SMART ADVERTISERS OUTDOOR

AD AGENCY
A Project Report
Submitted to partial fulfillment of the Requirements for the award of the
Degree of

BACHELOR OF SCIENCE (INFORMATION TECHNOLOGY)

By

Sharmeen Shaikh

Seat Number: 4019311

Under the esteemed guidance of

Mrs. Sheetal Khanore

Assistant Professor

DEPARTMENT OF INFORMATION TECHNOLOGY

BUNT SANGHA’S SM SHETTY COLLEGE OF SCIENCE,

COMMERCE & MANAGEMENT STUDIES
(Affiliated to University of Mumbai)

MUMBAI 400076
MAHARASHTRA

2023

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 BUNT SANGHA’S SM SHETTY COLLEGE OF SCIENCE,
COMMERCE & MANAGEMENT STUDIES
(Affiliated with the University of Mumbai)
MUMBAI-MAHARASHTRA-400076

DEPARTMENT OF INFORMATION TECHNOLOGY

CERTIFICATE

This is to certify that the project entitled, "Smart Advertisers", is the

bonafide work of SHARMEEN SHAIKH bearing Seat. No. (4019311)
submitted in partial fulfillment of the requirements for the award of the
degree of BACHELOR OF SCIENCE in INFORMATION TECHNOLOGY
from the University of Mumbai.

Internal Guide Coordinator

External Examiner

Date: College Seal

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 BUNTS SANGHA’S
S.M. SHETTY COLLEGE OF SCIENCE, COMMERCE
& MANAGEMENT STUDIES
POWAI, MUMBAI-76
PERMANENTLY AFFILIATED TO THE UNIVERSITY
OF MUMBAI
IMC RBNQ Certificate of Merit 2019
ISO 21001:2018 Certified
__________________________________________________________________________________________
________________

PLAGIARISM CERTIFICATE

This is to certify that Ms. Sharmeen Shaikh (Roll No.145), third year
(Semester VI) student of Bachelor of Information Technology from
the University of Mumbai has submitted the project book content for
plagiarism check. It was found that the content is good, as per format
and the duplication is under UGC Recommended rules given in UGC
(Promotion of Academic Integrity and Prevention of Plagiarism in
Higher Educational Institutions) Regulations, 2018 [D.O.No.F.1-
18/2010 (CPP-II)].

In-Charge Project Guide Coordinator

Plagiarism Committee

Stamp:

Date:24.04.2023

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 PREFACE

It gives me enormous pleasure to present this report on the project documentation black book
and the application I developed as a project of my last year. The idea of developing "Smart
Advertisers", (SA) an outdoor ad agency in which the Client/User can browse and buy any
advertisement he wishes to came to me when I used to see various types of outdoor ads while
traveling and used to think about the creativity behind it. Along with that, my dad works as a
freelancer in an ad agency, so his ideas gave me the upper hand to look forward to making
such a project. Thus, I was looking for ideas to develop an effective "Outdoor Ad Agency"
which can be efficiently used for outdoor marketing of advertisements.

After conducting a detailed research review on various types of ads displayed outside, based
on browsing numerous advertisement websites, I got the basic configuration required for a
web interface based on "smart advertisers". After discussion with some people such as media
buyers and sellers, I found and framed other utilities essentially needed to implement my
website. Based on all these, the main scope of the project was set to design and develop a
web interface for the effective buying of ads. The system includes an interface for user
identification, admin login, going through details of each ad displayed, and managing the
system by the administration.

Once I completed the processing of my modules, I started the research and added additional
structures and functionality to make the advertising website efficient and harmonious. So, in
conclusion, I tried to develop an Outdoor Ad Agency for easy outdoor media buying for
customers/clients with a web interface and dedicate the application and this report/black book
is maintained for the same purpose.

Therefore, I hope you adore the documentation/ the black book and that users appreciate the
use of the Smart Advertisers with web interface as it will be satisfactory for our efforts.

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 ACKNOWLEDGEMENT

It gives me great pleasure to submit the project report on an OUTDOOR

ADVERTISING AGENCY. The report would have not been probable to be deprived of
without the guidance of our dear teachers. I would like to convey my gratitude and respect to
my honorable teacher and Project Guide Prof. Sheetal Khanore Mam for her complete
guidance, support, advice, encouragement, and every possible help in the overall preparation
of this report.

I would also like to offer gratitude to Professor Dr. Tushar Sambare Sir(Head of
the IT Department) as his frequent motivation was a major reason for the project’s
accomplishment.

I would like to express my thanks wholeheartedly to all our teachers and my family
for their support, motivation, and encouragement.

Thanking you

Sharmeen Shaikh

TY BSC IT-B

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 DECLARATION

I hereby declare that the project entitled, “Smart Advertisers” done at Bunts Sangha’s S.M
Shetty College of Science, Commerce, and Management Studies, has not been in any case
duplicated to submit to any other university for the award of any degree. To the best of my
knowledge other than me, no one has submitted to any other University.

The project is done in partial fulfillment of the requirements for the award of a degree of

BACHELOR OF SCIENCE (INFORMATION TECHNOLOGY) to be submitted

as a final semester project as part of our curriculum.

Sharmeen Shaikh

Name and signature of the student

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 INDEX

Chap No. Content Page No.

1. INTRODUCTION
1.1 Background 10
1.2 Scope 10
1.3 Purpose 11
1.4 Objective 11
1.5 Applicability 12
1.6 Achievements 12
1.7 Organization of Report 13
2. SURVEY OF TECHNOLOGIES
2.1 Front End 14
2.2 Back End 15
2.3 Database 16
2.4 Justification of Selected Technology 17
3. REQUIREMENTS AND ANALYSIS
3.1 Problem Definition 18
3.2 Hardware and software requirements 18
3.3 Functional Requirements 19
3.4 Non-functional requirements 22
3.5 Existing System 22
3.6 Proposed System 22
3.7 Use Case Diagram 23
3.8 ER Diagram 26
3.9 Activity Diagram 27
3.10 Gannt Chart 29
4. SYSTEM DESIGN
4.1 Class Diagram 30
4.2 Component Diagram 31
4.4 Sequence Diagram 32
4.6 Data Flow Model Diagram 34

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 4.7 Security Issues 36
4.8 Test Cases 37
4.9 Database Design 39
4.10 UI Design (Visual Idea) 41
5. IMPLEMENTATION AND TESTING
5.1 Implementation approach 44
5.2 Model used: Waterfall Model 45
5.3 Implementation standards 46
5.4 Details of hardware used 48
5.5 Source code snippets 49
5.6 Testing approach 53
5.7 Application of the techniques in the project 56
5.8 UI Screenshots 62
6. RESULTS AND DISCUSSION
6.1 Project Information 87
6.2 Test Summary 88
6.3 Test Reports 89
6.4 Test Objective 90
6.5 Modifications and Improvements 91
6.6 Basic Modules Used 92
7. CONCLUSION
7.1 Conclusion of project 94
7.2 Limitations of project 95
7.3 Future Scope 96
7.4 References and Bibliography 97

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 LIST OF FIGURES

Fig. No Figure Name Page No.

