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Markup and Markdown

Find the cost, markup or selling price when


any two of the three are known.

Find the percent of markup based on the


cost when the cost and selling price are
known.

Find the selling price when the cost and


percent of markup based on the cost are
known.
(continued)

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


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Markup and Markdown


(continued)

Find the cost when the amount of markup


and the percent of markup based on the
cost are known.

Find the cost when the selling price and the


percent of markup based on the cost are
known.

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


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Markup =

Selling price Cost

Cost

Selling price - Markup

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Try these examples


If an item sells for $20 and has a markup of
$12, what is the cost of the item?
Answer: $8
If an item costs $16 and is sold for $20, what is
the markup of that item?
Answer: $4

Business Math, Eighth Edition


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2009 Pearson Education, Inc. Upper Saddle River, NJ


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Find the percent of markup based on the cost


when the cost and selling price are known

When the markup is based on cost


The rate of cost is always 100%

Business Math, Eighth Edition


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2009 Pearson Education, Inc. Upper Saddle River, NJ


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A retailer can buy a shirt from a wholesaler at


$10.00.
The retailer will add $5.00 to the cost.

The retailer then sells it for $15.00.

Business Math, Eighth Edition


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2009 Pearson Education, Inc. Upper Saddle River, NJ


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P=RxB
Using the formula
Markup = rate of markup x cost
Change the equation so the rate of markup
is equal to markup divided by the cost.

Business Math, Eighth Edition


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2009 Pearson Education, Inc. Upper Saddle River, NJ


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Rate of markup based on cost


The shirt

Business Math, Eighth Edition


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Cost

$10

Rate of
cost

100%

+Markup

$5

+ Rate of
markup

=Selling
price

$15

= Rate of
Selling
price

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Five Step Solution Plan


1.

What you know


Rate of cost always equals 100%; MU and C values.

2.

What you are looking for?


Rate of markup and rate of selling price

3.

Solution plan
Rate of markup = MU divided by cost

4.

Solution
Carry out operation

5.

Conclusion
Add rate of MU to C to find rate of SP. Does it make sense?

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Substitute the known values

A shirt that costs $10 and sells for $15 has a


markup rate of 50%
$5 divided by $10 is equal to .5 or 50%
Rate of markup [based on cost] is equal to
50%

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Try these examples


1.

Dukes photography pays $9 for a 5x7


photograph. If the photograph is sold for $15,
what is the percent of markup based on cost?
Answer: 66.67%

2.

Lilly buys tea from England for $4 a box and


sells it in The Tea Party for $12 a box. Find
the percent of markup based on cost.
Answer: 200%
Business Math, Eighth Edition
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2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the selling price when the cost and percent of


markup based on the cost are known

A boutique pays $5 a pair for handmade


earrings and sells them at a 50% markup
based on cost. Find the selling price of
the earrings.
Cost
+Mark-up
=Selling price
Business Math, Eighth Edition
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$5

Rate of Cost

100%

? Rate of markup +50%


?

Rate of SP

=150%

2009 Pearson Education, Inc. Upper Saddle River, NJ


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Find the selling price

The rate of the selling price is found by


adding the rate of cost (100%) to the rate of
markup.

Selling price = Rate of selling price


(based on cost) x cost

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Do these examples

What is the selling price for a CD which costs


the retailer $8.00 and is marked up 60% based
on cost?
Answer: $12.80

What is the selling price for a set of


hairbrushes which cost the salon $12.00 and is
marked up 150% based on cost?
Answer: $30

Business Math, Eighth Edition


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2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the cost when the amount and the


percent of markup are known
A DVD movie is marked up $6.50 which
represents a 40% markup based on cost.
What is the cost of the DVD?
Cost

RC

+MU 6.50 +RMU


= SP
Business Math, Eighth Edition
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100%
40%

= RSP 140%
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Find the cost by dividing the markup


amount by the markup rate

Cost = Markup
Markup rate

Cost =

Cost = $16.25

Business Math, Eighth Edition


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$6.50
40% [or 0.4]

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Try these two examples

Find the cost of a box of ballpoint pens which


has been marked up $4 and has a markup rate
of 30%.
Answer: $13.33

Find the cost of a pair of shoes that has been


marked up $25 and has a markup rate of 50%.
Answer: $50
Business Math, Eighth Edition
Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the cost when the selling price and the


percent of markup based on cost are known
A camera sells for $20. The markup rate
is 50% of the cost. Find the cost of the
camera and the markup.

