Professional Documents
Culture Documents
Ging, Debbie. “Alphas, Betas, and Incels: Theorizing the Masculinities of the
Manosphere.” Men and Masculinities, vol. 22, no. 4, 10 May 2017, pp. 638–657,
journals.sagepub.com/doi/abs/10.1177/1097184X17706401,
https://doi.org/10.1177/1097184X17706401.
Summary: In this journal, Debbie Ging writes about the various personalities in the
“Manosphere”. It goes into many of the characteristics that define the movement such as anti-
feminist ideas. It also goes into a lot of the differences between the different personalities in the
movement like alpha males and incels and the hierarchy between the various types. Another key
thing this journal researches is where these groups were formed and through what online
Evaluation: This journal is important for my research because it gives a good baseline for the
movement which is crucial for understanding how they use rhetoric. In addition, it gives good
information on the hierarchy and differences between each of the personalities in the
manosphere. While I will not be going into Incel culture in my research, I will be citing this
journal multiple times as a good baseline for alpha and beta male behaviors. The journal also
goes into where these groups communicate which is valuable information for me in order to find
good examples of alpha and beta male rhetoric outside of just the top creators and Andrew Tate
Journal of Zoology, vol. 77, no. 8, 1 Nov. 1999, pp. 1196–1203, www.wolf.org/wp-
content/uploads/2013/09/267alphastatus_english.pdf, https://doi.org/10.1139/z99-099.
Summary: This article goes into detail about the social dynamics within wolf packs. It goes into
details about how hierarchies are formed for the male wolves in a pack and some of the
similarities and differences between the levels. It talks about how in a wolf pack there is
an alpha male and alpha female that sit at the top and keep all the other wolves in check.
The article also delves into a surprising detail about captive wolf packs vs natural wolf
packs. Captive wolf packs are what most people think of when they think of the male
hierarchy with alpha, beta, sigma, etc. wolves. In these packs, male wolves are often
challenging each other for dominance to become the alpha. Meanwhile, in natural packs,
there is one alpha who is the one that breeds with the females and there are relatively
understand how this dynamic works in wolf packs as the original theory behind the male
identify similarities in behavior between alpha males and alpha wolves. In addition the
difference between captive packs vs wild packs could be an interesting thing to look at
Summary: This research paper is an analysis of the manosphere and more specifically the sigma
male ideology. It goes into great detail about what the core pieces of the Sigma male
ideology are and analyses various videos by Sigma male creators. One of the key
discoveries is that while the views of Sigma males don’t differ too much from other parts
of the manosphere, they are typically politically charged. The paper goes into depth on
what kind of platforms Sigma males use to spread their ideology such as TikTok. They
also go into some things that Sigma males focus on such as the alleged crisis in
Evaluation: While this source is biased against Sigma males and the manosphere in general, I
think it provides some good examples of how the ideology spreads and some of the core
J, Ryan. “The Sigma Male (Definition, Strengths, Weaknesses).” QuizHoot, 27 Jan. 2023,
quizhoot.com/sigma-male/.
Summary: This article talks about Sigma males and what their traits are. It does so by comparing
sigma males to other types of males in the hierarchy such as alphas, betas, and omegas. It
talks about the strengths and weaknesses of the Sigma males and how to become a Sigma
male. It also shares a list of celebrities considered to be sigma males such as Steve Jobs
and Leonardo da Vinci and explains why they are considered to be sigma males.
Evaluation: This article talks about the same thing as the previous paper however from the
perspective of a sigma male. The author of this article describes himself as a sigma male
and therefore talks about them in a positive light. While this source is obviously biased
just as much as the other source on sigma males, I think it is important to get a
perspective from both sides to truly figure out what it means to be a sigma and how they
Ribeiro, Manoel Horta, et al. “The Evolution of the Manosphere across the Web.” Proceedings of
the International AAAI Conference on Web and Social Media, vol. 15, 22 May 2021, pp.
196–207, ojs.aaai.org/index.php/ICWSM/article/view/18053.
Summary: This paper focuses on how the manosphere uses certain mediums to spread their
message and how their methods have evolved over time. It also focuses on a few main
subcategories of the manosphere such as men's rights activists and pickup artists and goes
into detail on what platforms they typically use. The main platform of focus in this
research is reddit because there are a plethora of different communities and it is easy to
see how the subreddits grow and track patterns of migration between the communities
Evaluation: A lot of my primary research will be analyzing clips from manosphere influencers
and content creators however I want to do a little bit based on the rhetoric of the average
person in the manosphere. This article provides examples of communities on reddit and
other internet forums which will aid me in finding examples of this rhetoric. It also shows
how certain communities have grown and shrunk over time and some trends in the
ideologies within the manosphere which could be an interesting angle to explore while
Summary: This article talks about rhetorical situation and the things that make that up. It talks
about the five main components of rhetoric which are exigence, audience, constraints,
purpose, and context. These components are what define rhetorical situation which can be
described as why a piece of rhetoric is the way it is. The article gives examples such as
why a piece of text is written in a certain way with certain diction and patterns as well as
Evaluation: This article is a critical piece of research for my paper since I will be doing a
rhetorical analysis of the manosphere and more specifically alpha and sigma males. This
article describes how to perform the analysis and what to look for while watching/reading
pieces of rhetoric which is crucial for me to understand the rhetoric and what the creator
is trying to accomplish.