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2015

ANNUAL
REPORT

2 INTRODUCTION 10 SUSTAINABLE
AGRICULTURE PROGRAM
3 BIG WINS
11 NATURAL RESOURCES
6 EWG’S 2015 PUBLICATIONS PROGRAM

8 FOOD & NUTRITION 12 FINANCIALS


PROGRAM
13 THANK YOU
people directly, via email and social media,

INTRODUCTION as well as through our website, blogs and


apps. We motivated hundreds of thousands
EMPOWERING PEOPLE TO of people to act: signing petitions, engaging
with policymakers and key stakeholders, and
LIVE HEALTHIER LIVES IN A sharing our work far and wide.
HEALTHIER ENVIRONMENT
AND WE COULDN’T HAVE ACCOMPLISHED
ALL OF THIS IN 2015 WITHOUT YOUR
This is what EWG has been doing for over 20 SUPPORT. THANKS TO YOU:
years. And in 2015, when we made this our
mission statement and adopted a new logo, 13 million people visited EWG’s websites.
it became official. This is what we fight for
every day at EWG.
EWG’s work was mentioned 10,000
It is this mission that inspires you, and everyone times by print, online, TV and radio
in our community, to use our educational tools, news outlets in 2015.
databases and apps, join us to shape health-
protective policies, and support our work. We increased the number of people
following us on Facebook by
Maybe you want to eat healthier food with
125 percent and surpassed our
fewer pesticides, or avoid GMOs. Maybe you
goal of 500,000 followers.
have a daughter who is starting to use makeup,
and you want to make sure it doesn’t contain
chemicals that will affect her hormones. Or We reached a total Facebook audience
maybe you live near a fracking well and need of 46 million people, including through
information to keep your family safe. promoted posts, with an average audience
of 140,000 people per post.
Whatever brings you to EWG, we know you
want to live a healthier life in a healthier
We reached 4.7 million people via our
environment. You know your environment isn’t
targeted email campaigns and added
just your backyard or your local park; your
665,000 new names to our email list.
environment is the water that you drink, the
food you put on the table, and the products
you put in and on your body. And these Our action campaigns resulted in 868,000
environments greatly impact your health. letters and petition signatures on issues of
environmental health, natural resources,
SO HOW DOES EWG HELP YOU LIVE THAT agriculture and food.
HEALTHIER LIFE?
We provide you with educational tools and 4,200 phone calls were made to
resources so you can make healthier choices, legislators in support of toxics reform
and we push for healthier policies and via Mobile Commons.
healthier markets. We give you knowledge
about and access to healthier food, healthier
agriculture, healthier energy, and healthier We used paid online advertising to reach
everyday products. a new audience of 14.3 million people.

At EWG, 2015 was another memorable


EWG’s work to raise awareness and
year, with notable policy wins, advances in
educate the public and key policymakers
consumers’ understanding of their health,
about reforming national chemical policy
and markets moved toward greater ingredient
was covered by dozens of news outlets,
disclosures and healthier products. Our online
including The Guardian, Mother Jones,
and media campaigns reached millions of
The Hill, Science Magazine and Newsweek.

