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Email Strategy

Marketing Proposal

Drip Campaign

• As discussed on our call, it appears you’re currently lacking an effective email


marketing drip campaign, and you’re also looking to have a long-term partnership
in order to maximize profitability from new leads coming in.

• To start, we can focus on building a simple drip campaign that increases your revenue.

• 14-day drip campaign: You’ll receive 14 high-converting emails as a part of your


welcome sequence. The objective of these emails is to drive leads back to the
funnel they opted in for, and potentially convert them into purchasing your
products.
Email List Management

• We feel it would be very beneficial to have a long-term relationship in order for us


to maximize your revenue generated from your email list. That would consist of:

• Ongoing email campaigns: We’ll manage, create, and schedule all emails sent to your
list - eliminating any time and energy on your end and ensuring high profitability.

• Split-testing & optimization: We’ll consistently be testing new variations in order


to maximize conversion rates and profitability. This includes new emails, subject
headlines, from names, and images.

• Deliverability: We’ll also set-up intricate strategies in order to structure high-


delivery for your emails, so that they don’t hit the spam folder. Most email
marketers don’t focus on this, yet it’s absolutely critical in order to maintain a
healthy list.

• Accurate data tracking: We’ll set up 100% accurate data tracking in order to directly
track your conversions, sales, and effectively optimize your emails.

Set Up Fee

• The total set-up fee for the 14-day drip campaign would be $2,800.

• Alternatively, my fee per email is $200 if you prefer more or less emails.

• In regards to email list management, I typically charge $3,000 /month as a


minimum base, along with a 10% share of all revenue directly trackable to the emails.
However...
• I understand that this is a brand new list, so I may be willing to negotiate in terms
of the minimum base in the beginning to get this going.

Next Steps

• If everything looks good, or you have any questions, feel free to contact me at any
time and we can proceed forward.

• We can get a contract set-up, and get started!

• Patrick Sargis
• Patrick.sargis@gmail.com
• 408-981-3046

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