Opportunities
• Increased demand for online and hybrid learning, expanding into new
markets and segments, developing new products and services.
o High Demand for Quality Education.
o Life-Long learning.
o Diverse and Innovative offering.
o Effectively scale the delivery of education and learning both
nationally and in the region.
o Use data and analytics to improve decision making and customer
service.
• Strong reputation and brand recognition.
• Collaborative Partnerships and networks.
• Market competitiveness by operational excellence.
Strategy
Strategic Goals Major Initiatives
Enhance messaging of our unique
capabilities to targeted audiences.
Improve our reputation among
other schools.
Brand Positioning - Launch Communicate the successes of our
Strategic Communication and students and alumni.
Marketing Initiative Develop and execute comprehensive
marketing plan.
Engage potential students early.
Increase the organic reach by community
engagement.
Critically evaluate all programs and
delivery methods to consider innovation
opportunities that increase effectiveness
while maintaining cost efficiency.
Enhance the student experience.
Reinventing Student Experiences
Incorporate Real World Experiences into
learning.
To provide experiential education as part
of a relevant curriculum.
Develop Academic Partnerships.
International Pathway programs.
Strengthen relationships with alumni.
Expanding External Collaborations
Strengthen relationships with Industry
and businesses.
Partnership with Govt. and NGO's
Improve the quality and quantity of
students enrolled in the College.
Improve the quality and quantity of
career options that are available to
students.
Improve Student Recruitment,
Improve on the conversion rate from
Retention, Graduation, and
Lead to Student by monitoring the
Placement
recruitment life cycle
Monitor and improve Semester on
Semester Progression and retention.
Ensure timely Graduation and facilitate
student placement in Industry
Expand to next level ( College to
University Accreditation).
Engage with businesses, NGO's, Govt
bodies for Scholarships and funding.
Develop new and expand current
Expand the Portfolio in diverse domain.
revenue sources.
Recruit and Yield a More Diverse Student
Body.
Leverage Non-Degree Executive and
International Programs.
Identify areas of improvement
Automate processes where applicable.
Operational Efficiency Share resources among departments.
Streamline operational processes.
Introduce Balance Score Card and Key
performance Indicators