailed, specific strategic system

What role does a company-level strategy play?

a. Coordination of operations of all business units and functional departments

Question 1: Product value is formed from the following factors:

a) All the ideas above

Question 53: The distinguishing capacity of the business is understood as:

a) What kind of people are we going to be?

Question 55: What are the advantages of cost-guided strategy?

a) Withstanding the price increases of suppliers

Question 56: A business-level strategy would be:

a) What markets are businesses competing in? How's it going?

Question 59: Characteristics of differentiation strategies are:

a) Create products and services at the lowest cost in the business

a) Create a low-cost mode of operation

Chapter 7: Business Strategy in a Global

Question 1: The basic characteristics of a suitable coalition partner are:

a) Market globalization, product diversification

a) What are you deeply passionate about?

a) Empowering an intangible asset to a franchisee for a specific period

Question 6: Why are organizations joining the alliance?

a) Improve their ability to learn.

a) It is necessary to adjust and implement decentralization when selling differentiated products

a) Empower and build trust.

a) All ideas are right.

Question 14: Does transnational strategy have its characteristics?

a) Empowering an intangible asset to a franchisee for a specific period

a) All the stated ways.

a) It is necessary to standardize and control the concentration in system design

a) It is necessary to adjust and implement decentralization when selling differentiated products

Question 23: Characteristics of the globalized economy are:

a) International trade is increasing rapidly and there is a change in quality.

Question 24: Does international strategy have advantages?

a) Standardized, high-quality goods

Question 26: Does a multinational strategy have advantages?

Question 28: The positive role of globalization is:

a) The interdependence of countries across the globe is driven by free trade.

Question 29: Globalization is:

a) The phenomenon of increasing the number and intensity of activities increases

a) Structure by geographic region

Question 32: Global strategic alliances are global-oriented alliances: