Fiseha Yetsub

PROJECT PROPOSAL FOR THE
ESTABLISHMENT OF SHOPPING
MALL (PLAZA)
PROJECT ADRESS- BAHIR DAR CITY ADMINSTRATION
PROMOTER: SAINT TRADING PLC,
GENERAL MANAGER, MR., OUMAR ALLI
Mobile No: +251 9-30-11 20 78
October,2023 Bahir dar

Declaration
I declare this G+14 with G-2 basement modern shopping complex and mall Project proposal is
prepared for SAINT PLC, brought by Mr., OUMAR ALLI, the project’s
manager.
Confirmation
The proposal can be submitted for examination with my approval as a general manager.
Mr., OUMAR ALLI
Signature Date
ii
PROJECT PROFILE
PROJECT NAME SAINT PLC
PROJECT TYPE SHOPPING MALL PLAZA
NATIONALITY ETHIOPIAN
PROJECT LOCATION AMHARA REGION, BAHIRDAR CITY, ETHIOPIA
PROJECT COMPOSITION G+14 and g-2 basement MULTI-PURPOSE
SHOPPING MALL plaza
TOTAL REQUIRED AREA OF LAND FOR 10,000 M2 OF LAND
THE PROJECT
THE TOTAL GRAND INVESTMENT COST 2(Two) BILLION ETB
ALLOCATED
EMPLOYEEMNET OPPORTUNITY 2050 INDIVIDUALS(temporary and permanent)
SOCIAL AND ECONOMICE BENEFIT Provides a better type of building, employment
opportunity, generation of income and other
benefits to the city and local community in
General.
Possible selection of site by the Our first choice is the open place found in kebele
developers 05 at the back of Rhanile hotel and the second
choice is around kebele 04 infront of national
lottery administration office, currently which is
slum and squatterd setlement. Needs to be
Redeveloped.
In our place of our first secection Currently there is no one to be replaced and
Compensated, it’s non occupied government land.
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Executive summary
The project envisages the establishment of G+14 with G-2 basement modern shopping mall
plaza building plant with a total number of 150 different sized rooms in Bahir Dar city.
The present demand for modern shopping mall plaza building services in Amhara Region is
not up grading compared to its infrastructure and economic development.
The total grand investment requirement is estimated at birr 2 billion, of which 85 % is for
building construction.
The project is new for the city of Bahirdar and it will be the land mark of the city, people
can spend their leisure time in it, can get everything in one place, it will be the city’s best
place ever.
The project requires the total area of 10,000 m2 of land better to be in the city’s central
business district area.
The project is expected to creat employment opportunities for 2050 persons as temporary
and permanently, during its construction period and its operation work.
The project is financially viable with an internal rate of return (IRR) of 20.7% and a net
present value (NPV) of Birr 12,420,000 discounted at 18%.
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Table of Contents
Declaration ...................................................................................................................................... ii
Executive summary ........................................................................................................................ iii
List of figures ............................................................................................................................... viii
List of tables ................................................................................................................................. viii
Chapter one ..................................................................................................................................... 1
Introduction ..................................................................................................................................... 1
1.1 Background .................................................................................................................................................... 1
1.2 Mission statement ........................................................................................................................................ 12
1.3 Objective ...................................................................................................................................................... 12
Chapter Two.................................................................................................................................. 13
Market study and capacity planning ............................................................................................. 13
2.1 Service description ....................................................................................................................................... 13
2.2 Demand and supply structure ....................................................................................................................... 14
2.3 Projected Demand ........................................................................................................................................ 15
2.4 Marketing Strategy....................................................................................................................................... 15
2.5 Pricing and Distribution ............................................................................................................................... 16
Chapter three ................................................................................................................................. 17
Technical description about the project ........................................................................................ 17
3.1 Project components ...................................................................................................................................... 17
1. Building rooms............................................................................................................................................. 17
2. Public facilities............................................................................................................................................. 18
3. Management office ...................................................................................................................................... 19
4. Parking ......................................................................................................................................................... 20
3.2 Civil Engineering Cost ................................................................................................................................. 20
3.3 Furniture and equipment .............................................................................................................................. 21
Chapter four .................................................................................................................................. 22
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Organizational structure ................................................................................................................ 22
4.1 Introduction .................................................................................................................................................. 22
4.2 Personnel ...................................................................................................................................................... 22
4.3 Pre-operating activities ................................................................................................................................ 23
4.4 Administrative expenses .............................................................................................................................. 23
Chapter five ................................................................................................................................... 25
Implementation plan ..................................................................................................................... 25
Chapter six .................................................................................................................................... 27
Financial plan ................................................................................................................................ 27
6.1 Financial Analysis ........................................................................................................................................ 27
1. Underlying Assumption ................................................................................................................................. 27
2. Investment ..................................................................................................................................................... 28
3. Financial Evaluation ...................................................................................................................................... 28
Annexes......................................................................................................................................... 31
Financial supporting table ............................................................................................................. 31
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List of figures
Figure 1. Proposed organizational structure of the project ................................................................. 22
List of tables
Table 1 Monthly Rent Price of Different Sized Rooms ................................................................ 16
Table 2 civil work ......................................................................................................................... 20
Table 3 Salary and manpower requirement .................................................................................. 23
Table 4 Administrative costs ........................................................................................................ 24
Table 5 Construction and Finance ................................................................................................ 27
Table 6 Depreciation ..................................................................................................................... 27
Table 7 Working Capital (Minimum Days of Coverage) ............................................................. 27
Table 8 Total building cost ........................................................................................................... 28
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Chapter one
Introduction
1.1 Definition
People ask-
What is shopping complex and mall?
Shopping complexes and malls are usually found in urban areas. These are large multi-storeyed
air-conditioned building with shops on different floors. These shops sell both branded and non-
branded goods. Fewer people visit malls because they sell costly items. Only well-to-do people
can afford to buy these items.
a large retail complex containing stores, restaurants, hotels, barbers etc.in adjacent buildings or in
a single large building.
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Project proposal for the establishment of shopping mall
Main features of shopping complex and mall
Most Attractive Features of High-End shopping malls
 Prime location.
 Exceptional design.
 Recreational and entertainment facilities.
 Top-tier amenities.
 Advanced safety features.
What are two features of shopping complex and malls?
 Spacious malls have now become a place where the family goes to spend their time. ...
 Parking facilities. Given that the malls have plenty of people streaming in all at once,
there is a need to have plenty of parking spaces. ...
 Mix of activities
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Synonyems for mall and shopping complex
1. Commercial center.
2. Market.
3. Mart.
4. Mini-mart.
5. Plaza.
6. Shopping center.
7. Shopping mall
8. Neighborhood center,
9. Fashion center,
10. Specialty center,
11.Outlet center,
12.Superregional center, and
13. A theme or festival center
14.Community center,
15.Special type of hotel service
What makes a good shopping complex and mall?
These are some of the factors that affect a mall's success: comfort, diversity, luxury, mall essence,
entertainment and convenience. These factors match up well with the criteria we use when
identifying needed renovations for malls that are beginning to show their age.
What kind of goods do they sell in shopping malls and complexes?

