Vadodara

Sales Strategy
Month wise Target Vs Achievement
Month Target Ach
April 4.8 7.2
May 3.2 3.45
June 10.5 10.22
July 12.9   5.37
Aug 11.9 5.16
Sept 10.2 4.06
Oct 15.5   4.28
Nov 12.6   3.00
Dec 11.9  
Jan 11.8  
Feb 7  
Mar 7.7  
Total 120 43
Executive wise target Vs Achievement

Associate Target Ach % age

Mitul Shah 1680000 252803 15.05

Vacancy-1 2000000 190165 9.51

Pinal Shah 2480000 1189454 46.95

Debashish Bose 1890000 472358 24.99

Yogesh Barot 1210000 246363 20.36

Vacancy-2 1090000 116669 10.70

Total 12000000 4296223 35.59

Annual Deals

Client Agency Package Gross Amt Net Amt.

Narayan Jewellers Ad Value Vadodara 180000 153000

Time 2 Talk Dhruv Ad Vadodara 180000 153000

IANT Jay Ads Vad/Raj/Sur 667500 567375

P.T.Edu Hanmer Vadodara 400000 340000
CADD Centre Jay Ads Vadodara 400000 340000
Manikchand Direct Vadodara 51000 43350
C.H.Jewellers Ingen Vadodara 838000 712300
C.H.Jewellers Ingen Vadodara 120000 102000
Mukta Jewellers Arpit Vadodara 216000 183600

  3052500 2594625

Consumed :Rs. 952733/-

Yet to Consume :Rs.1754942/-
Revenue Status
• Total Target : Rs.120 Lakh
• Achieved till date : Rs. 43 Lakh
• Assured Business till Mar : Rs. 10 Lakh
• Deficit : Rs. 67 Lakh
Deal Revenue
• CADD Centre activity will give us Rs.6 Lakh
Business which they have commited.
• Tuar Dal Clients will give us business of Rs.
15 lakh in Jan-Feb and March.
• IANT :Rs. 4 lakh will be consumed till March.
• Tuflex will give us Rs.7 Lakh till March.
• GGRC: Rs.6 Lakh
• ONGC: Rs.4 Lakh
• SBI : Rs.1 Lakh
 Executive Wise plan for Deficit
Pinal
Total Target Rs.24 Lakh
Achieved Till Date Rs.12 Lakh
Deficit Rs.12 Lakh
Plan of Dec'07
Client Name Expected Revenue Fct / Event

C.H. Jeewellers 70,000 Sponsorship of Time Check & Bullion Update

Damodardas jewellers 42,000 Sponsorship of Big Baat.

Time 2 talk 18,000 Yearly contract

Shree mukt jewellers 17,000 Yearly contract

Rediphone 25,000 Contract Reneual

Vichare Masala 20,000 Will try to reneual of contract

Narayan jewellers 25,000 Yearly contract

Mohnalal Chai 25,000 Fct

Total: 2,42,000

Event :
Also planning "Big Shaadi" Event , which will promote on-air and also on ground , and expected
Revenue is around 3 lacs rupees. It’s a 7 days event in the 2nd week of Dec.
Executive Wise plan for Deficit
Pinal
Plan of Jan'08
Clinet name Expected Revenue Fct / Event
C.H. Jeewellers 70,000 Sponsorship of Time Check & Bullion Update
Damodardas jewellers 42,000 Sponsorship of Big Baat.( try to reneual contract)
Time 2 talk 18,000 Yearly contract
Shree mukt jewellers 17,000 Yearly contract
Rediphone 25,000 Contract Reneual
Amisha Masala 25,000 regular advt. ( he want to do contract of 3 month)
Narayan jewellers 25,000 Yearly contract
Mohnalal Chai 25,000 Fct
Zee pan masala 25,000 Fct
Fashion City 15,000 Fct
Pooja fashion 20,000 Regular advt

Total 3,07,000
Executive Wise plan for Deficit
Pinal
Plan of Feb'08
Clinet name Expected Revenue Fct / Event
C.H. Jeewellers 70,000 Sponsorship of Time Check & Bullion Update
Damodardas jewellers 42,000 Sponsorship of Big Baat.( try to reneual contract)
Time 2 talk 18,000 Yearly contract
Shree mukt jewellers 17,000 Yearly contract
Rediphone 25,000 Contract Reneual
Amisha Masala 25,000 regular advt. ( he want to do contract of 3 month)
Narayan jewellers 25,000 Yearly contract
Mohnalal Chai 25,000 Fct
Gandhi barkery 30,000 will plan out fabric day for the bakery product
New ladla jewellers 25,000 Fashion tips property
Total 302,000
Fabric Day:
Also planning celebrate " Valantine Day" with " The Shoppe" & " Goodies" . Expected revenue around
25,000/- Rs.
Executive Wise plan for Deficit
Pinal

Plan of Mar-08
Clinet name Expected Revenue Fct / Event
C.H. Jeewellers 70,000 Sponsorship of Time Check & Bullion Update
Damodardas jewellers 42,000 Sponsorship of Big Baat.( try to reneual contract)
Time 2 talk 18,000 Yearly contract
Shree mukt jewellers 17,000 Yearly contract
Rediphone 25,000 Contract Reneual
Narayan jewellers 20,000 Yearly contract
Ashwin vanaspati 25,000 Fabric day.( About something Health Related)
pooja fashion 20,000 fct

Total: 2,37,000
 Executive Wise plan for Deficit
Yogendra Barot
Total target :Rs.12.10 lakh
Revenue Achieved till nov :Rs. 2.46 lakh
Deficit :Rs. 9.64 lakh

