UOW College Hong Kong

Faculty of Business
BUS20119 Information Management
2020-21 Semester A

COURSE OUTLINE

A) Course Examiner/Lecturer/Tutor
Course Examiner/Lecturer/Tutor: Michael Wu Email: wum@uow.edu.au
Consultation Hour: Every Thursdays: 15:00 to
17:00
Lecturer/Tutor: David Ma Email: ykdma@uow.edu.au
Consultation Hour: To be advised
Lecturer/Tutor: Alan Tam Email: cctam@uow.edu.au
Consultation Hour: To be advised

B) Course Aim / Course Intended Learning Outcomes (CILOs)

The aim of this course is to provide students with the knowledge about information management using
information systems that enables students to understand and use business intelligence and decision support
tools ethically in today’s business world.

Upon successful completion of this course, students should be able to:

1. identity the basic components of a computer system and the concepts of information systems;
2. analyze how workgroup information systems encourage group collaboration;
3. evaluate the business data processing cycle;
4. apply the concepts of various applications of computers in government, business and the society;
5. design information management solutions to support government, business organizations and the
society;
6. reflect on the importance of the ethical use of information systems.

C) Teaching and Learning Activities (TLAs)

This course adopts the standard lecture-tutorial format. Lectures would cover most essential topics in the
information management with theories, concepts, techniques, and practices introduced.

In order to achieve better learning, you are strongly recommended to read the textbook chapters and
preview the lecture notes and tutorial exercises before attending each lecture and tutorial.

All course materials are available from Moodle. Please get them ready for the class.

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D) Teaching / Tutorials Hours
Lecture: 26 hours (2 hours per week)
Tutorial: 13 hours for each class (1 hour per week)

E) Lecture and Tutorial Schedule

Lecture Session

Text
CILO Week Topic Book
Chapter
 Course Introduction
1, 6 1 1
 The Importance of Management Information Systems (MIS)
1, 6 2 The Importance of MIS 1
Organizational Strategy, Information Systems, and Competitive
4 3 3
Advantage
1 4 Hardware, Software and Mobile Systems 4

3, 4 5 Database Processing 5

2 6 The Big Data/ Cloud Computing 6

7 Revision / Catch-up lectures for previous weeks

3, 4 8 Organizations and Information Systems 7

2 9 Social Media Information Systems 8

4 10 Business Intelligence Systems 9

5 11 Information Systems Security 10

6 12 Information Systems Development 12

13 Revision for online test / Q&A

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Tutorial/Computer Laboratory Session

Week Topic Content

 Project team formulation
1 Course Introduction  Discussion of course assessment task
 Discussion of importance of MIS

2 Tutorial Discussion 1 Case Study on “Importance of MIS”

Case Study on “Organizational Strategy, Information

3 Tutorial Discussion 2
Systems, and Competitive Advantage”
Computer Lab 1 (1)
4 Using MS Excel for What-If Analysis (1)
Decision Support System (DSS)
 Computer Lab 1 (2) Using MS Excel for What-If Analysis (2)
Decision Support System (DSS)
5
 Computer Lab 2 (1) Using MS Excel for PivotTable Reports Generation
Decision Support System (DSS) (1)
Computer Lab 2 (2) Using MS Excel for PivotTable Reports Generation
6
Decision Support System (DSS) (2)
Computer Lab 3 Demonstrating Computer Software for Big Data
7
Exploring Big Data Analysis
Case study on “Organizations and Information
8 Tutorial Discussion 3
Systems”

9 Tutorial Discussion 4 Case study on “Social Media Information Systems”

10 Tutorial Discussion 5 Case study on “Information Systems Security/Ethics”

Team Presentation - Students participation and

Group Case Study Presentation feedback
11
(Team 1 & 2) Team 1: Case Study 1 The Amazon of Innovation
Team 2: Case Study 3 BOSU Balance Trainer
Team Presentation - Students participation and
feedback
Group Case Study Presentation
12 Team 3: Case Study 4 The Apple of Your i
(Team 3 & 4)
Team 4: Case Study 5 Fail Away with Dynamo,
Bigtable and Cassandra
Team Presentation - Students participation and
feedback
Group Case Study Presentation Team 5: Case Study 6 Turbulent Air in Those Azure
13
(Team 5 & 6) Clouds
Team 6: Case Study 7 Interorganizational IS_NPfIT
in the NHS Experience