In shopping complexes and malls, we sell all items related to our daily needs as well as our
comfort for example food items clothes toys shoes bath ware bags etc. The quality of the
products may be better than the products sold in weekly markets as well as small shops.
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Unique selling point of the project
 Fast and healty food.
 Catters exclusively to food nutritive only.
 Competitive pricing.
 Give customer options.
 Location and event-based pricing.
 Search engin optimized digital interface maximum visibility.
 Customer tracking, loyality and rewards program.
 Lexruy hotel survice after the fourth floor.
 Authomatic car parking facility,100 cars at a time. The cars will be parked at
the up stairs vertically.
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5
6
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The new shopping complex and mall plant will have a highly Automatic
parking system (APS)
Structures where cars are stacked vertically to limit space. The designs of these unique systems
help transport vehicles from the entrance to its parking space without the driver present. Automatic
parking systems (APS) are structures where cars are stacked vertically to limit space.
Mechatronic system designed to transport and park cars automatically.
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Promotor’s Background
The project’s promoter is ‘saint plc’ private limited company. Its an
Ethiopian and indigenous company, working in the cities of Addis Ababa and
Bahirdar. The owners of the project are highly known and well-established
businessmen. Before planning to be enrolled to this project, they are
participating in different types of investments in the city.
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Other Amenities
Swimming pool amenity, the newly emerging shopping mall will have
swimming pool amenity under its hotel services.
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1.2 Background
The importance of shopping malls as retailing formats has become increasingly remarkable, and
today the mall culture plays a significant role in consumers’ lifestyle. But shopping malls have
become more than simply a place to shop, and social factors justify deeper research on shopping
malls, such as the leisure shopping, which is a browsing activity characterised by seeking
pleasurable experiences and stimulation of the senses rather than an intent to purchase something
(Sinha and Uniyal, 2005; Bäckström, 2011). Today, consumers demand commercial areas not only
for purchasing, but also for recreational shopping and to enjoy the company of other people; thus,
being related to social factors, since one of the key motivations behind shopping was to enjoy the
social interaction with family members or friends (Bäckström, 2011). However, shopping malls
should meet customers’ needs in a satisfactory way, in order to achieve return visits behaviour
(Anselmsson, 2016)
In addition, competition is intensifying among shopping malls due to a steady increase in the
number of shopping malls (Tsai, 2010), and to the increasing competition with other retailing
formats (Anselmsson, 2016) and online shopping (Köksal and Penez, 2015). So, today the
shopping mall must be in reach of sufficient potential customers and should be able to attract
customers in order to be profitable (Borgers and Vosters, 2011). However, only a few empirical
studies have analysed what motivates consumer attraction to shopping malls (Dennis et al., 2010;
Baker and Wakefield, 2012; Correia-Loureiro and Roschk, 2014). In this context, the present study
contributes to the literature on the topic by expanding previous research on shopping mall
commercial attractiveness. In first place, this study provides empirical evidence of the main pull
factors of shopping malls.
Now a days due to good policies and commitment of the government to implement these policies
trade, investment and tourism is flourishing in our country. Especially the participation of private
sector in the reconstruction the country and investment are becoming a major phenomenon.
Among many individuals that are taking part in the private investment SAINT PLC is the one
with great courage and determination.
It is clear fact that there is a shortage of a good quality of office area shopping center and Hotel
and restaurant service in Bahir Dar city. The above factors are the main points to facilitate tourism
and trade activities. Considering the above fact and since there are many tourists attracting center
in Amhara. SAINT PLC. SHOPPING MALL and PLAZA planned to construct a
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Shopping complex and mall building in Bahir Dar city which will assists the development of
tourismand trade activity the area.
The G+14 WITH g-2 Basement building which are going to be constructed will be used for
private banking and insurance service, hotels after the fourth floor, and a bar and
Restaurant service super market on the ground floor and an office area, and on the first,
and 80 guest bed rooms on the 4th -10thfloor and Hotel services too.
Generally, the project will play a vital role for the development of trade and tourism activities
in Bahir Dar city and it will create too many job opportunities during construction and after
construction.
1.3 Mission statement

Our mission is to successfully build, promote and provide quality accommodation, multi-purpose
building for the area.
In all of the components the project aims to be for running provider in the town. The comfort and
entertainment of customers residents of Bahir Dar city and numerous businesses as well as
leisure travelers.
1.4 Objective
The project has the objective of promoting the development of shopping complex and mall service
to the town in the region.
The owner has demonstrated its concept, execution, marketability, and controls, and feels
confident of its ability to successfully implement the business.
The following objectives have been established.
 Capitalize on excellent location opportunity with swift commitment to the city
development.
 Build strong market position among guests and local patrons
 Maintain sound financial management of the venture
 Launch the Revenue with a highly publicized grand opening event in the first
Ethiopian month of 2017 (September 2024).
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Chapter Two
Market study and capacity planning

2.1 Service description
The project is a multi-purpose establishment – expected to be rated as G+14, which is scheduled
to begin operations on September 2019 E.C. The project plans to provide high quality
accommodations, full shopping, office & other multi-purposes services, as well as entertainment-
oriented bed rooms for both business customers and tourists.
Accommodation at the Multi-used will consist of bed rooms of different types of Suit bed rooms,
– single and double beds and presidential.
Guests of this building are not only offered a dynamic place together and single, but a place to
participate in the entertainment through interactive contests, them at nights, and other events. We
intend to heavily utilize entertainment-oriented marketing in an effort to withstand the perpetual
shift in trends and cater to as large a client base as possible.
Entertainment venues in previous decades focused on high-energy light and sound, multiple source
video screens, and participative events. This relatively simple concept is still quite popular today.
However, these concepts have greatly evolved with society. In recent years, this industry has
become more sophisticated with the availability of new technology. Larger metropolitan areas
have taken this technology to new heights with sound, lighting, video, and interactive designs that
create an exciting and memorable experience. Fortunately, no one in Bahir Dar area has been a
pioneer in this specific segment of the industry as of the date of this report. The promoter with his
limited global knowledge has tried, almost single handedly for decades, in providing modern
entertainment for the residents of as well as various travelers.
The building will maintain high service standards and will provide customers with well-appointed,
summarily the project comprises:
A. Accommodations
1. bed area/room and bath
2. Economic class bedrooms: 80 -Single and double bed
B. Bar and Restaurant
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3. Modern office
4. Super market: well, furnished
5. Traditional shop
6. Modern shop
C. Other related services

