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  • Qatar Market

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    Venkat Kakunuri
    26 views11 pages
    This document discusses introducing a product to the bulk and retail markets in India. It provides an overview of the pros and cons of each market. The bulk market offers no product entry or listing charges but requires regular follow up for payments, while the retail market allows for regular orders but requires costs like merchandizing. The bulk market accounts for 75% of market coverage and purchasing capacity compared to retail. Opportunities exist, and competitors in the markets are listed, with sample product display images provided.

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    Qatar Market (1).pptx

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    This document discusses introducing a product to the bulk and retail markets in India. It provides an overview of the pros and cons of each market. The bulk market offers no product entry or listing charges but requires regular follow up for payments, while the retail market allows for regular orders but requires costs like merchandizing. The bulk market accounts for 75% of market coverage and purchasing capacity compared to retail. Opportunities exist, and competitors in the markets are listed, with sample product display images provided.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    26 views11 pages

    Qatar Market

    Uploaded by

    Venkat Kakunuri
    This document discusses introducing a product to the bulk and retail markets in India. It provides an overview of the pros and cons of each market. The bulk market offers no product entry or listing charges but requires regular follow up for payments, while the retail market allows for regular orders but requires costs like merchandizing. The bulk market accounts for 75% of market coverage and purchasing capacity compared to retail. Opportunities exist, and competitors in the markets are listed, with sample product display images provided.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 11

    Market Introduction

    AGENDA
     Market Overview
     Pros and Cons
     Opportunities
     Competitor’ s Products
     Sample images of few display
    Types of Market

    Bulk Markets Retail Markets

     Catering  Shopping Malls


     Restaurants  Hyper markets
     Kitchens  Groceries (Wakkala)
    Bulk Market

    No product entry Charges Required Regular Follow up for


    No Listing Charges Payments
    No Rebate charges
    Merchandizer not required
    Retail Market

    Can expect regular orders We have to bare Product entry


    High Profit Margin when Charges, Listing Charges and
    compared to Bulk Market Rebate charges
    Fixed Schedule Follow up for Required Merchandizers and
    Payment which can avoid Promotors which we can’t avoid
    unnecessary visits. these Roles.
    Can introduce Product to Rental Charges for Space.
    daily Consumers
    Market Coverage and Purchasing
    Capacity

    Bulk Market can


    25%
    expect Large
    numbers of orders
    when compare to
    75%

    Retail Market

    Bulk Market Retails Market


    Split up of each Markets

    Retails Market Bulk Market

    5%
    15%

    40%

    20%
    20%

    Catering
    Restaurants
    Kitchens
    Grocery Hyper Market & Shoping mall
    Opportunities
    Competitors

     6669 Sona Masuri


     91 Sona Masuri
     A1 Sona Masuri
     Al Safa
     Bradma’s
    Sample display Pictures of Rice
    Sample display Pictures of
    Masalas

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