Instagram:

Target audience – younger audience looking to be entertained

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Caption:

Swipe to see Cinderella’s transformation! (eyes emoji) (fire emoji) Will we see you at the show on April
20?

@butlerartseventscenter #ButlerArtsandEvents #Cinderella #BibbityBoppityBoo

Twitter:

Target audience – mixed ages, seeking information about upcoming events

Butler Ballet presents Prokofiev’s Cinderella! Looking for a magical evening filled with beautiful dancing
and live music? Visit Clowes Memorial Hall April 19-21 to see the Butler dance program’s original take on
this beloved classic.

Facebook:

Target audience – older audience

Do you have your tickets to Cinderella? Butler dancers are preparing to take the stage later this month!
Follow along as we post behind the scenes content in the weeks leading up to the show. Tickets are
selling fast, so get yours while you can! #ButlerBallet