1. Use Case Diagram
1.1 Use Case for Client 19
1.2 Use Case for Admin 20
2 ER Diagram 22
3 Activity Diagram
3.1 Activity Diagram for Registration 23
3.2 Activity Diagram for Login 24
4 GANNT CHART 25
5 Class Diagram
5.1 Class Diagram for Advertisement Management 26
6 Component Diagram 27
7 Sequence Diagram
7.1 Sequence Diagram for Login 28
7.2 Sequence Diagram for Advertisement Management 29
8 Data Flow Model Diagram
8.1 Zero Level DFD 30
8.2 First Level DFD 31
8.3 Second Level DFD 32

DATABASE TABLE

Sr. No Table Name Page. No

1 Contact Form 35
2 Media 35
3 Media Enquiry 36
4 Admin Panel 36
5 Users 36

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 CHAPTER 1:

INTRODUCTION

1.1 BACKGROUND

“Smart Advertisers” is a concept of marketing/visibility of your products widely

through outdoor Media. It is for sure without a doubt an evergreen strategy that is indeed adored
by people across the world. However, we cannot ignore the confusion and hesitation of
businesses to opt for outdoor publicity, as it is displayed as a long-established and obsolete
advertising method. The reality is that huge brands have always found the potential of outdoor
advertisements to produce an impression in people’s minds, making the most benefit from it.
It brings awareness of your products to the general public/corporate executives. Smart
Advertisers is an advertising agency website for various outdoor advertisements. As the world
is evolving in today’s generation in terms of advertisements magnanimously, it is crucial to
have websites of advertising agencies. Outdoor publicity is an outstanding instance of a mass-
market medium that can be in use for branding, conveying messages, supporting campaigns,
etc.

By having an outdoor advertising agency, we can gain more clients that have an
interest in buying advertising. People tend to have a look physically before buying anything
rather than considering it online. So it is really important to have an outdoor agency that can
highlight its importance and features to users before they decide to accept the proposal or buy
the required advertisement. Billboards, lamp posts, banners, pole kiosks, balloon
advertisements, central median, dividers, etc are all examples of outdoor advertising methods.
Some of the famous advertising companies always bring something new, unique, and, creative
elements into their outdoor ads. When digital media was in a transformation phase, outdoor ads
create magic for the brand.

1.2 SCOPE

The website can be utilized in the following domain:

1. Clients- They can use this website for outdoor buying advertisements about what type of
advertisement they are interested in.

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Features:

1)Our business provides customers the opportunity to physically visit the store and explore the
plethora of options we have.

2)Customers can attain hands-on experience and make the right choice in our physical stores
instead of making mistakes online and regretting them later.

3)Digital Advertisements require advanced technology hence its expensive whereas outdoor
advertising costs much less.

5)We have the availability of painting ads all over the city making sure that our ad traces people
everywhere they go. Repetitive Impression helps clients swiftly land customers.

6) The tendency of a person to be influenced by an online advertisement is not so great since

they are confined to a small screen but Outdoor Advertisements manage to catch more attention
due to their colossal ness.

1.3 PURPOSE

The main motive of this project is to develop an agency that provides the best
outdoor advertising service. Through my company, I want to deliver an experience that is one
of a kind, affordable, and expeditious to my clients.

I undertook this project because I have some knowledge about the working process
of an outdoor advertising agency. I want to learn in-depth about the whole advertising market
and contribute to it to the highest level of my capacity. This project will not only help me in
perfecting my coding and programming skills but will also motivate me to cognize what people
like and what grabs their attention so that I can develop Ads that are appealing and relatable to
the people at the grassroots level.

1.4 OBJECTIVE

Following are the main objectives of my agency

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1)Creation of Ads that is on fleek
Ads will be made using innovative ideas and techniques that will manage to influence
customers immensely.

2)Creation of Ads that is apace with trends

Ads will be generated that blend with current trends and lingo.

3)Creation of Ads that briskly reach the masses

Through billboards, posters, flyers, murals, and audio ads on highways, train stations, bus
stations, metro stations, malls, sports stadiums, etc., we make sure that ads are delivered to the
masses in less time.

4)Provision of a service that is trustworthy and exceptional.

Our clients can rely on us to promulgate their brand/products astoundingly.

1.5 APPLICABILITY

This agency will be beneficial to people who need Ads to be generated in a way that
is both pleasing and alluring. Through this website, people can discover options conventionally
online and visit our physical offices later to vividly experience our services.
Clients can share with us everything they expect to be in their ad and accordingly an
ad will be generated based on our client's choice and directive. If an individual has no idea
about how they want their ads to be, we offer them Ad specialists/freelancers that will suggest
various ideas for developing an influential ad. We enhance the reach of our client's
brand/product in an effective way.

1.6 ACHIEVEMENTS

Since the completion of my project, I have managed to upgrade my coding skills. I

have learned the importance of analyzing and planning. An aspect that will always be engraved
in my memory is that while building anything available to the public, one must always respect
the sensibilities of the varying masses, just for the sake of publicity and profit one must never

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degrade the standard of the product and should always abide by morals, one must keep good
social conduct.
Clients' interests and likings should always be considered, respected, and referred to while
creating the Ad.

1.7 ORGANIZATION OF REPORT

In further chapters you will see:

1)Survey of Technologies: This chapter will give a detailed description of the technologies
used for the project: frontend and backend.

2)Requirement and analysis: Here, all the hardware and software requirements will be
mentioned.

3)Planning and Scheduling: Here, all the planning and scheduling of the project is done so that
the proper time required for each task is decided. Scheduling can be thought of as determining
whether all the resources are available to carry out the plan.

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 CHAPTER 2:
SURVEY OF TECHNOLOGIES

These are various technologies available for developing a website:

❖ HTML5
❖ CSS3
❖ Java Script
❖ Laravel PHP
❖ MySQL

2.1 FRONT END:

2.1.1 HTML5

HTML stands for Hyper Text Markup Language. It is a scripting language used to
publish information on the web.HTML5 also introduces new features, easier-to-write code,
more interactivity, and better support for various image and file formats. It consists of more
than 100 specifications that relate to the next generation of Web technologies. It is an umbrella
term describing a set of HTML, CSS, and Java Script specifications designed to enable
developers to build the next generation of Web sites and applications.

