Introduction

The Coca Cola Company is an American multinational beverage corporation, and manufacturer, retailer,
and marketer of nonalcoholic beverage concentrates and syrups, The company is best known for its
flagship product Coca-Cola, invented in 1886 by pharmacist John Stith Pemberton in Atlanta,Georgia.The
Coca-Cola formula and brand were bought in 1889 by Asa Griggs Candle, who incorporated The Coca-
Cola Company in 1892.

In 2010, it was announced that Coca-Cola had become the first brand to top £1 billion in annual UK
grocery sales. In 2017, Coke sales were down 11% from a year earlier due to consumer tastes.

The Company's soft drink operations are managed in 6 Groups: North America, Latin America, Africa,
Greater Europe, Middle/Far East and The Minute Maid Company (the world's leading marketer of fruit
juices and fruit drinks).

Mission

Coca Cola Company mission is to:

. To refresh the world…
. To inspire moments of optimism and happiness...
. To create value and make a difference

Vision

Coca cola vision serves as the framework and guides every aspect of our business by describing what we
need to accomplish in order to continue achieving sustainable, quality growth.

. People: Be a great place to work where people are inspired to be the best they can be.