Evaluation Question 2:

How effective is the combination of your main product &ancillary tasks?

The Poster
Are the themes and issues visible? I feel that the combination of the title and picture clearly states the issue of the two characters in the picture are being separated and by the e pressions on there faces it isn!t their decision" #ou can see that the girl is holding the boy $uite firmly and stro%ing his hair highlighting that they have a close relationship" I feel the titles tells a lot& the font is chipped with a huge crac% down the middle& in sighting the audience that there is a issue of something falling apart" The title is mainly shadowed hinting a emotive element" The blac% and white bac%ground has a sense that the two people are e cluded from the 'happiness! and isolated in this falling apart world with no one but each other" Even with the colour on the characters it is still low %ey& a %ey convention to realism film strengthening the idea that this film may be in that category of genre"

The Poster
(oes the film fit the genre?
The characters in my film and poster fit the bio of two present day siblings from south *ondon which has been seen in realism films such as +ish tan%" The lac% of ma%e,up-pale.& dull colour pallet for costume helps bring this normal feel to the character& nothing eye, catching /ust ordinary people& also done in +ish tan%" 0ealism films tend cover negative issues and from my poster there are assaults of issues which are conventional but original" 1ntrained actors are seen in the casting names on the poster" 2hich is well %nown to be one of the realism films differences to any other genre" Again the lighting is low %ey a technical element to convey emotional tension in realism films"

)ince doing A) I always felt A2 I would do a social realism film because of the amount of research I had done" Also it is easier to meet the conventions of the genre& untrained actors& low %ey lighting& low economic environment& etc" Through my poster I feel I have lived up to the conventions to address this film as a social realism film"

The Poster
Is there any stylistic crossover in the film and poster?
3y stylistic crossover has to be the lighting in both products" I spent a lot of time manipulating the lighting in the shots and poster& to create this shadowy contrast through out the film and in the poster" As you can see in 2nd photo the shot is bright and doesn!t have any real shape to it" The 4rd photo you can see the dar% ratio has been increased to allow more shadows to form naturally& this built up a lot of micro to macro elements as well as ma%e the shot loo% more intriguing" 3y poster has the same lighting contrast very dar% in places to really outline the ob/ect" I wanted this effect as it added to the atmosphere as dull and glum even though it was early evening on a sunny day"

I enhanced the blue s%y in the light editor on avid to give this portrayal of hope& the ground being gloomy and dull whilst the s%y is full of colour& which also could represent there mother loo%ing down on them"

The Poster

Promotion
I used $uoting seen in a conventional film poster& which commonly said by /ournalist in newspaper5s& the $uote compliments the film by using words such as tremendous this is a commonly used strategy called word of mouth& which is used to encourage audiences to ta%e interest as someone /ust li%e them has had a positive opinion on it and giving a star rating of 6 out of five helps draw the eyes in"

The use of award nomination promotes it as being a successful film which has been li%ed enough to win awards"

I used a catchy slogan& almost in a rhythmic flow& with a vague insight to the theme" 2hich they can lin% bac% to the two characters in the poster which would intrigue them"

(oes the poster fit the same audience as the film? I feel the raw details to my poster& very rigid& fits the audiences interests& as social realism films are much more low budgeted and the audience aspect that& they don!t e pect over the top posters and effects" It tends to put its trust in the film other than the poster& it /ust ma%es a poster to get recognition" I feel it!s intriguing the same audience& as the poster is portraying the same characters and the vague issues which I e pect the audience to pic% on by the hints and representations as the film which involves the same style but in motion picture" The niche audience I found to be very educated in film& which meant that little details mattered& instead of catching the eye with highly edited pictures and titles I felt that representation of the two characters was high appreciated"

The 0eview
(oes my review inform my audience? 7ompared to my poster I feel my review goes a lot more in depth& giving much more insight into the details for my audience" I have tried to ma%e this review in the style of )ight and )ound& a serious review maga8ine publisher which covers a lot of short films and independent films" 3y audience should be very aware with the sight and sound industry and should see this review as a serious and critical approach to my film" I have tried to even out the critic and the complimentary to give a fair reading for the audience& so the review stays true to word and isn!t $uestioned after seeing the film"