1. Conference room rent
2. Rental building units
 Shop space
 Office space.
2.2 Demand and supply structure

Business is closely tied to performance in the economy and will fluctuate accordingly. Overall,
however, total tourism volume has steadily risen over the past 10 years. Domestic tourism appears
to be a consistent contributor, while foreign tourism has increased.
This may well increase even more over the next few years due to the recent economic development.
Despite the increase in foreign tourism, we expect that the majority of our customers will be
domestic, given our geographical placement of the town.
Entertaining their audiences with high-powered lights, sound, music, and interactive
entertainment, nightclub venues are still one of the highest cash flow businesses in the world. Our
localized studies have shown that the average single adult will spend three to four hours per
weekend in this type of an environment and will spend an average of twenty to fifty Birr in that
time frame. Yet, this trend shows no signs of declining.
Except in one or two major urban centers of the region, there are only few modern mixed-use
buildings with acceptable standards in the whole Region. Most zonal capitals and almost all
woreda capitals do not have shopping mall and plaza building which meet minimum standards.
What they call commercial building in these “urban centers” are filthy facilities with small and
dirty rooms. In short, almost all the so-called commercial buildings found in most urban centers in
the Region are well below accepted standards.
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Clearly there is a need to establish modern mall buildings at least in zonal and woreda capital of
the region. Government employees, merchants, travelers in the Region residents and tourists will
be the main customers of these catering businesses.
2.3 Projected Demand

The prime factor which determines the demand for shopping mall building in tows is the magnitude
of trade and service sectors through various means of business development, urbanization and per
capita income of population of a country in question.
Today all ten zonal towns of Amhara Region are connected by land transport of which except the
two zonal towns i.e., Debretabor of South Gondar (the existing all-weather road is up grading to
asphalt level) and Sekota of Wag Himra zones, the rest are connected by asphalt roads. In addition,
three zonal towns are connected by air transport i.e. Gondar of North Gond, Bahir Dar of West
Gojjam and Dessie of South Wellozons. In these regards, the movement of business men, local
and foreign tourists and civil servants is increasing at an increasing rate every year in all the zonal
as well as woreda towns of the Region, which need mall buildings.
On the other hand, the GDP and urban development are continuously increasing at regional and
country level. These developments in turn demand modern and effective social services such
mixed use buildings at urban centers.
Therefore, assuming that demand for and supply of shopping mall buildings be made for the
specific zonal town during the feasibility sturdy, this project profile presents a very conservative
cost estimate for a building that could be duplicated in any zonal or worked towns in Amhara
region.
2.4 Marketing Strategy

Our strategy is based on serving our markets exceptionally well, the tourist and business traveler,
the local service industry as well as groups going out together, can all enjoy the high standard
business experience.
The marketing strategy is essential to the main strategy:
• Emphasize exceptional service.

• Create awareness of the business unique features.
• Focus on our target markets.
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Many tourists as well as business travelers are customers of similar markets. The enabling
technology will be an inherent part of the business image.
2.5 Pricing and Distribution

Pricing of a shopping mall building services could be through rent. In this regard the monthly
average rent price of medium room is given in table 1 bellow.
Table 1Monthly Rent Price of Different Sized Rooms
Rooms Price of rent in Birr

Small rooms 1,500-6,000
Medium rooms 7,000-10,000
Big rooms 12,000- 25,000
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Chapter three
Technical description about the project

1. General: - This a shopping mall building which is going to be constructed will be used to
Accomplish different activities.
The ground floor, first floor, second floor and third floor which cover a total area of 4000m2 will
be used for Bar, Restaurant, Rental shops, parking, Banks starting from fourth floor to tenth floor
will be for different sized bed rooms and luxury hotel services and entertainments.
The kind of construction intended to be constructed is with a cast in situ concrete frames HCB wall
LTZ frames with glazing, CIS roof cover in general the owner will try to absorb local laborers
from that region & try to use locally abandoned materials as much as possible. The establishment
of the project is advantageous to the region in that it demonstrates the use of local resources, make
employment opportunity and revenue in the form of lease and sales tax with the initiative of the
owner other investors will be motivated to purse their own course
2. Location
The location of the proposed shopping mall and plaza building will be located in Bahir Dar city.
The location of the project is ideal in terms of securing the required activities with in the town
since it is found in the central part of the town.
3.1 Project components

