• Mahindra & Mahindra Financial Services Limited (MMFSL) is a
Rural NBFC (Non Banking financial companies) headquartered in Mumbai India. • NBFC has 1000+ offices spread across 1 in every 3 villages across India with a total of more than 4.7 Million customers till date. • Mahindra Finance started on January 1, 1991, as Maxi Motors Financial Services Limited. • On November 3, 1992, Mahindra Finance changed their name to Mahindra & Mahindra Financial Services Limited. • In 1993 commenced financing Mahindra & Mahindra Utility vehicles • In 1995 started its first branch outside Mumbai, in Jaipur • do various social activities • Mahindra Finance also organized Blood Donation camps in 2012- 13. Task assigned • Identify various credit rating company • Make a report on comapsrson of mahindra finance fd rate , profit of last 5 years mission and visiomwith oyher bank fds rate • Make calls to broker and pitch them to work with mahindra • Made calls to the customer and pitch the m to made the imvestment • Why mahindra finace company profit decreases in year2015 • Give suggetiom how mahndra shuold creat its presnce in market of fds • Analyz the attitude of investors towards mahidnra finace fds and other nbfcs • Target to do 65 fds deliverables • Achived the tartegt of by doing 65 fds • Idntify the various creidt ratoing comapies • The profitvdescresde because of demontization • Promote brokers • Pitch the brokers to work with mahidra • Pitch the customwe to invest in mahiudra finace • Made the repost on attitude of investor towrds fixed deposit as comaore to other nbfcs Learning outcomes Comparison With Other NBFC And Banks (AAA Rated)
MAHINDRA & HDFC BAJAJ FINANCE
MAHINDRA finance
Months Period Rate Rate Rate
12 8.10% 7.87% 8%
18 8.10% 7.87% 8%
24 8.50% 7.87% 8.15%
36 8.80% 7.87% 8.15%
48 8.80% 7.87% 8.60%
60 8.80% 7.87% 8.60%
conclsuion • There has been an increase in the fixed deposit investment by investors in last year's but still it is very low as compared to NBFC and majority of the market is still untapped. The main reasons for less growth of fixed deposit are the lack of awareness of the benefits of fixed deposit • Mahindra finance should expertise their staff that will be able to help investor’s in selection of a scheme which is in accordance with their investment objectives. • with full support for the investors in terms of advisory services, ensure full disclosure of related information to investor, proper consultancy should be given by companies to the investors. • a further scope for our market to grow which makes fixed deposit investment attractive today's to invest in with a view to keep investment for long run. • suggestions • Companies should make aware investor about online mode of investments which will further save their time and cost. • . So proper information must be provided to the investors in order to increase the confidence among the investors for investing in fixed deposit scheme • information should be published to investor in friendly language; proper steps to educate investors should be developed by Mahindra companies. • Promote service to brokers the only option to build customer base as they are the only option to build the customer base