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EWG FOUGHT FOR SUBSTANTIVE

BIG WINS CHEMICAL POLICY REFORM


In 2015, Congress
In 2015, we saw a surge in interest from passed the first
both the media and consumers hungry overhaul of the
for stories related to public health and Toxic Substances
the environment. We were prominently Control Act since
featured in the news and on social media, its enactment in
and were shared among friends more than 1976. But both the
ever before. House and Senate
versions of the bill
Our 2015 Guide to Sunscreens was featured
fell far short of what was needed to protect
in more than 50 news stories—in major
the health and safety of the American
publications including TIME, CBS, CNN,
people from toxic chemicals. Understanding
Yahoo! News and Cosmopolitan—and
that this was a tough battle in Congress,
achieved more than 3 million online visits.
EWG worked around the clock with our
We broke records for both audience and
environmental champions, supporters
social media activity, including more
and the media to shape the conversation
than 27,000 shares and 32,000 likes on
around what real reform looks like. EWG
Facebook. Our social media campaign for
prioritized protecting public health,
the sunscreen guide reached more than
especially that of vulnerable populations,
2.6 million people on Facebook alone.
and the environment from the hazards
We also saw a tipping point in market toxic chemicals pose. EWG employed many
change, with announcements from major strategies to shift the conversation.
corporations like Revlon, Kraft, Hershey,
EWG educated the public through 25
Nestlé, McDonald’s, Subway and Chipotle—
informative blog posts, collected 44,000+
addressing consumer concerns about
petition signatures through educational
chemicals in cosmetics, food additives, food
action alert emails, got supporters to
coloring, antibiotics in meat, and GMOs—in a
make more than 1,000 calls to legislative
faster and more profound way than we could
offices, provided in-depth policy analysis
have predicted. These accomplishments
to suggest ways to strengthen the
show the importance of your support to
bills under considerations and offered
the environmental health movement at this
expert testimony, held 150+ meetings
critical moment in history.
with policymakers and their staffs, and
collaborated with a wide range of groups on
ways to secure greater protections against
EWG LAUNCHED ITS NEW PERSONAL CARE
toxic chemical exposures.
VERIFICATION PROGRAM—EWG VERIFIED™
EWG’s new EWG RATTLED THE NAIL CARE INDUSTRY
verification program
A groundbreaking
is the next step in
study by Duke
our work to help
University and EWG
consumers identify
scientists found that a
the safest products
potentially hormone-
in the personal care
disrupting chemical,
product market, and
triphenyl phosphate,
avoid potentially
or TPHP, is present
harmful chemicals and contaminants
in many brands of
commonly found in consumer goods.
nail polish and migrates almost instantly into
users’ bodies, including those of vulnerable
teens and preteens.

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MAJOR FURNITURE MANUFACTURERS CALIFORNIA LEGISLATION INTRODUCED
STOPPED USING CHEMICAL FOR CLEANING PRODUCT TRANSPARENCY
FLAME RETARDANTS In February 2015,
Thanks to EWG’s new legislation
research and was introduced in
advocacy on flame California that would
retardant chemicals, require manufacturers
California enacted to fully disclose
a key policy change the ingredients
in the state’s fire used in household
safety standards. This cleaning products.
change eliminated EWG staff are now working to educate
the legal requirement for furniture lawmakers in California about the public
manufacturers to add flame retardant health risks associated with many cleaning
chemicals to their sofas and sectionals. product ingredients and the need for greater
As of Jan. 1, 2015, furniture manufacturers transparency in labeling.
are required to label furniture to clearly
indicate whether or not each piece contains EWG INSPIRED MAJOR FOOD COMPANIES
chemical flame retardants. Thanks to TO REMOVE CHEMICALS OF CONCERN
these revolutionary changes, consumers Several food
suddenly have mainstream options for flame manufacturers and
retardant-free furniture. restaurants have
announced plans to
CALIFORNIA ADDED BPA TO remove concerning
PROPOSITION 65 chemicals from
In a major win their products. For
for public health, example, Subway
BPA was added announced it will
to California’s sell food free of artificial colors, flavors and
Proposition 65 list preservatives by 2017; Panera announced
of toxic chemicals in it would remove EWG’s “dirty dozen”
2015. Three EWG staff additives from its food by 2016; Nestlé
members testified announced plans to remove artificial colors
at the committee from its candy; and Campbell Soup Co.
hearing in May 2015, emphasizing the announced it will remove artificial colors
strong body of evidence against the potent and flavoring ingredients from all its
endocrine disruptor and its toxicity to the products by the end of 2018.
female reproductive system. The state has
since set a guideline for warning labels on
items that contain the chemical—a move
that will likely trigger more manufacturers to
remove BPA from their products.

