Flickr

the framework of Flickr

Observe them
 How many photos does each user
offer?
 How many tags does each photo
have?
 The tag hot-list
 How many comments does each
photo have?
 The ratio of the geo-tagged photos.
dataset
 European Travel on Flickr http://www.flickr.
com/groups/europe05/
 1154 members
 500- providers
 About 15000(pretended) photos
 Actual 4500 photos
How many photos does each user offer?
How many photos does each user offer?
How many photos does each user offer?

 1 photo : 77 users
 2 photos : 85 users
 3 photos : 44 users
 4 photos : 56 users
 5 photos : 29 users
 6 photos : 24 users
 7 photos : 21 users
How many photos does each user offer?

 Top 10 providers has 20% photos.

 Top 20 providers has 30% photos.
 Top 53 providers has 50% photos.
 486 providers / 1154 members
How many photos does each user offer?

 Visit the top 10 providers’ albums.

 See their photos, photosets and grou
ps
Top1 (195 photos, England)
 http://www.flickr.com/photos/771850
53@N00
 Photoset:
UK, Paris, Crete, Switzerland, USA
Group:
France image, This is Europe, Top20
France, TRAVEL Photography
How many photos does each user offer?

 Not easy to build a dataset by tracing

group members’ albums automaticall
y (by Flickr API) because many of the
photos are beside.
 Some people only upload the photos t
o associated group and not in their o
wn album.
How many photos does each user offer?

 But we can still expand our dataset

from some members’ photos
approximately. (manually)
 Through the groups the members
belong to, we can find other suitable
groups.
How many tags does each photo have?
How many tags does each photo have?
How many tags does each photo have?
 209 (5%) photos without any tag
 1tag : 135 photos
 2tags : 302 photos
 3tags : 270 photos
 4tags : 319 photos
 5tags : 302 photos
 6tags : 392 photos
 7tags : 345 photos
 8tags : 262 photos
 9tags : 265 photos
How many tags does each photo have?
 62131 photos
 5069 (8%) without any tag
How many tags does each photo have?
 Most of the photos have non-zero
tags.
 Not really a power-law distribution,
photos < 10 tags are common and
few has more than 10 tags.
The tag hot-list
 European travel
446 Europe + 427 europe + 121 euro
pa
+ 105 Europa = 1009
549 (1st) travel + 135 Travel = 684
The tag hot-list
 Country :
334 France + 264 france = 598
275 Italy + 242 italy + 119 italia = 6
36
202 spain + 187 Spain = 389
The tag hot-list

 Scene
 138 landscape
 166 architecture
 125 water
 114 church
 110 sky
 101 sea
 97 building
 87 river
Why we tag?
Why we tag?
Self/Organization: Search and Retrieval

 traditional annotation motivations in

personal photo collections
 tag specifically to later retrieve their
pictures for sharing
 tag for personal organization purpose
s
Why we tag?
Self/Communication: Memory and Context

 aid future recall of the situation it dep

icts
 adding context is the traditional motiv
ation for annotating printed photogra
phs
 the memory function of tags was still
not a popular motivation.
Why we tag?
Social/Organization: Public Search and
Photo Pools

 Making their photos findable by other

s
 Enrich and share experiences
 Be discovered by anyone who may be
interested in the photo
Why we tag?
Social/Communication: Context and
Signaling

 communicate contextual information t

o others about the image
 added these contextual tags for the b
enefit of known others, such as friend
s or family
 For privacy, friends or family would u
nderstand what the tags meant
Why we tag?
Summary for motivations
 tags can play several roles
Why we tag?
conclusion
 organization for oneself is a more co
mmon motivation than communicatio
n for oneself
 over half of our participants used tags
for personal search and retrieval; ver
y few were motivated to tag for perso
nal memory
Why we tag?
Conclusion (cont.)
 communication with friends and famil
y is a more common motivation than
organization for friends and family
 organization for the general public is
a much more common motivation tha
n communication.
How many comments does each photo have?
How many comments does each photo have?
How many comments does each photo have?

 1711 (38%) photos have no

comments
 Unlike tags, it’s a power-law
distribution
The ratio of the geo-tagged photos
 Photo counts = 4497
 With geo counts = 1182 (26%)
 Without geo counts = 3315
Future work
 Work with Winston's "Video Search R
eranking" to think about how to desig
n a query
Reference
 Why We Tag: Motivations for Annotation in
Mobile and Online Media (2007 ACM)
 http://www.flickr.com/services/api/