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Lesson 2.

The Ultimate Purpose

1. Why do you want to become a Youtuber?

Write down your biggest motivations in the order of priority

2. Who would be your Target Audience?

De ne your target audience, be as descriptive as possible. For the last


question, think how you can satisfy the needs and wants of your target
audience

Age Group

Dialect / Language

Region

What will be your


Value addition to
the audience?
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3. What do you want to do?

Introspect and think. What are your likes, talents, skills and personal
experiences which can be turned into valuable content for the target
audience?

What are you


talented in?
What skills do you
have?
What are you
passionate about?
Do you have any
personal
experiences which
can be valuable to
the audience?

4. Take inspiration from the best.

Write down 3 popular creators which you like the most.

What speci c things can you take


# Name of Creator
inspiration from?

3
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