Classified - Internal use

The Coca-Cola System - In India

Symbiotic relationship of Demand Creation and
Demand Fulfillment

HCCB
CCI
FOBOs
1.
2.
3.
1.
2.
3.
4.

Manufacture and sell

Concentrate to Bottlers
Brand Management
Manage Franchise
Operations
Corporate Reputation

4.
5.

Manufacture the product

Distribute and Execute the
market.
Routine and Discipline key
words of success
100% Company Owned bottlerMember of the BIG
Corporate Citizenship

Hindustan
Beverages

Who we are?
The coca-cola company owned
bottler in India
Managing 65% of India operations
One of the major FMCG companies
in India
Operating in 4 of the NARTD
categories
Core Sparkling

What we do?
Sourcing to Shop Shelf Procure
Raw Material, Produce,
Distribute, Sell & Promote KO
products
Employ about ~9,500 employees
across 54 manufacturing and
sales locations

Our Mission
To build consumer-driven, customerfocused, profitable, sustainable and
socially responsible business in India

Our Vision
To make every Indians
first choice of refreshment
available within easy reach

Values we value
Citizenship
Commitment
to local
stakeholders by
consistent
engagement &
environmental
practices

Teamwork
Working
together to
support and
inspire each
other to win

Integrity
Be open,
honest, ethical
and respect
each other
Empowerment
Decisions are
made at the
lowest
appropriate level

Leadership
Create a
sustainable
tomorrow for
our business

Passion
For winning
with our
brands,
consumers,
customers and
quality.

Accountability
We act on what
we agree and
expect the
same of others.

Page 8

HCCB Employee Value Proposition

Excitement of working for a top brand in a high growth market
Opportunity to handle greater responsibilities at a relatively early stage
in ones career - job content and the fulfillment offered by the roles
Opportunity to for accelerated professional development through
movements across functions and locations
Opportunity to develop towards General Management positions
Opportunity to take ownership and a make a significant contribution
to make a tangible difference and to be part of organization building
Market attractive compensation & differentiation for performance

Opportunity to work with highly motivated and passionate Associates

Summer Training Program

Our Offer
Live projects with high learning value
Highly structured orientation/training and evaluation
Stipend @ INR 75,000 per Month
Accommodation during the internship
Project related expenses reimbursed
Opportunity to earn an additional Special Stipend
between 0 to 50% of one months Stipend
Page 11

11/8/16

Presentation Name

Streams open for shortlisting @ IIM-Indore

Sales

Page 12

11/8/16

Presentation Name

HCCB

Building a consumer-driven, customer-focused, profitable,

sustainable and socially responsible business in India

Classified - Internal use

Classified - Internal use

All The Best !!!