MERU UNIVERSITY OF SCIENCE AND TECHNOLOGY

P.O. Box 972-60200 – Meru-Kenya.

Tel: +254(0) 799 529 958, +254(0) 799 529 959, +254 (0)712 524 293
Website: www.must.ac.ke Email: info@mucst.ac.ke

UNIVERSITY EXAMINATIONS 2021/2022

FOURTH YEAR, SECOND SEMESTER EXAMINATION FOR DEGREE OF

BACHELOR OF SCIENCE IN FOOD AND TECHNOLOGY

AFM 3251: FOOD INDUSTRY MANAGEMENT

DATE: JANUARY 2022 TIME: 2 HOURS

INSTRUCTIONS: Answer Question ONE and any other TWO questions.

QUESTION ONE (30 MARKS)

a) Explain five features of sound objectives. (5 Marks)

b) Differentiate between training and development. (4 Marks)
c) Explain five challenges facing the food industry sector in the developing countries.
(5 Marks)
d) Suggest a possible solution to each of the problems identified if no. 1c above. (5 Marks)
e) Outline the major Food and Beverages Industries in Kenya. (6 Marks)
f) Explain the essential elements of control in an organization. (5 Marks)

QUESTION TWO (20 MARKS)

a) Describe the steps followed in planning. (14 Marks)

b) Identify the steps followed in conducting a market research. (6 Marks)

QUESTION THREE (20 MARKS)

“Managers in all organization, whether they operate in business or non-business organizations

are impacted by both internal and external forces of the environment”.

a) Discuss the internal forces (10 Marks)

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 b) Describe the external forces (10 Marks)

QUESTION FOUR (20 MARKS)

a) Discuss the importance of competitor analysis in food industry sector. (10 Marks)
b) Describe the technological developments attributed to food industry evolution.
(10 Marks)

Meru University of Science & Technology is ISO 9001:2015 Certified

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