INTERFACE RAISE

-RAISING THE BAR IN SUSTAINABILITY CONSULTING

Group 2I

Interface An introduction
Interface is the worlds largest
manufacturers of modular
carpet
It has over 3500 employees
and product sales in over 110
countries
It has sales of over 1Billion $
and is one of the only company
to do so with zero
environmental footprint
To achieve this goal, Interface
Chairman Ray Anderson posed
the challenge to become the
first industrial company in the

Sustainability Vs Management
consulting
What is Sustainability
Key Differentiators from
Consulting?
Sustainability consulting enables
organisations transform way they
view and approach sustainability.
Looks into facets of ways of
creating products and services
using sustainable practices and
raw materials
Making profits and creating a
brand value to provide the
consumer enhanced value of his
purchases
Increasing employee retention by
increasing their confidence and
sense of worth

Management Consulting
Different from management
consulting which mainly concerned
with targeting and segmenting
market and product marketing and
development and sustainability
consulting is a subsector of it.

Sustainability A viable business?

Many big firms interested as this
creates a brand value and image
among consumers and market as
a whole
Increases profits in long term as
process become less wasteful and
cheaper raw material used
Many environmental laws and
regulation are making is
mandatory for big firms to adopt
sustainability measures
Increasing consumer awareness
making it pertinent for companies
to go for sustainable practices
Increases best brain retention as
provides them association with a

Interface Raise Wheres it placed

Middle market firm and main
players in the section are
Interface RAISE and Blu Skye
Main competitors are large scale
consulting firm like Accenture and
A. T. Kearney and middle sized Blu
Skye
Clients located in Fortune 1000
and with income of $30 million to
$40 billion
Consulting engagements ranged
from one day educational
seminars for corporate level
executives to full scale
sustainability practice

VRIO Analysis
Resource/Capa
bility

Value

Rarity

Imitability

Organizabili
ty

Considerable
experience
within company
of employees
Employees
experience in
sustainability
domain
Experienced
leaders put on
project
Time and
resources to train
employees
3 main full time
staff responsible
for all operations

Core
Competenc
y

SWOT analysis
Strengths
Experts in their
field
Experience
Reputation
leadership

Weaknes
s
Limited
manpower

Opportunity

Threats

Importance of
sustainability
in emerging
markets

Big firms that

are leaders in
sustainability

Strategy For Growth

Advertise the company position
with the help of its successful
results from companys
sustainability approach
Look into new unexploited
markets like India, China and
Brazil etc.
Should focus on developing
nation as they are also in need of
sustainability practices due to
increasing environmental laws
Providing innovative ideas
according to various markets
context will going to help the
country in long run.

Corporate Strategy
Promoting sustainable
innovation is the way to go for
Interface as it will be hard for
company to compete to big
companies on their turf. So it
should be focusing on its core
competencies which is merging
innovation with creativity to
find new solutions on day to
day basis.

Instead of becoming a separate

entity, it makes more sense for
company to remain integrated
as the Interface not only
provide the basic infrastructure
to implement and test new
strategies that RAISE will going
to create, but it also provide
the much needed value which
it gets being associated with
such eco-friendly company.
.

THANK
YOU