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 F) Textbook

Title: Experiencing MIS, 8th edition, (Global

Ed)
Author: David Kroenke and Randall Boyle
Publisher: Pearson

G) Assessment Tasks

Tasks Weighting Description CILO

i. Group Case Prepare class presentation on a group basis reflecting 2, 4, 5 & 6

Presentation & the application of information management concepts
25%
Individual to case study or specific scenarios (15%) and
Reflection Report individual reflection report (10%).
Computer laboratories (2 x 5%) to reinforce the 3, 4 & 5
ii. Computer concepts learnt in the lectures.
Laboratories/ Computer project: Attempt either Task A (What-if
25%
Group Computer Analysis) or Task B (PivotTable Reports) to
Project illustrate managerial decision making using Excel
(15%)
A case study report to demonstrate the application of 2, 4, 5 & 6
iii. Individual
25% key concepts in Information Management (SMAC:
Written Report
Social, Mobile, Analytics and Cloud) in business.
1 hour online test (with multiple choices, fill-in-the- 1&3
blanks and/or short questions) to test the
iv. Online Test 25%
understanding of key information management
concepts.

H) Case Study Presentations (15%)

• All students are required to form project teams in order to do Case Study Presentations. This presentation
assignment accounts for 15% of the total course mark.
• Depends on number of students in each tutorial class, students are grouped in a team of 4~6 members.
Each team will be assigned randomly by the tutor to present one case study during the tutorial session
from week 11 to 13.
• Students are advised to start the preparation for the group presentation 4 weeks before the submission
deadline of the presentation file.
• Each team should prepare a power-point (PPT) presentation file to introduce the case, conduct analysis,
and answer the discussion questions.
• On the presentation day, all members in the group must present verbally. Students who do not show up
in the presentation without proper explanation will receive NO mark for the presentation.

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• Students will be assessed individually and as a team. Scoring will be based on i) identification of key
issues of the case, ii) clear analysis of the case, iii) arousing of in-class discussion, and iv) presentation
fluency. The marking criteria is stated on Page 7 of this document.
• The time for each team to conduct presentation is 15 minutes. At the end of the presentation, there will
be a 5 minutes Q&A session and other students are expected to ask reasonable questions and/or provide
observations on the information delivered during the presentation. Students can obtain Extra marks in
asking GOOD questions
• The Team Leader should submit the hard-copy of their presentation to the tutor and the soft-copy of
their PPT(x) presentation file to Moodle. Late submission of either hard-copy or soft-copy of the PPT
file will not be accepted.

Presentation Topics:

Tutorial Team Case Study Questions To Be

Week Answered/Presented
11 1 Case 1: The Amazon of Innovation Questions 1, 2, 3
11 2 Case 3: BOSU Balance Trainer Questions 1, 2, 3
12 3 Case 4: The Apple of Your i Questions 1, 2, 3
12 4 Case 5: Fail Away with Dynamo, Bigtable Questions 1, 2, 3
and Cassandra
13 5 Case 6: Turbulent Air in Those Azure Clouds Questions 1, 2, 3
13 6 Case 7: Interorganizational IS_NPfIT in the Questions 7-13, 7-
NHS Experience 14, 7-15

Submission of Hard copy:

The hard-copy of the PPT file, in the form of 4-slide-per-page and 2-sided, should be stapled with the Cover
Sheet, the members’ Contribution Form, and the Score Sheet and submitted to your tutor right before your
presentation.

Submission of Soft copy:

The soft-copy of the PPT file should be uploaded to Moodle on or before Sunday of your presentation week.
Before submission, the Team Leader should check that:

i) the presentation file is named properly. : BUS20119_Presentation-XXX-TeamY-caseZ.pptx (where

XXX is tutorial class, Y is your team number, Z is your case number, e.g. BUS20119_Presentation-L01-
Team1-Case1.pptx).
ii) put the name (or names) of student(s) responsible for preparing/presenting that particular slide in the
footer.
iii) never submit the cover sheet, contribution form nor score sheet to Moodle.

