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Title Defense

Cover

Contents Title
Defense in
Research
Project

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ABM 12
PRESENTED BY:
Morales. Krisselyn Reigne H.
GROUP 2
Mojica, Jiliane Ridge
Pellos, Dan Rainiel A.
TITLE
DEFENSE

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Factors Influencing Customer Satisfaction in Online

01
Proposed
Shopping among Senior High School Students of
Indang Christian Academy

02
Titles
Factors Affecting the Growth of Small Businesses in
the midst of COVID-19 Pandemic

Factors Influencing Customer Intention of buying

03 through Food Delivery Services of Businesses in
Indang, Cavite during the COVID-19 Pandemic

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Title 1
Factors Influencing
Customer Satisfaction in
Online Shopping among
Senior High School Students
of Indang Christian
Academy

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STATEMENT OF THE PROBLEM

The study will aim to determine the factors influencing customer satisfaction in
online shopping among Senior High School Students of Indang Christian Academy.

Is there a significant
What are the How do these relationship between
What is the How frequent do factors influencing factors affect the factors influencing
demographic customer customer satisfaction
Senior High customer in online shopping and
profile of the satisfaction in satisfaction? In the influence on
School Students terms of: customer satisfaction
responding online online shopping
of Indang in terms of:
customer in terms among Senior High 4.1 number of
Christian purchases;
5.1 number of
of: School students of purchases;
1.1. sex; Academy use and 4.2 repurchase 5.2 repurchase
Indang Christian intent; intent;
1.2. age; and engage in online 4.3 customer
Academy? 5.3 customer
shopping? feedback; and feedback; and
1.3 grade level? 4.4 satisfaction rate 5.4 satisfaction rate

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OBJECTIVES OF THE STUDY

In general, the study will aim at factors influencing customer satisfaction in online shopping
among Senior High School Students of Indang Christian Academy. Specifically, the study aims:

To identify the To determine the

To determine the To Identify the To determine significant relationship
demographic factors influencing how the factors between the factors
profile of the frequency of affect customer influencing customer
online shopping customer satisfaction in online
responding online satisfaction in shopping and the
satisfaction in terms of:
customer in terms of Senior High influence on customer
online shopping satisfaction in terms
of: School students 4.1 number of of:
among Senior High
of Indang purchases; 5.1 number of
School students of 4.2 repurchase intent; purchases;
1.1. sex; Christian 4.3 customer
Indang Christian 5.2 repurchase intent;
1.2. age; and Academy. feedback; and 5.3 customer
Academy. 4.4 satisfaction rate. feedback; and
1.3 grade level. 5.4 satisfaction rate.

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Title 2
Factors Affecting the
Growth of Small Businesses
in the midst of COVID-19
Pandemic

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STATEMENT OF THE PROBLEM

The study will aim to determine the Factors Affecting the Growth of Small Businesses in
the midst of the COVID-19 Pandemic.

Is there a significant
What are the relationship between the
corresponding socio- What are the How do these factors factors that affect the
demographic profile of the factors that affect small businesses growth of small businesses
responding small business in terms of: in the midst of COVID-19
owners in the midst of the affect the growth pandemic and the effect
COVID-19 pandemic in of small businesses 3.1 income; in small businesses in
terms of:
in the midst of 3.2 demand; terms of:
3.3 consumers; 4.1 income;
1.1 age; COVID-19 4.2 demand;
3.4 employees; and
1.2 sex; pandemic? 4.3 consumers;
1.3 monthly income; and 3.5 competition?
1.4 business’ location? 4.4 employees; and
4.5 competition?

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 In general, the study will aim at Factors Affecting the Growth of Small Businesses in the midst of the
COVID-19 Pandemic. Specifically, the study aims:

OO
To identify the corresponding socio-demographic
profile of the responding small business owners in
To determine the factors that
affect the growth of small
BB
the midst of the COVID-19 pandemic in terms of:
1.1 age; businesses in the midst of JJ
1.2 sex;
1.3 monthly income; and COVID-19 pandemic. EE
1.4 business’ location.
CC
TT
To determine how the factors affect small
businesses in terms of:
To determine the significant relationship between the
factors that affect the growth of small businesses in II
3.1 income;
3.2 demand;
the midst of COVID-19 pandemic and the the effect
in small businesses in terms of: VV
3.3 consumers;
4.1 income;
4.2 demand;
EE
SS
3.4 employees; and 4.3 consumers;
4.4 employees; and
3.5 competition.
4.5 competition.

objectives of the study Page 09

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Title 3
Factors Influencing
Customer Intention of
buying through Food
Delivery Services of
Businesses in Indang,
Cavite during the COVID-
19 Pandemic

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STATEMENT OF THE PROBLEM
The study will aim to determine the factors influencing customer intention of buying through food
delivery services of businesses in Indang, Cavite during the COVID-19 pandemic.
What is the socio-demographic profile of the responding consumer in terms of:
1.1 .sex;
1.2. age; and
1.3 monthly income?

How frequently do consumers buy in businesses in Indang, Cavite through its food delivery service during the
COVID-19 pandemic?

How do these factors Is there a significant relationship between

What are the factors affect the businesses that
influencing customer provide delivery services in
Indang, Cavite in terms of:
intention of buying
through food delivery 4.1 profit;
4.2 demand;
services of businesses in
4.3 competition;
Indang, Cavite during the 4.4 employee; and
COVID-19 pandemic? 4.5 physical store?
the factors influencing customer
intention of buying through food delivery
services of business in Indang, Cavite
during COVID-19 pandemic and the
effect on the businesses that provide
delivery services in Indang, Cavite in
terms of:
5.1 profit
5.2 demand
5.3 competition
5.4 employee; and
5.5 physical store?

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OBJECTIVES OF
OBJECTIVES OF THETHE STUDYSTUDY
In general, the study will aim at Factors Influencing Customer Intention of buying through food
delivery services of businesses in Indang, Cavite during the COVID-19 pandemic. Specifically, the study
aims:

To determine the significant

To identify the To determine the To Identify the To determine how the relationship between the factors
socio-demographic frequency of the factors that factors affect the influencing customer intention of
profile of the responding influence customer businesses that provide buying through food delivery
consumer in using intention of delivery services in services of business in Indang,
responding consumer Cavite during COVID-19 pandemic
food delivery buying through Indang, Cavite in terms
in terms of: and the effect on the businesses
services of food delivery of:
1.1.sex; that provide delivery services in
businesses in services of 4.1 profit; Indang, Cavite in terms of:
1.2. age; and businesses in
Indang, Cavite 4.2 demand; 5.1 profit
1.3 monthly Indang, Cavite 4.3 competition;
during the COVID- 5.2 demand
income. during the COVID- 4.4 employee; and 5.3 competition
19 pandemic.
19 pandemic. 4.5 physical store. 5.4 employee; and
5.5 physical store.

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Thank You
and God Bless

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