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EWG FOUGHT FOR GMO LABELING GLYPHOSATE CLASSIFIED AS A
Although versions “PROBABLE CARCINOGEN”
of the anti-GMO- The International
labeling bill, widely Agency for Research
derided as the DARK on Cancer, a branch
Act, passed both the of the World Health
House and Senate, Organization,
they were kept out classified glyophosate
of the year-end as a “probable
“omnibus” spending carcinogen” and, in
bill, thanks, in large part, to highly effective doing so, focused
educational and advocacy efforts of EWG’s the attention of the public, journalists and
government affairs team. government regulators on the environmental
harms of the herbicide. The ruling had an
MINNESOTA PASSED NEW BUFFER LAW immediate impact on the heated policy
Minnesota’s new battle over labeling foods that contain
law, which required genetically engineered ingredients, or
grass “buffers” GMOs. That’s because glyphosate is used
to be planted in massive amounts by major agricultural
between cropland companies to grow GMO corn, soybeans
and the state’s and other crops that turn up in most
rivers and streams, foods Americans eat. In EWG’s unique
was an innovative 2015 analysis and report “Glyphosate
and important Is Spreading Like a Cancer Across the
step toward cutting pollution from farm U.S.,” we created a compelling interactive
operations. Momentum for this new law graphic demonstrating just how extensively
can be traced back to EWG’s 2014 report American agriculture has adopted the
“Broken Stream Banks,” documenting the “probable carcinogen” weed killer.
weak enforcement of an existing buffer rule
in southern Minnesota, where only 18 percent
of Minnesota rivers and stream banks had
the full 50 feet of required buffers. The
report spurred a great deal of interest
from the media and state agencies, and
opened the door for EWG to participate in
discussions leading up to the new law.

EWG 2015 Annual Report | ewg.org | 5


protection products. EWG’s 2015 Guide

EWG’S 2015 to Sunscreens found that 80 percent of


the 1,700 products analyzed contained

PUBLICATIONS potentially harmful ingredients or offered


weak protection from dangerous ultraviolent
ENVIRONMENTAL HEALTH radiation, or both. The guide, released May 19,
has logged over 1.2 million unique visitors and
PROGRAM
4.4 million page views, and has been featured
In 2015, EWG’s environmental health on numerous news sites including Yahoo!
program completed and published a Health, CNN.com and TIME. Our Facebook
staggering amount of work, including posts about the guide were seen by more
investigative reports and data analyses on than 2.7 million people and subsequently
toxic chemicals and environmental health, shared and/or liked 55,000 times.
for example:
POISONED LEGACY/PERFLUOROOCTANOIC
2015 Guide to Sunscreens— ACID (PFOA) REPORT—RELEASED MAY 2015
Released May 2015
DuPont has long
known that PFOA
Poisoned Legacy/Perfluorooctanoic Acid causes cancer, and
(PFOA) report—Released May 2015 that it poisoned
drinking water with
Guide to Perfluorochemicals— the chemical in
Released May 2015 the mid-Ohio River
Valley, ultimately
polluting the blood
Dirty Dozen: Cancer Prevention Edition— of people and animals worldwide. Ten years
Released August 2015 after we helped reveal this knowledge
and that DuPont was aware of it, an EWG
Nailed: Triphenyl phosphate report— investigation showed that Americans are
Released October 2015 still threatened by the chemical and the
victims of DuPont’s heinous actions were still
Your support also allowed us to awaiting justice. The New York Times and
participate in major collaborations on TIME, among others, featured EWG’s report.
flame retardant research and mercury Our Facebook posts about the report were
body burden research; complete online seen by 667,000 people and were shared
action campaigns related to our research and liked 13,000 times. Our action campaign
reports; and keep our educational tools, and petition demanding DuPont keep its
consumer databases and apps up to date. promises have generated 25,000 signatures.
Read the full report here.