The G+14 modern shopping center and mall commercial building is expected to have a total of
150 rooms, 55 medium rooms and 20 big rooms,10 extra-large rooms including cinema and
theater wholes,65 small rooms for small shops will be for rent for different purposes including
super markets, financial institutions like banks, shops, offices, hotel and restaurants and others.
The project components are categorized into four:
1. Building rooms
Seven of the upper stories of the the ten-story building will be designed to provide bedrooms,
and luxury hotel services for extra comfort and feeling like a home sweet home.
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2. Public facilities
The public facilities are the major components of this project which includes:
 Bars
 Modern Shop -about 60 square meters on ground floor
 Office – about 200 square meter floor area at the ground of the building to secure the
environmental disturbance. The office will be characterized by the elaborate work space
situated in a spectator setting which comfortably accommodates over 200 workers. The other
rooms and bar upstairs would present an inviting and relaxing atmosphere, which displays a
collection of musical and dance memorabilia. Jockey.
 Restaurants: - All would be lost without special attention being paid to the level of food
quality. A simple menu offering foods similar to those found at a premier venue. This
component of the project will serve Traditional and Modern menus in restaurants.
 Kitchen and laundry
 Shops: - sixty-five small rental shops each 20 square meter
 Office space: - 50 square meter office space for rent especially to those sector related business
organizations such as tour agents and ticketing offices
 ICT center: - Equipped with four computers, printers and internet access, initially the center
will provide internet service mainly for hotel guests also for other business customers.
 Common toilets and shower: - Forty square meter floor area of toilet and shower for the
public outside room guests.
 Gymnasium: - The envisaged gymnasium will compose of one machine room (200sq. mt),
one Aerobics studio (100 sq. mt)
 Multipurpose Assembly Hall: The proposed capacity of multi-purpose assembly hall is 715
seats. The hall is planned to accommodate and serve 15 multiple purposes. It can be used for
multi-purpose activities by rearranging of seats and adding appropriate facilities on time and
site. The hotel has various options to use available rooms such as for conventions, wedding
services, training, workshops, and others other public gatherings.
 Bedroom
The hotel part will have bedrooms and will offer versatile services and facilities. Of the total
80 rooms, 10 will be double rooms, 40 single rooms and 30 suits. Bedrooms will be more
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spacious allowing ample and generous ease of movement, comfort and relaxation for guests.
Among the features of the guest rooms the major ones are:
 Rooms of excellent quality both smoking and non- smoking, and with luxurious standard of
furniture, wall coverings quality paintings and excellent quality floors,
 Rooms with absolutely minimal internal and external noise levels,
 Very good quality beds with superior head board or similar,
 Multi-channel color TV with remote control for watching local and 14 international news,
movies, sports, and music and guest charge systems. In addition to terrestrial channels video
channels would be included,
 International direct dialing telephone with easy connection for fax and computer, two room
phones in each room,
 Private bath and shower room, all bath rooms equipped with an excellent quality of sanitary
wares and fittings,
 Newspaper and magazine,
 Radio with several channels,
 Hot and cold water,
 Wake up call, and
 Hair dryer.
 Jacuzzi
Bar and Restaurant
 Bar: The bar will provide in-house and terrace food and beverage services. Its total capacity is
estimated to be 260 persons at a time.
 Restaurant: Two restaurants one modern and the other traditional with a capacity of 200 at a
time each will be established. The restaurants will basically serve breakfast, lunch and dinner
by providing daily menu, weekly buffet, and other choices of customers.
 Coffee Shop: A small - cozy coffee shop will be established with a capacity of 10- 15 seats
3. Management office
This section is completely used as office for the restaurant management staff, it will have
manager’s office (20 sq. m.), secretary’s office (15 sq. m.), Finance & administration head office
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(15 sq. m.), Personnel’s office (15 sq. m.), general service office (15 sq. m.) and two stores (each
20 sq. m.)
4. Parking
Our guests, company cars, and casual customers need secure and convenient parking. Considering
the scarcity of land, the project designer, at this proposal stage has planned two parking options.
One for room bed guests & company cars, and for public parking there will be a construction of
vertically erected and elevated authorized electronic parking for 100 cars,
3.2 Civil Engineering Cost

The proposed G+14 and G-2 basement shopping mall and plaza building project will require a
total of 10,500m2 of land and will be expected to get from the city’s municipality office
Table 2 civil work (estimated)
Total area
Description Cost of construction* Remark
/m2
1 Construction of G+14 tower 3700 980,000,000.00 unit cost of
construction
2 Proposed service 1300 100,200,000.00
@ Birr
Outdoor and
Public Facilities (entertainment hub,
3 1500 38,000,000.00 indour @
shop, office etc)
Birr/sq.
Outdoor @
4 Parking area 800 14,000,000.00
Birr/sq.
As per the rate of the city
5 Land lease
6 7300 //
Total Building floor are (FAR)
7 Total built up area 7300 m2 //
9 Grand total cost estimated 1,132,200,000.00
10 The working and overhead costs 867,800,000
11 Contingency cost 10% of the working and overhead cost
12 The remaining area of 3200 m2 land will be left for open spaces, gardens, children play areas.
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3.3 Furniture and equipment
The type of machineries which are going to be used during construction will be supplied by the
contractor after the completion of the construction work the owner will fully Equipped the Bare
and Restaurant halls, Kitchen, utensils, Bed room furniture lavatories and store shelves other
equipment for office areas, and Rental shops will be supplied by the leader of the room space.
• Service Rendering Process
Generally, the project will create different types of services which are, food beverage service,
Bed rooms renting service, and Room leasing service. The services which are given for food &
beverage and Bed rooms renting will be given by the owner of the building & the cost of the
services will be fixed considering the economic capacity of the dwellers living in that area &
people coming to that area from other regions. Other services which are given in the rental spaces
will be decided by the leader of the space, the way of leasing of the space will be in terms of
square meters. In general, the project will enable the residents of the town to get different service
at one building.
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Chapter four
Organizational structure
4.1 Introduction
The organizational structure proposed below has shown that the venture will have four main
sections: the office, bed room, administration & finance and restaurant. The general manager will
be assisted by one marketing and promotion officer that could promote the center and carry out
market studies.
The finance and administration section could handle the activities of accounting the financial
systems and administrating the fixed assets and manpower of the center. Thus, the promoters as
owner will employee a manager that could administer the venture.
Manager
Marketing officer
Administration
Bed room section Office section & Restaurant section
finance section
Figure 1. Proposed organizational structure of theproject
4.2 Personnel
The cornerstone of the personnel plan is to maximize productivity and minimize the labor burden
on the company's operating expenses. As we grow, we expect to see steady increases in our
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personnel too match the increases in sales. The total headcount, including management,
administrative support, and customer service, will be 2050, with a total payroll of Birr 11,018,400
per month and 33,055,200 per year.
Table 3 Salary and manpower requirement
Position No Monthly salary Annual Salary (*12)

G/Manager 1 12,000 144,000
Cashier 35 87,500 1,050,000
Accountant and purchaser 35 87,500 1,050,000
Construction workers 1694 8,470,000 101,640,000
Assistant 35 87,500 1,050,000
Janitors 100 100,000 1,200,000
Supervisor 100 250,000 3,000,000
Guard 50 87,500 1,050,000
20% tax 1,836,400 22,036,800
Total 2050 11,018,400 33,055,200
4.3 Pre-operating activities

The major activates expected here during the per-operational period are assigning consultant to
prepare the business plan, pre-feasibility document, architectural and related engineering designs,
completing business registration and legal licensing.
4.4 Administrative expenses

Administrative expenses include salary of the office, staffs that contribute indirect labor, office
telephone bills, fuel, oil and lubricant, stationary, insurance etc. The Center overhead expenses
include such costs as repair and maintenance, cost of utilities and salary of workers related to direct
labor. The following table shows summary of all administrative expenses projected in to each year.
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Table 4Administrative costs
Description 1st year 2nd year 3rd year 4th year 5th year
Salary for indirect
labor required 82,080.00 92,340.00 102,600.00 102,600.00 102,600.00
Office telephone
bills 17,280.00 23,040.00 28,800.00 28,800.00 28,800.00
Postal bills 1,584.00 2,112.00 2,640.00 2,640.00 2,640.00

