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• KYMCO ENTERS THE INDIAN ELECTRIC SCOOTER MARKET WITH 22 MOTORS

• Tuhin Guha /
• 15 Oct 2018 15:42:46 IST
•
• Taiwanese scooter maker Kymco today announced it's entry into the Indian
market, roping in 22 Motors, an electric scooter start-up from Delhi as it's partner.
The two firms are equal partners in this venture and have tied up because think
they have complimentary objectives and expertise.
• In a unique strategy, the company will bring in it's Ionex battery swapping solution
first. This tech will be incorporated into the Flow electric scooter currently in sale
in India by 22 Motors.
• The reworked Flow will launch early next year, priced at Rs 74,740 (ex-showroom
Delhi). Encouragingly, this is the price at which the current fixed-battery Flow is
available. Delhi will see the first launch, followed by Bangalore.
• 22 Motors Flow
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• The Flow uses a Bosch developed electric motor powered by a 2.1 kWh battery, The scooter has a
range of 160 km and produced 90 Nm of torque. These figures will most likely remain unchanged
when the Kymco 22Motors co-branded version is launched.
• Ionex fast charging station
• The Ionex battery swapping solution provides buyers with two removable lithium ion batteries with
the scooter. A home charger will be provided to charge this battery. Also, the company plans to set
up fast charging stations across Delhi where customers will be able to recharge their batteries at a
nominal rate of around Rs 20 to 30. A fast charger will charge the batteries fully in an hour, 22
Motors claims. The two firms say this solution will remedy some of the major drawbacks associated
with EV tech, namely range anxiety, high battery cost and charge times. The battery packs will be
imported at first, local production will begin once the economies of scale are sound.
• Following this, the firms will also bring in the commercial version of Ionex and Kymco's
conventionally powered scooters in the over 500cc class.
• Ionex home charger
• The company plans to sell over 500,000 scooters within the next 2 to 3 years. Kymco had earlier
planned to bring in it's maxi scooters but Allen Ko, Chairman of Kymco now feels this strategy is the
way forward, given the untapped growth potential.
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• Amazon is testing a Hindi interface for its mobile website in India
• International Institute of Information Technology, Hyderabad is the first Indian
university to receive the Alexa Graduate Fellowship for 2018-2019.
• ADVERTISEMENT
• Shweta Ganjoo New DelhiAugust 31, 2018UPDATED: August 31, 2018 16:43 IST
• Amazon is betting big on India. And as a part of its efforts to connect with the next
100 million users in the country in the coming five years, the e-commerce giant
has started testing a website, wherein the interface features text in Hindi.
• With this, the Seattle-based tech will become the first e-commerce giant in the
country to have an interface in a language other than in English. "We work
backwards from our customer needs and continuously explore and experiment
with new ways of making the shopping experience convenient and easy for
customers in India. As part of that, we have started piloting the Amazon.in
shopping experience in Hindi," an Amazon spokesperson told the Economic Times.
• According to a report by IAMAI and Kantar IMRB, out of the 481 million internet
users in the country, nearly 70 per cent consume content in vernacular languages.
This accounts of 76 per cent content consumed in rural India and 66 per cent
content consumed in the urban parts of the country.
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• Introducing an interface in Hindi would help the company to reach out to the internet users in the
rural parts of the country, which is witnessing a sudden boom in internet users owing to the
increased connectivity. The move will also give Amazon India an edge over its biggest rival in the
country, Flipkart, which features content only in English.
• Meanwhile, Amazon Pay has acquired personal assistant platform Tapzo, in a bid to widen the
scope of its payments option in India. The part-cash and part-stock deal is valued at around $40-45
million. Following the acquisition, Tapzo co-founders Ankur Singla and Vishal Pal Chaudhary will join
the Amazon Pay team in India to help build the platform. Tapzo allows users to aggregate nearly 40
apps including Amazon, Ola and Uber in a single space.