Also known as flash killer, HTML5 aids better designs and layouts while
supporting new types of content. These updates have necessitated quite a few changes to the
basic code of HTML itself. HTML5 also brings support for APIs.

2.1.2. CSS3

CSS (Cascading Style Sheet) is a way to transform one web page into a Dynamic
webpage. It is used for describing the presentation of a document written in Markup Language
as it just modifies the webpage that is created in HTML.CSS3 version introduced new features

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that allowed developers to style HTML elements with less CSS code. CSS3 is most notorious
for modules that speed up the specification process.

It is backward compatible with former CSS versions. It does not deprecate older CSS
code because it is only an addition to the features offered by CSS1. The most valuable feature
of CSS3 is the modularization of the specification approval process. Each section of CSS3
(borders, box shadows, images, etc) has its module. That means they can be approved
individually, and developed separately.

2.1.3 Java Script

JavaScript (JS) is a calculating setup sound used to make websites and requests active and
shared. It’s singular cause it can run directly in your gateway, not just on an attendant. Along
with hypertext rise dialect (HTML) and overflowing style sheets (CSS), JavaScript is one of
the ultimate studies of computers of the computer network. 98.4% of all websites use
JavaScript as of March 2023.JavaScript, CSS, and HTML agree to make up the consumer-
binding components of most websites and are connected to internet uses.

Think of these coding styles as the elements of an apartment:

➢ HTML is the base of the delegation of representatives. It provides the fundamental map,
form, and content of a site.
➢ CSS is the room decoration. It provides design, fonts, banners, belongings, and
additional optical materials.
➢ JavaScript is the electrical and probing plans. JS causes energy and interactivity to the
site. For example, pop-ups, animations, television and friendly television embeds, drop-
unhappy cuisines, and many added website elements are forged utilizing JavaScript.

Without JavaScript, webpages hopeful mostly motionless and uninteresting.

2.2 BACK END

2.2.1 Laravel PHP

Laravel is an open-beginning PHP foundation, that is strong and easy to use. It trails a model-
view-boss design pattern. Laravel reuses the existent elements of different foundations that

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help in establishing a netting request. The web request accordingly created is organized and
sensible.

Laravel offers a rich set of functionalities that includes the elementary visage of PHP
foundations like CodeIgniter, and Yii and added programming languages like Ruby on Rails.
Laravel has a very rich set of appearances that will boost the speed of netting happening.

Advantages of Laravel:

➢ Web use becomes more ascendable, be necessary the Laravel framework.

➢ The considerable occasion is sustained in designing computer network use since
Laravel reuses the elements from other foundations in evolving web use.
➢ It contains namespaces and interfaces, thus helping to arrange and survive resources.

2.2.2 MySQL

MySQL is an unreservedly accessible open-source Relational Database Management

System (RDBMS) that utilizes Structured Query Language (SQL). SQL is the most famous
language for adding, getting to, and overseeing content in an information base. It is generally
noted for its speedy preparation, demonstrated unwavering quality, straightforwardness, and
adaptability of utilization.

Depending on your programming environment you might enter SQL directly to maybe
generate reports, embed SQL statements into code written in another language, or use
language-specific API that hides the SQL syntax. It makes it possible for anyone to modify and
use the software. It is highly suited for accessing databases on the internet as it is rich in a
useful set of functions.

2.3 DATABASE

2.3.1 Microsoft SQL

It is an innovative technology that has revolutionized how businesses handle

data. The SQL server is a relational database management system from Microsoft. The system

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is designed and built to manage and store information. The system supports various business
intelligence operations, analytics operations, and transaction processing.

The information stored on the server is stored in the relational database.

However since the system is much more than a database, it also comprises a management
system. It is a computer language that manages and administers the server.

2.4 JUSTIFICATION FOR THE SELECTED TECHNOLOGY

2.4.1. PHP

The PHP Hypertext Preprocessor (PHP) is a registered speech that allows netting builders to
create vital content that communicates accompanying databases. PHP is secondhand for
cultivating web-located operating system uses. This tutorial helps you to build your base
accompanying PHP.

➢ PHP is socially obligatory for juniors and active specialists to enhance an excellent
Software Engineer particularly when they are occupied in Web Development Domain.
I will list a few of the key benefits of using PHP:
➢ It is joined accompanying any common databases, including MySQL, PostgreSQL,
Oracle, Sybase, Informix, and Microsoft SQL Server.
➢ PHP is happily energetic in allure killing, exceptionally when assembled as an Apache
module on the Unix side.
➢ PHP Syntax is C-Like.

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 CHAPTER 3:

REQUIREMENT AND ANALYSIS

3.1 PROBLEM DEFINITION

As technology is advancing, many new things have been developed and are helping in a big
manner. One of them is outdoor media advertising websites through which we can a buy variety
of outdoor advertisements of our choice easily and at comfort.

Smart Advertisers want to expand their outdoor business. So with help of a website, the agency
can be made available online and users can buy any type of ad to enhance their business and
publicity.

Advantages of an outdoor agency:

• Introduces a new product or an item for sale in the market.

• Provides easy visibility and accessibility of advertisements to the customers.
• It’s budget-friendly publicity so that users can buy and sell advertisements without
worrying much about the cost.
• It helps advertisers to choose advertisements of their desirable size.
• Builds a brand by reaching more people.

3.2 HARDWARE AND SOFTWARE REQUIREMENTS

➔ Hardware Development Requirement

❖ Ram - 8 GB
❖ Wireless Connection
❖ Processor- I5
❖ Hard Disk - 10 GB

➔ Software Development Requirements

❖ For Front End

● PHP
● CSS

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 ● HTML
❖ For the Back End
● Business Logic
● Laravel
❖ DBMS
● MySQL

➔ Editors
❖ Notepad
❖ Visual Studio

➔ Hardware Development Requirements

❖ Processor - 1 GHz
❖ Ram - 8 GB
❖ Wireless Connection
❖ Storage

➔ Software Development Requirements

❖ Operating System
~Windows 10
~Windows 11
❖ Wireless Connection

3.1 FUNCTIONAL REQUIREMENTS

1) ID: FR1

TITLE: Access Website

DESCRIPTION: Users should be able to access the website through their laptops/cell
phones.

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2) ID: FR2

TITLE: User Registration

DESCRIPTION: Users need to register by submitting their name, email-Id, and phone
number on our website. After doing this they will be asked to generate a password and
their account will be created.

