LESSON 7:

HOW TO USE
INFOGRAPHICS
IN PRESENTING
DATA
An example
of an
infographic
 V
GRAPHIC E INFORMATION
DESIGN R DESIGN
S
U
S
 GRAPHIC  DESIGN

It is mostly concerned  with
elements  of   design  such   as
typography, color, images, and
use of space.
 INFORMATION
DESIGN

The effective presentation of

information with the use of
design elements and
techniques.
DATA VISUALIZATION

The representation of data

using colors, shapes, lines,
and other visual elements
 INFOGRAPHICS?

An infographic (information
graphic) is a representation of
information in a graphic format
designed to make the data easily
understandable at a glance.
Studies have shown that
65% of individuals are visual
learners.
The brain processes visual
information 60 times faster
than it does information
delivered in other forms.
 
Elements of an Effective Infographic

0
 Things to
Consider
When Making
Infographics
• A creative design needs
careful planning and
proper research.
• Explore possible areas
where you can gather
data, then consolidate into
meaningful information for
the viewers.
• Column charts are used
to show changes or
progress over time.
• Pie charts are used to
show small sets of
numerical data in
proportions of a whole
figure.
• Line graphs are used for data
that adjust constantly over a
period of time.

• A doughnut chart is
essentially similar to a pie
chart but can contain more
data than the latter and
can therefore have multiple
rings
• A bar chart is essentially
similar to a column chart, but
instead of displaying data
vertically, it orients data
horizontally.
 CREATING
INFOGRAPHICS
WITH
PIKTOCHART
 PIKTOCHART

An easy- to-use web-based

infographic maker that allows
users to create professional-
grade infographics without the
need for extensive experience in
graphic design.
PIKTOCHAR
T
It originated in Malaysia,
and besides it being easy to
use, it has tips on how to
make graphics .
 Features

• Simplified User Interface

• Preset Templates and Graphics
• High Resolution Downloads
• Professional-grade infographics
How do we use
piktochart?
TYPES
OF
INFO
GRAPHICS
Visual Article 

• It is an info graphic in
which wordy content is
made more visual. Best
used for information
spread via social media.
It has a strong title
and lots of content.
 TIMELINE

•It  outlines  events 

chronologically.   Can  
either   be   simple or
complex. Invites the
viewer to go on a
historical journey
through interesting and
relevant content and
design.
 FLOWCHART

• Designed to make the viewer

answer a  series of  questions  to
reach a particular answer. Often
funny and lighthearted, it also
works well on social media.
F
L
O
W
C
H
A
R
T
CHEAT SHEET

• serves as a
quick reference for
different kinds of
information. Can
also be in the form
of a step-by-step
process on how to
do things.
 • a visual
comparison of
two things. Best
used  with
COMPARISON effective visual
presentation
and a large
amount of data.
NUMERICAL

• an infographic
whose primary
content is
comprised of
numbers, charts,
graphs, or
statistical data.
PHOTO INFOGRAPHIC

•  pictures  are  used  to  tell  the 

story  or  message of the infographic.
Usually designed in a simple manner
using actual photos to answer questions
or describe something.
DATA VISUALIZATION

• also used for large data, but

the focus is on  creative
visualization. Highly dependent
on design to be effectively
visualized.
 MAKING A
TIMELINE
INFOGRAPHIC
 • You cannot create infographics
without doing research.

• Telling a great story requires

extensive research. Your infographic
must include only the most relevant
and interesting information, and that
much work may take weeks or months to
do.
• Experiment on new color palettes by
searching for free color palettes online.
You may also consider using sample
objects from Microsoft PowerPoint, for
example.

• Take time to arrange the shapes,

banners, ribbons, and arrows in your
infographic. Varying the widths,
lengths, or colors of the elements
can influence the overall message
being conveyed.
• Always consider the logical flow of
the information you are trying to
present. If there is a need to draw
branches, do so.

• An image-heavy infographic
generally depends on illustrations,
but photos, when properly arranged,
may produce a better effect
depending on the design and subject
matter.
THANKYOU
FOR LISTENING!