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The ultimate

PITCH
GUIDE
Influencer dm template

UGC/Content creator
dm tempalate

Airbnb/Hotels Pitch template

Insense App pitch template


CONTENTS

01
HOW TO REACH OUT

02
PITCH & INVOICES

03
BRANDS TO CONTACT

BONUS
AIRBNB PITCH +
INSENSE PITCH
C H A P T E R

01
H O W T O
R E A C H
O U T ?
HOW TO REACH OUT
TO BRANDS?
You've completed your portfolio
(if not schedule a coaching coal If a brand has a marketing
and I"ll guide you through it) budget to run ads and sponsored
and now wondering how to start posts, the most likely will have a
reaching out to brands. budget to pay a creator.

Step 1 : You need to find a brand So keep your eyes open and
on Social media save or write down all of the
(Instagram/TikTok). If a brand Sponsored ads that you will see
doesn't have a TikTok - its a on Social Media.
home run for you because you
should be mentioning it in your
pitch, its a major paint point and Step 2: When you are reaching
also value proposition for you. out on social media platforms
your initial pitch should be short
Pro tip: if you cold email and sweet, leave your actual
brands start keeping track of pitch for that email once they
brands that run sponsored provide it to you.
posts on Tiktok or Instagram.
The reason for that is:
HOW TO REACH OUT
TO BRANDS?

Always, always end your dm with


Please note, people that answer
a question. Question makes our
you on social media - most likely
brains to feel that we are
are not the same people who
obligated to answer. Never say
you actually want to talk to. You
LET ME KNOW WHAT YOU THINK!
need a head of Pr or marketing, Because you will just get
creator director etc. ghosted. This industry is tough,
use all the tricks up your sleeve in
Write a short, effective message, order to het hired.
for example:
Please not its ok to use the word
"Hi team....., collab if you are trying to get
that email thorough social media
My name is ..... and I'm a (pick dms. But never use the word
your niche) Content Creator. I collab in your email pitch,
am a fan of your brand ( say instead use a word "work".
why). I create eye grabbing
and relatable ( maybe your
specialty is an Aesthetic)
content. I was hoping to
acquire your marketing team
email in order to send over my
proposal/Media Kit/Portfolio
in hopes of a potential
collaboration.

Is that something you would


be interested in? "
DO NOT OVERTHINK IT! JUST
DO IT!

Step 3: A lot of brands have


application forms or their
actual media/pr emails listed
on their websites. Or if you
are looking for more of an
influencer type of
collaboration check out if they
have these forms, something
along the lines:
"Influencer/blogger/PR/
Collaborations.

Step 5: Most brands will have their


email button linked on their instagram
page. Sometimes its that easy.

You can also download FREE Google


Chrome Extension - Clearbit. They
give you up to 100 free searches a
month. Look for an email that has
words: PR, marketing, Influencer.
C H A P T E R

02
P I T C H A N D
I N V O I C E S
Exact email strategy I
use for brands
Influencer edition
Hi team .......!
My name is ...... and I am a lifestyle, fashion and beauty content
creator based in NYC. I love your brand and would love an
opportunity to collaborate with you. I plan on sharing this content
featuring your products with my community on instagram/Tiktok.
As well as create video content that could be utilized on your social
media.

My instagram:@handle with a current engagement rate of 20%


and ...... amount of followers. My current average views on reels are
5,000 views, with my highest views of 20,000.

My Tiktok:@handle with 2k followers and 10k likes.

I have a strong passion for creating content and would love to offer
my services to you. In the past I've worked with brands such as
Kiehls, Annmarie skincare etc.

Please let me know what your current budget is for this campaign
and what content you would like me to create for you. I am happy
to send you my portfolio/media kit and answer any additional
questions.

Is that something you would be interested in?

Thank you so much,

Kate

@rebel.socials

Please note this is an influencer pitch, you


would never send a pitch like that as a
UGC creator.
UGC EDITION 03

Hi team ......!

My name is Kate and I am health


and wellness UGC creator. I
specialize on eye grabbing,
relatable content (maybe you
specialize on Aesthetic content,
mention it).
"Brand name" looks amazing!And
it's something I would use in my day
to day life.