3) ID: FR3

TITLE: User Login

DESCRIPTION: By entering their email Id and password users will be able to log in to
their account where their history with our agency will be displayed.

4) ID: FR4

TITLE: Forgot Password

DESCRIPTION: In case a user forgets the password to their account they can click on
the “FORGOT PASSWORD” option available below the box. They will be asked to
reset their password once they choose the method which is easy for them i.e Through
email or phone number.

5) ID: FR5

TITLE: Search for Advertisements

DESCRIPTION: On the upper side of the website users can click on the search box to
surf through our agency's advertisements.

6) ID: FR6

TITLE: View Advertisement

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 DESCRIPTION: Users can avail the benefit of viewing neatly any advertisement of
their choice available on our website by clicking the “VIEW” option.

7) ID: FR7

TITLE: Order

DESCRIPTION: By clicking on the “ORDER” option users can select the orders they
wish to buy and proceed to the payment method.

8) ID: FR8

TITLE: Wish To Buy

DESCRIPTION: This “WISH TO BUY” option is generally an archive of the orders

you intended to buy but could not. Under this option, your unpaid but selected orders
will be displayed.

9) ID: FR9

TITLE: Ad Information

DESCRIPTION: Users can find the details of our Ads under this option. Click on the
“AD INFORMATION” option and you will see the specific advertisement’s
description and what the ad is all about.

10) ID: FR10

TITLE: Promotion and Marketing Sales

DESCRIPTION: Clients will get to see all the available promotions and required sales
on their specific advertisement.

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3.3 NON-FUNCTIONAL REQUIREMENTS
Performance
• The website shall be based on the web and has to run on all the latest web browsers.
• The website’s design should be responsive to run on all devices.
• The performance should be such that the website runs smoothly on a user’s system with
minimal configuration.
Security
• The website should have a good database and shall secure the data of users.
• In case of failure, data backup should be available.

3.4 EXISTING SYSTEM

Out-of-home advertising started its journey in the 1990s with the emergence of Billboards. It
then huge development along with advancement in automobiles and transport services.
Businesses started knowing the deep impact that Billboards and hoardings can have on people,
and how they encourage them to buy their products till the time digitalization came into picture,
conventional outdoor advertising was followed globally by everyone. A wide variety of
Billboards, hoardings, banners, newspaper inserts many outdoor ads reached every and out
everywhere to spread brand awareness among customers. However, with blossoming
technology and revolution, outdoor advertising has also started transfiguration like any other
sector.
3.5 PROPOSED SYSTEM
After the pandemic, there has been a drastic change in customers’ choices. Brands must identify
the repercussions of this evolution and utilize the opportunities that this new journey brings
forth. In the coming future, outdoor publicity will be among the leading advertising method. If
we know the power of outdoor publicity in India, just be patient and investment in advertising
will give better returns. Outdoor advertising is been considered an outdated and old method by
many, but stalwarts believe that outdoor publicity will come with a bang in the industry.
Outdoor ads are blooming even more powerful in post-COVID times. People are sick and tired
of seeing online and digital advertisements in repetitive impressions. Stepping out of the house
after a whole period of movement restrictions and lockdown chapters, people want to feel
everything crisp and new with various categories of creative designs, cost-effectiveness, and
supreme materials such as different 3D effects, durability, flame-resistant materials and,
compatible printability. With the advancing trends there is a revolution of numerous types of

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outdoor ads such as digital billboards, anamorphic advertisements, smart ads, moving OOH,
multichannel integration, and many more to grab the attention of people crossing by and to
level up sales and revenue.

CONCEPTUAL DIAGRAMS
1. Use Case Diagram
A use case is a description of how end users will use a software code. It describes a task or
series of tasks that users will accomplish using the software and includes the responses of the
software to user actions.

FIG 1.1 USE CASE DIAGRAM FOR ADMIN

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FIG 1.2 USE CASE DIAGRAM FOR CLIENT

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3.6 ER DIAGRAM

An entity-relationship (ER) diagram is a specialized graphic that illustrates the

interrelationships between entities in a database. ER diagrams often use symbols to represent
three different types of information. Boxes are commonly used to represent entities. Diamonds
are normally used to represent relationships, and ellipses represent attributes.

Symbols used in Entity Relationship Diagram are as follows:

Represents Data Entity

Represents connection Administrator

Connect two entities or One to One relation

Represent the relationship

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FIG 2.1 ER DIAGRAM

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3.7 ACTIVITY DIAGRAM

An activity diagram visually represents a series of actions or flow of control in a system. They
are used to describe the process used in modeling carried out by people, software components,
or computers.

FIG 3.1 ACTIVITY DIAGRAM FOR REGISTRATION

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FIG 3.2 ACTIVITY DIAGRAM FOR LOGIN

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3.7 PLANNING AND SCHEDULING USING GANNT CHART

Gannt Chart:

Gantt Chart is a chart that represents a project schedule. It shows the start time and ends the
time of the phases of the project. It helps to plan out tasks that need to be completed. It helps
teams to plan work around essential deadlines and complete resources.

FIG 4.1 GANNT CHART ACTIVITIES IN THE FLOW OF THE WATERFALL

MODEL

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 CHAPTER 4:

SYSTEM DESIGN

4.1 PROCEDURAL DESIGN

4.1.1 Class Diagram

In the Unified Modelling Language (UML), a class diagram is a type of static structure
diagram that describes the structure of a system by showing the system’s classes, their
attributes, and the relationships between the classes. It consists of classes, interfaces,
associations, and collaboration.

FIG 5.1 CLASS DIAGRAM FOR ADVERTISEMENT MANAGEMENT SYSTEM

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4.1.2 COMPONENT DIAGRAM

The component diagram, also known as the UML Component Diagram describes the proper
organizing and wiring of physical components in a system. They are often drawn to help model
implementing details and double-check that every aspect of the system’s required functions is
covered by planned development.

FIG 6.1 COMPONENT DIAGRAM

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4.1.4 SEQUENCE DIAGRAM

A sequence diagram in Unified Modelling Language (UML) is a kind of interaction diagram

that shows how processes operate with one another and in what order. It is a construct of a
Message Sequence Chart. Sequence diagrams are sometimes called event diagrams, event
scenarios, and timing diagrams.