The purpose of using this electronic submission box is to check the originality of your file. Students should
do in-text citations and provide a list of references in the PPT(x) file whenever necessary.

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 BUS20119 Information Management
Semester A 2020-2021

Case Study Presentations Cover Sheet and Contribution Form

Case No: ________ Tutor Name: ______________________________

Tutorial Class: ______________________________ (e.g. LG1)

Team No: ______________ (to be assigned by the tutor) Date/Time of Presentation: ___________

Student Full Name Student ID English Name

(Team Leader)

Student Full Name Contribution %* Signature Date

* If all team members have contributed to the assignment more or less the same, 20% (with 5 members) should be
marked on it.

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 BUS20119 Information Management
Semester A 2020-2021
Case Study Presentations Score sheet (15%)
Similarity %: __________ (filled in by the Tutor)

Assessment Criteria Poor (D) Fair (C) Good (B) Excellent (A)

Content (70%) The topic not clear; There is a great deal of Sufficient information An abundance of
information included information that is not that relates to the material clearly related
CILO:
that does not support clearly connected to topic; many good to the topic; points are
2. Information
the topic in any way the topic points made but there clearly made and all
systems for group
is an uneven balance evidence supports the
collaboration
and little variation main ideas
(20%)
4. Apply concepts of
computer
applications (20%)
5. Design information
management
solutions (20%)
6. Ethical use of
information
systems (10%)
D (1-20) C (21-40) B (41-55) A (56-70)

Presentation File Little or no multimedia not clearly Use of multimedia not Balanced use of
(10%) multimedia used or connected to the topic; well connected to the multimedia; properly
ineffective use of some grammatical topic; few grammatical used to develop the
multimedia; lot of mistakes mistakes presentation; no
grammatical mistakes grammatical mistakes

D (1-2) C (3-5) B (6-8) A (9-10)

Speaking Skills Inaudible or too loud; Some mumbling; little Clear articulation but Poised, clear
(10%) no eye contact; rate eye contact; uneven not as polished articulation; proper
too slow/fast; speaker rate; little or no volume; steady rate;
seemed uninterested expression good posture and eye
and used monotone contact; enthusiasm;
confidence

D (1-2) C (3-5) B (6-8) A (9-10)

Audience Response Incoherent; audience Some related facts but Presented facts with Involved the audience
(5%) lost interest and could went off topic and lost some interesting in the presentation;
not determine the the audience’s “twists”; held the points made in
point of the attention most of the audience’s attention creative way; held the
presentation time. most of the time audience's attention
throughout

D (1-2) C (3) B (4) A (5)

Length of Too long or too short Within three minutes Within two minutes of Within one minute of
Presentation (5%) of allotted time allotted time allotted time

D (1-2) C (3) B (4) A (5)

Comments:

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I) Individual Self-Reflection Report (10%)
Through the Group Case Study Presentation, student evaluate his/her learning experience such as
• what you have learnt, your feelings, your realizations, your actions etc. (from the Group Case Study
Presentation);
• your (and/or your team members, etc.) contribution to the Group Case Study Presentation and how you
get on with your team members, the difficulties encountered in doing the Group Case Study Presentation
(e.g. application of concepts or information search) and how the problems are overcome;
• the most successful and the most difficult issue(s) in the Group Case Study Presentation;
• whether the theories and concepts learnt in the Group Case Study Presentation are useful in your discipline
of study (e.g. Accountancy, Marketing, Financial Studies, etc.);
• how/what you have read and learned might change your thinking and affect your practice in both personal
and academic situations;
• suggestions for the improvements of the Group Case Study Presentation and
• any relevant points you may want to discuss etc.

Submission:

• a Hardcopy of one A4 page (300 - 400 words) individual reflection report with the Individual Reflection
Report Cover Sheet to be submitted to the tutor on Friday of Week 13.
• the Softcopy (in MS Word format) should be submit to Moodle for plagiarism checking on Friday of
Week 13.
- Format of filename: BUS20119_Reflection-XXX-TeamY-StudentID.docx (where XXX is tutorial
class, Y is your team number, StudentID is your full Student ID, e.g. BUS20119_Reflection-L01-
Team1-5001234.docx).
- Mark will be deduced if the is any suspected case of plagiarism.
- Never submit the cover sheet to Moodle!
• Late submission (both soft and hard copies) will be not accepted.

