Matthew M. Smith 1210 E. Third St. Bloomington, IN 47406 317.517.9671 smitmatt@indiana.edu wix.

com/smitmatt/portfolio RELEVANT EXPERIENCE CM Communications, PR Intern: Boston, MA

May 2012 Present

Agency 7, Account Manager: Bloomington, IN January 2012 May 2012 Assist co-workers with Agency rebranding via website, social media and other marketing strategies Manage relationship with the client, MediaSauce, while working to enhance Herff Jones new product, Stitch Direct the field-research of potential target demographics among colleges and high schools in Indiana Advised MediaSauce and Herff Jones of product changes in relation to demographic requests Public Relations Student Society of America September 2010 Present Account Coordinator: November 2011- March 2012 Collaborated to create and implement a full campaign educating community youth and their parents on the serious short- and long-term effects of childhood obesity Through a post-campaign evaluation, evidence indicated the campaign was successful in motivating the community to get fit together, starting at a young age Indiana Daily Student, Sports Writer: Bloomington, IN December 2010 January 2012 Wrote weekly columns and stories, covering various IU sports Appeared as a guest columnist for The Grand Island Independent (Lincoln, NE), August 2011 IUPUI Student Life, Public Relations Intern: Indianapolis, IN May August 2011 Evaluated social media presence in Student Life offices and recommended changes to better reach target audiences Composed content to educate the Indianapolis community on Super Bowl XLVI via www.iupui.edu/superbowl Produced and presented a Social Media: Best Practices lecture at the 2011 Association of Fraternity Advisors/Association for Judicial Affairs Conference Implemented a public relations plan for the new student-run newspaper, The Campus Citizen LEADERSHIP EXPERIENCE Lambda Chi Alpha Fraternity, Treasurer August 2009 Present Organize and maintain the $650,000+ budget By mandating new policies, the fraternity saved $3,500 annually which led to re-election for second-term Manage external relationships with the Alumni Advisory Board, Housing Corporation and Executive committee Indiana University Dance Marathon, Recruitment Organization Chairman August 2009 November 2010 Directed the Neighborhood Recruitment subcommittee to improve off-campus student involvement via strategic marketing strategies Coordinated community fundraisers with partnering high schools throughout Indiana to increase donor support Indiana University Student Association, Director of Voter Outreach March 2010 Disseminated information about iUnity for the IUSA ticket to students using specialized marketing techniques to ensure high voter turnout Collaborated in a team environment to assist the winning ticket in acquiring more than 5,000 votes in the 2010 Student Government election EDUCATION Indiana University School of Journalism: Bloomington, IN Bachelor of Arts in Journalism Focus: Public Relations; Communications and Culture SKILLS

December 2012

American Sign Language Mac OS, Microsoft Windows, CisionPoint, Adobe Creative Suite, and Microsoft Office