2015 GUIDE TO SUNSCREENS— GUIDE TO PERFLUOROCHEMICALS—


RELEASED MAY 2015 RELEASED MAY 2015
EWG released Per- or poly-
its ninth annual fluorochemicals,
sunscreen guide, also known as
giving shoppers PFCs, constitute a
an easy-to-use, multibillion-dollar
searchable online family of chemicals
database to find that are widely
the healthiest, used to make
most effective sun water-, grease- and

EWG 2015 Annual Report | ewg.org | 6


stain-repellent coatings for a vast array SKIN DEEP® UPDATES—
of consumer goods. According to Centers RELEASED SEPTEMBER 2015
for Diseases Control and Prevention, PFCs We continued to
contaminate the blood of virtually every update EWG’s Skin
American alive today. They are found in Deep® database
animals in the most remote parts of the with new cosmetics
world, and lab tests have found that they and personal care
are even passed to babies in the womb. products, brands and
Exposure to PFCs has been associated formulations. We also
with kidney and testicular cancer, high reviewed and updated
cholesterol, abnormal thyroid hormone the science behind
levels, pregnancy-induced hypertension our review of triphenyl phosphate, or TPHP,
and pre-eclampsia, obesity and low-birth an ingredient found in nail polish and nail
weight. EWG released a new consumer guide treatments. The most recent science indicates
to help people avoid these toxic chemicals, that TPHP could disrupt the endocrine system
found in waterproof jackets, running shoes, and contribute to obesity. These findings are
microwave popcorn bags and pizza boxes. now reflected in the Skin Deep® ingredient
See the guide here. and product scores.

RETHINKING CARCINOGENS— NAILED: TRIPHENYL PHOSPHATE (TPHP)


RELEASED JULY 2015 REPORT—RELEASED OCTOBER 2015
EWG’s analysis, In partnership with
“Rethinking Duke University, EWG
Carcinogens,” took found evidence of a
a closer look at the suspected endocrine-
growing scientific disrupting chemical,
evidence that the widely used in popular
combined effects nail polishes, in the
of chemicals, which bodies of more than
are not carcinogenic two dozen women
on their own, may be a significant cause of who participated in a biomonitoring study. The
cancer. With easily digestible text, EWG’s new study raised the prospect that millions of
report connected the dots between current American teen, tween and even younger girls
research and cancer development at the are being exposed to a suspected hormone-
cellular level. Read the full report here. disrupting chemical at times when their bodies
are rapidly developing and entering puberty.
DIRTY DOZEN: CANCER PREVENTION Read the full report here.
EDITION—RELEASED AUGUST 2015
In August, EWG
released its first-ever
guide to avoiding 12
harmful chemicals
that have been found
to disrupt cancer-
related pathways—
known as cancer
hallmarks.
Read the full report here.

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PROPYL PARABEN: FOOD ADDITIVE—

FOOD & RELEASED APRIL 2015


EWG researchers

NUTRITION found propyl


paraben—a

PROGRAM preservative linked to


hormone disruption
In 2015, EWG’s Food & Nutrition program and not allowed
released the following reports and in food sold in the
database projects, designed to protect European Union—
human health and the environment by in nearly 50 U.S.
empowering consumers to choose whole, snack foods, including Sara Lee cinnamon
healthy and sustainably produced foods: rolls, Weight Watchers cakes, Cafe Valley
muffins and La Banderita corn tortillas.
2015 Shopper’s Guide to Pesticides in These findings are significant because propyl
Produce™—Released February 2015 paraben acts as a weak synthetic estrogen
and can alter hormone signaling. EWG has
Propyl Paraben: Food Additive—Released launched a social media campaign and
April 2015 online petition to pressure manufacturers
who use propyl paraben in food to remove
it from their products. Our Facebook posts
Hidden Trans Fat report— about the report were seen by more than 1
Released May 2015 million people, and were liked and shared
22,000 times. Our action campaign and
BPA in Canned Food Report— petition targeted to food manufacturers has
Released June 2015 generated 13,000 signatures.
Read the full report here.
Potassium Bromate report—
HIDDEN IN PLAIN SIGHT—
Released October 2015
RELEASED MAY 2015
This EWG report
2015 SHOPPER’S GUIDE TO PESTICIDES IN provided consumers
PRODUCE™—RELEASED FEBRUARY 2015 with most extensive
look at trans fats
We released our
hidden in supermarket
annual update to
foods to date. The
this popular guide,
report concluded
listing the 12 fruits
that at least 27
and vegetables with
percent of more
the highest levels
than 84,000 foods in EWG’s interactive
of pesticide residue
Food Scores database contain artificial trans
(after washing), to
fats—manmade, artery-clogging, industrially
help consumers get
produced fats that bear part of the blame for
the biggest bang for their buck when deciding
the American heart disease epidemic.
between conventional and organic produce.
Read the full report here.

