AUDIENCE

QUESTIONNAIRE
By: Elizabeth Brown

What age are you?

Ages

7
50%

7
50%

14-16
17-18

What gender are you

Sales

14%
Male
Female

86%

What is your favorite type of

ending in a movie?
12

10

Type of ending enjoyed

Happy

Sad

Climactic

Do you like the climax closer to

the beginning or end of the
movie?
Climax Location
7%
Beginning
End

93%

Where do you watch movies the

Location of Movie
most?
9
8
7
6
5
4
3
2
1
0

Home

Streaming
Location of Movie

In Theatres

Is it more important to have well

developed characters or a good
plot?
Characters or plot
10
9
8
7
6
5
4
3
2
1
0

Good plot

Well-developed characters
Characters or plot

Do you favor long or short

movies more?
Length of movie
14
12
10
8
6
4
2
0

Long

Short
Length of movie

Is attractiveness/popularity of
actors important to you
Attractiveness of Actors
10
9
8
7
6
5
4
3
2
1
0

Yes

No
Attractiveness of Actors

How will these results affect how

you plan your film opening?
These results have led me to discover what most people
the ages of 14-18 like most. So, I will use the majority favor
to decide key features of my movie. People favored the plot
over characters, so I will focus my attention more on how to
make the plot more thriller like rather than trying to overly
develop the characters. Moreover, the majority voted on a
happy ending, so I will try to make the beginning of my
opening intense, however the ending calm and my resolution
clear.

What will you include/not include

based on these results?
I am going to include a good plot, somewhat developed
characters, make the resolution clear and happy and put the
climax closer towards the end, so as to make the plot more
intense. However, I will try not to focus as much on my
actors as the basic storyline and Im not going to try and
make it concise and short.

Who will be your main target

market based on these results?
The majority of the people that I surveyed were girls
between the ages of 14 and 18. So, if I only use these results
to make my opening, I would be using the favorable qualities
of an opening in a girls eye. However, since the movie is a
thriller, it will also attract a male population. Moreover, I am
going to try and make it more intense and there were some
qualities of the opening that I didnt touch upon in my
survey, for example, the opening, so all those factors could
change my target audience.