Grading Criteria (10%)

Marks Requirements
• Points are clearly delivered and with examples supporting the main ideas
9-10
• Well formatted report with no grammatical mistakes
• Points are delivered but with few examples supporting the main ideas
7-8
• Well formatted report with few grammatical mistakes
• Points are delivered without any examples supporting the ideas
5-6
• Report with satisfactory format and some grammatical mistakes
• Points are not clearly delivered
3-4
• Report with basic format and a lot of grammatical mistakes

1-2 • Little or no effort in any of the above categories

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 BUS20119 Information Management
Semester A 2020-2021

Individual Reflection Report Cover Sheet

Course: Information Management

Course Code: BUS20119
Tutor:
Tutorial Class: __________________
Team Number: __________________ (to be assigned by tutor)

Student Name: _____________________________

Student ID: _____________________________
Presentation Date: _____________________________

Plagiarism Declaration
I understand that Plagiarism is regarded as a very serious offence in UOWCHK. Any related offence will
lead to disciplinary action.

I declare that, to the best of my knowledge and belief, this assignment is my own work, all sources have been
acknowledged and the assignment contains no plagiarism.

I further declare that I have NOT previously submitted this work or any version / part of it for assessment in
any other course offered by UOWCHK or any other education institution in Hong Kong or overseas. If a
clear case of plagiarism is found, penalties may include failure for this course, suspension from study,
expulsion from UOWCHK, and debarment from re-admission.

Signature: ______________________________________

Date: ______________________________________

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J) Computer Laboratories & Project (25%)
The breakdown of the assessment tasks will be as follows:

Task Description Weighting

1 Computer Lab 1: What-If Analysis 5%
2 Computer Lab 2: PivotTable Reports Generation 5%
3 Group Computer Project 15%
Total 25%

Each student has to submit individually the lab results of “Computer Lab 1: What-If Analysis” and
“Computer Lab 2: PivotTable Reports Generation” Excel files (2% each, total 4%) to Moodle by Friday of
Week 8.

Group Computer Project (15%): Decision Making using Microsoft Excel

Each team should choose either Task A or Task B.

Task A: What-if Analysis (15%)

1. From the What-if data file provided, create a table. Heading for first column is “Avg. number of
mainland visitor arrival per day”, second column is “Mainland visitors’ total contribution HK retail
sales”, and the third column is “HK GDP”.
2. Use “Avg. number of mainland visitor arrival per day” as the first “Column input cell”.
3. Calculate the “Mainland visitors’ total contribution HK retail sales”, and “HK GDP” for different “Avg.
number of mainland visitor arrival per day”, ranging: 100000, 90000, 80000, 70000, 60000, 50000,
40000, 30000, 20000, 10000.
4. Create the What-if Data Table.
5. Interpret the resulting table (i.e., what relationships do you find from the table?)

Task B: PivotTable Reports (15%)

1. From the PivotTable data file provided, select the top 10 economies in term of their GDP.
2. Use the selected data to create PivotTable Reports in a new worksheet.
3. Use “Country” and then “GDP” as rows; use “GDP growth” as columns; and use “Unemployment” as
content of the table.
4. Set two decimal points for Unemployment rates.
5. Remove column Grand Total.
6. Remove all Subtotals.
7. Sort the Column Labels by Ascending Order of Unemployment (Hint: Click on the button next to the
“Column Labels”).
8. Interpret the resulting table (i.e., what relationships do you find from the table?)

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Submission:

Each team should submit the hardcopy of the Group Computer Project Report (stapled with the related
Computer Project Cover Sheet) to the tutor’s pigeonhole, and upload the softcopy to Moodle.

Remember to specify clearly your Tutor’s name, Tutorial class number, Team number, all team
members’ full Names and Student ID number.