FIG 7.1 SEQUENCE DIAGRAM FOR LOGIN

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FIG 7.2 SEQUENCE DIAGRAM FOR ADVERTISEMENT MANAGEMENT

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4.1.6 DATA FLOW MODEL DIAGRAM

A data flow diagram (DFD) maps out the flow of information for any process or
system. It uses defined symbols like rectangles, circles, and arrows, plus short text labels, to
show data inputs, outputs, storage points, and the routes between each destination. There are
three levels to it. Zero, One, and Two.

FIG 8.1 ZERO LEVEL DFD

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FIG 8.2 FIRST LEVEL DFD

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 FIG 8.3 SECOND LEVEL DFD

4.1.7 SECURITY ISSUES

• One of the major concerns when it comes to displaying information on a website is that
anybody will be able to view it. Thus, to resolve the issues, there will be an ID and
Password provided to the user so only he will be able to access it.
• Consistency is also necessary when it comes to taking care of the database that has to
be created to store the previous records for comparison in the future. The previous
records can also help in investigating and improving the Data Store.
• Thus, it is very important to make sure that security is kept in mind while making the
website for keeping to data of the user safe from outsiders.
• User / Customer data should be safe. No outsider should get their information. For this,
when user/customer is creating their account, they should follow all the requirements:
o Minimum 8 characters.
o At least 1 special character.

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 o At least 1 Upper case.
o At least 1 Lower case.
o At least 1 numeric.
• Password stored in the database is secured with encryption, not in plain text. So, the
password is stored safely.
• While communicating with the internet, use HTTPS instead of HTTP because HTTPS
is by default secure.

4.1.8 TEST CASES

No. Page Input Action Expected output

Name
1 Login Email: Click the login The user is redirected to
cad123@gmail.com. button. the home page.
Password: cd346
2 Login Email: Click login Display error message:
cad123@gmail.com. button “Email and phone you
Password: ccd34 entered don’t match any
account.” Sign up for a
new account.

3 Login Email: Click login The email and phone you

cad456@gmail.com. button entered don’t match any
Password: cd346 account. Sign up for a new
account.

4 Login Email: Click the login The email and phone you
cad456@gmail.com. button. entered don’t match any
Password: ***** account. Sign up for a new
account.

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5 Forgot Enter a valid email or Click submit. Displays Password reset
password? phone to get a link to page.
change your password.

6 Search Type 656abc Click search No results for 656abc

7 Search Type: “123” Click search No results for 123

8 Search Type: “Advertisement Click search Displays various types of

Type” advertisements
9 Search Select an advertisement Click on The advertisement page
Result advertisement opens. Detailed
Page information about the
advertisement.

15 Wishlist Select any Ad type Click on Advertisement added to

wishlist wishlist.

16 Wishlist Select any Ad type Click on Sign-In required

wishlist
17 Cart Select any Ad type Click on the Advertisement type added
cart icon to cart
18 Cart Select any Ad type Click on the Member registration
cart icon required

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4.1.9 DATA DESIGN

1. Contact form

Sr.No Column Name Data Type Constraints

1 Client_Id Int(10) Not null
2 F_Name String(20) Primary Key
3 L_Name String(20) Primary Key
4 Email_Id Varchar(20) Primary Key
5 Message Varchar(150) Not null

2. Media

Sr. No. Column Name Datatype Constraints

1 Id String(15) Not null

2 Title Int(10) Not null
3 Description Blob Not null
4 Image Int(10) Not null

3. Media Enquiry

Sr. No. Column Name Datatype Constraints

1 Id BigInt(15) Primary key

2 Title Varchar(10) Primary key

3 Price Int(10) Not null
4 Country of Origin Varchar(10) Not null
5 Type of service Varchar(10) Not null
6 Service location Varchar(20) Not null
7 Material type Varchar(20) Foreign key
8 Usage Varchar(10) Foreign key
9 Shape Varchar(20) Not null
10 dimension Varchar(20) Not null

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7. Admin Panel
Sr. No Field Name Data Type Constraints
1 Username string(20) Primary key
2 Email Varchar(30) Not Null
3 Password Varchar(50) Not Null

8. Users

Sr.no Field name Data type constraints

1 Id bigInt(20) Primary key
2 Name Varchar(20) Foreign key
3 Username Varchar(20) Not null
4 Email Varchar(20) Not null
5 Password Varchar(20) Not null
6 Remember_token Varchar(100) Foreign key

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4.1.10 UI DESIGN (Visual Idea)
1. Home Page Screen

Home Media About us Contact Us Login/Register

LOGO

Advertisement Board

2. Media Page

Banners Description about Banners

Description about Hoardings

Hoardings

Balloon
Ads Description about Balloons ad

Bus Shelter
Description about bus shelter

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3. Login Page

Login Page

Username:

Password:

Login Forgot Password

4. Registration Page

Registration

Email:

Phone No:
Oo

Password:

Re-Enter Password:

Register

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5. Admin Panel

ADMIN DASHBOARD

AD ID AD Name Criteria
Categories

1.Media 1 Balloon Edit Update Delete

2.Media
Enquiry

6.Contact Us Page

CONTACT FORM

First Name:

Last Name:

Phone No:

E-Mail address:

Message:

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 CHAPTER 5:

IMPLEMENTATION AND TESTING

5.1 IMPLEMENTATION APPROACH

The implementation and approach of this project were to benefit any person who wants to
purchase his desired outdoor ad to browse anything at his fingertips instead of going to the
company or agency by saving a lot of time. Also, the seller’s time so that he need not call every
person unlike BPO, and spread the message about his business, he can simply allow everyone
to browse and select any type of advertisements he wishes.

The main idea and purpose behind developing this website were that the clients don’t stay
unaware of the latest trends and promotions coming in the marketing field provided by media
owners and sellers. They can always stay updated and never miss out on any essential
information whirling in the company. This is also a marketing strategy for sellers to showcase
their latest ads in the market.

If we implement more ideas like this mentioned in future scope, we can socialize with more
people and get to know their ideas on how they would like their business to be and the kinds
of ads they wish to see in the future. Also by doing this we can attract a maximum number of
clients and customers by taking orders on a large scale as it will help the company in expanding
its business in one place by reducing much paperwork and documentations.

In the future, we can also implement Mobile App for an even better and more comfortable
user experience.

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5.2 MODEL USED: WATERFALL MODEL

Requirement analysis
And

specification

Design

Phase

Implementation

& Unit Testing

Integration

& System Testing

Operation

& Maintenance

Phase

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The waterfall model is a software development model used for project management. It makes
building projects easier and more effective due to limited phases and simpler processes in each
phase. It is named a waterfall as it resembles a cycle or cascade of waterfalls.

The model can be used for small-scale and stable projects where the requirements don’t change
easily and the situation is quiet and calm enough, especially where everything is predetermined
and remains constant throughout. Also used when tools and technology remain as it is and
resources are prepared beforehand and available to use.