Plan of Dec '07

client name total revenue Fct / event
Flora Atta chakki 10000 fct
Ria sauce 5000 fct
Sangam shoes 20750 big shaadi Festival
Siddharth hotel 16500 big shaadi Festival
Laxmi toor dal 35000 cooking contest

total 87250
Executive Wise plan for Deficit
Yogendra Barot

Plan of Jan '08

client name total revenue Fct / event

laxmi toor dal 60000 cooking contest

angur toor dal 50000 fct

shivling toor dal 50000 fct

punit toor dal 100000 fct

shree devi toor 25000 fct

sajan toor dal 15000 fct

santosh mill 15000 fct

total 315000
Executive Wise plan for Deficit
Yogendra Barot

Plan of Feb '08

client name total revenue Fct / event

laxmi toor dal 50000 fct

angur toor dal 60000 fct

shivling toor dal 50000 fct

punit toor dal 100000 fct

shree devi toor 25000 fct

santosh mill 15000 fct

total 300000
Executive Wise plan for Deficit
Yogendra Barot

Plan of Mar '08

client name total revenue Fct / event

laxmi toor dal 75000 fct

angur toor dal 75000 fct

shivling toor dal 50000 fct

punit toor dal 35000 fct

santosh mill 15000 fct

ajwa fun world 25000 fct

total 275000
 Executive Wise plan for Deficit
Debashish Bose
Total Target : Rs.18.9 Lacs

Achievement till Nov'07 : Rs.5.30Lacs

Deficit : Rs.13.60Lacs

Plan for Dec '07

Client Name Expected Revenue FCT / Event
Bankers Heart Institute 25000 renewal of contract
VIEC 30000 fabric day on Australia
Om International 40000 FCT
Professional Tutorials 50000 FCT
School Event 180000 event for schools during their admission period
Jetking 35000 fabric day on female education
Kanan International 25000 FCT
Big Shaadi 20000 event during the wedding season
New Vision Laser Centre 30000 FCT or fabric day during NRI season
CIM India 20000 fabric day on aviation & hospitality industry
Pawan Developers 25000 FCT

Total 480000
Executive Wise plan for Deficit
Debashish Bose

Plan for Jan '08

Client Name Expected Rev FCT / Event
Bankers Heart Institute 25000 renewal of contract
Om International 40000 FCT
Kanan International 25000 FCT
Cadd Centre 30000 techy awards
Professional Tutorials 30000 FCT
AHA 25000 FCT or fabric day on aviation & hospitality industry
Pawan Developers 25000 FCT
Sikkim Manipal University 25000 fabric day on MBA course of SMU
IANT 90000 FCT renewal

Total 315000
Executive Wise plan for Deficit
Debashish Bose

Plan for Feb '08

Client Name Expected Rev FCT / Event

Bankers Heart Institute 25000 renewal of contract

Om International 40000 FCT

Kanan International 25000 FCT

Professional Tutorials 30000 FCT

Cadd Centre 25000 FCT

IANT 50000 FCT renewal

Pawan Developers 25000 FCT

Total 220000
Executive Wise plan for Deficit
Debashish Bose

Plan for Mar '08

Expected
Client Name Revenue FCT / Event

Bankers Heart Institute 25000 renewal of contract

Kanan International 25000 FCT

Professional Tutorials 50000 FCT

Cadd Centre 25000 FCT

IANT 75000 FCT renewal

Pawan Developers 25000 FCT

Total 225000
Executive Wise plan for Deficit
• Mitul Shah
• Total Target Rs.16.80 Lakh
• Achieved Till Date Rs.2.52 Lakh
• Deficit Rs.14.28 Lakh
Executive Wise plan for Deficit

Mitul Shah

Plan of December'07
Client name Expected Revenue Fct / Event
LMP Motors 45000 Febric Day(Indica Xita Day)
Hero Honda 50000 Big Hunk Party
Shiv Shakti Rice 20000 Classified Ad
Ujala King Soap 35000 Regular Advertisement
Abhi Motors 20000 Classified Advertisement
Vasu Health Care Pvt. Ltd 40000 BIG Herbal Day at Mumbai
Executive Wise plan for Deficit
Mitul Shah

Plan of January'08
Clinet name Expected Revenue Fct / Event
GGRC 300000 Advertisement & OB activity at all three stations
Hero Honda 50000 Pleasure Party
Lan Sikshan Sansthan 30000 Road Block at 26/1/08
Harshil Yamaha 20000 Regular Advertisement
ONGC 50000 Republic Day
Executive Wise plan for Deficit
Mitul Shah
Plan of February'08
Clinet name Expected Revenue Fct / Event
GGRC 300000 Advertisement & OB activity at all three stations
J T Health Care 70000 Big Beauty Day (Fabric)
Jindal Aluminium Foils Pvt. Ltd 45000 Big Fresh Food Day (Fabric)
Harshil Yamaha 20000 Regular Advertisement
Executive Wise plan for Deficit
Mitul Shah
Plan of March08
Clinet name Expected Revenue Fct / Event
Aashnik The IT Shoppee 20000 Classified
Fair Mate 20000 Regular Advertisement
Ujala King Soap 35000 Regular Advertisement
SHiv Shakti Rice 35000 Property-BIG Rice Dishes
Tuflex 200000 Advertisement across India
Spikes & Fabrics

Spikes Associate Rs.in Lakh

School Event Debashish 3

Hunk Party Mitul 2

Cookery Event Yogesh 7

Shaadi Shopping Festival Pinal 3

World Woman's Day Mitul 2

Immigration Week Debashish 3

World Aids Day Mitul 0.4

Christmas Party Pinal / Mitul 2

Republic Day Mitul 0.6

Valentines Day Pinal 0.3

Holi Yogesh 0.3

Total   23.6
Thank You.