Format of file name for submission should be as follows:

BUS20119_Computer Project-XXX-TeamY.doc
BUS20119_Computer Project-XXX-TeamY.xls
(where XXX is tutorial class, Y is your team number, e.g. BUS20119_Computer Project-L01-Team1.xls).

The Group Computer Project Report should be in report format:

 Cover Sheet
 Content Outline Page
 Introduction
 Sections of analysis and discussion on solution procedure and interpretation for each of the problems
(You could add different mind maps to illustrate your procedure of solving each of these problems)
 Conclusion and Recommendations

Other printing specifications are as follow:

 Font “Times New Roman”

 Font size “12”
 MS Word’s default margins
 Single line spacing, skip one line for new paragraph
 Print on both sides

Deadline of submission is on the Friday of Week 13 for all teams. (For late submissions, 10% of your
original marks will be deducted for each calendar day late.)

Plagiarism found will score zero marks and be regarded as academic misconduct.

All students should keep back-up copies of all works submitted.

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 BUS20119 Information Management

Semester A 2020-2021

GROUP COMPUTER PROJECT (15%)

COVER SHEET

Task A: What-if Analysis / Task B: PivotTable Reports #

Tutor: Submission Date:

Tutorial
Team:
Group:

Contribution
Student FULL name Student ID Signature
%*

Marks Marks
Marking Criteria
Distribution % Awarded
Procedures for producing the result 8%
Accuracy of the result 4%
Interpretation of the result 3%

Total 15%

* If all team members have contributed to the assignment more or less the same, 20% (with 5 members) should be
marked on it.

# Please delete where inappropriate.

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K) Individual Written Report (25%)

SMAC (social, mobile, analytics and cloud) is the concept that the convergence of four technologies is
currently driving business innovation.

SMAC enables a business to transit from traditional to digital business. The four technologies improve
business operations and help companies get closer to the customer with minimal overhead and maximum
reach. The proliferation of structured and unstructured data created by mobile devices, wearable technology,
connected devices, sensors, social media, and website browsing is creating new business models built on
customer-generated data. None of the four technologies can be an afterthought because it's the integration of
social, mobile, analytics and cloud together that creates a competitive advantage and new business
opportunities.

The technologies under the SMAC umbrella are as follows:

 Social: Social media platforms such as Twitter, Facebook, Instagram and Snapchat have provided
businesses with new ways to reach, interact with, target and acquire customers. It has given rise to new
marketing tactics such as viral marketing campaigns, and new data sources such as likes, reposts,
hashtags and network connections.
 Mobile: Mobile technologies and platforms such as the iPhone and the iPad, have changed the way
people communicate, shop and work. The introduction of connected devices and wearable devices, both
of which rely on cheap sensors to generate and transmit data, are the basis for new business models and
new services offered to customers.
 Analytics: Data analytics allows businesses to understand how, when and where people consume certain
goods and services. It is also used as a predictive indicator for future customer behavior. As the cost for
processing power and storage decreased, analytics became a top priority for companies. The open source
project Apache Hadoop ushered in a new era of analytics called big data.
 Cloud: Cloud computing provides a new way to access technology and the data a business needs to
quickly respond to changing markets and solve business problems. It ushered in a new way to build
infrastructure, platforms and services. Amazon Web Services was one of the big disruptors in this space.

A pioneer in the tapestry of digital services, SMAC uses customer-provided data combined with existing
loyalty programs, enterprise social media presence, and other functions while capitalizing on the popularity
of cloud computing and mobile technology. SMAC enables enterprises to function as a consumer-driven
digital business.

Recently, the Internet of Things (IoT), a network of connected devices that enables machine to machine
communications, is often referenced in relation to SMAC, but exactly where it fits in is still up for debate.
Some believe IoT belongs under the SMAC umbrella; others see IoT as an extension of the four already-
established SMAC pillars.

NetFlix, the popular video company, was one of the few ones who adopted SMAC framework to achieve its
ambition of fast growth and optimized operations. They took the decision to shift from traditional data
center environment to cloud based setup in Amazon AWS Infrastructure. Netflix used all of the four
components of the SMAC framework:
 Social: Users are encouraged to log in using their social media accounts that help the registration
process faster thereby better user experience. Users can share their activity on their social media
accounts so that they can share experience, reviews with their friends. Netflix continues to use social
media to build and promote its brand. For example, the company creates original content, and by
releasing an entire series of episodes at once, it triggers a social media buzz that gets customers talking
and builds up a fan base.

