INDIVIDUAL LEVEL ASSIGNMENT

Vision: DoMS envisions itself as a dynamic hub at the confluence of MANAGEMENT and
SCIENCE, leveraging its rich 50-year history and the IITK edge to pioneer transformative
education. Our creative thoughts and careful evaluation guide us toward shaping future
leaders with unparalleled skill sets, positioning DoMS as a trailblazer in the evolving
landscape of management education.

Mission: Our mission is to pioneer transformative education through groundbreaking

approaches. We commit to being at the forefront of industry needs, preparing students for a
tech-driven world. By fostering creativity and embracing change, we empower students,
engage with the community, and collaborate with industry partners to ensure a sustainable
and evolving education landscape.

Department Brand Logo: The logo features a resilient tree atop a graduating hat,
symbolizing growth, knowledge, and achievement. The tree, deeply rooted in our 50-year
legacy, represents our commitment to wisdom and continuous advancement. Its branches
extend, showcasing the diverse paths our students can explore. The graduating hat signifies
academic accomplishment, while the slogan, "Leading beyond Limits," encapsulates our
commitment to nurturing leaders who exceed expectations, pushing boundaries, and
navigating uncharted territories.

Explanation behind this Logo design: The tree signifies DoMS's enduring strength,
growth, and deep roots in education. It represents our commitment to continuous learning and
adaptability. The graduating hat atop the tree illustrates the culmination of academic
achievements, symbolizing the transition from learning to leadership. Together, they convey
DoMS's dedication to holistic education that goes beyond conventional limits, preparing
students to thrive in a rapidly changing world.
Positioning Statement:
In the dynamic landscape of management education, DoMS at IIT Kanpur emerges as a
beacon of innovation, seamlessly fusing MANAGEMENT and SCIENCE to shape the
leaders of tomorrow. With a 50-year legacy steeped in wisdom and the distinct IITK edge, we
stand at the forefront of change, poised to redefine the future of business education.
Presently, our confluence of disciplines positions us as the epicenter of industry needs,
addressing the evolving demands of a tech-driven world. We are not just educators; we are
architects of unique skill sets, sculpting individuals who transcend traditional boundaries. The
amalgamation of rigorous academic programs, industry-relevant curricula, and a
collaborative learning environment forms the bedrock of our present success.
Looking forward, our commitment to growth extends beyond academia. We envision a future
where DoMS becomes synonymous with pioneering thought leadership, industry
collaboration, and societal impact. As the frontier change-makers, we propel our graduates
into leadership roles that extend beyond the limits of convention. We see a horizon where
DoMS is not just an educational institution but a catalyst for industry innovation and
community development.
Our foresight encompasses leveraging cutting-edge technology and data analytics to tailor
programs that anticipate industry trends. We envision enhancing our research capabilities.
Our department aspires to be the hub for continuous learning, fostering an ecosystem that
nurtures entrepreneurial spirit and ethical leadership.
In the decades to come, DoMS at IIT Kanpur aspires to be more than a business school; we
aim to be a dynamic force shaping the very fabric of global business. Together with our
stakeholders (students, industry partners, faculty, and the community), we are not just
adapting to change; we are driving the change, propelling ourselves toward a future where
leadership knows no limits, and innovation knows no boundaries.