ANALYZING THE COMPANY RESOURCES

1. TANGIBLE RESOURSES
- Technology resourse: Advanced technology Technological innovation,
installation of complete and modern production line systems, anticipating
new technologies with the best technical and food safety standards. The
company built more factories with modern and advanced equipment in
key economic regions of the country, creating an initiative in production
and business. The company has applied the "quality management system
according to international standards iso 9001: 2000".
- Finance resource: Stable revenue on the high base of the same period
According to the financial report of the four quarter of 2023, total
revenue reached VND 18,094 billion, stable compared to the same period
last year.
- Human resource: Enthusiastic and experienced team in the industry.
Chairman Mai Kieu Lien has 30 years of experience in the corporate
remodeling industry and plays a key role in the company's growth and
development.
- Production process:
Strict and strict management to ensure product quality and reasonable
production costs; Comply with production principles linked to the
market; diversify products, use reasonable costs in the production
process. INTANGIBLE RESOURSES
- Political factor: Vietnam is a country with a stable political institution
that facilitate doing business in Vietnam. Moreover, Vietnam is a
peaceful country without war and terrorism. The government has many
policies to support the milk industry for running business.
 - Social factor: Level of education about milk’s benefits. Parents are
concerned about their children’s health and try to buy milk. People's
living standards are increasing to improve health and beauty increasing,
there are still many people (more than 80%) who are living in the rural
area don't have the habit of drinking milk. Milk consumption per capita
in Vietnam quite low and percentage of malnourished children still high
- Reputation: The image of a Vietnamese dairy cow on Vinamilk's milk
packaging has become very familiar to Vietnamese people, especially
children. Nearly any child can hum "We are happy cows" in the
company's milk ad.
- Partnership: Vinamilk has built sustainable relationships with suppliers
through the evaluation policy of the company, which provides financial
support to farmers to buy dairy cows and buy good quality milk at high
prices.
ANALYZING THE ORGANIZATION’S MANAGEMENT, HRM,
MARKETING, FINANCE/ACCOUNTING, R&D, MIS
 To ensure mastery of modern equipment, the company also regularly trains
and develops human resources. Directors and

Marketing and sales

MARKETING AND SALE
Build marketing campaigns based on multi-faceted communication methods.
The goal is to take the domestic market as the center, promoting the evelopment
of small retail outlets throughout the territory. In addition, actively promote
foreign relations, develop new markets while still maintaining the domestic
market.
RESEACH AND DEVELOPMENT
The Vietnam Powdered Milk Factory is equipped with the Asia's leading modern
milk powder production line with state-of-the-art production technology. The
factory operates with completely closed process, 100% automatic from processing,
canning, packing, ensures absolute safety and food hygiene for consumers. In
addition, the plant is equipped with bar code tracking system from raw material
input to finished products in order to easily trace any complaints related to the
product.
High-quality ingredients are tested in accordance with strict standards before being
stored. The factory has quality control staff with good knowledge and laboratory
equipped modern machines, applies advanced methods for testing. All processing
stages are strictly controlled.
FINANCE/ACCOUNTING
Finance resource Stable revenue on the high base of the same period According to
the financial report of the third quarter of 2022, total revenue reached VND 16,094
billion, stable compared to the same period last year, exceeding VND 16,000
billion for the first time in the context of social isolation => Vinamilk brought into
play its advantages of nationwide scale and achieved positive business results. Net
cash flow from operating activities recorded an improvement Reached more than
4,235 billion in the third quarter of 2022, up 4% over the same period.
Accumulating 9 months, net cash flow from operating activities reached 7,190
billion. Thanks to the implementation of operational optimization measures, the
inventory balance as of September 30, 2022 has decreased by 22% compared to the
previous quarter and is the lowest level since the first quarter of 2021. This helps
shorten the inventory turnover and cash turnover in the third quarter of 2022
compared to the second quarter of 2022