For Smart Advertisers, a system with only minimal requirements is built and developed for the
user to display on the website. If in case it’s required, then necessary changes can be modified
and implemented in modules.

5.2 IMPLEMENTATION STANDARDS

5.2.1 PROJECT LIFE CYCLE

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Phase 1: Initiation Phase

In this phase, we develop a plan at a broader level by considering the agendas needed. It is the
first phase in the project management life cycle and should take into account all sorts of
resources as it consequently boosts the success of a project. This should involve building a
powerful business case. It should include:-

▪ Creating a project charter

▪ Building a feasibility study
▪ Recognizing stakeholders

Phase 2: Planning Phase

At this point, a project plan document, or a set of documents, is conceived. This document
outlines all the processes (financial, quality, project development, etc.) required for the project
to succeed. It lists all the processes (economic, condition, project incident, etc.) necessary for
the project's expected profitability. The following steps can ensure whether planning is
successful:-

▪ Create a detailed layout of the roadmap

▪ Quote a reasonable financial estimate and develop a functional team
▪ Build a communication plan

Phase 3: Executing Phase

This state is the lengthiest in a project lifecycle and demands sink operation of the project plans
you fashioned in the former stage. In this stage, the outputs are built and bestowed onto the
customers. During the project killing stage, a project organizer hopeful complicated in directing
people as a political whole, processes, and ideas. A few pointers include:-

▪ Organize workflows
▪ Hold routine status crew meetings
▪ Interact with clients

Phase 4: Monitoring and Controlling

This aspect is about weighing project progress and efficiency to guarantee that the project is
going very well. Project managers can review and path progress at whatever time all along a
project to create adaptations to the plan, for fear that belongings run flatly. It involves doing:-

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 ▪ Measure the project’s progress
▪ Evaluate project risks and find resolutions

Phase 5: Closing

This state signifies that the project has existed completed. It’s the last stage that includes a
postmortem and effect. A project producer labels the substances and weaknesses of the project
in the agreement of the moment of truth captured, processes understood, and money used in
this place state. The proneness is evaluated for fear that project managers can expand strategies
to overcome bureaucracy. Here’s what we need to complete:-

▪ Re-evaluate money
▪ Hold a crew convergence
▪ Document project accomplishment and brace definitive project report

5.3 DETAILS OF HARDWARE USED

Components Hardware used

Processor AMD Athlon 3000G with Radeon Vega Graphics
3.50 GHz
RAM 6.00 GB

System Type 64-bit operating system, x64-based processor

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5.4 SOURCE CODE SNIPPETS

HOME PAGE

Home.html file

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ADMIN DASHBOARD

main.php file

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ADMIN LOGIN PAGE

Login.blade.php

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5.5 TESTING APPROACH

Software testing is used for assessing the software itself to find the discrepancies between
the specified input and expected output. It assesses the quality consistency of the product made.
The testing is done through all stages of the development life cycle. It is a verification and
validation approach(V&V Model).

Verification

Verification is the method used to check whether a product is made according to the
requirements made by the customer at the start of the development life cycle. To put it in
another way, to check if the product performs the way we want it to.

Validation

Validation is the procedure to ensure the product satisfies the stated requirements at the end
of the phase growth. This is to say the product is made as per the requirements of the client.

Testing goes hand in hand with execution to ensure that the system works accurately and
efficiently.

The most common type of testing is done by the user who executed the program. The
application that is developed should be valid. It is in this phase, all the bugs and errors made in
the previous step of the SDLC are solved.

System testing helps in uncovering the weaknesses that were not detected in the earlier stages
of the development life cycle. The program is executed to find errors intentionally. This
includes stress testing, boundary value analysis, etc. For testing, various test cases are
generated.

There are many approaches to testing the software:

• Unit Testing

• Integration Testing

5.6 UNIT TESTING

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It is the smallest executable component of the software including codes, classes, and methods.
in a black box where the internal coding is not a concert. The individual components and the
units are jested to check that they work individually as defined.

performed in debugger mode to find how the variables behave during the execution. Gray box
testing examines the code in detail for functioning.

Types of unit testing:

• Black Box Testing - Tests the user interface, inputs, and outputs.

•White Box Testing - Tests the function's behavior.

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• Gray Box Testing - Executes tests, risks, and assessment methods.

The techniques of unit testing applied in Smart Advertisers are as follows:

• All the modules were tested individually.

• All the errors were found and corrected.

• Gray box method of testing was applied.

• It was seen that the buttons were properly functioning.

• It was checked that devices would run when the input is passed.

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6.3 INTEGRATION TESTING

This Testing of consolidated pieces of an application to decide whether they work together
accurately. The parts can be code modules, a person's application, customer and server
applications on a system, and so forth this sort of testing is particularly pertinent to
customer/server and conveyed frameworks.

There are two approaches to Integration Testing:

• Bottom-up approach: It focuses on testing the bottom part individual wit goes upward by
integrating the units,

• Top-Down approach: The highest degree of the software is tested fire until the final
component is reached.

5.7 APPLICATION OF THE TECHNIQUES IN THE PROJECT

5.7.1 Test Plan

A test plan is an itemized report that diagrams the last system, testing destination, swedes Clers,
programming, and equipment) required for testing, test plan, Test Estimation, and test
expectations

The test plan fills in as an outline to lead programming testing exercises as a characteristic
procedure that is minutely observed and constrained by the test director and checks various
levels of tests.

Follow the steps below to create a test plan:

• Analyse the product

• Design the Test Strategy

• Define the Test Objectives

• Define Test Criteria

• Resource Planning

• Plan Test Environment

• Schedule & Estimation

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• Determine Test Deliverables

Step 1: Analyze the product

Is it possible to assess a commodity without any information about it?

The answer is no. A product should be understood properly before being tested. The developer
must also understand the end user's needs and expectations of the product.

Following is the test of the product: On Sai Enterprises

a) Who will use this application?

The application applies to anyone interested in outdoor marketing and who wishes to buy the
same.

b) What is the use of it?

It allows the user to sit at home, surf the advertisements from the agency's website and then
choose and order whatever they want. The ordered ad will be mailed to him/her for further
processing.

c) What are the development and deployment environment requirements?

i. Development environment requirements:

Language: Laravel PHP.

Operating system: Windows 7 and above

Code editor: Any code editor.

Packages used: Spatie, Laravel Mix, Migration Generator.

i. Deployment environment requirements: Any system with the internet and the latest web
browser.