The 0eview
7ould your review attract a different audience? I can imagine this review would attract much more audiences& a lot than my poster& as I freely state in my review a range of issues and themes and the plot in much detail which aren!t clearly stated in the poster& that could possibly attract a audience who could be intrigued after reading it& to watch as they may feel they would en/oy it" Is your review biased in anyway and will this have an effect? Anything you read is biased as it is written and opinionated by one person especially sight and sound" I too% this into account when writing the review& I didn!t want to blind eye the faults& but I didn!t want to be to harsh because I didn!t want to be too complimentary" )o I gave a fair view on either side of the review" I don!t feel that it would have substantial effect on the film itself& anything written for a controversial sub/ect will have controversy"

The review
2hat do we learn from the director 9 genre intentions? I feel from the review you gain a lot of %nowledge from what were my intentions especially because I had written it" This meant I tal%ed a lot about the little details which may not of been that obvious when viewing the film& I made sure the audience %new what results I wanted from that action" I also tal%ed about what I felt was most important to %now when watching" I had to be realistic in the sense that I couldn!t be to specific as that would noc% the effect of a real review critic as they wouldn!t be that well synced with the intentions of the director" I state $uite a number of times the term realism film& informing the audience that me& the director& has filmed this to fit in with the conventions of a realism film& so that in the audience mind they have this image of the elements of realism films when the use of imagery is being used& allowing the audience to connect and understand the actions I have ta%en and why"

The 0eview
I feel my review informs the audience& with past events before the current time& /udgements on the actions of the director& information on the actors" This important to involve as you want the audience to %now much more than the film is showing you so when you watch it again they can value the details much the ne t time round" It allows the audience to have a say on the issues itself& because the involvement of past events allows a understanding of why this problem has appeared"

2hat is clear in this review is that I have tried to ma%e it pretty clear on why this problem has happened I build up to the problem so the reader understands the true emotion"

(o the two products communicate to the same audiences?

The Review
I feel they communicate to the same audience but the review goes out to a wider audience than the poster& this is because the review goes into detail about the film opening up to a load of themes and issues and plot" Also the review bac%s the film up much more& as the poster is more of a /udgment on appearance than ta%ing time to sit and read a review on it" 7onventional elements what are discussed in the review are seen in the poster& creating this lin% between the both which is in the audience interest"

The Poster
This can be argued to say that not many people would be bothered to read about a film with a niche audience which is understandable& whereas the poster can catch peoples eyes and ta%es a few seconds to view and read" 3a%ing there imaginative assumption on how the film will be delivered"

The poster as%s a lot more from the audience& as they need to piece the poster together to reveal the possible outline to the film"

Are my products a clear reflection to my main tas%?

My Review

My Poster

I believe my two ancillary tas%s combined with the main tas% target the same audience in the ob/ectives they each aim for" I feel that each one adds to one another and doesn!t portray a different sub/ect" I feel they both help develop the understanding of the film& by the in depth insight to the review and the sum up of the film in one picture showing the main theme in one with the help of $uotes and awards from the poster" :y loo%ing at the poster& then reading the review to then watch the film I feel there is a close connection to all and that no product feels a little out of place"

)tylistic elements
My review My poster

3y film& poster and review photo all share the same contrasted lighting element& which displays the realism styled convention& which the audience can easily identify" ;othing about the te t lin%& because I followed a format of sight 9 sound I didn!t really e periment with style of writing& the review formal style lin%s in with the audience as they are seen to be highly educated in the film area and so it is easily understandable"

*in%s
My review My poster

They both cover and show the same themes and issues which is important to ma%e clear" I wanted to ma%e it an easy understandable resemblance between all three I wanted what was being seen& to help create a better understanding in the other products" +or them all to wor% together to form one big product& I didn!t want one lac%ing& which would effect them all& so giving out the right information was vital"

<verall

<verall I am comfortable with the outcome of all three products and how they synergise together to create this impact which the main tas% would not create on its own" =aving the 4 products together really helped my main tas% have much more effect on representation& themes and issues and micro macro elements as they all feeded bac% to each category"