Name: laiba Shoukat

Roll No: BAFM-22-01

Assignment: Principles of Management
Company: Toyota Motors
Owner: Kiichiro Toyoda
Mission Statement:
The mission statement of Toyota Motors is
• To maintain brand's reliability
• To provide premium product to customers
• To provide its customers a memorable experience
with the product
Vision Statement:
Vision Statement of Toyota Motors is
• To lead the way by creating new opportunities and
investing in future
• To move people safely and responsibly
• To provide goods and services of top quality
• To engage the talent and passion of people
• To go beyond customer's expectations
Strategic Goals:
Toyota's Strategy Focuses on
• Acheiving operational excellence
• Continuous improvement
• Bringing innovation in manufacturing industry
Tactical Goals:
• Tectical plan of Toyota Motors is to offer top
quality product at best prices to acheive
competitive advantage and long term success.
Operational Goals:
• Operational goals of Toyota Motors is to minimize
the excess inventory by producing only what is
needed and when its needed.
• To improve production efficiency.
 • To achieve environmental sustainability by reducing
energy consumption,minimizing the waste and using
the material that is co-friendly.
Core Values:
Core values of Toyota Motors are stated as
• Professional Excellence
• Customer Oriented
• Teamwork
• Welcoming new challenges
• Global Perspective
Mission And Vision Statement Analysis Mind Map:
• Toyota focuses on automotive products and
consumers in its mission statement.
• Toyota's vision statement is about what the company
intends to become in the long run.
• Toyota's corporate vision also includes information
about the company's business values, the type of
organization it wishes to be, and its contribution to
the global society.