亚马逊全球消费趋势

及选品报告

Global
Consumer Trends and
Purchasing Behavior
Report
•
•
•
 2.25
2.02
1.5

2020 2021 2022

/ 48%

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33%

32%

31%

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1. 2.Ipsos
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豪华的住宿

1.Ipsos 2023 Q1 2.Ipsos

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58 29 87 41 39 80

42 31 73 35 28 63

31 35 66 32 18 50

29 39 68 20 25 45
 35 %

21 31

18 29

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47
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3.3
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 %

53

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 3
56.5% 54.5%

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1.Ipsos 2. Researcher and Research LLC

 +12%
477,943
+17%
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356,281 +19% +28%
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289,525 272,042

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1.Ipsos
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67.8 68.1 68.4 69.3 69.7 69.3 69.1 69.4 69.0

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1. 2.Ipsos
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41.4%

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11.3 37.5 38.9 9.1

9.4 42.5 39.3 6.3