Project Presentation

•Communication Skills
Proposals and Memorandums
 Group Members
•Areeba Ashiq 81
•Tehreem Razia 83
•Sundas Khan 68
•Zakia Bano 63
•M.Javed 07
•Mudassir Hussain 62
•Ayesha Tahir 89

3
Proposals
Areeba Ashiq 81
Introduction of Proposals,
purpose and steps
 What is Proposal?

•A proposal is an essential marketing document

that helps cultivate an initial professional
relationship between an organization and a
donor over a project to be implemented.

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Purposes of Proposals
1. Save Time 2. Develop Concrete
Strategy
3. Persuade Reader 4. Plan to fulfill
needs of Reader
5. Prepare Blueprint
Steps
1. Planning 2. Writing
3. Completing 4. Submission
5. Follow Up
Ayesha Tahir 89
Kinds and Components
of Proposals
Kinds
 There are two kinds

Research proposal •
Business Proposal
Research Proposal
•
A research proposal is
usually academic in nature.

Professors or the school
desires to obtain grant in
response to a request or a
research proposal.

Academic institutions submit
it.
Business Proposals
•
These proposals are
related to the business of
any organization. These
may require knowledge
about problems, solutions,
specific work to be done.
Kinds of Business Proposal

1. Solicited 2. Unsolicited

3. Internal 4. External
 Solicited
•
Solicited proposals are
normally prepared at the
request of both internal
and external parties
 Unsolicited
•
Unsolicited proposals are
normally prepared by an
individual group or an
organization on there on
with a request for funding
assistance, service etc.
 Internal
•
Internal proposals are
prepared and submitted to
superiors in the same
organization.
 External
•
External proposals are
prepared and submitted to
external agencies like
government departments,
external funding agencies
and supplier.
Components
There are three Components
1. Prefatory Parts
2. Text of Proposal / Body
3. Supplementary Parts
 1. Prefatory Parts
a. Title fly b. Title Page
a
c. Letter of d. Table of Content
Transmittal
e. Table of f. Synopsis
Instructions
Sundas Khan 68
Text of the Proposal,
Supplementary Parts
2. Text of the proposal / Body
a. Proposed b. Work Plan

Approach
c. Statement of d. Cost (Budget)
Qualification
f. Summary or conclusion
 3. Supplementary Parts
a. Appendix b. Bibliography
c. Index d. Glossary
Memorandum
Zakia Bano 63
Introduction to memorandum.
Memorandum vs Letter
 What is Memorandum?


A memorandum is a short message from one
person to another in the same business or
organization.

Memorandums are usually referred to as
memos.

Memos have no salutation line and no
signature area at the end.

45
Letter Memorandum

 Formal  Informal
Communication Communication

46
Letter Memorandum

 Heading is  May or may not

compulsory include heading

47
Letter Memorandum

 Begins with a  Begins with a main

formal sentence idea

48
Letter Memorandum

 Time Taking  Time saving

49
M. Javed 07
Parts of Memorandum
Three Main Parts

1.The Heading
2.The Subject
3.The Message

52
 1. The Heading
•It Comprises of

 The title (Memorandum)

 Name of Company
 Address
 To :
 From :
 cc :
 Date :
 Subject :
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 2. The Subject

•It is a brief Statement to tell what the memorandum is

about

54
 3. The Message
•It is written in three parts

a) Opening
b) Body
c) Closing

55
 Optional Parts

•Some optional parts may be included like:


File Number

The Sender’s Department

Telephone Number

Signature

56
57
Mudassir Hussain 62
Guidance to write memorandum.

Advantages of memorandum.
 Guidelines to write a memorandum

1. Grab Attention 2. Use Headings

60
 Guidelines to write a memorandum

3. Use Bullets and 4. Third Person

Numbers Pronoun

61
62
63
 Advantages of Memos
1. Inexpensive 2. Evidence

3. Delivery of memo is 4. Critical Thinking

easy

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Tehreem Razia 83
Functions of Memorandums
1. Requesting Information
2. Giving Instructions
3. Transmittal Memos
4. Announcements