Cost

RC

100%

+Markup

+RMU

50%

= Selling price

$20

= RSP

150%

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the cost by dividing the selling price


by the rate of the selling price

Cost =

Selling price
Rate of the selling price

Cost =

$ 20
150% (or 1.5)

Cost = $13.33

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Try these examples

Find the cost and markup of a bicycle


tire which sells for $18 and is marked up
50% of the cost.
Answer: $12 and $6

Find the cost and markup of a


moisturizing cream which sells for $30
and is marked up 150% of the cost.
Answer: $12 and $18

Business Math, Eighth Edition


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2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

9.2 Markup based on selling


price and markup comparisons

Find the amount of markup and the percent


of markup based on selling price when the
cost and selling price are known.

Find the selling price when the amount of


markup and the percent of markup based on
selling price are known.
(continued)

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

9.2 Markup based on selling price


and markup comparisons
(continued)

Find the selling price when the cost and the


percent of markup based on the selling price
are known.

Find the cost when the selling price and the


percent of markup based on the selling price
are known.

Compare the markup based on cost with the


markup based on selling price.

Business Math, Eighth Edition


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2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Take note!

In the previous section, the markup based


on cost, the rate of cost was always 100%.

In this section, the markup based on selling


price, the rate of selling price is always
100%.

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the amount of markup


and the percent of markup
A calculator costs $5 and sells for $10. Find the
rate of markup based on the selling price.

Cost

$5

Rate of Cost

+Markup

+Rate of
Markup

= Rate of
Selling price

100%

= Selling price $10

Business Math, Eighth Edition


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2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the rate of markup by dividing the markup


by the selling price and multiplying it by 100%

The markup amount is the difference


between the selling price and the cost.

Divide the markup by the selling price to get


the difference and then multiply it by 100%,
to get the rate of markup.

Business Math, Eighth Edition


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2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the amount of markup and the percent of


markup (based on SP ) for the following items:

A dog collar which costs $4 and sells for $10.


Answer: $6 and 60%

A notebook which costs $1.25 and sells for $2.


Answer: $.75 and 37.5%

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the selling price when the amount


of markup and the percent of markup
based on the selling price are known

Subtract the percent of markup from 100% to


obtain the rate of cost.

Divide the markup by the rate of markup based


on SP

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the cost and selling price


if a handbag is marked up $5 with a
20% markup rate based on selling price

Business Math, Eighth Edition


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Cost

RC

+ MU

$5

+RMU

20%

= SP

= RSP 100 %

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the selling price and


the amount of the markup

SP = Markup
Rate of Markup based on selling price

SP = $5
20% or [0.2]

SP = $ 25

Business Math, Eighth Edition


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2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the selling price and


amount of markup based on
selling price for the following items:

A cell phone which has been marked up $50


and with a markup rate of 33% based on selling
price.
Answer: $150

A pair of socks which has been marked up $3


and with a markup rate of 60% based on selling
price.
Answer: $5
Business Math, Eighth Edition
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2009 Pearson Education, Inc. Upper Saddle River, NJ


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Find the selling price when the


cost and the percent of markup
based on selling price are known

Subtract the rate of markup from 100% to


determine the rate of cost.

Selling price = Cost [divided by]


Rate of Cost based on SP

Business Math, Eighth Edition


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2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the selling price and markup for


a pair of jeans which costs the retailer $28
What is the selling price?