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BPA IN CANNED FOOD REPORT— POTASSIUM BROMATE REPORT—
RELEASED JUNE 2015 RELEASED OCTOBER 2015
EWG issued a report Using EWG’s Food
identifying canned Scores database to
food products conduct our analysis,
packaged in BPA- EWG researchers
free cans and those found that potassium
containing BPA. The bromate—a flour
report was designed additive that’s been
to help consumers linked to cancer—is
avoid exposing found in at least 86
themselves to this toxic endocrine disruptor. baked goods and other food products found
Consumers can search within our report, on supermarket shelves, including well-
which lists 252 canned food brands, to find known brands and products such as Hormel
out which companies pack their food into Foods breakfast sandwiches, Weis Kaiser
cans coated with BPA-laden epoxy. Users rolls and French toast, and Goya turnover
could also sign our petition, calling on pastry dough. Read the full report here.
more than 75 food brands to remove BPA
from their cans. The report was featured
by Mother Jones, Yahoo!, The Guardian
and TIME, reached more than 1.5 million
people on Facebook, and generated 32,000
likes and shares. Our action campaign and
petition have generated 53,000 signatures.
See full report here.

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FEEDING THE WORLD WITHOUT GMOS

SUSTAINABLE REPORT—RELEASED MARCH 2015


In this myth-busting

AGRICULTURE report, EWG provided


numerous solutions to

PROGRAM global food insecurity


as alternatives to
EWG’s Sustainable Agriculture program the use of GMOs.
released three major data analysis and Biotech companies
geospatial monitoring reports in 2015, and proponents of
designed to update the facts on the ground conventional, industrial
and bust industrial agriculture myths agriculture have touted genetically engineered
blocking real, long-term reform. crops—often called GE or GMOs—as the key
to feeding a more populous, wealthier world,
Iowa’s Low-Hanging Fruit— but recent studies show this promise has
Released February 2015 fallen flat. To date, genetically engineered
crops have not substantially improved global
Feeding the World Without GMOs— food security. Meanwhile, strategies that take
Released March 2015 advantage of what we already know about
using resources and crops more efficiently have
shown potential to double food supplies, while
Boondoggle report— reducing agriculture’s environmental impact.
Released April 2015 See full report here.

BOONDOGGLE REPORT—
IOWA’S LOW-HANGING FRUIT REPORT— RELEASED APRIL 2015
RELEASED FEBRUARY 2015
This data analysis
EWG released a new report revealed that
report using aerial from 2000 to 2013,
imagery to document a total of $4.4 billion
how many acres in federal “prevented
and landowners planting” crop
would be affected insurance payouts
if Iowa followed went to farmers in 94
Minnesota’s lead counties in the iconic
and set a 50-foot Prairie Pothole Region of North and South
buffer standard. The report showed that Dakota—despite attempts by the government
requiring simple buffer zones between crop to rein in the program’s costs. In the report,
fields and streams could move the state “Boondoggle: ‘Prevented Planting’ Insurance
two-thirds of the way toward its goal of Plows Up Wetlands, Wastes $Billions,” EWG
reducing phosphorus pollution and one- analyzed payments under the “prevented
fifth of the way to its nitrogen pollution planting” coverage option of the heavily
target, while affecting only a tiny proportion subsidized federal crop insurance program.
of landowners and a vanishingly small EWG found that the government payouts are so
percentage of row-crop acreage. The report large and frequent that they encourage growers
was featured by the Des Moines Register, to plow up the seasonal wetlands that make the
Minneapolis Star Tribune and Politico, in Prairie Pothole region home to more than 50
addition to heavy regional coverage. percent of North America’s breeding waterfowl.
See the full report here. The report included an interactive map to show
exactly where the payments went. The report
was featured by the Wall Street Journal, Politico
and trade publications. See the full report here.