• Apart from investing in expanding its presence in service sector, the tech giant is also increasing its
presence in the community. Earlier this month, the company announced its Alexa Graduate
Fellowship for 2018-2019 and International Institute of Information Technology, Hyderabad,
became the first Indian university to receive the grant. The fellowship covers tuition fee and a
competitive stipend and it will provide a special opportunity to the students to learn about voice
technology and be mentored by an Alexa scientist.
• ALSO READ: Amazon debuts kids skills on Alexa in India
• Besides this, the company has also announced Alexa Skills Wizard Challenge in India. The challenge,
which opens on September 8, invites college students to develop special skills for Alexa and win
prizes which includes a cash prize of up to Rs 50,000 and an Amazon Echo smart speaker.
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• A Complete Timeline Of The Disney-Fox Deal
• BY HANNAH SHAW-WILLIAMS
• – ON FEB 09, 2019
• IN SR ORIGINALS
• Disney's $71.3 billion acquisition of 21st Century Fox has been a long road that's close to its finish, so we've
pieced together a timeline of the deal from its start to its imminent now-imminent conclusion. The deal is historic
in its scale and marks the latest in a series of major acquisitions by the House of Mouse, like the 2012 purchase of
Lucasfilm for $4.05 billion.
• The merging of Disney and Fox will reduce the 'Big Six' Hollywood studios down to just the Big Five, and could
allow Disney to control as much as 40% of the box office. It will also inevitably result in thousands of job losses
from positions at both Disney and Fox that will become redundant after the merger. So, while comic book fans
may be excited by the prospect of finally seeing the X-Men and Fantastic Four join the Marvel Cinematic Universe,
there are plenty of reasons to be concerned about what the Disney-Fox deal means for the future of Hollywood.
• ADVERTISING
• Related: How The Disney Purchase Has Already Impacted Fox
• As with AT&T's acquisition of Time Warner, Disney's purchase of the majority of 21st Century Fox's assets has had
to jump through a number of regulatory hoops, both domestic and foreign. By the time it wraps up, around 18
months will have passed between Disney's initial offer to buy Fox and the acquisition's officially going through,
and a transition period is still to come. Here's a timeline of the process so far.
• This Page: Disney's Original Offer and Comcast's Competing Bid
• Page 2: Disney Wins The Bidding War & What Happened Next
• ADVERTISING
• DISNEY'S ORIGINAL OFFER FOR 21ST CENTURY FOX
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• Reports of Disney's plan to buy Fox first began circulating in early November 2017, and shortly afterwards there were reports that Comcast, Sony,
and Verizon had also joined in a bidding war for Fox's film and TV assets. Of those three, Comcast would prove to be Disney's fiercest competitor. The
telecommunications company initially ducked out of the race, explaining in a statement that it had a "responsibility" to its shareholders to evaluate
the potential benefits of acquiring a major set of assets like those put up for sale by Fox, but claiming that "we never got the level of engagement
needed to make a definitive offer." However, this was not the last time that Comcast would make a bid for 21st Century Fox.
• ADVERTISING
• On December 14, 2017, Disney and Fox announced a "definitive agreement" for the former to acquire the latter, including the 20th Century Fox film
division and TV businesses, but not including the Fox Broadcasting network or stations like Fox News Channel. At the time, the price tag on the
acquisition was estimated to be around $52.4 billion in stock. At this time AT&T's similarly huge acquisition of Time Warner was being blocked by a
Department of Justice lawsuit, so the Disney-Fox deal still had an uncertain road ahead - one that got more complicated when Comcast made a
comeback.
• DISNEY'S BIDDING WAR WITH COMCAST FOR FOX
• Despite seemingly bowing out of the bidding war initially, by May 2018 Comcast was meeting with investment banks, seeking to top Disney's initial
$52.4 billion offer. Of particular interest to Comcast was Sky plc., a European telecommunications company based in London, of which Fox already
owned a controlling 39% stake and was making moves to acquire the rest. As Disney and Comcast tussled over acquisition of Fox, it was suggested
that Fox's assets could be split, with Comcast claiming its coveted prize of Sky while Disney took the rest of Fox's available assets.