Step 2: Develop a Test Strategy

Test Strategy is an important step in the development of a test plan. An evaluation strategy
document is established by the Test Manager. This document defines:

• The testing objectives and the ways to achieve them.

• It is also determining the testing effort and costs.

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Step 3: Define the Test Objective

The test aim is the goat and accomplishment of carrying out the check. Testing aims to find as
many software flaws as possible; make sure that the program test is bug-free before it releases.

Following are the test objectives of Smart Advertisers-Your Business Partner:

• The principal target of the software is the proper functioning of all the components and
modules mentioned

• The end users must be satisfied with the final output of the software.

Step 4: Define Test Criteria

Test Criteria is the condition based on which the test process can be constructed.

There are 2 types of test criteria as follows:

• Suspension Criteria: Decide the critical suspension criteria for the test. When the suspension
criterion is met during testing, the currently active test cycle is suspended until the criterion is
solved.

• Exit Criteria: This is the criterion that signifies the completion of a test phase. They are the
targeted outcomes of a test.

Step 5: Resource planning

It is a summary of all the resources which are required for the active completion of the project.

The resources can be humans, equipment, or materials. It helps in understanding the mass of
capital required. Hence it helps the test manager to make an accurate schedule.

Step 6: Plan Test Environment

The testing workbench consists of the software, and hardware on which the test team performs
the test cases and scenarios. It consists of the business and user environment, and the physical

environments.

Step 7: Test Deliverables

It is the listing of documents, tools, and components that has to be stored for further reference.

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 Test deliverables to be provided before the testing phase:

❖ Test plans, Test Cases, and Test Design Document

Test Deliverables to be provided during testing:

❖ Test Scripts, Test Data and Simulator.

❖ Error logs and execution logs.

Test deliverables that are provided subsequently after the testing cycle is over:

❖ Test Results/Report.
❖ Defect Report.

5.7.2 Test Cases

The test case represents the collection of acts that are to be executed to check a particular
feature or functionality of a particular application

Typed Parameters of a Test Case:

I. Test Case ID
II. Test Case Description
III. Input Given
IV. Condition
V. Expected Result
VI. Actual Result
VII. Status(Fail/Pass)
VIII. Note

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 Project Name: Smart Advertisers Advertising Agency

Test Cases

Test Case ID: 1 Test Designed By: Sharmeen Shaikh

Test Priority: High Test Design Date: 15/3/23
Test Executed By: Sharmeen Shaikh Test Execution Date: 15/3/23

No. Page Name Input Action Expected Actual Output Test Case
output
1. Admin Login Email: Click the login The admin Admin will Pass
admin@gmail.c button. should redirect to the
om. redirect to dashboard page
Password: the
cd346 dashboard
2. Admin Login Email: Click login Admin The system will Pass
admin@gmail.c button should not display an
om. get access invalid username
Password: or password
ccd34

3. Login Email: Click login The email The system will Pass
cad456@gmail. button and phone display an
com. you incorrect email
Password: entered message
cd346 don’t
match any
account.
Sign up for
a new
account.

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4. Login Email: Click the login The email The system will Pass
cad456@gmail. button. and phone display an
com. you incorrect
Password: entered password
***** don’t message
match any
account.
Sign up for
a new
account.
5. Forgot Enter a valid Click submit. Displays Password is reset Pass
password? email or phone Password through email
to get a link to reset page.
change your
password.

6. Media Page Search media Click on the The The particular Pass
content by title: search icon searched advertisement
Hoarding ad should Searched for
be fetched opens.
from the
database
and
displayed
7. Media page Search media Click on the No such The media Pass
content by title: search icon media file searched for
ABC exists doesn’t show up
8. Admin Logout Click on the Click on the Admin Admin is logged Pass
Logout button Logout button should be out
logged out

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5.8 UI SCREENSHOTS

• Home Page

This is the Home Page of the website that will open first as the landing page where
overview of the actual website is displayed

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 • Types of Outdoor Media Page

This is the Media section page where all the different types of outdoor advertisements
available are displayed and user can browse any ad he wishes to.

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 • Hoarding Enquiry Page

This is the inquiry page of hoarding where the various types of hoarding ads available
are shown and user can go to any specific ad he’s interested in.

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 • Hoarding Details Page

This is the details page where in depth properties of each specific selected billboard is
displayed. User can check whether given product meets his requirements or not.

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 • Balloon Ad Enquiry Page

This is the inquiry page of balloon ads where the various types of balloon ads available
are shown

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 • Balloon Ad Details Page

This is the details page where in depth properties of each specific selected balloon ad is
displayed

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• Bus shelter Enquiry

This is the inquiry page of bus shelter where the various types of bus shelter ads
available are shown

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 • Bus shelter details Page

This is the details page where in depth properties of each specific selected bus shelter is
displayed

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• Pole kiosk Enquiry

This is the inquiry page of kiosk where the various types of kiosk ads available are
shown

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 • Pole kiosk details Page

This is the details page where in depth properties of each specific selected kiosk ad is
displayed

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 • Metro Enquiry Page

This is the inquiry page of metro advertisement where the various types of metro ad
available are shown

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 • Metro Ad Details Page

This is the details page where in depth properties of each specific selected metro ad is
displayed

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 • Admin Login Page

This is the login page of admin where he needs to put his credentials and login to his
dashboard

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ADMIN DASHBOARD

• Add Media UI

This is the add media section of dashboard where admin can add any new media

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ADMIN DASHBOARD

• Edit Media UI

This is the edit media section where admin can edit any existing media

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ADMIN DASHBOARD

• Add Media Enquiry

This is the media enquiry section where admin can add any new details about an ad

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ADMIN DASHBOARD

• Edit Media Enquiry

This is the media enquiry section where admin can edit enquiry about an existing media

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ADMIN DASHBOARD

• Display Media Enquiry

This is where all previously added media can be seen

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DATABASE UI

• All tables

This is the where all the created tables are shown in database

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• Media Table structure

This is the structure of the media table created

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• Media Table

This is the media table where changes are visible

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• Media Enquiry table structure

This is the structure of media enquiry table

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• Media Enquiry Table

This is the media enquiry table where changes made in frontend are seen

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• Users Table structure

This is the table structure of all users created

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• Users Table

This is the users table where records inserted are seen

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 CHAPTER 6:

RESULTS AND DISCUSSION

The test results are promising as all the test cases are passed and the proposed system can go
through all the conditions set while testing it. It can face problematic situations and can work
in harmful and tactical situations.

