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Strength Weaknesses Oppurtun
it ies Threats

IQRA UNIVERSITY - GULSHAN CAMPUS

(Assignment submitted to Professor Shahzaib Khan) 1
 Our Team:

MUHAMMAD ALI DANISH

GHAYAS HASSAN

SHARJEEL NAVEED

MUHAMMAD ALI AWAN

NASIR HUSSAIN

IQRA UNIVERSITY - GULSHAN CAMPUS (Assignment

submitted to Professor Shahzaib Khan) 2
 What is
Meezan Bank?

Meezan Bank Limited is a publicly listed company

offering Islamic Banking Services in Pakistan. It was
incorporated on January 27, 1997, starting operations as an
Islamic investment bank in August of that year. In January
2002, Meezan Bank was granted Pakistan's first full-fledged
commercial banking license dedicated to Islamic Banking, by
the State Bank of Pakistan.

The Bank’s shareholders includes financial institutions, like the

Pak Kuwait Investment Company, the ‘Islamic Development
Bank of Jeddah’, and the ‘Shamil Bank of Bahrain’ as well as
general public.

IQRA UNIVERSITY - GULSHAN CAMPUS (Assignment

submitted to Professor Shahzaib Khan) 3
 Our Team:

Meezan Bank being a quality organization strives to provide

quality to all its stakeholders, customers, employees and
environment. In Pakistan, it is operating in a very volatile
economic and political environment. Our team has
summarized its major strengths, weaknesses, opportunities
and threats in the following slides.

IQRA UNIVERSITY - GULSHAN CAMPUS (Assignment

submitted to Professor Shahzaib Khan) 4
 STRENGTHS:
 Pioneer in the industry of Islamic Banking.

 Wide range of national network of branches.

 Facility of online banking.

 Value – added features, like, ATMs, Visa debit card.

 Effective Customer services.

 Cordial Working environment.

IQRA UNIVERSITY - GULSHAN CAMPUS (Assignment

submitted to Professor Shahzaib Khan) 5
 WEAKNESSES:
 Limited Marketing and advertising area.

 Low degree of satisfaction of the employees.

 Difficult targets set for the employees.

 Stressful job.

 High turnover of staff due to dis – satisfaction.

 Lack of Training programs for the employees.

 No involvement of lower level management in Decision –

making .
IQRA UNIVERSITY - GULSHAN CAMPUS (Assignment
submitted to Professor Shahzaib Khan) 6
 OPPUTUNITIES:
 Diversion of people mind from conventional banking
services to Islamic banking services.

 Global acceptance of Islamic banking system.

 Improving economic conditions.

 Appreciating foreign exchange reserves.

 Investment and Growth opportunities.

 Industrial development.

IQRA UNIVERSITY - GULSHAN CAMPUS (Assignment

submitted to Professor Shahzaib Khan) 7
 THREATS:
 Growing competition in the Islamic banking .

 Establishment of Islamic banking branches by

conventional banks.

 Lack of awareness (miss– conception) amongst general

public about Islamic banking.

 Cumbersome procedures of credit facilities.

 Aggressive marketing by conventional banks.

IQRA UNIVERSITY - GULSHAN CAMPUS

(Assignment submitted to Professor Shahzaib Khan) 8
 RECOMMENDATIONS:

 Aggressive marketing and advertising strategy.

 Satisfaction through incentives among the employees.

 Rationalization of workload.

 Establishment of new branches.

 Job training of employees.

 Simplification of credit facility procedures.

 Customized services for each customer.

IQRA UNIVERSITY - GULSHAN CAMPUS

(Assignment submitted to Professor Shahzaib Khan) 9
 Thank
you
This was a small piece of research.
Our research is based on our team
work and our dedication.

We would like to thank our friendly

teacher, namely, Professor Shahzeb
khan who enabled us to reach up to
this level, today.

IQRA UNIVERSITY - GULSHAN CAMPUS (Assignment

submitted to Professor Shahzaib Khan) 10