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Name: - Dev Deepak Pathak

Class: - TYAN Roll No: - 27 Batch: - B


Subject: - Entrepreneurship Development (22032)
Date: -
Assignment No: 14: compile information of various insurance
schemes covering different risk factors.
 Executive Summary
PC Repair will provide computer and technical consulting (repairs,
training, networking and upgrade service) to local small businesses as
well as home PC users. The company will focus on marketing,
responsiveness, quality, and creating and retaining customer
relations.
PC Repair was initially formed as a sole proprietorship, but was
reconfigured as an S Corporation in December of 2004. PC Repair will
at first be a home office start-up, utilizing one studio room in the
owner's home and serving customers in the local Ramsford-on-
Bitstream area. In the third month of our plan, we will move into a
leased office space and hire a second technician. As sales increase, we
will hire additional personnel.
 The Market
The very nature of the computing industry, with its extraordinary rate
of technological development, creates a constant need for businesses
skilled in updating and advising customers on computer-related
issues. In town, the majority of potential customers are dissatisfied
with existing options, creating an attractive niche for an innovative
start-up. Small business PC users will provide the majority of our
business revenue. Business Week expects the computing industry to
grow at a rate of 12% and the processor speeds to continue to expand
for years to come, providing a rich resource for sales.
PC Repair has decided to focus mainly on the small business market,
as these customers typically don't have a full-time IT person, but have
full-time IT needs. PC Repair will offer an affordable, on-demand
service for these customers. We can also offer maintenance
agreements that generate additional monthly income. For our
residential customers, we will offer a very affordable and helpful
service with a very flexible schedule to meet their needs. Our target
market will focus on Ramsford-on-Bitstream and the surrounding
areas. Market research indicates there is an abundance of business
for a small company such as PC Repair.
 Start-up Funding and Financials
To get PC Repair started the owner is providing cash and assets. We
are also seeking a shortterm loan, to be secured with the owner's
home equity, and repaid within three years. Our conservative sales
forecasts, based on industry research within the local area, project
hefty sales in year one, steadily increasing through year three. To
reach these goals, we will use an aggressive advertising campaign to
exploit our competitors' weaknesses. With good
cost control, we will see a modest, yet comfortable, net profit the
first year, even after moving into a leased space and hiring additional
technicians.

 Objectives
1. To provide the best service available to the community at an
affordable price.
2. To generate substantial market share so that PC Repair is a
common name.
3. Constant growth in sales from start up through year three.
4. To generate customer satisfaction so that at least 40% of our
customer base is repeat business.
 Mission
Our goal is to set the standard for on-site computer solutions through
fast, on-site service and response. Our customers will always receive
one-on-one personal attention at a very affordable price. Our
customers will receive the highest quality of customer service
available. Our employees will receive extensive training, a great place
to work, fair pay and benefits, and incentives to use their own good
judgement to solve customers' problems.
 Keys to Success
1. Establishing a brand identity and generating brand recognition
through marketing.
2. Responsiveness: being an on-call computer paramedic with fast
response time.
3. Quality: getting the job done right the first time, offering 100%
guarantee.
4. Relationships: developing loyal repeat customers—retainers
Conclusion: we can prepare a business plan for a small scale
industry
Questions :
1. What are some important business plans to run a business .
Ans : Running a successful business involves careful planning and
execution. Here are seven important business plans to consider:
Business Plan: A comprehensive document outlining your business
goals, target market, products or services, marketing strategies,
operational plan, and financial projections. It serves as a roadmap for
your business and helps in securing funding, attracting partners, and
guiding decision-making.
1. Marketing Plan: Details how you will promote your products or
services to your target audience. It includes market research,
competitor analysis, branding strategies, advertising channels,
pricing strategies, and sales tactics. A well-executed marketing
plan helps in creating brand awareness, generating leads, and
driving sales.
2. Financial Plan: Outlines your business's financial health, including
startup costs, revenue projections, cash flow forecasts, and profit
margins. It also includes funding sources, such as loans,
investments, or grants, and outlines how you will manage
expenses and ensure profitability.
3. Operations Plan: Describes how your business will function on a
day-to-day basis. It includes details about your location, facilities,
equipment, suppliers, production processes, inventory
management, quality control measures, and staffing
requirements. An efficient operations plan ensures smooth
business operations and customer satisfaction.
4. Human Resources Plan: Focuses on your workforce needs,
including hiring, training, and managing employees. It outlines
your organizational structure, job roles and responsibilities,
recruitment strategies, employee development programs,
compensation and benefits packages, and policies for handling HR
issues. A well- defined HR plan helps in attracting and retaining
talented employees.
5. Risk Management Plan: Identifies potential risks and
uncertainties that could affect your business and outlines
strategies for mitigating them. It includes assessing risks related
to market conditions, competition, regulatory compliance,
cybersecurity, natural disasters, and financial volatility.
Implementing risk management strategies helps in protecting
your business from unexpected setbacks and losses.
6. Technology Plan: Addresses the role of technology in your
business operations and growth strategies. It includes selecting
and implementing software systems for accounting, customer
relationship management (CRM), inventory management, and
other essential functions. Additionally, it outlines plans for
leveraging technology for innovation, improving efficiency, and
staying competitive in the market

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