Perception

Presenting By:
Nishant Shrestha
Sangita
Diwas Khatri
Balkrishna Shrestha
 Contents:
1. Introduction
2. Perceptual Process
3. Factors affecting Perception
4. Application Of Perception In Organization
5. Role Of Perception In Individual Decision Making
 Introduction

-According to Newstrom and Davis "Perception is an

individuals own view of the world. It is unique way in
which each person sees, organizes and interpret things.
It gives meaning to information."
Perceptual Process
1. Environmental Stimuli
2. Selection
3. Organization
4. Interpretation
Factors affecting Perception
Application Of Perception In
Organization
 Person Perception
• Attribution Theory
• Frequently Used Shortcuts
Role Of Perception In Individual
Decision Making
• Defining the problem
• Developing attributes
• Making A Choice
THANK YOU