Fuel. Oil and
lubricant 53,724.42 71,632.56 89,540.70 89,540.70 89,540.70
Stationery and
printing 13,007.40 17,343.20 21,679.00 21,679.00 21,679.00
Insurance 89,057.21 89,057.21 89,057.21 89,057.21 89,057.21
Staff medication 16,200.00 21,600.00 27,000.00 27,000.00 27,000.00
Total 272,933.03 317,124.96 361,316.90 361,316.90 361,316.90

Description 6th year 7th year 8th year 9th year 10th year
Salary for indirect
labor required 102,600.00 102,600.00 102,600.00 102,600.00 102,600.00
Office telephone
bills 28,800.00 28,800.00 28,800.00 28,800.00 28,800.00
Postal bills 2,640.00 2,640.00 2,640.00 2,640.00 2,640.00
Fuel. Oil and
lubricant 89,540.70 89,540.70 89,540.70 89,540.70 89,540.70
Stationery and
printing 21,679.00 21,679.00 21,679.00 21,679.00 21,679.00
Insurance 89,057.21 89,057.21 89,057.21 89,057.21 89,057.21
Staff medication 27,000.00 27,000.00 27,000.00 27,000.00 27,000.00
Total 361,316.90 361,316.90 361,316.90 361,316.90 361,316.90
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Chapter five
Implementation plan
The milestones in achieving the development goals of the project are identified as follows:
i) Project preparation (1 months)
 Feasibility project document preparation
ii) Securing land (1-2 months)
iii) Recruiting project implementing staff (1 month)
iv) Detail design of the center and contracting (1 month)
 Revision of the engineering design and specification

 The specification and bill of quantity prepared for tender
 The construction work tender aired and winner selected
v) Completing financial arrangements (2 months)
 Bank loan requesting and finalizing
vi) Construction of the skeleton (24 months)
 Material mobilization
 Constructing the sub structure
 Super structure construction
 Finishing the civil work
vii) Furnishing and equipping the center (2 months)
 Procuring and mobilizing all equipment, furniture and utensils
viii) Recruiting the operating staff (2 months)
 Employing the required staff and

 Empowering with training
ix) Commission the center and set for service delivery (2 months)
 Commissioning
25
 Promoting the center
 Starting the center with an opening ceremony.
Total project implementation time will be 3 years. The company will, after construction,
continually adjust in order to sustain our business in all the different departments. The
implementation strategies focus in developing brand recognition through the use of effective
advertising, marketing communications and promotion as well as increase revenues and reduce
costs.
26
Chapter six
Financial plan
6.1 Financial Analysis
Underlying Assumption
The financial analysis of the envisaged G+14 shopping mall plaza building plant is based on the
data provided in the preceding chapters and the following assumptions.
Construction and Finance

Table 5 Construction and Finance
Construction period two and half year

Source of finance 40% equity and 60% loan
Tax holidays 2 years
Bank interest rate 12%
Discount for cash flow 18%
Value of land Based on lease rate of ANRS
Spare Parts, Repair & Maintenance 3% of fixed investment
Depreciation
Table 6 Depreciation
Building 5%
Machinery and equipment 10%
Office furniture 10%
Vehicles 20%
Pre-production (amortization) 20%
Working Capital (Minimum Days of Coverage)

Table 7 Working Capital (Minimum Days of Coverage)
Raw Material-Local 30 days

Raw Material-Foreign 120 days
Factory Supplies in Stock 30 days
Spare Parts in Stock and Maintenance 30 days
Work in Progress 10 days
Finished Products 15 days
27
Accounts Receivable 30 days
Cash in Hand 30 days
Accounts Payable 30 days
Investment
The total investment cost of this project is estimated at Birr 2 billion ETB as shown in table 6
below. The Owner shall contribute 70% of the finance in the form of equity while the remaining
30% is to be financed by bank loan.
Table 8Total building cost
Items Cost in Birr
Land, Building and civil works, furnitures, vehicles, wages 1,132,200,000
and salaries
Working Capital including contingency cost 867,800,000
Total 2,000,000,000.00
Financial Evaluation
I. Profitability
The financial projections made reveal that the project is economically viable and socially desirable.
According to the income statement of the plant the project will generate profit beginning from first
year operation. Important ratios such as the percentage of net profit to equity (return on equity)
and net profit and interest on total investment (return on total investment) are 13% and 22% in the
first year and are gradually increasing.
II. Breakeven Analysis

The breakeven point of the project is estimated by using income statement projection. The plant
breaks evens at 25.7% of capacity utilization.
III. Payback Period

The Initial investment of the project will be recovered before the end of the third-year operation.
IV. Simple Rate of Return