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the Toxic Stew report, and EWG’s Facebook

NATURAL post about the report reached an audience


of 100,000. Read the full report here.

RESOURCES CALIFORNIA’S TOXIC FRACKING FLUIDS

PROGRAM REPORT—RELEASED AUGUST 2015


In 2015, EWG
EWG’s Natural Resources program continued completed its
its focus on fracking regulation oversight analysis of California
in 2015. We produced two major fracking- drilling company
related research reports and maintained disclosure data,
EWG’s role at the heart of the movement to mandated by the
carefully regulate fracking in California. state’s new fracking
regulations. We
Toxic Stew: Fracking Wastewater report— found that the
Released March 2015 fluids used for hydraulic fracturing in
California oil wells contain dozens of
California’s Toxic Fracking Fluid report— hazardous chemicals linked to cancer,
Released August 2015 hormone disruption and reproductive
system damage, and have the potential to
contaminate drinking water, air and soil.
TOXIC STEW: FRACKING WASTEWATER
Of the chemicals added to fracking fluid
REPORT—RELEASED MARCH 2015
in California, 15 are listed under the state’s
An extensive review Proposition 65 as known causes of cancer
of California state or reproductive harm, 12 are listed under the
data found that Clean Air Act as hazardous air pollutants
wastewater from known to cause cancer or other harms, and
hundreds of fracking 93 are associated with harm to aquatic life.
operations was
heavily contaminated This analysis provided a fuller picture of
with a toxic stew of the process by revealing what is pumped
chemicals known down fracking wells, the likely origin of
to cause cancer, reproductive harm and some contaminants in wastewater, and the
nervous system damage. In addition to array of hazardous chemicals used, stored or
the known-carcinogen benzene, tests of transported at fracking sites. It demonstrated
wastewater samples found chromium-6, why other state governments must require
lead and arsenic—all listed under California’s drilling companies to disclose the chemicals
Proposition 65 as causes of cancer or they are deploying, and underscored the
reproductive harm—in 35 to 50 percent of urgent need for independent oversight of
the samples. The wastewater also carried, drilling in California and elsewhere.
on average, thousands of times more Read the full report here.
radioactive radium than recommended by
the state’s public health goals, as well as
elevated levels of potentially harmful nitrate
and chloride ions. Because California is
the only state to require comprehensive
chemical testing of fracking wastewater and
public disclosure of the results, the analysis
also gives us an idea of what chemicals likely
contaminate wastewater nationwide. Grist,
Politico, CBS San Francisco, and several
other local and trade publications featured
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FINANCIALS
.6%
2015 REVENUE
4.3% 6.2%
Individuals 6,360,542

Corporations 450,330 6.5%

Foundations 4,473,881

Consulting 890,112
46.5%
Events 583,863

Licensing 77,000 32.7%


In-kind & Other 843,8 61

TOTAL 13,679,589

3.3%

5.2% 2.1%
2015 EXPENSE

Toxics 5,603,260

Natural Resou rces 261,222 12.3%


Food & Agricultu re 3,324,868

Management & Gener al 907,233 7.2% 44.6%


Fundraising 1,549,26 0

Events 647,378
26.5%
Licensing 259,48 5

TOTAL 12,552 ,706


2.1%

EWG 2015 Annual Report | ewg.org | 12


THANK YOU products, advocate for healthier policies
and a more sustainable agriculture system,
We did all of this and more thanks to and give you easy-to-use tools to bring
your support. And with you by our side, healthy living within reach.
we will continue to be your champion
At EWG, we promise to stand by your side
for environmental health, watch over the
and never stop helping you live a healthier
production of your food and everyday
life in a healthier environment.

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