INTRODUCTION

 The Coca-Cola Company was founded in 1892

and established its Headquarters in Atlanta.
 Coca-Cola is the popular and leading beverage
company across the world. Company provides
various types of beverages such as juice and soft
drinks.
 The company is operating its business in more
than 200 countries in all over the world.
 company is serving 1.8 billon customers every
day which are helpful for the company to gain
competitive advantage in the global market.
 The company has strong portfolio of products in
terms of diet and regular sparkling products.
MISSION STATEMENT

 to refresh the world in mind, body, and spirit.

 to create value in brand and make a difference.

 To inspire movements of optimism and happiness

through their brands and actions.
VISION STATEMENT

 People: Be a great place to work where people

are inspired to be the best they can be.
 Portfolio: Bring to the world a portfolio of
quality beverage brands that anticipate and
satisfy people's desires and needs.
 Productivity: Be a highly effective, lean and
fast-moving organization.
 RECRUITMENT AND
SELECTION PROCESS

Recruitment
Recruitment is an important and crucial part of the company.

By the proper and effective recruitment process, companies

are able to hire the experienced and skilled employees for the
various operations of the company.

Forrecruiting skilled and experienced employees in the

company, Coca-Cola has effective and well established
recruitment process.
EXTERNAL AND INTERNAL OF
RECRUITMENT
External recruitment
 when the business looks to fill the vacancy from
any suitable applicant outside the business
Advantages
 Outside people bring in new ideas

 Larger pool of workers from which to find the

best candidate
 People have a wider range of experience
EXTERNAL AND INTERNAL OF
RECRUITMENT
Internal Recruitment
 is when the business looks to fill the vacancy
from within its existing workforce
Advantages
 Cheaper and quicker to recruit

 People already familiar with the business and

how it operates
 Provides opportunities for promotion with in the
business – can be motivating
 Business already knows the strengths and
weaknesses of candidates