I noticed that you don't utilize


TikTok in your marketing strategy
(RESEARCH FIRST: IF THEY DO
UTILIZE IT, CHECK THEIR VIEWS AND
LIKES. THEN YOU CAN SAY: I
NOTICED THAT YOU DONT HAVE A
STRONG PRESENCE ON TIKTOK OR
YOUR TIKTOK CONTENT DOES NOT
GENERATE A LOT OF VIEWS AND/OR
LIKES OR YOUR AUDIENCE ISN'T
ENGAGED. PAIN POINTS ARE
IMPORTANT!!!!You want to show
your value, you did your homework
and researched their brand, you are
the solution to their problem)
@rebel.socials
I am confident I can help you with your social media
strategy and create converting and engaging content. IN
THE PAST I HELPED ( NAME BRANDS IN THE SIMILAR NICHE. IF
YOU ARE JUST STARTING OUT AND HAVEN'T WORKED WITH
ANYONE CREATE A VIDEO IN A SIMILAR NICHE WITH A
PRODUCT THAT YOU HAVE AT HOME AND SAY: THIS IS A
VIDEO I CREATED FOR "BRAND". NOTE : YOU DIDNT SAY THAT
YOU WORKED WITH THAT BRAND).
I would love to send you my portfolio to showcase my
previous work.

Have you thought about hiring a creator to help you with


your social media content?

KATE

Never send your portfolio link or your videos upfront if you


dont have a previous correspondence with this email. It
will go directly to spam. Even if they say No, send them a
link to your portfolio anyway, then follow up at least twice
towards the end of the month.

@rebel.socials
Platforms to
join:
My top 4 platforms:
Skeepers (gifted)
Insense (gold
mine for paid)
Tribe (paid)
Aspire IQ
(paid/gifted)

Platforms to
create invoices
My top 3 platforms:
Paypal
Lumanu
Stripe
C H A P T E R

03
B R A N D S T O
C O N T A C T
I have been in
contact with all
of the brands I
mention here,
whether it be PR
lists, gifted
collabs and paid
partnerships.
Odyssey Elixir
Loving tan Snow Teeth
Invisalign Skin Gym
Lovesuja juice Good Molecules
Ritual Kiehls
Rowdy mermaid Ferver
Jot Kinpur organic
Factor meals Maude
Flo vitamins Olive & June
LMNT Sleep Cycle app
Simply Bare Drunk Elephant
SKNh2o Annmarie skincare
Marianella skin Mineral Fusion
Lumene USA 9cents
Icy Glam Coolique
Beautycounter
KNSPO skincare
beaut
Farmacy Please note I don't mention their
email addresses as I think its
unethical. You are more than
welcome to reach out to them and
offer your services.
PLEASE NOTE:
Those pitches work for me and I often alter/change them in order to fit that
particular brand. What works for one person does not work for everyone.
This is just a head start for you as I can guarantee you will come up with
your own pitch once you get comfortable reaching out to those brands over
time. You should not be copy pasting the same pitch to every single brand
you reach out to. Research their views/likes/social platforms and use those
pain points in your pitch.
Do not send your portfolio link in your first email pitch as it most likely will go
to brands spam folder.

If you need any additional help with your portfolio, need more guidance or
want to know how to adjust your social media platforms to get more inbounds
schedule a coaching call in my stan store.
C H A P T E R

04
A I R B N B / H O T E L
P I T C H
How I find Hotels &
Airbnbs
This is my exact strategy I follow
when I look for hotels and
Airbnb’s to pitch

1. I go to TikTok and Instagram and search


hashtags:
#airbnbpa (insert your state)
#phillyhotels(insert desired state/city)
#travelbloggerpa

2. I find hotels/airbnbs that have social


media presence and send them a Dm
For hotels I go to their website and find a
contact info.
A lot of hotels have a separate Pr/Influencer
form that you can fill out

3. Secret tip. Follow travel bloggers in your


state/city. Go to their posts and see who they
have worked with already and reach out to those
hotels/Airbnbs.
My initial Dm pitch
Hi Mila! (insert property owners name, you can find it if you
follow the link in their bio.)

I hope you are well. I came across your Airbnb house on


Instagram and it’s absolutely gorgeous ( insert what you liked
about the property), what an amazing getaway experience in
Pocono (insert location)

I’m a local Pa influencer /content creator I would love to


discuss a collaboration in the near future for a staycation.

