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Team#18 PESTELanalysis
Team#18 PESTELanalysis
Weight according to
INSTRUCTIONs ON HOW TO FILL OUT the importance by Multiply Column B by
THE CHART: splitting the 100% Attractiveness Level Column C
High: 3
Moderate: 2
Low: 1
Negative Impact: -1
NB: Select 5 of 6 factor and 12 of 18 variables NAME of Country #1: Japan
Attractiveness Level (High / Total = Weight x
WEIGHT OF THE
FACTORS Moderate / Low / Negative Attractiveness for
VARIABLE
Impact) COUNTRY 1
POLITICAL
Tariff 6% Moderate: 2 12
Subtotal: 21% 42
ECONOMICAL
Subtotal: 5% 20
SOCIOLOGICAL
Wine Consumption per Capita 15% High: 3 45
Subtotal: 0
ENVIRONMENTAL
73 High: 3 30
Preferential tariff rate to CUSMA countries
(not tariff) High: 3 18
48
25
3.4 L High: 3 45
83.72% Moderate: 2 14
68 (2023) Low: 1 3
29
20 High: 3 45
The corruption index for the UK is 71/100 which shows that they have a low
amount of corruption which is beneficial to business
They have a Trade Agreement with mexico and I found that there is a 0% tariff or duty on wine
21.8% of consumers drink at least one glass of white wine a week and
20.5% of consumers drink one glass of red wine a week.
In the United Kingdom 58% of adults would buy a product if it had eco friendly
and sustainable packaging
there risk index of natural disaster is 5.78 due to winter windstorms and
flooding
Scotland 82.08
England 80.75
Northem Ireland 82
Wales 82.17
Legal drinking age is 18, although if accompanied by gaurdian they can
drink but not buy at 16 or 17 which allows a larger drinking population
Requires the address of a business in the UK, Channel Islands or Isle of Mann, or the Importer
Information
markets the wine under its own name
Source/Bibliography (link)
https://www.focus-economics.com/country-indicator/
Japan Sources
Japón - Piramide de población 2021 (2021).
Datosmacro.com. https://datosmacro.expansion.com/demografia/estructura-poblacion/japon
関税制度 | メキシコ - 中南米 - 国・地域別に見る - ジェトロ. (2023, June 30).
https://www.jetro.go.jp/world/cs_america/mx/trade_03.html
Consulta de cuadro resumen (SIE, Banco de México). (2024, February 29). Sistema De Información Económica. https://www.banxico.org.mx/SieInternet/consultarDirectorioInternetAction.do?
sector=6&accion=consultarCuadroAnalitico&idCuadro=CA113&locale=es
生分解性プラスチックとは?使用用途やメリット・デメリットも併せてご紹介.
(2024, February 8). 事業を最適化する紙総合商社SHIFTON. https://shifton-kpp--gr-
com.translate.goog/media/green/a100?_x_tr_sl=ja&_x_tr_tl=en&_x_tr_hl=en&_x_tr_pto=sc
https://www.focus-economics.com/country-indicator/
The World Bank. (2022). GDP per capita (current US$) | Data. Worldbank.org. https://data.worldbank.org/country/united-kingdom?view=chart
Japan vs the United Kingdom Economies: 61 Stats Compared. (2020, April 14). Georank.org.
https://georank.org/economy/japan/united-kingdom#:~:text=Japan%20vs%20the%20United%20Kingdom%3A%20Economic%20Indicators
%20Comparison
Leaker, D. (2019). 18-24 year old population: All persons - Office for National Statistics. Ons.gov.uk.
https://www.ons.gov.uk/employmentandlabourmarket/peopleinwork/employmentandemployeetypes/timeseries/jn5q/lms
Statista. (2018). UK: population, by age 2018 | Statista. Statista; Statista. https://www.statista.com/statistics/281174/uk-population-by-age/
*we combined the data of 25year olds and up from the Statista website and data of 18-24yr olds from the other and divided it by population from 2022 to
get our percentage
Lunzer, P. (2022, December 8). Alcohol Consumption Statistics UK 2022 & 2023. Lunzer. https://lunzerwine.com/blogs/news/alcohol-consumption-
statistics
Sustainable Packaging Statistics in the UK in 2022. (2022, October 5). The Bag N Box Man. https://bagnboxman.co.uk/blogs/blog/sustainable-
packaging-statistics-in-the-uk-in-2022#:~:text=Well%20over%20half%20of%20UK%20adults%20are%20willing
Mercer, C. (2020, March 12). Tax on wine: How much do you pay in the UK? – Ask Decanter. Decanter. https://www.decanter.com/learn/tax-wine-much-
pay-uk-ask-decanter-357119/