It is a ratio of net profit and interest to total capital invested for a single year at full capacity
utilization. Thus, the simple rate of return of the project is about 19.5%.
28
29
30
Annexes
Financial supporting table
31
Annex 1: Total Net Working Capital Requirements (in Birr)
CONSTRUCTION SERVICE
Year 1 Year 2 1 2 3 4
Capacity Utilization (%) 0.00 0.00 85% 95% 100% 100%
1. Total Inventory 0.00 0.00 107239.97 119856.44 126164.67 126164.67
Raw Materials in Stock- Total 0.00 0.00 32459.19 36277.92 38187.29 38187.29
Raw Material-Local 0.00 0.00 32459.19 36277.92 38187.29 38187.29
Raw Material-Foreign 0.00 0.00 0.00 0.00 0.00 0.00
Factory Supplies in Stock 0.00 0.00 514.23 574.73 604.97 604.97
Spare Parts in Stock and Maintenance 0.00 0.00 3240.25 3621.45 3812.05 3812.05
Work in Progress 0.00 0.00 12855.70 14368.14 15124.36 15124.36
Finished Products 0.00 0.00 25711.41 28736.28 30248.71 30248.71
2. Accounts Receivable 0.00 0.00 81704.79 91317.12 96123.29 96123.29
3. Cash in Hand 0.00 0.00 8635.07 9650.96 10158.90 10158.90
CURRENT ASSETS 0.00 0.00 165120.64 184546.60 194259.58 194259.58
4. Current Liabilities 0.00 0.00 81704.79 91317.12 96123.29 96123.29
Accounts Payable 0.00 0.00 81704.79 91317.12 96123.29 96123.29
TOTAL NET WORKING CAPITAL REQUIRMENTS 0.00 0.00 83415.85 93229.47 98136.29 98136.29
INCREASE IN NET WORKING CAPITAL 0.00 0.00 83415.85 9813.63 4906.81 0.00
Annex 1: Total Net Working Capital Requirements (in Birr) (continued)
SERVICE
5 6 7 8 9 10
Capacity Utilization (%) 100% 100% 100% 100% 100% 100%
1. Total Inventory 126164.67 126164.67 126164.67 126164.67 126164.67 126164.67
Raw Materials in Stock-Total 38187.29 38187.29 38187.29 38187.29 38187.29 38187.29
Raw Material-Local 38187.29 38187.29 38187.29 38187.29 38187.29 38187.29
Raw Material-Foreign 0.00 0.00 0.00 0.00 0.00 0.00
Factory Supplies in Stock 604.97 604.97 604.97 604.97 604.97 604.97
Spare Parts in Stock and Maintenance 3812.05 3812.05 3812.05 3812.05 3812.05 3812.05
Work in Progress 15124.36 15124.36 15124.36 15124.36 15124.36 15124.36
Finished Products 30248.71 30248.71 30248.71 30248.71 30248.71 30248.71
2. Accounts Receivable 96123.29 96123.29 96123.29 96123.29 96123.29 96123.29
3. Cash in Hand 10158.90 10158.90 10158.90 10158.90 10158.90 10158.90
CURRENT ASSETS 194259.58 194259.58 194259.58 194259.58 194259.58 194259.58
4. Current Liabilities 96123.29 96123.29 96123.29 96123.29 96123.29 96123.29
TOTAL NET WORKING CAPITAL REQUIRMENTS 98136.29 98136.29 98136.29 98136.29 98136.29 98136.29
INCREASE IN NET WORKING CAPITAL 0.00 0.00 0.00 0.00 0.00 0.00
Annex 2: Cash Flow Statement (in Birr)
Year 1 Year 2 1 2 3 4
TOTAL CASH INFLOW 811650.00 909786.29 1075779.79 1120637.33 1174306.16 1169500.00
1. Inflow Funds 811650.00 909786.29 81704.79 9612.33 4806.16 0.00
Total Equity 324660.00 363914.52 0.00 0.00 0.00 0.00
Total Long Term Loan 486990.00 545871.77 0.00 0.00 0.00 0.00
Total Short Term Finances 0.00 0.00 81704.79 9612.33 4806.16 0.00
2. Inflow Operation 0.00 0.00 994075.00 1111025.00 1169500.00 1169500.00
Sales Revenue 0.00 0.00 994075.00 1111025.00 1169500.00 1169500.00
Interest on Securities 0.00 0.00 0.00 0.00 0.00 0.00
3. Other Income 0.00 0.00 0.00 0.00 0.00 0.00
TOTAL CASH OUTFLOW 811650.00 811650.00 967935.91 899616.89 1004286.70 980113.65
4. Increase In Fixed Assets 811650.00 811650.00 0.00 0.00 0.00 0.00
Fixed Investments 773000.00 773000.00 0.00 0.00 0.00 0.00
Pre-production Expenditures 38650.00 38650.00 0.00 0.00 0.00 0.00
5. Increase in Current Assets 0.00 0.00 165120.64 19425.96 9712.98 0.00
6. Operating Costs 0.00 0.00 524546.64 584103.89 613882.52 613882.52
7. Corporate Tax Paid 0.00 0.00 0.00 0.00 105261.39 111458.56
8. Interest Paid 0.00 0.00 278268.62 123943.41 103286.18 82628.94
9. Loan Repayments 0.00 0.00 0.00 172143.63 172143.63 172143.63
10. Dividends Paid 0.00 0.00 0.00 0.00 0.00 0.00
Surplus(Deficit) 0.00 98136.29 107843.89 221020.44 170019.47 189386.35
Cumulative Cash Balance 0.00 98136.29 205980.18 427000.61 597020.08 786406.43
Annex 2: Cash Flow Statement (in Birr): Continued
SERVICE
5 6 7 8 9 10
1. Inflow Funds 0.00 0.00 0.00 0.00 0.00 0.00
Total Equity 0.00 0.00 0.00 0.00 0.00 0.00
Total Long Term Loan 0.00 0.00 0.00 0.00 0.00 0.00
Total Short Term Finances 0.00 0.00 0.00 0.00 0.00 0.00
Sales Revenue 1169500.00 1169500.00 1169500.00 1169500.00 1169500.00 1169500.00
3. Other Income 0.00 0.00 0.00 0.00 0.00 0.00
4. Increase In Fixed Assets 0.00 0.00 0.00 0.00 0.00 0.00
5. Increase in Current Assets 0.00 0.00 0.00 0.00 0.00 0.00
6. Operating Costs 613882.52 613882.52 613882.52 613882.52 613882.52 613882.52
8. Interest Paid 61971.71 41314.47 20657.24 0.00 0.00 0.00
9. Loan Repayments 172143.63 172143.63 172143.63 0.00 0.00 0.00
10. Dividends Paid 0.00 0.00 0.00 0.00 0.00 0.00
Surplus(Deficit) 203846.41 213668.48 228128.54 414732.24 414732.24 414732.24
Cumulative Cash Balance 990252.84 1203921.32 1432049.86 1846782.10 2261514.33 2676246.57
Annex 3: DISCOUNTED CASH FLOW-TOTAL CAPITAL INVESTED
Year 1 Year 2 1 2 3 4
Sales Revenue 0.00 0.00 994075.00 1111025.00 1169500.00 1169500.00
2. Other Income 0.00 0.00 0.00 0.00 0.00 0.00
3. Increase in Fixed Assets 811650.00 811650.00 0.00 0.00 0.00 0.00
4. Increase in Net Working Capital 0.00 0.00 83415.85 9813.63 4906.81 0.00
5. Operating Costs 0.00 0.00 524546.64 584103.89 613882.52 613882.52
NET CASH FLOW -811650.00 -811650.00 386112.51 517107.48 445449.27 444158.92
CUMMULATIVE NET CASH FLOW -811650.00 -1623300.00 -1237187.49 -720080.01 -274630.74 169528.18
Net Present Value (at 18%) -811650.00 -687838.98 277299.99 314727.58 229757.78 194145.96
Cumulative Net present Value -811650.00 -1499488.98 -1222188.99 -907461.41 -677703.63 -483557.68
Annex 3: DISCOUNTED CASH FLOW-TOTAL CAPITAL INVESTED (Continued)
SERVICE
5 6 7 8 9 10
Sales Revenue 1169500.00 1169500.00 1169500.00 1169500.00 1169500.00 1169500.00
2. Other Income 0.00 0.00 0.00 0.00 0.00 0.00
3. Increase in Fixed Assets 0.00 0.00 0.00 0.00 0.00 0.00
4. Increase in Net Working Capital 0.00 0.00 0.00 0.00 0.00 0.00
5. Operating Costs 613882.52 613882.52 613882.52 613882.52 613882.52 613882.52
NET CASH FLOW 437961.75 427126.58 420929.41 414732.24 414732.24 414732.24
CUMMULATIVE NET CASH FLOW 607489.93 1034616.51 1455545.91 1870278.15 2285010.39 2699742.62
Net Present Value (at 18%) 162234.84 134085.72 111983.29 93503.90 79240.59 67153.05
Cumulative Net present Value -321322.83 -187237.11 -75253.82 18250.08 97490.67 164643.72
Net Present Value (at 18%) 164,643.72
Internal Rate of Return 20.7%

