Aravind Eye

Care System:
Giving the Most
Precious Gift
Group - 08
Arjun Modi – 180103047
Aditya Koushik - 180101005
Kush Pratap Singh Bhadauria – 180101048
Ruchin Jain - 180101087
Sabyasachi Mitra - 180101079
Saurav Srivastava – 180101087
Shivam Mittal - 180101093

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5 C’s Framework
Customer
Patients: Paying and Non-
Paying
Doctors and paramedics
Other Hospitals (for
products)
Context
•12 Million people were
bilaterally blind & another 8
million were unilaterally blind
•Limited geographical
presence
•Too centralized operations
and decision making
Company
Culture: Service, Humility,
Kindness & equality
Product Line: Medical and
educational education in eye
care sector, lenses, optical
glasses, pharmaceuticals
Collaboration
Alliances: Government of
India, NGOs, opticians Lions
Club & various medical
universities
World Bank, Indian
Government, & State
Government
Competition
Direct : Sankara Netralaya: 25000
surgeries
Joseph Eye Hospital: 27000 surgeries
Sankara Eye Society: 30000 surgeries
KG Eye Hospital: 6000 surgeries
AEH - Madhurai: 95000 surgeries
Indirect: IOL producers, private
clinics, etc.
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Vision and Mission Framework

Vision

To eradicate needless blindness by compassionately

creating a sustainable ecosystem of high-quality eye-care
with an aim of human welfare

Mission
To achieve the objectives of “Vision 2020: Right to Sight”
and provide high tech eye care facilities to all by
collaborating with community stakeholders; through
expanding operations; and by significantly improving the
skills of doctors and paramedics to enable them perform
to their maximum potential.

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Relevance of Organization in case of Environmental Changes
VISION VISION

2 Components
Envisioned Future: To
Core Ideology: To eradicate
compassionately create a
needless blindness
sustainable ecosystem of
Core Ideology Envisioned Future high-quality eye-care

Defines what the Defines what the organization

organization stands for aspires to become, to achieve, to
and why they exist create – that requires significant
change and progress to attain
The Constant Core
Purpose of the To ensure the Company
Organization constantly adapts to the
environmental changes
Incorporated the element of future in its vision that ensured
that it is relevant with the environmental changes such as:
• Use of IOL in Surgery
• High prices of IOL leading to In-house production
• Incorporating processes (E.g.: 2 Bedded OT and
emphasis in Paramedic Support) to increase the
efficiency in surgery and healthcare system
• Bringing techs such as Data Analytics in Healthcare

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Role of New Leader

• Follow the core ideologies and beliefs of the founder, such as Mahatma Gandhi and Shri Aurbindo Gosh (Giving
back to the society)
• Understand the code of ethics
• Not Accepting donations from sources to make profit
• Understanding different categories of staff
• Understanding the operating values
• Integrity
• Culture of Service
• Institutional Loyalty
• Expansion of Arvind Eye Care System in other states of India
• Creation of sustainable solutions to maintain quality standards
• Focus on R & D, and adapting newer technologies at economical costs
• Retention of doctors by providing good pay scales and better working conditions

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Thank You