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 Mobile: Mobile technologies and platforms such as the iPhone and the iPad, have changed the way
people communicate, shop and work. The introduction of connected devices and wearable devices are
the basis for new business models and new services offered to customers. The videos both recorded and
streaming is well architected for users to access on their mobile devices and laptops with uniform user
experience across all devices.
 Analytics: Netflix can break down customer data analysis to such a granular level that its
recommendation engine can personalize suggestions for individual family members who share the same
account, a concept known as 1:1 marketing. Analytics helps to know the interests, preferences, and
choices of video content of the users so that Netflix can optimize their digital library based on the
customer’s demand.
 Cloud: Netflix draws upon up to 20,000 servers running in Amazon data centers. Using the potential of
Amazon AWS cloud features, Netflix is able to spread its processing across many different data centers
for data redundancy and distributed processing. The AWS cloud services help Netflix to safeguard
themselves from possible infrastructure outages.

References

Rouse, M. and Laskowski, N. (n.d.). What is SMAC (social, mobile, analytics and cloud)? - Definition from
WhatIs.com. Retrieved from https://searchcio.techtarget.com/definition/SMAC-social-mobile-analytics-and-cloud.

Telecom (2017, August 17). How Social media, Mobile, Analytics, and Cloud Computing [SMAC] together is
improving business? Retrieved from https://www.progroalliance.org/social-mobile-analytics-cloud-computing/

Watts, S. (2019, July 1). Whatever happened to SMAC: Social, Mobile, Analytics, and Cloud? Retrieved from
https://www.bmc.com/blogs/smac-social-mobile-analytics-cloud/.

Assignment

Select a company in Mainland China, Hong Kong or Taiwan that has harnessed the SMAC (or part of
SMAC) framework. Based on the concepts learnt in this course (e.g. Week 4: Hardware, Software and
Mobile Systems; Week 6: The Big Data and Cloud Computing; Week 9: Social Media Information
Systems etc.), analyze and evaluate the implementation of SMAC in the company in order to attain
competitive advantage and explore new business opportunities. You should also make
recommendations on the improvements and/or implementation of SMAC in the company in future.

The individual report should be written based on the following guidelines:

1. No. of words  1,500 words (+/-50 words) in total (STRICTLY

ENFORCED)
 excluding references and appendix

2. Due date  To be confirmed. Softcopy of the report should be sent

to your tutor via e-mail.

3. Formatting  Use business report format

 Provide headings and sub-headings in your report for
tutor’s easy reading
 Use the standard Individual Written Report Cover
sheet attached on the next page
 Use the font “Times New Roman”
 Use font size “12”
 Use Microsoft Word’s default margins
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  Use single line spacing, skip one line for a new heading,
sub-heading or paragraph
 Write down the total ”numbers of words” in the cover
page

The softcopy of your file should be labelled as "BUSC20119_Individual Written Report-Tutorial Group No.
-Student Number.doc" (For example: BUSC20119_Individual Written Report-LG1-52233688.doc) and
submitted to Moodle on Friday of Week 13. Late submission will result in a 10% of mark deduction per
calendar day.

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 BUS20119 Information Management
Semester A, 2020/21
Individual Written Report Cover Sheet

Course: Information Management

Course Code: BUS20119
Tutor: __________________
Tutorial Class: __________________

Student Name: _____________________________

Student ID: _____________________________
Word Count: _________ words

Plagiarism Declaration
I understand that Plagiarism is regarded as a very serious offence in UOWCHK. Any related offence will
lead to disciplinary action.

I declare that, to the best of my knowledge and belief, this assignment is my own work, all sources have been
acknowledged and the assignment contains no plagiarism.

I further declare that I have NOT previously submitted this work or any version / part of it for assessment in
any other course offered by UOWCHK or any other education institution in China or overseas. If a clear
case of plagiarism is found, penalties may include failure for this course, suspension from study, expulsion
from UOWCHK, and debarment from re-admission.

