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Changing

scenario

MD FAIZ PGP/0010/1
PRUDHVI NAGULA PGP/0014/1
RATHOD YASH RAMESH PGP/0020/1
SOUBHAGYA CHANDRASEKHAR
PGP/0028/1
VIVEK KUMAR PGP/0033/1

Objective:

Convincing a pharma company to change


dumping practices even though current
practices are satisfactory by law
Current scenario

- Workers are protected


- Dumping 100 km away from cities
- Site marked as hazardous

Our proposal :

- Change the raw material that will not


create toxic
waste
- Increase in cost by 6%

Why?
Dump the toxic waste anyway(land, sea)

there is always a possibility of someone


being harmed, even with precautions
Bhopal Gas Tragedy & Oil spills
Save the company millions from future

legal troubles and bad name.

The customers will become aware of how

socially responsible the company and this


will bring in a lot in brand value and sales.
Revolutionize the industry and differentiate

the company as first move.


Ultimately right human thing to do!

Thank you

New Strategy:
Change the raw material that will not create
toxic
waste. Increase in cost by 6%
Save the company millions from future

legal troubles and bad name.


The customers will become aware of how

socially responsible the company and this


will bring in a lot in brand value and sales.

Revolutionize the industry and differentiate

the company as first move.


Evidence: Bhopal Gas Tragedy & Oil spills

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