Decision Making Process for Purchasing

a Car
This document outlines a detailed decision-making process for purchasing a car for a family
of five, focusing on the need for a vehicle that offers an optimal balance of price, fuel
efficiency, safety, reliability, and comfort. The process follows the structured decision-
making framework provided in the Foundations of Management course.

1. Identifying the Problem

The need for a new car is identified based on the family’s requirement for a vehicle that is
reliable, safe, comfortable for five members, and efficient in terms of fuel consumption.

2. Identification of Decision Criteria

The criteria considered crucial in the decision-making process are price, fuel efficiency,
safety, reliability, and comfort.

3. Allocating Weights to the Criteria

The weights assigned to each criterion reflect their importance in the decision process:
Price: 6
Safety: 8
Reliability: 8
Comfort: 7
Fuel Efficiency: 10

4. Developing Alternatives
The alternatives considered are various car models that potentially meet the family’s needs.
These include the Honda City 1.5L ASPIRE CVT, Toyota Passo Moda, Nissan Dayz, Hyundai
Grand i10, and Toyota Prius.

5. Analyzing Alternatives
Each car model is evaluated against the decision criteria, considering their respective
weights, to assess which vehicle offers the best combination of the identified factors.
6. Selecting an Alternative
Based on a comprehensive evaluation, the Toyota Prius is selected as the best alternative
for purchase, given its superior overall rating in terms of safety, reliability, comfort, and
especially fuel efficiency, which was the most heavily weighted criterion.

7. Implementing the Alternative

The decision to purchase the Toyota Prius will be executed by arranging the necessary
financing, visiting dealerships to explore available options, and finalizing the purchase.