6.1 PROJECT INFORMATION

Project Overview

PROJECT BASIC INFORMATION

Project Name Smart Advertisers- Outdoor Ad Agency

Project Description A website created for outdoor marketing clients such that users can surf their
advertisements and buy their choice while sitting at home.

Project Type Web Application

Project Duration Start Date 4th July 2022 End Date 8th April 2023

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6.2 TEST SUMMARY

EXECUTED PASSED 8
FAILED 0
(Total) TEST EXECUTED 8
(PASSED + FAILED)
PENDING 0

IN PROGRESS 0

BLOCKED 0

(Sub-Total) TEST PLANNED 8

(PENDING + IN PROGRESS + BLOCKED + TEST EXECUTES)

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6.3 TEST REPORTS

Test Reports give a piece of brief information about the project to the company/agency
provided. It will show how every page works and the logic behind that.

They also help to solve clients’ and stakeholders' queries as they provide a solution to every
test. There are errors shown as well warnings given in it which a user should avoid.

Test Reports can become a great source of communication between a developer/provider and
a stakeholder/purchaser/organization. It creates transparency between them which is beneficial
in the future.

Test Reports have clarity in them. No errors or bugs are stayed hidden as they can come to any
users and there should be a solution provided by the developer.

This project’s test report is clear and concise to the point.

No unnecessary or abstract information is provided in Test Report.

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6.4 TEST OBJECTIVE

i. The objective of these tests was to find any errors or faults in the development process
of this project.
ii. The main objective of these tests was to gain confidence in the system and its
performance.
iii. The other objective of this test was to check and ensure the quality of the system.
iv. Lastly, the objective of these tests was to check if the system doesn't give any defects
in future usage.

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6.5 MODIFICATIONS AND IMPROVEMENTS

While working on the code, I faced a lot of errors especially in the backend part since I was
not so used to the technology. So I had to learn it from various sources on the net and understand
the basic concepts.

Also while running the login page, initially a lot of times the admin’s credentials were not
detected in the database, so again I had to change the logic of the code and solve the errors.

I modified it by changing the requirements again and testing the code through various paths so
that finally it would work.

On the media page, while editing the details of the ad it would sometimes fail to show the
updated properties. To solve this I had to change the backend code to access and solve the
error.

Many times database won’t connect with the backend causing a lot of bugs, so I resolved it by
changing the routes and main logic.

In the admin’s dashboard, the updated or newly added image of an ad would fail to show on
the front end’s media page.

So for this, I had to reverify and check the code and solve it by putting a different logic time
and again.

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6.5 BASIC MODULES USED

1. Home

For the user to give a gist about the company.

2. Media

For the user to browse various types of advertisements.

3. Enquiry

To enquire about desired selected advertisement.

4. Ad Details

To get details on the type of ad selected that is its properties.

5. Admin Login

For the admin to log in with his email id and password to access his page

6. Admin Dashboard

Where the admin to edit update or delete any type of ad he wants as well as add a new item in
the marketplace.

7. Contact Us

For clients to fill out the inquiry form about the ad they wished to enquire about.

6.6 ADMIN INTERFACES

1. Login

Admin can log in to access the dashboard page.

2. Admin Home

Admin can view total advertisements currently on display.

3. Admin add Media

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Admin can add any new outdoor media he wishes to.

4. Admin edit media

Admin can edit any new or existing media details about a particular ad he wishes to.

5. Admin delete media

Where the admin can delete any existing media not required on the page.

6. Admin add Media Enquiry

Admin can add any new media inquiry he wishes to.

7. Admin edit media Enquiry

Admin can edit any new or existing media inquiry details about a particular ad he wishes to.

8. Admin delete media Enquiry

Where the admin can delete any existing media inquiry not required on the page.

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 CHAPTER 7:

CONCLUSION

7.1 CONCLUSION OF THE PROJECT

This has been my first-ever project. It has given me a lot of knowledge of different languages
used. It gave me a chance to explore my skillset, test my potential, and gave me confidence in
delivering knowledge. Everything I’ve studied in the 3-year course, helped me implement in
real life in form of a live website.

It gave my idea a boost of creativity and I’ve gained much knowledge in trying to implement
that. I tried to observe and adapt the design and structures of different websites about my topic
and tried to compile and make a new product out of it. It could be beneficial for the agency I’m
working for as well as many other marketing campaigns too.

This has been a boon to develop and explore my coding skills and many other languages while
researching it and I’m sure that in the future I will build many more websites and use much
more advanced languages to make the project as exceptional as it can be and beneficial to
everyone using it.

I’m looking forward to gaining new knowledge about development and a new perspective
while getting ideas.

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7.2 LIMITATIONS OF THE PROJECT

Users cannot directly contact the supplier if they are interested in any advertisement. They need
to fill out a form and wait for the reply which is a bit disturbing.

Admin cannot check the number of forms filled by the client/user.

For now, the admin can just edit, create, delete, or modify any existing media and its respective
details on the user interface.

We cannot purchase any advertisement we want directly on the website. Currently, that
functionality is not there.

ANOTHER LIMITATION THAT CAN CAUSE A WEBSITE TO NOT FUNCTION IS

DESIGNED

Use of an older version browser that does not support the used technologies might cause the
application to crash or not load as designed

Poor internet can cause data from the database time to load.

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7.3 FUTURE SCOPE

1. Zoom over the lens

When going to the media inquiry details page, users can zoom over on the advertisement to get
a magnified closer look at what the ad exactly looks like.

2. Payment Gateway

Whenever any user is interested in purchasing an ad, then and there he will be directed to the
payment gateway page where he can make payment and book the advertisement in advance

3. Track status

In the admin dashboard, he will be able to see the number of people who visited the website,
their exact count, and also the advertisement getting the maximum number of views so that he
can modify and work on it more.

4. Forgot Password

In the future, in case the admin forgets the password, he will be able to recover it through email
and phone number.

5. Cart

If any user wants to add an advertisement for future use or to keep a collection to view later
he/she can add the desired ad to the cart.

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 CHAPTER 8:

REFERENCES AND BIBLIOGRAPHY

https://www.w3schools.com/w3css/4/w3.css

https://cdn.jsdelivr.net/npm/bootstrap@5.0.2/dist/css/bootstrap.min.css

https://cdnjs.cloudflare.com/ajax/libs/font-awesome/4.7.0/css/font-awesome.min.css

https://fonts.googleapis.com/css2?family=Bungee+Spice&family=Poppins:wght@20
0&display=swap

https://getbootstrap.com

https://bootstrapbrain.com

http://www.sunadsmedia.com/

https://www.pioneer-publicity.com/

https://brightoutdoor.com/

https://merahoardings.com/

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