Organized Retail: Status Table of Contents

1 .Indian Economic and Demographic Status - Macroeconomic Indicators - Demographic Details 2. Overview of Retail Industry in India - Competiveness of organized and unorganized retail 3. Growth of Organized Retail - Growth Drivers - Success Stories 4. Government Policies 5. Organized Retail in Tier I, Tier II and Tier III Cities Brief Profile of each company I. Departmental Stores - Pantaloon - Trent - Shoppers Stop - Reliance Retail II. Hypermarkets - Pantaloon/Big Bazaar - Trent/Hyper City - Spencers - Aditya Birla/More III. Supermarkets/Convenience Store - Aditya Birla/More

- Spencers/Daily - Reliance Fresh - KB Fair Fresh Shop - REI 6 to 10 - Value Mart - Heritage Fresh Super Market - Nilgiris

IV. Specialty Stores - Titan - Tanishq - Titan Eye+ - Vijay Sales - Croma - E Zone - Crossword - Odyssey V. Cash & Carry Stores -Bharti Walmart -Carrefour

6. Major global players in Organized retail 7. Top players and their brief profile from China, Japan, USA, UK, France etc (McDonalds, Marks & Spencer, Body Shop, Ikea) 8. Strategies for penetration into Indian market

9. Suggestions and recommendations for entering into Indian market

Customer Perception and Satisfaction Survey of Organized FMCG Retail Outlets in Tier II and III cities Table of Contents

1.Introduction 2.Organized Retail in India 3.FMCG retail in India 4.Organized Retail outlets in a City 5.Objective of the study 6.Research Methodology

7.Data collection : -Primary Data -Secondary Data 8.Sample Design Sampling Technique Target sample Sample size

9.Questionnaire Design Pilot Study - Structured - Semi-structured - Un-structured

10.

Data Mining, Data Compilation and data analysis Analysis & Interpretation Findings & Conclusion

11. 12.

FMCG Industry Overview Table of Contents

1. Introduction 2. Key Trends in the FMCG Industry Performance of different FMCG Sector 3. Challenges and Opportunities - Indian Consumer Mindset - Profitability / margins - Government and Social Issues 4. Strategies of leading FMCG brands - Strategies adopted by leading global and Indian players operating in India 5. Leading Companies in FMCG Market and their profile 6. Supply Chain 7. Consumer centric innovation 8. Pricing Suggestions 9. SWOT analysis of FMCG sector 11. New Brands and their competitiveness against exiting brands

Scope of a Particular Food/Beverages items in a City Table of Content

1. Introduction 2. Status of the Industry 3. About the company

4. Production 5. Products Basket of the Company

6.

Market Strategy

7. Market Trends 8. Competitors 9. Company Objective 10. Competitive Advantage

11. Company Segmentation & Positioning

12. Zone wise Analysis 13. Analysis of Sales Report 14. Research Methodology 15. Questionnaire for Retailers
16. Questionnaire for Consumers \

17. Data Collection and Analysis 18. Findings and Recommendations