Topic: Planning For The Future

Industry: Baluchistan Wheels LTD

BWL
 Vision & Mission
statement
To produce automotive wheels and allied products of
international quality standard of ISO 9002 and
contribute towards national economy by import
substitution, exports, taxation, employment and
consistently compensate the stake holders through
stable returns
 Departments / Shops
• R&D
• Production
• Stores
• E.D Paint Shop
• Quality
• Procurement
• Sales
 Current Scenario
• Sales are going to down due to change in
market pace of steel rims to Alloy rims.
• Reasons:
More Attractive
Less wear and tear
Available in Variety
Fancy look
More Durable
 Remedy
Using SWOT analysis to formulate strategy.
• Evaluating Organizational Strengths
Organizational strengths:
• Skills and abilities enabling an organization to conceive of and
implement
• strategies.
Distinctive competencies
• Strengths possessed by a small number of competitors
• Useful for competitive advantage and superior performance.
Sustained competitive advantage
• Occurs when a distinctive competence cannot be easily duplicated
and is
• what remains after all attempts at strategic imitations have ceased.
 Strengths
• Highly Decorated / Equipped

R&D
Production staff
Finance
Work Force
Management
Market statues.
Weaknesess: Product life cycle
 Goal
• For this BWL have to include this Alloy rim to
its product line to survive in industry.
 Technology
• BWL have to adopt the technology in order to
include Alloy rims to its product line.
 Challenges
• BWL have to distinguish itself from
competitors through the quality of its
products or services.
• BWL have to take steps by reducing its overall
cost below the costs of competing firms.