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40 - 42-What-to-Tweet-How-to-Interact-on-Twitter-v2
40 - 42-What-to-Tweet-How-to-Interact-on-Twitter-v2
➢ Click the “TWEET” button in the left sidebar on your desktop computer.
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How to Tweet on Mobile
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How to Tweet
Besides the max 280 characters of text you can type into your Tweet, you can also add other
media… including images, videos, GIFs, polls, and emojis.
PRO TIP: To save characters, use a service like Bitly.com to shorten your URL length!
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Click this to upload
images and videos
to your Tweet.
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Click this to add a
GIF to your Tweet.
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Click this to add a
Poll to your Tweet.
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Enter your Poll’s question.
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Click this to add
Emojis to your
Tweet.
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Select Emojis add
to your Tweet.
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Click this to
schedule your
Tweet.
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Scheduling Tweets is a
great way to plan your
posts way in advance,
Tweet during holidays
(i.e. at midnight on New
Years), or just to save
you time by creating a
batch of posts at once.
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Tweet Thread
A Thread on Twitter is a series of connected Tweets allowing you to provide additional context or
an extended piece of text by connecting multiple Tweets together.
EXAMPLE: We are all about REPURPOSING content at Coursenvy. Why just create a piece of
content for one platform! For example, we will write a blog post, then we will create a PowerPoint
video of that blog post’s main points for YouTube, then we will create a Thread of Tweets using all
these blog post’s main points!
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Write your first
Tweet, then click
the “+” button to
add a Tweet,
therefore creating
a “Thread”.
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Add as many Tweets as
you need for your
Thread (remember, 280
characters per Tweet).
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The Perfect Thread Example = How To Guides
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What To Tweet
RETWEET
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PRO TIP: Trending
Tweet about what is Trending via the Explore page to get new users to discover you via the
trending keyword or #hashtag you included in your Tweet.
EXAMPLE:
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Click the reply bubble icon below
a trending Tweet.
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What To Tweet → Images/Videos
➢ Share images and videos in your Tweets!
➢ 1024 x 512 pixels is the optimal image size.
➢ Maximum file size is 512MB and 2 minutes 20 seconds or less for videos uploaded to
a Tweet. MP4 and MOV video formats are supported.
➢ Tweet engagement is always higher when I share media (typically 200%-300% higher
for my clients!)
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Pin a Tweet
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How to Pin a Tweet
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How to Pin a Tweet
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Call to Action in Tweets
1. How can you phrase your tweet to appeal to someone’s curiosity?
2. What word choices will nudge a person’s desire for self-improvement?
3. ASK for what you want! Tweets that tell your customer what you want get drastically higher
action. EXAMPLE: Retweet this… Like this if you want XYZ… Reply telling me XYZ…
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Client Case Study
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Since these users
follow a brand
similar to yours,
they are the
perfect people to
engage with so
they check out
your brand’s
profile!
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This is a great task to outsource
for cheap on Fiverr.com or
Upwork.com
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Client Case Study
➢ Next we want to get “influencers” to share our Tweets.
➢ An influencer is a user on social media who has the power to influence the purchase
decisions of their followers because of their authority, knowledge, fame, or relationship
with their audience.
➢ Search for influencers relevant to your brand. This can truly be anyone with an engaged
following that would also be interested in your product. Typically I avoid reaching out to
competitors because they obviously won’t retweet you; rather I seek out any bloggers,
adjacent product/service brand, celebrity/social star, etc.
➢ Once you find a potential influencer, go to their Twitter profile, then click the “Tweets &
replies” option at the top of their Twitter profile feed.
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For my first search I will try
“fashion blogger”. I will look
under “People” to find
relevant users. A Tweet
from an influencer about
my client’s shoe brand will
likely result in sales!
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Click on the “Tweets &
replies” option on this users
profile page.
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Notice that this user has
retweeted other brands in
the past (i.e. this dress
brand).
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How to Tweet @ Twitter Users
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Tweet @ ANY Twitter User
➢ By composing a Tweet that includes the “@” sign and then the Twitter users “username”,
you will post a Tweet that will notify this user of the “mention”.
➢ If you START your tweet with an @USERNAME this Tweet will ONLY post to your own
profiles “Tweets & replies” page (NOT your main Tweets feed page).
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Contact Anybody on Twitter
➢ This is what I really love about Twitter as you can truly contact ANYONE without having to
go through their “gatekeeper” first (i.e. a celebrities agent would stop you if you tried to call
or email the celebrity… BUT Twitter enables you to Tweet/talk directly to them!)
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Notice the @FbloggersUK in my Tweet?
This will notify them of the mention and
Include Users in Tweets hopefully they will retweet your Tweet.
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Twitter Direct Messages
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Click the “More”
option in the left
sidebar. Select
“Settings”. Select
“Privacy and safety”.
Click the “Direct
Messages” option to
turn on/off your
Twitter message.
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Twitter Spaces