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Theoretical Background

This research is anchored with the Theory of Green Packaging which was cited in the

study of Zhou, F. (2020). The theory of green packaging design focuses on incorporating

environmentally friendly practices into packaging solutions to reduce waste generation and

environmental pollution. This theory emphasizes the importance of selecting green packaging

materials and considering the structural design of packaging to minimize environmental impact.

By investigating the use of environmentally friendly concepts in packaging design, such as the

use of recyclable or biodegradable materials, green packaging design seeks to meet the demand

for sustainable practices. Reduction of resource consumption, reduction of trash generation, and

reduction of greenhouse gas emissions are some of the advantages of sustainable packaging

solutions. Businesses and consumers may help create a more environmentally friendly future by

implementing sustainable packaging practices that conserve resources, lower pollution levels,

and support a circular and sustainable economy.

Furthermore, another study conducted in China by Yuan, Z (2023) used the theory of

Green Packaging on the practical application of green ecological design principles in food

packaging. It analyzes the impact of green packaging solutions on sales volume, costs, and

profits, emphasizing the importance of selecting appropriate packaging materials based on

environmental consideration. The study also emphasizes how crucial it is to match the choice of

packaging materials with overall environmental goals. It highlights that the effectiveness of

environmentally friendly packaging solutions depends on the careful selection of materials that

not only meet functional needs but also reduce environmental impact throughout the course of
the product life cycle. The goal of the research paper is to help businesses navigate the

challenging field of sustainable package design and implementation by illuminating the

real-world effects of these choices.

Wandosell, G. et.al (2021) delves into two key aspects of green packaging: the

development of green packaging structure design and the supply chain perspective on green

packaging development. It begins by examining the development and inventiveness in the design

of green packaging structures. This includes investigating new materials that provide sustainable

substitutes for conventional packaging materials, such as plant-based substitutes, recycled

plastics, and biodegradable polymers. The research looks at how developments in manufacturing

technology and materials science have made it easier to create packaging structures that are both

practical and environmentally benign. Furthermore, it highlights the significance of taking into

account elements like product protection, shelf life, and consumer convenience when creating

environmentally friendly packaging structures, emphasizing the necessity of a comprehensive

strategy that strikes a balance between sustainability and usability.

The second section of the paper explores the evolution of green packaging from the standpoint of

the supply chain. It examines how different parties, such as suppliers, retailers, manufacturers,

and customers, contribute to the supply chain's adoption of green packaging techniques. Talks

about implementing eco-friendly manufacturing techniques, obtaining sustainable materials, and

streamlining packaging logistics to reduce environmental impact are all included in this. The

essay also looks at the potential and problems that come with incorporating green packaging into
current supply chain processes, including consumer perceptions, cost issues, and regulatory

compliance.

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