BUSINESS TRIP

Presented by:

 Dhanesworo Arsojotegto Y (12010115130120)

 Dede Mardi Saputro (12010115130222)
 Mukhlis Sutyaputra (12010115120085)
 Syaifullah Muchlisin (12010115130153)
99 MUSIC STATION

99 Music Station is a store that provides

services and goods in music sector. In this
sector 99 music station run 4 business such as
music store, music course, music studio and
also gym & fitness

In services sector 99 studio provides music

course and music studio services.
Location

 St. Patimura Raya No. 13 , Ungaran-Central Java,

Indonesia
 Phone Number : (024) 6926027
Map Location
Map Location
99 MUSIC STATION
CEO (Music Studio & Course)

Name : Arif Praja Ruseno, S.E.

Born : Semarang, 5 May 1983
Education : Bachelor of Economics
Profession : Entrepeneur
CEO (Music Studio & Course)
Background

Arif hier this business from his family, as

for his family is from entrepreneurs also. First
time of running this business is from his and
his family savings and land that they alredy
have.
Arif is in charge of managing the music
studio and music course
Start the Business

 They started to run the business on 2008

 As for the starter the have the capital
aproximately;
 2.6 billion for the building
 2.1 billion for business ( equipments,
employees, etc)
Placing

 He took the place/ build the plance on the

land that his family already have and
fortunately it’s located in quite crowded place
(right in front of a junior high school)
Target Market

 For their target market, regarding that the

placing is quite strategic (in front of junior
highschool) they have target market on
teenagers, especially the ones who interested
in music
 And for it’s music course they also put the
target on the elementary until senior
highschool student
Marketing

 Promotion of the studio and course by

through the brocure and appear on a
small/mini-concert to promote their
services/franchise.
Music Studio

 Price on : Rp.25.000,- per hour

 Average of customers for a day : 5-10
costumers (7)
 Earnings per a month :
(7x30) x Rp.25.000,-
210 x Rp.25.000,- = Rp.5.250.000,-

 For the Average Earnings per a month is more

or less Rp.5.250.000,-
Music Studio
Music Course
Music Course

 Estimation :
 Regular Student : 150
 Regular Tutor :9
 Average Price : Rp.225.000,- per month
 Earnings :
 Studio’s :
150 x Rp.225.000,- = Rp. 33.750.000,-
 Employees wage :
9 x Rp.225.000,- = Rp. 2.025.000,-

 Net Income per month : Rp. 31.725.000,-

Maintenance

 For the maintenace of the music instrument

they have a proper check and maintaning
their instrument as good as always.
Qualify to be a Music Tutor

 Minimum age 20 years

 Able to read music
 Have a minimum of Grade 5 / equivalent
(Piano, Electone, Guitar)
CUSTOMER’S VIEW
Customer’s View

 Name : Nares Ilham Y

 Age : 14
 From : Ungaran
 Used : - 99 Music Studio
Service - 99 Music Course
(Keyboard)
Customer’s View

 Name : Anindha W
 Age : 14
 From : Ungaran
 Used : - 99 Music Course
Service (Violin)
Customer’s View

 Name : Y. Fadhil Naufal

 Age : 14
 From : Ungaran
 Used : - 99 Music Studio
Service - 99 Music Course
(Violin)
Competitive Advantage

 Great Services
 Spcaious and comfortable Place
 High-quality and best instrument suported by
the music store also if the customer
interested in having the instrument
THANKS FOR
YOUR ATTENTION
&
SEE YOU