Annex 4: NET INCOME STATEMENT ( in Birr)
SERVICE
1 2 3 4 5
Capacity Utilization (%) 85% 95% 100% 100% 100%
1. Total Income 994075.00 1111025.00 1169500.00 1169500.00 1169500.00
Sales Revenue 994075.00 1111025.00 1169500.00 1169500.00 1169500.00
Other Income 0.00 0.00 0.00 0.00 0.00
2. Less Variable Cost 474412.64 530225.89 558132.52 558132.52 558132.52

VARIABLE MARGIN 519662.36 580799.11 611367.48 611367.48 611367.48
(In % of Total Income) 52.28 52.28 52.28 52.28 52.28

3. Less Fixed Costs 151594.00 155338.00 157210.00 157210.00 157210.00
OPERATIONAL MARGIN 368068.36 425461.11 454157.48 454157.48 454157.48

(In % of Total Income) 37 38 39 39 39
4. Less Cost of Finance 278268.62 123943.41 103286.18 82628.94 61971.71
5. GROSS PROFIT 89799.74 301517.69 350871.30 371528.54 392185.77
6. Income (Corporate) Tax 0.00 0.00 105261.39 111458.56 117655.73

7. NET PROFIT 89799.74 301517.69 245609.91 260069.98 274530.04
RATIOS (%)
Gross Profit/Sales 9% 27% 30% 32% 34%
Net Profit After Tax/Sales 9% 27% 21% 22% 23%

Return on Investment 22% 25% 20% 20% 20%
Return on Equity 13% 44% 36% 38% 40%

Annex 4: NET INCOME STATEMENT (in Birr):Continued
SERVICE
6 7 8 9 10
Capacity Utilization (%) 100% 100% 100% 100% 100%
1. Total Income 1169500.00 1169500.00 1169500.00 1169500.00 1169500.00
Sales Revenue 1169500.00 1169500.00 1169500.00 1169500.00 1169500.00
Other Income 0.00 0.00 0.00 0.00 0.00
2. Less Variable Cost 558132.52 558132.52 558132.52 558132.52 558132.52

VARIABLE MARGIN 611367.48 611367.48 611367.48 611367.48 611367.48

3. Less Fixed Costs 141750.00 141750.00 141750.00 141750.00 141750.00
OPERATIONAL MARGIN 469617.48 469617.48 469617.48 469617.48 469617.48

4. Less Cost of Finance 41314.47 20657.24 0.00 0.00 0.00
5. GROSS PROFIT 428303.01 448960.24 469617.48 469617.48 469617.48
6. Income (Corporate) Tax 128490.90 134688.07 140885.24 140885.24 140885.24

7. NET PROFIT 299812.11 314272.17 328732.24 328732.24 328732.24
RATIOS (%)
Gross Profit/Sales 37% 38% 40% 40% 40%
Net Profit After Tax/Sales 26% 27% 28% 28% 28%