• ADVERTISING
• On June 12, 2018, AT&T's acquisition of Time Warner was finally approved by the Department of Justice, setting a precedent for an acquisition of the
same scale. Sure enough, the very next day Comcast put in an all-cash counter-offer of $65 billion for 21st Century Fox. A week later, on June 20,
2018, Disney came back with a $71.3 billion offer - and Fox agreed to it. On July 19, 2018, Comcast said that it no longer had plans to continue
pursuing acquisition of Fox's assets - though the company did continue its pursuit of Sky and, following a bidding war with Fox, Comcast eventually
succeeded in purchasing all available shares of Sky by November 2018.
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• FOX ACCEPTS DISNEY'S $71 BILLION BID
• Disney and Fox's shareholders officially voted to approve the $71.3 billion deal on July 27, 2018. The details of the
merger had been laid out in a letter to shareholders the previous month, detailing exactly how 21st Century Fox's
assets would be split, and what Disney would be acquiring.
• The Fox Broadcasting Company, Fox News Channel, Fox Business Network, the Big Ten Network, FS1, FS2 and
Spanish-language sports channel Fox Deportes were not included in the acquisition. Instead, it was agreed that a
new subsidiary called New Fox (later renamed Fox Corporation) would be formed and enter into a separation
agreement with 21st Century Fox, creating two distinct companies - one of which would remain independent,
while the other became a Disney subsidiary. That will leave Disney with the entirety of the 20th Century Fox film
division, including major franchises like X-Men, Deadpool, Avatar, Die Hard, and Kingsman, as well as 20th Century
Fox Television shows like The Simpsons, This Is Us, The X-Files and The Gifted.
• ADVERTISING
• Related: Disney Can't Start Developing Any X-Men TV Shows - Yet
• While Disney isn't getting Fox's news networks in the merger, the company will nonetheless acquire FX
Productions and the FX Networks, including FX, FXX and FXM, and with them shows like It's Always Sunny In
Philadelphia and Legion. The deal will also give Disney a 60% share of streaming platform Hulu.
• However, as one of the conditions given by the Department of Justice in its approval of the deal, Disney must sell
off Fox's regional sports networks to third parties, and in November 2018 the European Commission ruled that
Disney must also sell off A&E Networks Europe, including channels like Blaze and Lifetime. Disney owns a 50%
stake in those networks, and is expected to sell its shares to Hearst Communications, which owns the other 50%.
• ADVERTISING
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• DISNEY IS UNDERGOING REGULATORY APPROVAL
• The Department of Justice approved the Disney-Fox merger on June 27, 2018- but
that was merely the first step in seeking the necessary regulatory approval. Since a
merger of this size raises potential antitrust concerns, and Disney obviously has
business all over the world, the company needs to gain approval from each
country's regulatory body before the deal can be finalized. One of the biggest
challenges was gaining the approval of the European Commission, which oversees
regulation for all countries in the European Union. On October 15, 2018, Disney
submitted a list of antitrust concessions to the European Commission, which finally
granted its approval on November 6, 2018 - one of the major conditions being the
aforementioned sale of Disney's A&E Networks Europe shares.
• ADVERTISING
• On November 19, 2018, China - the final major regulatory hurdle - granted its
approval for the merger with no conditions. In a Q1 earnings conference call on
February 5, 2019, Disney Chairman CEO Bob Iger said that Disney and Fox would
begin the process of "effectively combining our businesses" as soon as approval
was granted by the "last few remaining markets." According to Disney's most
recent Securities and Exchange Commission filing, the merger is expected to reach
completion before June 2019.
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• Future rolls out new Braille packaging
• Innovative packaging under FCL 2.0 initiative to help visually challengedETBrandEquity | March 01,
2019, 08:00 IST
• Share
•
By Jharna Mazumdar
It’s not just a product that makes a difference, packaging also plays an important role in the life of a
product. In fact, in many cases especially impulse driven categories packaging helps in selling a product.
