[Insert Company Name

and Logo]

Sponsorship Opportunities

Note: This template is only to assist you with formatting your proposal. The better proposals will
also include graphics, charts, and pictures as supplemental material.
 About [insert the name of the
organization/company]…

Mission Statement

[Insert organization/company mission

statement.]
 About [insert the name of the
organization/company] cont.…
Company Goals and Objectives

To accomplish our mission,

[organization/company] has developed the
following goals and objectives: [Insert goals
and objectives].
About the [Insert name of the
event/program]…

[Insert at least a paragraph about the

event/program].
 Event Purpose
Events goals:
[List several goals you have for the event.]

Target Audience:
[List several characteristics of your target audience.]

Objective (to ensure quality):

[List several objectives you have to ensure quality for
the event.]

* Note: Each of these components could be placed on its own page. Be creative and
use graphs if applicable.
 Sponsorship Categories:
*Note: These categories are only to assist you with formatting your proposal. The best proposals will include an actual inventory of
the specific sponsorable components of your particular event/organization. All items listed in each category are negotiable.

Title Sponsor
Cost - $_________

 Category Exclusivity in all publications

 (e.g., “[your event/program name] brought to you by ‘Title Sponsor’)
 Name on table displays
 2 ads in souvenir program: 1 full page, ½ back cover
 2 large banners
 7 PA announcements during each event
 Media exposure as a title sponsor
 10 tickets with preferred seating
 10 invitations to Hospitality Room
 Commemorative plaque identifying sponsorship of [event/program]
 Sponsorship Categories:
*Note: These categories are only to assist you with formatting your proposal. The best proposals will include an actual inventory
of the specific sponsorable components of your particular event/organization. All items listed in each category are negotiable.

Official Sponsor
Cost - $_________

 1 page in souvenir program (b/w)

(inside front cover, inside or outside back cover, or center of souvenir program)
 1 large banner
 1 small banner
 Logo on all publications
 5 PA announcements during the event
 Media exposure as a official sponsor
 7 free tickets with preferred seating
 7 invitations to Hospitality Room
 Sponsorship Categories:
*Note: These categories are only to assist you with formatting your proposal. The best proposals will include an actual inventory
of the specific sponsorable components of your particular event/organization. All items listed in each category are negotiable.

T-Shirts - $______ ( # of custom-designed t-shirts)

 ½ page in souvenir program

 Logo on t-shirt
 1 PA announcement during the event
 Media exposure
 2 free tickets with preferred seating
 2 invitations to Hospitality Room
 Sponsorship Categories:
*Note: These categories are only to assist you with formatting your proposal. The best proposals will include an actual inventory
of the specific sponsorable components of your particular event/organization. All items listed in each category are negotiable.

Donations/Gifts-in-Kind

 Name listed in souvenir program

 1 Free Admission

Banners

 Large & Small Available

 Cost of Banner + [profit you want to make]
 1 Free Admission
Advertising Strategies
[Insert information regarding how
you plan to promote your
event/program, i.e. list specific
examples of print ads and or
media.]
 Sponsorship Strategies

[Insert information/examples of where (on what

items, i.e. banners, programs, etc.) the sponsor’s
logo will appear during your event/program. If
available include pictures of any promotional
items that will be given out at the
event/program.]