Return on Investment 20% 19% 19% 19% 19%
Return on Equity 44% 46% 48% 48% 48%

Annex 5: Projected Balance Sheet (in Birr)
Year 1 Year 2 1 2 3 4
TOTAL ASSETS 811650.00 1721436.29 1892940.82 2031927.21 2110199.66 2198126.01
1. Total Current Assets 0.00 98136.29 371100.82 611547.21 791279.66 980666.01
Inventory on Materials and Supplies 0.00 0.00 36213.67 40474.10 42604.32 42604.32
Work in Progress 0.00 0.00 12855.70 14368.14 15124.36 15124.36
Finished Products in Stock 0.00 0.00 25711.41 28736.28 30248.71 30248.71
Accounts Receivable 0.00 0.00 81704.79 91317.12 96123.29 96123.29
Cash in Hand 0.00 0.00 8635.07 9650.96 10158.90 10158.90
Cash Surplus, Finance Available 0.00 98136.29 205980.18 427000.61 597020.08 786406.43
Securities 0.00 0.00 0.00 0.00 0.00 0.00
2. Total Fixed Assets, Net of Depreciation 811650.00 1623300.00 1521840.00 1420380.00 1318920.00 1217460.00
Fixed Investment 0.00 773000.00 1546000.00 1546000.00 1546000.00 1546000.00
Construction in Progress 773000.00 773000.00 0.00 0.00 0.00 0.00
Pre-Production Expenditure 38650.00 77300.00 77300.00 77300.00 77300.00 77300.00
Less Accumulated Depreciation 0.00 0.00 101460.00 202920.00 304380.00 405840.00
3. Accumulated Losses Brought Forward 0.00 0.00 0.00 0.00 0.00 0.00
4. Loss in Current Year 0.00 0.00 0.00 0.00 0.00 0.00
TOTAL LIABILITIES 811650.00 1721436.29 1892940.82 2031927.21 2110199.66 2198126.01
5. Total Current Liabilities 0.00 0.00 81704.79 91317.12 96123.29 96123.29
Bank Overdraft 0.00 0.00 0.00 0.00 0.00 0.00
6. Total Long-term Debt 486990.00 1032861.77 1032861.77 860718.14 688574.52 516430.89
Loan A 486990.00 1032861.77 1032861.77 860718.14 688574.52 516430.89
Loan B 0.00 0.00 0.00 0.00 0.00 0.00
7. Total Equity Capital 324660.00 688574.52 688574.52 688574.52 688574.52 688574.52
Ordinary Capital 324660.00 688574.52 688574.52 688574.52 688574.52 688574.52
Preference Capital 0.00 0.00 0.00 0.00 0.00 0.00
Subsidies 0.00 0.00 0.00 0.00 0.00 0.00
8. Reserves, Retained Profits Brought Forward 0.00 0.00 0.00 89799.74 391317.43 636927.34
9. Net Profit After Tax 0.00 0.00 89799.74 301517.69 245609.91 260069.98
Dividends Payable 0.00 0.00 0.00 0.00 0.00 0.00
Retained Profits 0.00 0.00 89799.74 301517.69 245609.91 260069.98
Annex 5: Projected Balance Sheet (in Birr): Continued
SERVICE
5 6 7 8 9 10
TOTAL ASSETS 2300512.42 2428180.90 2570309.44 2899041.68 3227773.91 3556506.15
1. Total Current Assets 1184512.42 1398180.90 1626309.44 2041041.68 2455773.91 2870506.15
Inventory on Materials and Supplies 42604.32 42604.32 42604.32 42604.32 42604.32 42604.32
Work in Progress 15124.36 15124.36 15124.36 15124.36 15124.36 15124.36
Finished Products in Stock 30248.71 30248.71 30248.71 30248.71 30248.71 30248.71
Accounts Receivable 96123.29 96123.29 96123.29 96123.29 96123.29 96123.29
Cash in Hand 10158.90 10158.90 10158.90 10158.90 10158.90 10158.90
Cash Surplus, Finance Available 990252.84 1203921.32 1432049.86 1846782.10 2261514.33 2676246.57
Securities 0.00 0.00 0.00 0.00 0.00 0.00
2. Total Fixed Assets, Net of Depreciation 1116000.00 1030000.00 944000.00 858000.00 772000.00 686000.00
Fixed Investment 1546000.00 1546000.00 1546000.00 1546000.00 1546000.00 1546000.00
Construction in Progress 0.00 0.00 0.00 0.00 0.00 0.00
Pre-Production Expenditure 77300.00 77300.00 77300.00 77300.00 77300.00 77300.00
Less Accumulated Depreciation 507300.00 593300.00 679300.00 765300.00 851300.00 937300.00
3. Accumulated Losses Brought Forward 0.00 0.00 0.00 0.00 0.00 0.00
4. Loss in Current Year 0.00 0.00 0.00 0.00 0.00 0.00
TOTAL LIABILITIES 2300512.42 2428180.90 2570309.44 2899041.68 3227773.91 3556506.15
5. Total Current Liabilities 96123.29 96123.29 96123.29 96123.29 96123.29 96123.29
Bank Overdraft 0.00 0.00 0.00 0.00 0.00 0.00
6. Total Long-term Debt 344287.26 172143.63 0.00 0.00 0.00 0.00
Loan A 344287.26 172143.63 0.00 0.00 0.00 0.00
Loan B 0.00 0.00 0.00 0.00 0.00 0.00
7. Total Equity Capital 688574.52 688574.52 688574.52 688574.52 688574.52 688574.52
Ordinary Capital 688574.52 688574.52 688574.52 688574.52 688574.52 688574.52
Preference Capital 0.00 0.00 0.00 0.00 0.00 0.00
Subsidies 0.00 0.00 0.00 0.00 0.00 0.00
8. Reserves, Retained Profits Brought Forward 896997.32 1171527.36 1471339.46 1785611.64 2114343.87 2443076.11
9. Net Profit After Tax 274530.04 299812.11 314272.17 328732.24 328732.24 328732.24
Dividends Payable 0.00 0.00 0.00 0.00 0.00 0.00
Retained Profits 274530.04 299812.11 314272.17 328732.24 328732.24 328732.24

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PROJECT PROPOSAL FOR THE

PROJECT ADRESS- BAHIR DAR CITY ADMINSTRATION

PROMOTER: SAINT TRADING PLC,

GENERAL MANAGER, MR., OUMAR ALLI

Mobile No: +251 9-30-11 20 78

October,2023 Bahir dar

Mr., OUMAR ALLI

Executive summary ........................................................................................................................ iii

List of figures ............................................................................................................................... viii

List of tables ................................................................................................................................. viii

Chapter one ..................................................................................................................................... 1

1.1 Background .................................................................................................................................................... 1

1.2 Mission statement ........................................................................................................................................ 12

1.3 Objective ...................................................................................................................................................... 12

Market study and capacity planning ............................................................................................. 13

2.1 Service description ....................................................................................................................................... 13

2.2 Demand and supply structure ....................................................................................................................... 14

2.3 Projected Demand ........................................................................................................................................ 15

2.4 Marketing Strategy....................................................................................................................................... 15

2.5 Pricing and Distribution ............................................................................................................................... 16

Chapter three ................................................................................................................................. 17

Technical description about the project ........................................................................................ 17

3.1 Project components ...................................................................................................................................... 17

3. Management office ...................................................................................................................................... 19

3.2 Civil Engineering Cost ................................................................................................................................. 20

3.3 Furniture and equipment .............................................................................................................................. 21

Chapter four .................................................................................................................................. 22

4.1 Introduction .................................................................................................................................................. 22

4.2 Personnel ...................................................................................................................................................... 22

4.3 Pre-operating activities ................................................................................................................................ 23

4.4 Administrative expenses .............................................................................................................................. 23

Chapter five ................................................................................................................................... 25

Implementation plan ..................................................................................................................... 25

Chapter six .................................................................................................................................... 27

Financial plan ................................................................................................................................ 27

6.1 Financial Analysis ........................................................................................................................................ 27

1. Underlying Assumption ................................................................................................................................. 27

3. Financial Evaluation ...................................................................................................................................... 28

Financial supporting table ............................................................................................................. 31

What kind of goods do they sell in shopping malls and complexes?

The project’s promoter is ‘saint plc’ private limited company. Its an

1.3 Mission statement

Market study and capacity planning

summarily the project comprises:

B. Bar and Restaurant

C. Other related services

2.2 Demand and supply structure

2.3 Projected Demand

2.4 Marketing Strategy

The marketing strategy is essential to the main strategy:

• Emphasize exceptional service.

2.5 Pricing and Distribution

Table 1Monthly Rent Price of Different Sized Rooms

Rooms Price of rent in Birr

Medium rooms 7,000-10,000

Big rooms 12,000- 25,000

Technical description about the project

3.1 Project components

The project components are categorized into four:

3.2 Civil Engineering Cost

Table 2 civil work (estimated)

Figure 1. Proposed organizational structure of theproject

Position No Monthly salary Annual Salary (*12)