Signature: ______________________________________

Date: ______________________________________

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 BUS20119 Information Management
Semester A, 2020/21
Individual Written Report Assessment Rubric (25%)

Assessment Failure Marginal Satisfactory Good Excellent %

Criterion (CILO) F D C B A

Supporting No supporting Few supporting Supporting Supporting Supporting

evidence (2, 4, evidence is given or evidence is given evidence is evidence is evidence is
6) supporting but details given adequate but adequate and adequate and
evidence is not are not specific not specific enough specific enough to
adequate and not enough specific enough develop the main
25
specific enough idea effectively and
accurately

F (1-5) D (6-10) C (11-15) B (16-20) A (21-25)

Application of Fail to apply any Limited application Some application of Good application of High level of
theories (2, 4, theories to the of theories to the theory to the theory to the theoretical
6) subject of the study specific topic of the specific topic of specific topic of the application to the 25
study the study study subject of the study

F (1-5) D (6-10) C (11-15) B (16-20) A (21-25)

Analysis and The content has The content has not The content has The content has The content had
Evaluation (2, been failed to been adequately been been analyzed and been accurate,
4, 5, 6) address relevant analyzed and descriptively evaluated at the creative and
issues addressed presented appropriate level
30
intelligently written
at the high level

F (1-6) D (7-12) C (13-18) B (19-24) A (25-30)

Recommendation No or weak Clear but not Clear and sufficient Clear, critical and Clear, critical and
(4, 5) recommendation creative recommendation creative very creative
and not using recommendation and use sufficient recommendation recommendation
theory to support and use few theories to well-grounded in well-grounded in
theories to support support theory theory showing 10
development of
new ideas and
concepts

F (1-2) D (3-4) C (5-6) B (7-8) A (9-10)

Clarity of Meaning unclear Meaning apparent, Language mainly Language fluent, Fluent writing style
expression and/or grammar but language not fluent, grammar grammar and appropriate to
(including and/or spelling always fluent, and spelling spelling accurate document, grammar 10
contain frequent grammar and/or mainly accurate and spelling
accuracy, spelling,
errors spelling contain accurate
grammar, errors
punctuation)
F (1-2) D (3-4) C (5-6) B (7-8) A (9-10)

Total Mark:

Grade:

Additional comments:

Tutor: Date:

* Marks are subjected to the moderation of the course examiner.

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L) SUPPLEMENTARY INFORMATION FOR ASSESSMENT-RELATED
POLICIES

Students should draw attention on following notes about the assessment-related policies:

1. A student’s final mark in this course will be the aggregate of the results from all assessment tasks
according to the percentage weighting of the assessment tasks, leading to the award of a final grade.

2. Students have the responsible to keep a record of all assessment works submitted to the lecturer or
tutor. Students should receive the grade sheet of each assessed work in 14 to 21 working days. All
assessed works will be retained for one year by the course examiner after the release of final grade
and then will be destroyed.

3. According to the UOWCHK’s rules on academic honesty, “Academic Honesty” is central to the
conduct of academic work. Students are expected to present their own work, give proper
acknowledgement of other’s work, and honestly report findings obtained. Academic dishonesty is
regarded as a serious offence in UOWCHK. Any related offence can lead to disciplinary action with a
penalty including expulsion from UOWCHK and debarment from re-admission.

4. By referring to the UOWCHK’s rules on academic regulations on illness or other circumstances

affecting assessment, if you are not able to attend an examination or in-course assessment (e.g.
presentations, group projects, tests, etc.) contributing a weighting of 20% or above to the assessment
of a course due to extenuating circumstances such as illness, hospitalization, accident, family
bereavement or other unforeseeable serious personal or emotional circumstances, you need to inform
your home academic unit offering the programme in which you are enrolled. Please refer to the
Academic Regulations on Illness or other Circumstances Affecting Assessment for details:
https://www.uowchk.edu.hk/stud_home/stud_rules/academic_regulations_of_ad_2019-20.pdf

5. Students who encountered in learning difficulties should approach the course examiner or tutor at
once to seek for appropriate advices and supports.

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