Cost

$28

RC

+ MU

+ RMU

30%

= SP

= RSP

100%

Business Math, Eighth Edition


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2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

To find the selling price,


divide the cost by the rate of cost

SP = Cost
Rate of cost

SP = $28
70% [ = 0.7]

SP = $40

Business Math, Eighth Edition


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2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the selling price and markup (based


on selling price) for the following items:
A handheld calculator that costs the retailer $2
and is marked up 60%.
Answer: $5 and $3
A box of gourmet chocolates that costs $8 a box
and is marked up 75%.
Answer: $32 and $24
Business Math, Eighth Edition
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2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the cost when the selling


price and percent of markup
based on selling price are known

Subtract the rate of markup from the rate of


selling price to determine the rate of cost.

Cost = Rate of Cost x Selling Price

Business Math, Eighth Edition


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2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the markup and cost of a box of pencils that sells


for $2.99 and marked up 25% of the selling price

First, find the rate of cost.


Cost

RC

+ MU

+RMU

25%

= SP

$2.99

= RSP

100%

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Compare the markup based on cost


with markup based on selling price
Find the markup based on cost and the
markup based on selling of a computer that
costs $1,500 and sells for $2,000.
Cost 1500

RC

100%

+MU

+R
MU

500

= SP 2000 =RSP

Business Math, Eighth Edition


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Cost 1500

RC

+MU

500

+R
MU

=SP

2000 =RSP 100%

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

What is the difference?

The percentage of markup based on cost is


33.33%.

The percentage of markup based on selling


price is 25%.

What accounts for the difference?

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Converting a markup based on


selling price to a markup based on
cost
The markup rate based on cost is
equal to the markup rate based on
selling price divided by 100% minus
the markup rate based on selling
price.

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Converting a markup
based on cost, to a markup
based on selling price
The markup rate based on selling
price is equal to the markup rate
based on cost divided by the markup
rate based on cost plus 100%.

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

9.3 Markdown, Series of


Markdowns and Perishables

Find the amount of markdown, the reduced


(new) price, and the percent of the markdown.

Find the final selling price for a series of


markup and markdowns.

Find the selling price for a desired profit on


perishable and seasonal goods.

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the amount of markdown,


the reduced (new) price and
the percent of the markdown

The original selling price


is always 100%

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the markdown and


rate of markdown

The markdown is found by subtracting the new


price from the original price.

The markdown rate is found by dividing the


markdown by the original price and multiplying
that figure by 100%.

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

A lamp originally sold for $36 and is


marked down to sell for $30. Find the
markdown and rate of markdown.

Original Selling
Price (S)

$36

100%

-Markdown
= New Price

$6
$30

?
?

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the final selling price for a series


of markup and markdowns

Each new price becomes the base.

For markups based on cost, multiply the base


by 1 + the rate of markup.

For markdowns, multiply the base by the


complement of the rate of markdown.

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the final selling price


Find the final price for an item that cost
$18, marked up by 20% and then, was
marked down 33%, and subsequently
marked up 10% and finally marked down
by 50% for clearance.
Answer: $7.91

Business Math, Eighth Edition


Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the selling price for a desired


profit on perishable and seasonal goods

Determine the cost by multiplying the unit price


by the quantity.

Determine the markup rate and amount and add


to the cost.

Establish the expected to sell amount.

Divide the total selling price by the expected to


sell amount.
Business Math, Eighth Edition
Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

Find the per pound selling price

Mr. Green buys 100 pounds of tomatoes at $.15


lb. and establishes a markup rate of 120%
based on cost. What is the total cost?
TC = $15 + MU=$18 =Total SP =$33
He expects to sell 90%. How many pounds is
he expected to sell?
Expected to sell = 90
Divide the TSP by expected to sell number.
SP = $0.37 lb. (rounded)
Business Math, Eighth Edition
Cleaves/Hobbs

2009 Pearson Education, Inc. Upper Saddle River, NJ


07458 All Rights Reserved

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