Taking a cue, Future Retail has rolled out a range of Braille packaging for its FMCG products.
This Future Retail packaging is launched under its FCL 2.0 initiative for visually challenged customers. Using
special hybrid print technology, the company is providing special Braille text printed on the label of Think
Skin Body wash 100/ 250 ml pack, Visually challenged consumer can run through the Braille text, which
would help them buy the desired products independently.
The retailer is using the Braille text for products including Think Skin Body Wash, Sangi’s kitchen range and
Tasty Treat Ketchup range.
According to Future Group officials, the initiative will help the company in building emotional connect
among visually challenged consumers.
Apart from brand engagement, the initiative provides consumer convenience for purchasing decision at
the store.

•
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• Ashni Biyani, managing director, Future Consumer, says, “As an FMCG 2.0 company, we offer
innovative products that make life easier for our consumers. Braille packaging is a small step
towards assisting the visually impaired in their daily routine. As a brand ThinkSkin empowers
consumers to upgrade to body wash at the price of the soap. We will soon introduce never seen
before innovation in product and packaging that will take consumer experience to the next level.”
Speaking on investment Biyani said the initial technology is little expensive but ones it is scaled up
costs are likely to come down.
The company is eyeing a revenue of over Rs 4,000 crore in FY19 from Rs 2,429.30 crore reported in
FY18.
According to experts, smart packaging has become the need of the hour as it helps in faster
replenishment, data mining of customers, increasing shelf life and also awareness on reducing
wastage and environmentally friendly packaging is very important.
“A lot of investments are done by retailers and e-commerce players for environment-friendly and
smart packaging as innovations are needed to reduce wastage. Smart packaging helps in reducing
the time for replenishment as the product could be spotted easily,” Arvind Singhal,
chairman, Technopak said.
Keshav Biyani, head – Home and Personal Care, Future Consumer also believes, advancements in
technology have given an opportunity to experiment not only with the core product but also with
the packaging. Braille friendly products are just the tip of the iceberg.
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• OPPO teams up with Captain Marvel, announces a co-branded TVC for the new F11 Pro
• The co-branded TVC went live on 25th February, 2019 and will be aired on TV starting 1st March
2019ETBrandEquity | February 26, 2019, 17:00 IST
• Share
•
OPPO, a leading global smartphone brand today announced the launch of its new TVC in conjunction with Marvel Studios’
upcoming movie Captain Marvel. The TVC captures the heroic features of OPPO F11 Pro which ties-in with the heroic stature
of Captain Marvel. OPPO’s latest model offers consumers the latest innovative technology in camera which captures brilliant
portrait in lowlight just like a hero device should. The co-branded TVC went live on 25th February, 2019 and will be aired on
TV starting 1st March 2019.
Commenting on the new TVC, Mr. Will Yang, Brand Director, OPPO India said, “OPPO as a brand has a 360-degree approach
to connect with the consumers and has always focussed on initiatives that revolve around the youth. Marvel Studios’
Captain Marvel is a movie that Indian youth is looking forward to and this association presents a great opportunity to make
our consumers feel that with the new F11 Pro they too have access to vibrant and heroic powers that help them capture the
best pictures. Through this TVC we hope to connect with the young generation and truly believe that with the new F11 Pro
they will shine like true Super Heroes.”

•
Bikram Duggal, Head - Studio Entertainment, Disney India said, “Marvel has become a pop culture brand in India and with
every upcoming movie, the excitement amongst fans keeps getting bigger. We strive to work with best-in-class partners like
OPPO to connect with fans in the most creative and engaging ways possible.”
Featuring new and innovative technology like 48 MP camera, Ultra Clear Night View 2.0, panoramic screen and VOOC 3.0,
the TVC will highlight OPPO F11 Pro’s capability of capturing natural and realistic portraits in lowlight.
•