I noticed that your Airbnb property doesn’t have a lot of


content ( they usually have pictures only, use it as a pain
point) on your social media platforms.
I specialize on eye grabbing user generated content that you’ll
be able to utilize for you marketing purposes. Plenty of
content for your TikTok to promote your stunning somers
house organically or via ads.
(If you are an Influencer tell them how many followers you
have, what’s your reach, what you specialize on) ( I contact
brands as a UGC creator)

Please let me know if this is something you are interested in


discussing further😃 Have a great day!

Best regards,

Kate
How to Pitch on
INSENSE APP
to get hired

@rebel.socials
Insense is a great tool for you to get
consitence gigs. Especially if you are a
brand new creator, i know how
discouraging it could be when brands
dont respond to your cold dms. Please
note they want you to have at least 1K
followers on your social media but I
encourage you to apply even if you dont
have that. They will reply back to you and
decline your application, you need to
reply back and explain that you are a
UGC creator and attach a link to your
portfolio. They most likely will accept you
right away.

Insense offers plenty of UGC gigs as well


as Influencer collabs.
All you have to do is just to apply.
I hear often that creators frustrated with
the Insense app because they don't get
hired or brands don't reply to them.

There is a secret on how to pitch there and I


can confidently say I cracked the code. So
here are the steps you need to take in order to
get hired on this platform.

Once you get accepted, make sure to


complete your profile. Upload videos from your
portfolio or previous work.

Now you can start applying to gigs that will be


listed under EXPLORE tab.

Note gigs that say POSTING mean they want


you to post this collaboration on your own
page, therefore its more of an Influencer gig.

You can see that UGC gigs don't have a


POSTING marker.

04
ITS TIME TO BID
YOUR PRICE
Choose a gig you would like to
apply to. Check out their
product page, what Content
they want ( they will list a brief
and the amount of videos they
want). Do they plan on running
ads? What formats? etc. If it
works for you its time to apply,

You can see that brands have their Price


limits. You bid accordingly to your rate or
how much would you charge to full-fill all
the requirements.

Quick tip:
Insense likes to rate their creators. If
you complete 3 successful campaigns
and a brand rates you at 4 or more
stars, Insense will reward you with a
rising star badge.

Complete 6 campaigns with a high


rating they will reward you as a top
creator. Why it's important to earn
those badges? Once you apply to a
campaign if you have a badge you will
stand out in a pool of creators and they
will prioritize your application first.

To get those badges quick Ive applied to a lot of not very highly
priced campaigns. You obviously don't have to do it, but this way I
was able to earn my top rated creator badge within a week.
Application

Price Pitch Video


Resume
I am a lifestyle creator.
I create eye grabbing, Instead of doing a
relatable video resume,
content.Would love to attach your
Bid your price propose a hook: "Write previous work in a
down a hook" similar niche. Dont
Attaching my previous have one? Film it
work to showcase right now!
"Aesthetic"
"Testimonial"
Storytelling - pick one.
Follow up
After you've applied.Go to the CAMPAIGNS tab.
You will find your application under Pending.
You then can click to the campaign and truly
treat it as your chat with a brand. Follow up at
least twice. If you see under a message you
sent it says NOT SEEN YET. It means they
haven't read it yet. But if you see Delivered or
nothing at all - its been read and you didn't get
a reply. Most likely they are reviewing other
applications, that's why it's important to follow
up so your application is always on top of their
messenger.
Insense APP
I highly recommend treating Insense as your chat with brands. I
apply even to those campaigns that have a low ball offer and ask
them to meet me at my budget. If they say no fine, I'll just
decline it and move on (yes you can apply and decline
campaigns).

I always submit more videos than agreed upon ( watermark first)


and give them an option to choose one. 80% of the time they
end up buying all of them. What they do is just change the bid
price from their side. Make sure they pay you before you deliver
the videos.

I even apply to the influencer gigs, I just offer them my UGC


services in my pitch. The said no? Okay... Move one! I follow up
with past campaign's months later and offer my services again.

Insense is a gold mine! You just need to use it correctly. Upsell


them your hooks, more videos, offer spark ads in your chat with a
brand. Just always ask to kindly fix the price on their end before
you move forward with delivering content.

If you have any questions about using Insense you can always
DM me on insta or schedule a coaching call for a more
personalized UGC startegy.

rebel.socials

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